The MA in Digital Media is unique in its combination of practical and theoretical approaches to contemporary media and technology.
The established and exciting degree is designed to help you understand digital transformations in media, culture and society and apply this understanding in practice, in the media and creative industries and in further research. You will be equipped with skills that can be applied to current and future developments in digital media, social media, computing and other aspects of technology.
The MA in Digital Media educates aspiring media practitioners and academics as well as early and mid-career professionals who seek to reflect on their roles in a structured and stimulating learning environment designed to give all students up-to-the-minute knowledge of digital media and the skills to apply that knowledge to future developments.
The MA offers two pathways:
Pathway 1 is a theory programme where you learn about developments in digital media and technology from a wide range of perspectives
Pathway 2 is a theory and practice programme where you can explore transformations in media, culture and society through the practice of contemporary digital communication. You will work with one or more of the following to create installations, apps and single- and multi-screen work that's responsive to the continually changing digital landscape:
Acclaimed academics and practitioners
Benefit from the experience and expertise of one of the world’s leading media and communications departments. The programme is co-convened by Professor Joanna Zylinska and Daniel Rourke, and you will be taught by theorists and practitioners of international standing.
Work placements and internships
The MA in Digital Media regularly attracts offers of work placements and internships. In the past these have come from Google, The Science Museum and N1creative.com. There is also £6,000 bursary available for UK students studying this course. Find out more about the Stationers' Postgraduate Bursary Scheme on our departmental awards page.
Our students have access to state-of-the-art facilities including well-equipped lecture and seminar rooms, exhibition spaces, computer facilities and digital media suites.
The department is also currently host to the renowned philosopher of media and technology, Bernard Stiegler and students will have access to his modulein Media Philosophy as well as priority access to the innovative and popular option After New Media. Designed to complement the MA in Digital Media, this course provides a framework for thinking about the current media environment as well as future forms of human and computer interaction.
An established record
The MA in Digital Media has been redefining media theory and practice since 2004. Our students become proficient in:
MA Digital Media students have access to the pioneering option ‘After New Media’, currently a non-assessed online module which explores the themes of self mediation, ethical mediation and intelligent mediation, and develops a framework for thinking about 'life' after new media. As well as accessing a series of podcasts, students are offered reading groups and a masterclass with Professor Sarah Kember co-author of the book Life After New Media on which the course is based.
The programme consists of:
Seen take-home paper; essays; dissertation or practice/theory project and other production work for image-making.
We provide graduates with skills that are cutting edge: in the critical analysis and/or creative production of digital media; in the disciplinary knowledge and conceptual frameworks necessary for current and future forms of media and technology; in the awareness of how digital media and technologies are re-shaping society from the ways we communicate (through social media and web 2.0) to the increasingly ‘smart’ environments in which we live.
Our programme provides a theory and practice pathway and prepares students for work in the following areas:
Visit our website for more information on fees, scholarships, postgraduate loans and other funding options to study Digital Media at Swansea University - 'Welsh University of the Year 2017' (Times and Sunday Times Good University Guide 2017).
The MA in Digital Media offers an innovative interdisciplinary and multidisciplinary approach to contemporary technology and new media, drawing upon expertise in Media and Communication Studies.
The MA in Digital Media examines some of the key issues confronting twenty-first century global societies through a dynamic programme that combines theoretical and applied perspectives.
Digital Media students will be encouraged to apply media theory, political and social theory and research tools in analysing and understanding digital media. The MA in Digital Media explores key historical, policy and practice dimensions of new media as well as focusing on research methodologies for those undertaking research on digital media and technology.
The Digital Media course is split across the year. Students will take three modules in each academic semester (a total of six modules) and then complete a dissertation over the summer. The dissertation component allows you to write a 16,000 word dissertation, which will draw on issues and themes developed throughout the year.
Modules on the MA in Digital Media typically include:
• Thinking About Digital Media
• The Digital Edge
• PR Branding and Promotion
• The Business and Politics of Digital Media
• Global Media
• Professional and Promotional Writing
• Digital Skills and Defence
• Online Journalism
Students interested in digital media and new media technologies, from a media studies, politics and international relations, humanities, social science, computer science or related background. Professionals interested in the challenge of digital media both in terms of their professional practice, but also related to fields in policy research and public administration. Students interested in
preparation for postgraduate research, MPhil or PhD, or who wish to develop skills and knowledge related to digital media.
-To enable you to develop an advanced understanding of digital media, through contemporary theories and advanced research work.
-To help you to understand the development of digital media and technology historically, through a number of theoretical perspectives, which give a context to contemporary discussions and controversies in the field.
-To appreciate the role of digital media technology within wider social, political and economic contexts, including the implications for policy formation.
