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Masters Degrees (Media Business)

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The course is designed for recent graduates seeking a career in traditional and new media organisations. It provides a combination of business and media skills designed to equip you to take up an entry-level position in today’s media organisations. . Read more

The course is designed for recent graduates seeking a career in traditional and new media organisations. It provides a combination of business and media skills designed to equip you to take up an entry-level position in today’s media organisations. 

You will learn how media organisations are engaging with the challenges resulting from the emergence of digital media technologies and platforms. The course introduces you to the processes by which media organisations develop their corporate strategies, business plans, marketing and production operations as they respond to radical change in the commercial environment. 

The course is designed to enable you to find and take up work placements and internships at media organisations in London during the course of your studies. Our students have successfully completed internships at TV production companies like the BBC, technology companies like Google, as well as many other multimedia, advertising and news organisations in London. Some have successfully started their own businesses in the UK. 

Whether you are planning a career in a media organisation or seeking to create your own new business start up, the MA International Media Business aims to provide the analytical insight, operational knowledge and planning skills you will need to prosper. The course is taught alongside a suite of Masters courses in Westminster’s highly successful Centre for Creative Industries Management. 

Course structure

The following modules are indicative of what you will study on this course.

Core modules

Optional modules (Semester 1)

Optional modules (Semester 2)

Career path

International Media Business students have gone on to work for many social media business including Facebook, Youtube, Google as well as traditional media firms like Sky, Disney and Bloomberg. They have also worked as creatives and digital content producers for small and large business including Land Rover, AEG and BSI Global. Others have continued their education at PhD level.



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The MA Global Media Business, awarded by the University of Westminster is the final award, of a two-year programme managed jointly by Westminster and the Communication University of China (CUC). Read more

The MA Global Media Business, awarded by the University of Westminster is the final award, of a two-year programme managed jointly by Westminster and the Communication University of China (CUC). Conferred by the University of Westminster, the Masters degree is also licensed and recognised by the Ministry of Education of the People’s Republic of China.

Media professionals and media firms are united in their need to acquire the commercial, strategic and managerial skills to prosper in an industry undergoing constant fundamental change. This course is designed to address these needs, developing entrepreneurial leaders equipped to deal with the complex and novel challenges presented by new technologies, consumer behaviour, and evolving business models.

The course will enable you to identify and analyse strategic and operational problems and opportunities, understand, quantify and access national and international media markets, and use foresight and planning techniques to understand and respond to change. As well as being able to manage complex media projects, you will also have the skills to engage in strategic direction setting, deploy business-planning skills, and excel in leadership and implementation.

The course is delivered by academic staff with lengthy experience of advising and managing media organisations. Teaching methods are based around practical problems and include in-class exercises and individuals and group projects and assessment. Assignments will enable you to develop and apply your skills in creative project development and business planning.

The MA Global Media Business is a full-time course, delivered using a combination of full-time and intensive block mode teaching. Although a collaborative programme, the final degree is assessed and awarded by the University of Westminster, and is governed by its regulations and quality assurance procedures. 

The course provides a rounded suite of managerial and commercial skills, rooted in a critical understanding of today's media and content industries, building on our role as a leader in UK media research. Practice-based assignments, such as the integrating business-planning project, play an essential role in enabling you to apply ideas and learning in a creative fashion.

The course consists of eight credit-bearing modules and an additional key skills module which includes the use of quantitative methods and software tools.

Course structure

Delivery of the MA in Global Media Business is divided between Beijing and Westminster’s Harrow campus. The first semester is taught by UK faculty staff making regular visits to Beijing. They deliver the programme in intensive teaching blocks, typically of 2-4 days teaching.

Block mode teaching is interspersed by guided independent study and project work. Downloadable lectures and supplementary information is provided via the University’s Virtual Learning Environment. Tutors are also available for remote tutorials using services such as Collaborate, Skype or WeChat.

Core modules



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Do you want to catalyse the success of media businesses?. The growth of digital media has opened up new opportunities for growth, innovation and enhanced customer service across different industries. Read more

Do you want to catalyse the success of media businesses?

The growth of digital media has opened up new opportunities for growth, innovation and enhanced customer service across different industries. How can media businesses capitalise on digitalisation and create innovative products and solutions? How can digital media be applied on diverse use cases in the digital age? These questions are the focus of the Master’s programme in Digital Media Business.

Communication today is dominated by digital media. How we work, how we live and consume services is also increasingly characterised by digital media and technologies. Therefore, beyond just media companies, the significance of digital media is high across all types of industries. The strategic usage of digital media can be a key element for success today for all types of companies. Social media has become an inseparable aspect of how companies connect with their customers. At the same time, digital apps, smartphones and Virtual Reality are rising as the new point of contacts and service points unlike never before.