-To enable you to acquire research skills enabling you to conduct thorough research into digital media; also to enhance your critical, theoretical and analytical abilities, and your written and oral communication.
Career expectations are excellent for Digital Media graduates. Companies, nonprofit organisations, government and the public sector value the fact that our students have developed a range of critical abilities, a creative and innovative approach to problem solving, and skills in detailed analysis and presentation of research. Our Digital Media Graduates go on to work in journalism, broadcasting, web-design, advertising, publicity, arts and cultural bodies, or even to go on to study a PhD.
“I thoroughly enjoyed studying the MA in Digital Media. The course and its faculty have broadened my horizon not only in new media but other subjects, such as computer science and politics. If I haven’t yet succeeded in making the reader envious and inspired to take this course, I would only conclude by mentioning that you would miss out on lectures worth experiencing.”
Tejeswini Krishnan, Digital Media, MA
Visit our website for more information on fees, scholarships, postgraduate loans and other funding options to study Digital Media at Swansea University - 'Welsh University of the Year 2017' (Times and Sunday Times Good University Guide 2017).
Digital Media at Swansea has research strengths in media and cultural theory, the history and philosophy of media technology, and contemporary developments in digital media in the UK, the European mainland, the USA and China.
The Digital Media programme is part of the Department of Languages, Translation and Communication which boasts a dynamic research and teaching environment which has already won attention and funding from outside bodies such as the Coleg Cymraeg Cenedlaethol, the Arts and Humanities Research Council (AHRC), Wellcome Trust and the EU. We are home to the Centre on Digital Arts and Humanities (CODAH), which connects researchers in Arts and Humanities, Computer Science, and other fields.
An MA by Research in Digital Media gives you the chance to pursue a project based around your own passions and interests in Digital Media, leading to a qualification which can open the door to an academic career or boost employment prospects outside academia (typically in the private sector, the Civil Service, or education).
The Digital Media MA by Research programme will give you the freedom to explore a topic of your choosing and develop a methodology under the close supervision of two experienced academics but without attending regular classes as required in taught programmes.
As a student on the MA by Research Digital Media programme you will be supervised closely by two experienced academics in your field. Typically, you will meet them fortnightly in the first term and at regular intervals thereafter. Meetings are logged and goals agreed each time.
All research students in Digital Media are required to attend skills and training courses at College and Institutional level. They give presentations to other research students and staff at departmental seminars and the annual departmental postgraduate symposium in June and the College of Arts and Humanities conference in October. Advanced research students in Digital Media may have opportunities to teach undergraduate tutorials and seminars. You have a budget (currently £200 per year) to attend conferences outside Swansea.
MA by Research in Digital Media typically lasts from one year (full-time study) to two years (part-time study).
Research proposals on Digital Media are invited on any topic on which staff can provide supervision. It is advisable to email a member of academic staff in the appropriate area before applying. For informal enquiries regarding the MA by Research in Digital Media please contact Professor Julian Preece ([email protected]).
Staff expertise in Digital Media lies in the following areas, among others: media history; media pedagogy; media ethics; war and media; mass media and identity in small nations; Welsh-language digital media; media and health; digital and data journalism; computational media; post-broadcast digital media ecology; gender and media; transnationalism and media; international journalism; European comparative media. In addition, there is expertise in media and digital culture among research staff in Languages and Translation as well as in other COAH departments: History, Political and Cultural Studies and English Language and Literature.
The recent growth in new media management has seen a rise in and demand for skilled creative media management professionals, who are not only confident in deploying media technologies and platforms but also in management practices, methods and experience to drive forward the latest media advances.
Your studies are based in our modern media labs in the Department of Media Arts and Communication. Many of our academic staff bring industry experience to their teaching. The course also includes a regular programme of industry speakers and client based projects, as well as a foundation for those wishing to move into media management roles within organisations, recognise existing skills and knowledge through a formal qualification, or start their own media business.
The course is made up of eight taught modules, plus a major linked project where you could work with or within an organisation. All modules are mandatory and have been tailored to match the in demand skills and experience of the creative media industry. The vast majority of teaching is in small groups (typically less than 20) allowing for bespoke delivery.
Students will gain an understanding of how to exploit the latest digital media technologies and platforms, across interactive, social and mobile content, as well as the management of digital media businesses, organisations and teams. The course uses industry-standard software and hardware tools such as Adobe and Apple software in well-equipped media studios and associated lab facilities. The course is designed to develop business awareness, entrepreneurial skills, management confidence and a portfolio of industry experience through client based media projects, industry networking and digital media industry insight.
You study a range of modules designed to prepare you for real world challenges. Typical projects may include • management of communication channels for promotion and marketing • creation of digital marketing campaigns • management of software solutions to engage audiences • management of knowledge dissemination across organisations • mobile media, social media and app design • insight into industry best practice • management of media people and teams • entrepreneurship and business skills.