The Master’s programme in Digital Media Business combines a strong foundation in business management with a thorough understanding of digital media and different types of web 2.0 services like apps, social media and so on. Through projects, case studies and carefully designed modules, you will gain the necessary market knowledge enabling you to develop a thorough understanding of digital media, customer behavior and content strategy for a digital age. You will acquire the comprehensive strategic, technical and business skills to work with diverse media and content formats at a high project-managerial level. You will critically analyse different types of web 2.0 services, especially social media, apps and other mobile services (including augmented reality features) and are trained to analyse and develop business models in this context.

Interested? Contact us to learn more.

Practice-led Learning

With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here: http://www.macromedia-university.com/projects.html 

The benefits of choosing the Macromedia University 

• Top position in CHE Ranking 2014/15, globally recognised degrees accredited by FIBAA 

• Small classes with intensive, individual supervision 

• Campuses in Berlin & Munich: two of the Top 10 “Best Student Cities 2017” worldwide 

• Authentic, practice oriented projects with over 500 well-known companies 

• Highly qualified professors and industry insiders as lecturers 

• International students from all continents 

• Career perspectives in Germany: 18 months visa after successful graduation 

• Master’s degree over three days a week (e.g. from Thursday to Saturday) 

• Pre-Semester course available online 

• Buddy network for international students 

• Campus locations situated in the very centre of Germany’s industrial locations 

• Worldwide network of Partner Universities 

Registration deadline

Summer term: Non-EU 15.01 / EU 15.02 

Winter term: Non-EU 15.07 / EU 15.08 

Contact us

Our Student Advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com



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The digital revolution and globalization have transformed the media business and other industries. New business models have been developed and new products and services have emerged. Read more

The digital revolution and globalization have transformed the media business and other industries. New business models have been developed and new products and services have emerged.

Why study Media & Business

Are you entrepreneurial and creative enough to meet the ever-changing and increasingly diverse demands of today's media and communication professions? Put yourself to the test in this engaging and entrepreneurial programme and explore how new media have transformed the media business and other international industries. 

Five reasons to choose Media & Business at the EUR

  • Using state-of-the-art theory you will learn to trace and analyse the fast paced technological and organisational developments in media and business. You will dive into the manifold communication challenges faced by companies, managers and workers in the media sector and other industries.
  • The Media & Business programme features a practice-based approach through real world cases, guest lectures and seminars with media professionals and business people, and research collaborations with a wide range of media companies and other businesses.
  • The programme facilitates an environment where business and communication come together: a perfect match for people who are fascinated by the dynamics of the media business and the intricacies of business communication. 
  • The programme is specifically designed for students with an international outlook and entrepreneurial mindset. Learning from international professors and peers in an interactive and small scaled environment challenges you to develop a broader perspective. 
  • You can join two different Honours Projects and also have the opportunity to extend your study by going on exhcange.

Career prospectives

You will be up for jobs such as media analyst, communications adviser, marketer, media planner, product/brand manager, and policy maker.



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The Media and Development MA is an interdisciplinary course that teaches main theories, concepts, case studies and practical media skills around the theme of media and development and its implications for less developed countries. Read more

The Media and Development MA is an interdisciplinary course that teaches main theories, concepts, case studies and practical media skills around the theme of media and development and its implications for less developed countries. The course will provide you with a unique blend of theory and practice teaching, aimed at deepening your knowledge of the history of communications within the development process of emerging economies. It will critically evaluate the impact of international and regional institutions from a critical political economic perspective. Teaching by academic staff, guest lecturers and other carefully selected staff from development organisations will provide you with an overview of the policies, actions and impact of state and non-state institutions within the area of communication media and development.

A distinctive feature is its emphasis on the practical role of communication media in development. You will participate in media production workshops and take part in our internship programme, offered in partnership with media and development organisations in London. As part of the work experience module, students participate in an extensive NGOs and media seminar series featuring experts and panel discussions. The work placement programme is in line with the University of Westminster’s strategy of nurturing of the critical practitioner.

The course team is led by Dr Winston Mano and includes Professor Daya Thussu, Professor Christian Fuchs, Professor David Gauntlett, Professor Naomi Sakr, Dr Anthony McNicholas, Dr Xin Xin, Dr Anastasia Kavada, Dr Maria Michalis, Dr Roza Tsagarousianou, Dr Tarik Sabry, Paul Majendie, Geoffrey Davies and Michaela O’Brien. Visiting Lecturers include Jackie Davies, founder and Director of the Communication and Development Network (C4D) (http://www.c4d.org), a community of professionals working in communication for development. As a peer network the C4D Network is aimed at communication for development practitioners plus allied development workers, donors, academics and communication experts from the BBC, UN and major development organisations. The joining criterion is an engagement in communication for development - either professionally or through academia. Students on the Media and Development MA have the option to join the C4D network and each can do a fellowship/internship with the network during the course.

Course structure

The following modules are indicative of what you will study on this course.

Core modules

One Semester One module from the below:

Semester 1 (option modules)

One Semester Two module from the below:

Semester 2 (option modules)

Industry links

We have strongly developed links with media and development organisations such as UNICEF, UNESCO, C4D, BBC Media Action, Internews Commonwealth Public Media Alliance.

Our large network of alumni keep our name and reputation alive in the industry.

Career path

Graduates apply for posts in development organisations based in London such as OneWorld, Oxfam, Save the Children, Red Cross, ActionAid, Panos, DfiD, Intermedia, BBC, Institute of War and Peace, Christian Aid and War on Want. Some students were able to build on knowledge, skills and their background in working for governmental, intergovernmental and non-governmental organisations (in Romania, Pakistan and India) and a range of international business organisations, including the BBC. The course also prepares students for further studies and for a higher degree, e.g., a PhD. Some students apply for PhD Scholarships advertised by the Faculty of Media, Arts and Design and they were all encouraged to join the Communication for Development Network (C4D) which meets once a month in London.

We are aware that the range of skills needed is exceptionally diffuse, and that students on the course hope to develop careers in a variety of fields in many different countries. We are also aware that we are preparing you for careers in a rapidly changing job market and the structure of the course allows you take advantage of change, and not to be its victim. It, therefore, would be misleading and unhelpful to place too much emphasis on acquiring a precise set of skills drawn from one part of the media and development sector. Finally, with a view to your professional development planning, the course is designed to give you a wide-ranging and critical knowledge of the development industry that you plan to enter.



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Explore Emerson's Graduate Programs. Create, challenge, move, and inform through art and expression in our.  MFA in Film and Media Art program. Read more

Explore Emerson's Graduate Programs

Create, challenge, move, and inform through art and expression in our MFA in Film and Media Art program. Here, you’ll work with image and sound, and traditional and emergent media forms. You'll develop an understanding of film, video, audio, and interactive media production—and you will channel this understanding into the creation of multimedia works. To ensure that creative, talented students at every stage of development find a place in our program, we give you the opportunity to apply into the three-phase curriculum at whichever level best matches your experience.  

In this program, you will:

  • Explore a variety of media production genres and develop expertise in the use of media technologies, criticism and theory, and media business
  • Learn from faculty members who are themselves working artists (and whose ranks include Guggenheim and Fulbright fellows) and build a network of creative partnerships that will inspire and support you in your artistic career
  • Use our state-of-the-art facilities and immerse yourself in your specific area of interest, producing an ongoing body of work within a collaborative, creative environment

Whether you want to explore film, documentary, fiction narrative, experimental media, animation, installation, interactive art, or sound design, we will give you the tools, skills, and experience you need. Cultivate your creative voice. Apply to our graduate program in Film and Media Art today.

Program Summary

The MFA in Film & Media Art program seeks talented and ambitious students at all levels offering three entry points.

Our unique program provides students of all levels with the opportunity to develop as engaged and versatile creative professionals and media artists. Students will work with image and sound to entertain, inform, persuade, and challenge, using both traditional and emergent media forms. They will develop an understanding of the disciplines of film, video, audio, and interactive media production, bringing this understanding to bear on traditional and convergent media works.

The MFA in Film and Media Art is a terminal degree for students who wish to pursue careers as media production professionals and artists, or who want to teach at the college or university level. Students are able to explore a variety of media production genres—computer animation, documentary, experimental media, fiction narrative, installation, interactive art, and sound design—with a degree program that provides foundational knowledge in the use of media technologies, theory, critical and historical context, and media business while offering a set of courses of advanced training and mentorship in their specific area of interest.

Our program has three distinct entry points and varies in length from 2-3 years depending on which phase of the program you begin in. This approach allows us to welcome creative students at any stage of development. Once you are admitted to the program, the Graduate Program Director will work with you to create a custom curriculum based on your unique needs.

We have a place for all creative film and media artist­­s - whether you are new to the field and need to build a strong foundation before beginning your thesis project, or you are ready to dive right into thesis production. Take the next step and apply today! 

Curriculum Overview

There are 3 distinct phases to the program to help students acquire the specialized skills and creative resources required for the collaborative nature of production work. Students in the Film and Media Art program study the history and critical theories that provide the foundation for their work, so as to understand the context of their creative output and to be able to evaluate its effectiveness.

Students will have the opportunity to apply for advanced standing during the admissions process. Advanced standing will allow a student to begin the program in either Phase II or Phase III.

Phase I – Foundational (6 semesters; 64 credits)

Most students will begin the program in this phase. It builds a solid foundation in the first semester in theory and history and an intensive introduction to writing and production skills in a variety of media platforms.

Phase II – Intermediate Practitioner (5 semesters; 52 credits)

After meeting with the Graduate Program Director, students will develop a customized plan of study that allows for artistic exploration while developing the technical proficiency to undertake their thesis project.