The course has been designed in conjunction with industry professionals and aims to give you real world experience through working on live client briefs. You also work with the award winning Venture Matrix to enhance your employability and enterprise skills. Assessment is based primarily on individual project work, as well as team based projects and presentations. These projects allow students to access industry, network and build a portfolio of client based work.
Work based learning is also encouraged as part of the degree. Module teams will support students who wish to apply their studies directly to the work place. The Digital Media Management Project module in particular allows students to work with or within organisations on projects to enhance a company or organisation.
A number of industry days and events are also held on campus and within the Sheffield Cultural Industries Quarter where students can take part in workshops, talks, and exhibitions held by creative media industry representatives, professionals, and companies/ organisations. These activities give a window to the world of work and opportunities that lie ahead. They provide students with direct access to industry and exposure to opportunities within the industry.
The creative industries sector is vibrant, fast growing and brings immense benefit to developed economies. In the UK alone, the creative industries are worth over £77 billion a year and account for 5% of the economy, with exports of over £17 billion per annum. Skilled digital media management professionals are in demand to meet this phenomenal growth.
Typical careers would involve • managing or consulting on social media • digital PR • marketing • projects • products • digital media • communication strategies • entrepreneurship and digital innovation. In addition, students may find roles as • digital media designers • analysts • digital change leaders and innovators.
The Digital Media, Culture and Education MA explores the theory and practice of media in society, with a particular focus on education and emergent new literacies in the digital age. The programme combines theory with practical opportunities for media production. Students will critically examine new developments within digital media and work with partners including the British Film Institute (BFI).
This programme provides the opportunity to explore different media forms, media education, media literacy and related fields. It combines theory with practical opportunities in moving image production, Internet cultures and game design. Students will critically examine developments in the fields of new media, including the impact of new technologies on education, and debates about the place and purpose of media in society.
Students undertake modules to the value of 180 credits.
The programme consists of two core modules (60 credits), two optional modules (60 credits), a dissertation (60 credits) or a report (30 credits) and an additional optional module (30 credits).
Recommended optional modules include:
All students undertake an independent research project, which culminates in a dissertation of 20,000 words or a report of 10,000 words. Either the dissertation or the report can be part-production based, in which case the production element replaces 50% of the wordcount.
Teaching and learning
Teaching is delivered by face-to-face lectures and seminars, practical workshops combined with online-learning. Students are assessed by coursework assignments of up to 5,000 words, plus practical work for some modules, and a 20,000-word dissertation or 10,000-word report.
Further information on modules and degree structure is available on the department website: Digital Media, Culture and Education MA
Graduates of this programme are currently working across a broad range of areas. Some are working as teachers in primary, secondary schools and further and higher education, while others have jobs as within areas related to digital media. Graduates can also be found working as museum and gallery education officers and in other informal learning spaces.
The course provides students with skills relevant to media work in a wide variety of employment contexts, including education, museums and galleries, social media, cultural organisations. It provides experience of digital media production relevant to these contexts, but not professional production traiinng for the media industries.
This programme will equip students with skills, knowledge and experience related to the rapidly-changing worlds of digital media, culture and education. It will therefore support career development in a variety of media contexts, including educational settings, broadly-defined.
Students are able to work with the BFI, our partner for part of the course, as well as leading researchers from the DARE Collaborative, a research partnership focussed on the digital arts in education led by UCL Institute of Education (IOE) and the BFI.
The course is based at the UCL Knowledge Lab, which conducts research, design and development across a broad range of media, systems and environments and brings together researchers from the areas of education, sociology, culture and media, semiotics, computational intelligence, information management, personalisation, semantic web and ubiquitous technologies.
The Research Excellence Framework, or REF, is the system for assessing the quality of research in UK higher education institutions. The 2014 REF was carried out by the UK's higher education funding bodies, and the results used to allocate research funding from 2015/16.
The following REF score was awarded to the department: Culture, Communication & Media
78% rated 4* (‘world-leading’) or 3* (‘internationally excellent’)
Learn more about the scope of UCL's research, and browse case studies, on our Research Impact website.
The growth of digital media has opened up new opportunities for growth, innovation and enhanced customer service across different industries. How can media businesses capitalize on digitalisation and create innovative products and solutions? How can digital media be applied on diverse use cases in the digital age? These questions are the focus of the Master’s programme in Digital Media Business.
Communication today is dominated by digital media. How we work, how we live and consume services is also increasingly characterized by digital media and technologies. Therefore, beyond just media companies, the significance of digital media is high across all types of industries. The strategic usage of digital media can be a key element for success today for all types of companies. Social media has become an inseparable aspect of how companies connect with their customers. At the same time, digital apps, smartphones and Virtual Reality are rising as the new point of contacts and service points unlike never before.