Students will begin to focus in one or more areas of media production, computer animation, documentary, experimental media, fiction narrative, installation, interactive art, and sound design or an individualized hybrid form.

For example, a student pursuing professional and artistic development as a documentary filmmaker could take the History of Documentary seminar and the Documentary Workshop and Advanced Documentary courses. Electives and directed study in advanced production (e.g. cinematography, producing, editing and interactive media) are also available, so the aspiring documentarian could also opt to take courses in interactive media and computer animation.

Phase III - Advanced practitioner (4 semesters; 40 credits) 

Students in Phase III come ready to begin working on their thesis project. Students meet with their program advisor to select courses that support their thesis work as well as their specific learning needs. In addition, students concentrate on developing their artistic vision through the thesis proposal process while building new skills and learning advanced production techniques. The MFA Production Workshop is a key component to the program and provides students with support in producing an ongoing body of work within a collaborative, creative community. In the MFA Production Workshop, students present works-in-progress to their peers and faculty for critiques.

Once you have completed your thesis project, all students take part in a public screening of MFA works for the year. This is the last MFA requirement and a celebration of student achievements.



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From Al Jazeera to Hollywood, News Corporation to China Central TV, the media increasingly operate in a global context. This course offers a comprehensive interdisciplinary approach to global media, and is designed for those who work in, or want to work in, the media industries. Read more

From Al Jazeera to Hollywood, News Corporation to China Central TV, the media increasingly operate in a global context. This course offers a comprehensive interdisciplinary approach to global media, and is designed for those who work in, or want to work in, the media industries.

You will examine key developments in the media and communications industries associated with the logic of globalisation, and explore the complex nature of the globalisation process in the media. You will gain a relevant, well-grounded, high-quality education and skill base, enabling you to develop a clear and comprehensive understanding of communication and the mass media.

Based on continuous assessment, the course is taught in lectures and seminars by the team from Westminster's top-rated Communication and Media Research Institute (CAMRI ). You will be part of a bustling multicultural academic department which boasts a strong research culture, and you will be able to attend the regular talks by outside speakers (academics and practitioners) on a variety of communication and mass media issues.

Course structure

The following modules are indicative of what you will study on this course.

Core modules, semester one

Core module, semester two

Option modules

Internships

Students are encouraged to seek work experience in the industry and relevant opportunities are regularly shared by staff. This often leads to full-time employment once graduating from the course.

In addition, the MA course takes advantage of the vibrancy of the media environment in London and students often benefit from events taking place locally, eg at Frontline Club.

Equally, there are a number of activities run within the Department that provide students with opportunities for networking and increasing their employability. CAMRI and associated research centres run regular seminars, workshops and conferences which our students can attend for free. These workshops and conferences bring together academic researchers, industry representatives as well as regulators and policy-makers.

Graduate employment

The Global Media MA course is well established and has a strong international reputation. Our students are very successful in gaining employment, in many cases straight from graduating the course. Graduates have found jobs in middle- and upper-management in media industries, as well as the broader private (eg consulting and advertising firms) and public sector (eg government ministries, regulatory authorities), international organisations and NGOs. Some graduates also continue to do PhD research. Success in their Masters degree has allowed many who have been in media jobs before joining the course to move into more senior roles within their companies or organisations and to transfer to new sectors of the media.

Graduates from the Global Media MA have found roles in a wide variety of media and communications organisations including Al Jazeera, CCTV, and many other organisations around the world.



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Social Media, Culture and Society MA offers a flexible, interdisciplinary exploration of key contemporary developments in the networked digital media environment. Read more

Social Media, Culture and Society MA offers a flexible, interdisciplinary exploration of key contemporary developments in the networked digital media environment. It will benefit those seeking to develop their understanding of contemporary communication and its societal, political, regulatory, industrial and cultural contexts.

Social Media, Culture and Society MA provides students with the opportunity to focus at postgraduate level on:

  • Studying the ways in which social media and the internet shape and are shaped by social, economic, political, technological and cultural factors, in order to equip students to become critical research-oriented social media experts.
  • Developing reflective and critical insights into how social media and the internet are used in multiple contexts in society, and into which roles social media can play in various forms of organisations that are situated in these societal contexts. The aim is that students are equipped to become reflective and critical social media practitioners.
  • Gaining in-depth knowledge and understanding of the major debates about the social and cultural roles of social media and the internet.
  • Acquiring advanced knowledge and understanding of the key categories, theories, approaches and models of social media's and the internet's roles in and impacts on society and human practices.
  • Obtaining advanced insights into practical activity and practice-based work that relate to how social media and the internet work and which implications they have for social and cultural practices.

This Master's is organised in the environment of the Communication and Media Research Institute (CAMRI) and its Centre for Social Media Research. CAMRI is a world-leading research centre that studies the role of media and communication in society. It has become known as the Westminster school of critical media and communication research. The analysis of social media, culture and society is one of its research specialisms. In the most recent UK government research audit, the 2014 Research Excellence Framework (REF), 42.2% of CAMRI’s research was classified as world-leading and 37.5% as internationally excellent, which makes it one of Britain’s four leading media and communication research institutions. 

Course structure

The following modules are indicative of what you will study on this course. 

In semester one, students must select two elective modules from the two thematic groups below (any combination of modules is applicable): 

  • Theory and Global Political Economy of Media and Communication 
  • Media Politics, Regulation and Business Strategies. 

In semester two, students must select two elective modules from two thematic groups below (any combination of modules is applicable): 

  • Media Politics, Regulation and Business Strategies 
  • Media, Culture and Everyday Life. 

More information on modules and groups to which they belong to can be found below.

Core modules (semester one)

Option modules (Semester One)

Core modules (Semester Two)

Optional modules (Semester Two)

Career path

The Social Media, Culture and Society MA will benefit those seeking to develop their understanding of contemporary communication and its social, political and cultural contexts. This degree will be of particular interest to those who plan to work in the creative industries, as well as those already working in this field. Social Media, Culture and Society MA will also be of interest to students working in non-profit sectors, including NGOs and advocacy groups. The degree will help those seeking a competitive edge in a careers market that values high-level skills in communication, research and critical thinking.

The course also provides an excellent preparation for those wishing to continue their studies to PhD level. Around 10% of graduates of the course are now undertaking PhDs. Others work in the social media start-up scene in London, or work as journalists and in a range of industries and non-profit sectors.



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The field of media is constantly shifting and in the last decade the changes have been rapid, and a new media landscape has emerged. Read more

The field of media is constantly shifting and in the last decade the changes have been rapid, and a new media landscape has emerged. Digital media of today are characterised by participation and cooperation; media are wholly collaborative, in terms of both production and consumption. 

The master’s programme in Media and Communication studies gives you advanced knowledge of digital media through practical approaches in the field. You will work creatively and in an explorative manner with different types of media, while learning to evaluate them from a critical perspective.

What is collaborative media?

The field of media is constantly shifting. In the last decade the changes have been rapid, and a new media landscape has emerged – forever reshaping not only the consumers but also the creators and distributors of media. Digital media of today are characterised by participation and cooperation; media are wholly collaborative, in terms of both production and consumption – and this is what is meant by the term ‘collaborative media.’

What will I learn?

The one-year master’s programme in Media and Communication Studies – Culture, Collaborative Media, and Cultural Industries – will equip you with advanced knowledge of digital media. The programme is oriented towards practical approaches to the field. You will work creatively and in an explorative fashion with different types of media while you learn to approach them from a critical perspective.

During the programme you will develop three primary skill sets: the ability to analyse and strategically approach media and its impact on society; the capability to work with media and communication both methodologically and systematically; the knowledge required to produce media texts, both individually and collaboratively. Compared to bachelor-level degrees, this advanced programme has a clear focus on the development of strategic expertise, a skill crucial for those intending to pursue a professional career in media and communication. During the year, you will furthermore obtain an in-depth knowledge of the workings of the creative industries.

The programme is developed alongside and conducted in collaboration with Media Evolution, a media cluster with over 350 member companies based in Malmö. This facilitates a crossover between the academic and professional worlds and allows you as a student to develop skills in both areas throughout your studies. Throughout the duration of the programme you will get the chance to meet a number of international guest lecturers from universities all across the world, further adding to the global relevance of the programme.

The first and second semester

The first semester focuses on examining key themes in communication studies and on how the creative industries of today are operated. During the second semester you will learn more about the possibilities with collaborative media. The year ends with a (one-year, 15 credits) master's thesis.

Malmö University also offers the two-year master's programme Media and Communication Studies: Culture, Collaborative Media and Creative Industries, 120 credits. Read more

The pedagogical approach

The programme, which is web-based and full-time, makes education available to students globally and offers a unique blend of distance and campus based learning. The seminars are compulsory, and you can either attend in Malmö or online. This approach makes it possible for international students to enrol in the programme without having to relocate, leading to a diverse and intercultural student body that increases the opportunities for students to form transnational networks and to benefit from international lecturers.

The programme is hosted on an online platform through which communication between students and lecturers takes place and where student projects are uploaded. As the main theme of the programme is collaborative media, this pedagogical approach leaves room for experimentation, and students are encouraged to use collaborative media during this process.

What can I do with my degree?

After graduating, you will have the qualifications necessary to work in media and communication. The skill set and knowledge you develop during your studies are valuable to the fast-growing creative indutries. Companies, government, and organisations are other possible employers as they become increasingly dependent on communication and media in their business. This programme is for those of you who want to take an active role in the development of the media field. It also provides a foundation for further post-graduate studies.