The Master’s programme in Digital Media Business combines a strong foundation in business management with a thorough understanding of digital media and different types of web 2.0 services like apps, social media and so on. Through projects, case studies and carefully designed modules, you will gain the necessary market knowledge enabling you to develop a thorough understanding of digital media, customer behavior and content strategy for a digital age. You will acquire the comprehensive strategic, technical and business skills to work with diverse media and content formats at a high project-managerial level. You will critically analyse different types of web 2.0 services, especially social media, apps and other mobile services (including augmented reality features) and are trained to analyse and develop business models in this context.
Interested? Contact us to learn more.
With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here: http://www.macromedia-university.com/projects.html
The benefits of choosing Macromedia University
• Top position in CHE Ranking 2014/15, globally recognized degrees accredited by FIBAA
• Small classes with intensive, individual supervision
• Campuses in Berlin & Munich: two of the Top 10 “Best Student Cities 2017” worldwide
• Authentic, practice oriented projects with over 500 well-known companies
• Highly qualified professors and industry insiders as lecturers
• International students from all continents
• Career perspectives in Germany: 18 months visa after successful graduation
• Master’s degree over three days a week (e.g. from Thursday to Saturday)
• Pre-Semester course available online
• Buddy network for international students
• Campus locations situated in the very centre of Germany’s industrial locations
• Worldwide network of Partner Universities
Summer term: Non-EU 15.01 / EU 15.02
Winter term: Non-EU 15.07 / EU 15.08
Our Student Advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com.
Smartphones and social media, digital networks and big data, gamification and mobile platforms – new media continue to change the way we live, work and communicate. This programme interrogates the impact of digital technologies on individuals and society, and provides you with the skills and knowledge to be able to think critically and creatively about new media.
Working both individually and in teams, you will learn about diverse digital media techniques and processes, including coding and hacking, web design, mapping and visualisation, scraping and mining, interactive narratives, animation, digital ethnography, action research, prototyping and iterative design, representation, and more. Through an applied, hands-on approach, you will gain an understanding of the social, cultural and economic roles of new media, and explore what it is like to work in the new media industries.
With a range of optional modules to choose from, you will also be able to expand your knowledge into areas such as multimedia journalism, cinema and photography, political and promotional communication, feminism and the media, and many more. Taught by expert practitioners and researchers, you will gain the knowledge and skills to thrive in this dynamic, fast-paced sector.Our School has a range of fantastic facilities to support your studies. The 58-seat Phil Taylor Cinema is equipped with Dolby Digital sound and high-definition projection facilities, as well as projectors for 16mm and 35mm film.
You can also work on your own projects in our 44 editing suites, equipped with Avid Media Composer editing software and Adobe Creative Cloud. The fully equipped TV studio also has a large green screen area, lighting and photo-flash facilities. We also have a track and dolly, sliders, Glidecam and various cranes, and you’ll have access to a new photographic dark room.
We also run a loans service where you can borrow a range of HD digital camcorders and various Canon stills cameras to help with your project work.
In each semester you’ll study core modules that build your knowledge of new media contexts and practice. You’ll consider the relationship between new media and contemporary culture and the interactive forms and practices that are emerging. Then you’ll gain practical production, project management and critical skills and respond to new media briefs in collaborative projects.
You’ll then have the chance to broaden your approach with your choice of optional modules, from photography and cinematics to political communication, television narratives and public relations in society.
To demonstrate the skills you’ve gained, you’ll also undertake a major independent project. You can choose to submit a dissertation and take classes on research methods throughout the year, or you can work on a sustained, practical new media project with a written element.
If you choose to study part-time, you’ll complete the MA over two years, instead of one, taking fewer modules each year.
These are typical modules/components studied and may change from time to time. Read more in our Terms and conditions.
You’ll be taught in a mixture of practical workshops, lectures and small group seminars which allow you to discuss your reading and present some of your research to other students. Independent study is also crucial to this degree, allowing you to practice your skills and deepen your knowledge.
We also use a range of assessment methods, depending on the modules you choose. They’re likely to include practical projects, essays, reports, group and individual presentations and case studies among others.
This programme is still relatively new, and digital media are rapidly growing, evolving and expanding.
People with high-level production and project management skills in new media will be in high demand for decades to come, and this programme will equip you with the knowledge and skills to thrive in a wide – and rapidly expanding – range of careers in new media practice.
These could include digital marketing, animation, web design and development, social media, analytics, PR and consultancy among others. You’ll also be well prepared for future research in this young and fast-changing field.
We encourage you to prepare for your career from day one. That’s one of the reasons Leeds graduates are so sought after by employers.
The Careers Centre and staff in your faculty provide a range of help and advice to help you plan your career and make well-informed decisions along the way, even after you graduate. Find out more at the Careers website.