Learning outcomes

After completing the programme students should be able to: 

Knowledge and understanding 

1) demonstrate knowledge and understanding of media and communication studies, including both an overview of the field and deeper knowledge of specific parts of the field as well as insight into current research and development work 

2) demonstrate specialised methodological knowledge in media and communication studies 

Competence and skills 

3) demonstrate the ability to integrate knowledge and to analyse, assess and deal with complex phenomena, issues and situations even with limited information 

4) demonstrate the ability to independently identify and formulate issues and to plan and, using appropriate methods, undertake advanced tasks within predetermined time frames 

5) demonstrate the ability verbally and in writing to report clearly and discuss his or her conclusions and the knowledge and arguments on which they are based in dialogue with different audiences 

6) demonstrate the skills required for participation in research and development work or employment in some other qualified capacity 

Judgement and approach 

7) demonstrate the ability in media and communication studies to make assessments in relation to relevant disciplinary, social and ethical issues and also to demonstrate awareness of ethical aspects of research and development work 

8) demonstrate insight into the possibilities and limitations of research, its role in society and the responsibility of the individual for how it is used 

9) demonstrate the ability to identify the personal need for further knowledge and take responsibility for his or her on going learning

Degree

Master's Degree (60 credits).

Degree of Master of Arts (60 credits) in Media and Communication Studies



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This programme uses the traditional content and curriculum of MBA studies and is tailor-made for future leaders in private and public life. Read more

This programme uses the traditional content and curriculum of MBA studies and is tailor-made for future leaders in private and public life. The MBA programme focuses on specific areas such as entrepreneurship, corporate finance, business to business marketing, organisational management, EU institutions, ethical issues in the international business environment, and more. In the programme design, key words are comparability, practicability and extensiveness, which all can be summed up in one concept – quality. Students will become experts in how to successfully do international business and they have the opportunity to study business environment in the Baltic countries, Scandinavia, Russia, and the EU.

Key features

  • According to Eduniversal Masters ranking, TTÜ School of Business and Governance`s MBA programme is among 10 best in Eastern Europe
  • Largest and most international faculty of business and economics in Estonia
  • Many opportunities for start-up businesses, business model competitions and international summer schools
  • Programmes provide a good blend of theoretical knowledge coupled with practical results-oriented training

The students can choose the topics for their graduation thesis among the subjects in basic, core and special studies and get knowledge about thesis writing in special Master Thesis workshop specialized in management, marketing, finance and accounting.

Future career options

Some 80% of Estonian top CEOs, public leaders and managers are graduates of TTÜ School of Business and Governance (according to the statistics carried out by Estonian business paper Äripäev). Many of today's graduates' knowledge and skills are recognised in diverse sectors; from the banks to ministries and from IT and telecommunication companies to finance and manufacturing industries. Great career success stories of our MBA graduates are mentioned daily in the mass media. The career perspectives and opportunities are not limited to the field of Business Administration, but are also present in IT, Marketing, Finance, Governance and many other areas.

Course outline

As in many leading schools, TTÜ School of Business and Governance’s MBA curriculum blends current academic theories with practical business knowledge. The MBA program focuses on specific areas such as entrepreneurship, organizational management, EU institutions, ethical issues in the international business environment, and more.

By choosing to study for an MBA at the School of Business and Governance, you choose to learn how to be a leader. You will have opportunities to become an expert in how to successfully do business in the Baltic countries, Scandinavia, Russia, and the EU.

Many of today's leaders in Estonia and this region are graduates from TTÜ School of Business and Governance. Their knowledge, skills, and experience are recognized in diverse sectors; from the central bank to ministries and from IT and telecommunication companies to finance and manufacturing industries.

TTÜ School of Business and Governance is an international and progressive school, delivering and applying original business thinking and teaching, informed by the contemporary commercial environment. 80% of Estonian top managers are graduates of TTÜ School of Business and Governance (according to the statistics of Estonian business paper Äripäev).

In programme design the key words are comparability, practicability and extensiveness, which all can be summed up in one concept – quality. Comparability of programmes provides an opportunity to successfully participate in student exchange programmes, and in the future, to continue studies at doctoral level in any renowned university in the world.

Faculty

TTÜ School of Business and Governance

FORTUNATUS PER SCIENTIAM! – Success through knowledge!

TTÜ School of Business and Governance has been providing business education for 75 years. That makes the School of Business and Governance the oldest and the biggest school with its approximately 2000 students in its field in Estonia. TTÜ School of Business and Governance is the market leader in providing university level education in economics and business administration in Estonia

The majority of the leaders in the business and economic sector of Estonia are graduates of TTÜ School of Business and Governance. Great career success stories of our MBA graduates are mentioned daily in the mass media. The career perspectives and opportunities are not limited to the field of Business Administration, but are also present in IT, Marketing, Finance, Governance and many others.

As in many leading schools Economics and Business Administration, TTÜ School of Business and Governance's academic trends blend with practical and professional knowledge. Priorities of our MBA programme focus on finance, marketing, entrepreneurship, institutions of the EU, theory of organization and management, business ethics, domestic and international business and more. By choosing the MBA programme at TTÜ School of Business and Governance, you will learn how to become a leader. The curriculum of this programme uses the traditional content of MBA studies. You will also have an opportunity to become an expert in the fields of the Baltic Region, the European Union, Scandinavia and Russia.

A major portion of today’s leaders in Estonia’s business and economy sector are graduates of TTÜ School of Business and Governance. Their knowledge and skills are recognized in diverse sectors – from the central bank to the ministries, from the information technology and telecommunication companies to the commercial banks and industry.

Curriculum

Structure of curriculum

After graduation

  • Graduates are working as middle and leading specialists in Estonian enterprises as well as abroad, in the European Union and elsewhere. Many of today's leaders in Estonia and this region are graduates from TTÜ School of Business and Governance. Their knowledge, skills, and experiences are recognized in diverse sectors; from the central bank to ministries and from IT and telecommunication companies to finance and manufacturing industries.
  • All graduates interested in scientific research can candidate for PhD programme places at TTÜ School of Business and Governance.


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Do you want to develop and launch a creative business or new venture with the support of the UK's most successful media business leaders? Our unique MA gives you all the tools to create the media businesses of the future – in Publishing, Theatre, Games, Film, Television, Music and Digital Entertainment. Read more
Do you want to develop and launch a creative business or new venture with the support of the UK's most successful media business leaders? Our unique MA gives you all the tools to create the media businesses of the future – in Publishing, Theatre, Games, Film, Television, Music and Digital Entertainment. Taught by over 100 major players from across the industries, at one of the world’s best media schools, this is a one-of-a-kind opportunity.

-Unique in Europe, the course gives students both the professional and personal tools to build a business that spans the creative sector.
-Taught by over 100 major business leaders across: Television; Film; Theatre; Music; Publishing; Games; and Digital Entertainment, giving alumni the best ‘address book’ in the creative industries.
-Split between NFTS campus and London students will benefit from the state-of-the-art facilities at NFTS and London’s ‘global hub’.
-Students will have the opportunity to raise real seed funding for their 2nd year project.
-Supported by media investors Ingenious, law firm Lee & Thompson and accountancy firm Saffery Champness.
-Students graduate with a completed and investor-tested business plan.
-Access to NFTS Masterclasses led by major creative figures from film, television and games.

We welcome EU/EEA Students. Those accepted onto courses starting in 2018 will have their fees guaranteed at the UK rate for both years of the course. Postgraduate students can apply for a loan to help with their studies via the Student Loans Company Loans. A £ 10,000 loan is available to contribute to course and living costs. The Post Graduate Loan is only open to EU/EEA and UK Students who normally live in England. It is not currently available to Scottish, Welsh or Northern Ireland Students. Find out more here: https://nfts.co.uk/fees-funding/funding-guide

COURSE OVERVIEW

CBEE (Creative Business for Entrepreneurs and Execs*) is the cutting-edge multi-media MA business course for those who want to succeed as business builders and business leaders in the creative industries.

Targeted at the brightest and best young entrepreneurs and executives globally, the course is brought to you by the world’s No. 1 international film, television and games School at its campus in Beaconsfield and in central London.

“This course gives young entrepreneurs in the creative industries the compass to navigate their way across those domains, with practical knowledge and practical guidance. It’s about giving a new generation of ‘makers and doers’ the best possible chance to succeed and change their world. It’s about making smart young people confident they can do something new, and showing them ways to succeed. That’s why I think this course is such a terrific idea.”
Richard Branson, CBEE course champion

“I am delighted to support this course. Building business capacity in the cultural and creative industries is vital to future competitiveness. We need entrepreneurs, financiers and managers who truly understand the creative process as well as business and commerce. My belief is that this course will make a significant contribution to achieving these goals.”
Patrick McKenna, Chief Executive, Ingenious

CBEE benefits from the unique position that London now occupies in the creative industries worldwide. Long known as a centre of excellence, innovation and commerce in the worlds of Theatre, Publishing and Music, the last twenty years have seen the city consolidate its place as the second largest global production centre for Film and Television behind Los Angeles.

In the last ten years the city has also become the second largest hub for Online/Tech and Games innovation after Silicon Valley.

With such a wealth of activity, the city has attracted a unique concentration of creative, executive and business talent across all seven domains, supported by its long-established place as a global financial hub. It hosts the European corporate HQ’s for every leading media brand from Google, YouTube, and Warners, to Penguin Random House and Sony. Yet is also home to some of the most dynamic independent players in each field, from Beggars Banquet in music to Working Title in film.

Students benefit directly from this pool of creative business talent, since course tutors are drawn directly from it. But students also benefit, as consumers, from the extraordinary vibrancy of the city’s cultural offering.

Where better in the world to train as an entrepreneur in the cultural industries?

CBEE for Entrepreneurs.
Over the course of the two years, participants looking to set up or build upon their own existing business will expect to:
-Learn the business and creative dynamics of each of the seven domains.
-Gain all the personal and professional tools needed to set up and run their own business.
-Leave with a fully worked-through business proposal or plan that has been taken to investors, partners and has been mentored by a dynamic business leader in the field.

CBEE for Executives.
Over the course of the two years, Participants already working within a business can expect to take back:
-A 360-degree view of the creative business sectors adjacent to their own existing specialisation.
-Management, legal, accountancy and planning skills that are key to the development of any business and of their own careers.
-A fully worked-through proposal for a new venture, a new division, or a new solution to an existing project or business plan proposal in need of development.

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The recent growth in new media management has seen a rise in and demand for skilled creative media management professionals, who are not only confident in deploying media technologies and platforms but also in management practices, methods and experience to drive forward the latest media advances. Read more

The recent growth in new media management has seen a rise in and demand for skilled creative media management professionals, who are not only confident in deploying media technologies and platforms but also in management practices, methods and experience to drive forward the latest media advances.

Your studies are based in our modern media labs in the Department of Media Arts and Communication. Many of our academic staff bring industry experience to their teaching. The course also includes a regular programme of industry speakers and client based projects, as well as a foundation for those wishing to move into media management roles within organisations, recognise existing skills and knowledge through a formal qualification, or start their own media business.

The course is made up of eight taught modules, plus a major linked project where you could work with or within an organisation. All modules are mandatory and have been tailored to match the in demand skills and experience of the creative media industry. The vast majority of teaching is in small groups (typically less than 20) allowing for bespoke delivery.

Students will gain an understanding of how to exploit the latest digital media technologies and platforms, across interactive, social and mobile content, as well as the management of digital media businesses, organisations and teams. The course uses industry-standard software and hardware tools such as Adobe and Apple software in well-equipped media studios and associated lab facilities. The course is designed to develop business awareness, entrepreneurial skills, management confidence and a portfolio of industry experience through client based media projects, industry networking and digital media industry insight.

You study a range of modules designed to prepare you for real world challenges. Typical projects may include • management of communication channels for promotion and marketing • creation of digital marketing campaigns • management of software solutions to engage audiences • management of knowledge dissemination across organisations • mobile media, social media and app design • insight into industry best practice • management of media people and teams • entrepreneurship and business skills.

The course has been designed in conjunction with industry professionals and aims to give you real world experience through working on live client briefs. You also work with the award winning Venture Matrix to enhance your employability and enterprise skills. Assessment is based primarily on individual project work, as well as team based projects and presentations. These projects allow students to access industry, network and build a portfolio of client based work.

Work based learning is also encouraged as part of the degree. Module teams will support students who wish to apply their studies directly to the work place. The Digital Media Management Project module in particular allows students to work with or within organisations on projects to enhance a company or organisation.

A number of industry days and events are also held on campus and within the Sheffield Cultural Industries Quarter where students can take part in workshops, talks, and exhibitions held by creative media industry representatives, professionals, and companies/ organisations. These activities give a window to the world of work and opportunities that lie ahead. They provide students with direct access to industry and exposure to opportunities within the industry.

Course structure

Postgraduate certificate

  • Digital Media Management
  • Digital Innovation
  • Design Thinking
  • Communicating Research

Postgraduate diploma

  • Digital Media Ecosystems
  • Strategic Digital Marketing
  • Digital and Mobile Technologies
  • Enterprise and Entrepreneurship

MA

  • Digital Media Management Project

Assessment

Coursework

Employability

The creative industries sector is vibrant, fast growing and brings immense benefit to developed economies. In the UK alone, the creative industries are worth over £77 billion a year and account for 5% of the economy, with exports of over £17 billion per annum. Skilled digital media management professionals are in demand to meet this phenomenal growth.

Typical careers would involve • managing or consulting on social media • digital PR • marketing • projects • products • digital media • communication strategies • entrepreneurship and digital innovation. In addition, students may find roles as • digital media designers • analysts • digital change leaders and innovators.



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This exciting new programme explores developments in cloud based and mobile commerce that are changing the way businesses will operate in the future. Read more

About the course

This exciting new programme explores developments in cloud based and mobile commerce that are changing the way businesses will operate in the future. The Business Intelligence and Social Media MSc draws together technology and business perspectives in order to understand the implications for social-media enabled business.

The course helps students prepare for a career in business and management within and beyond the IT sector by gaining technical skills and an appreciation of the crucial role social web technologies play in today’s organisations and their ability to transform business processes.

Aims

You will develop sound knowledge and understanding of new-media related business practices and transferable skills designed to meet the challenges of employment within the global economy.

You will gain understanding of the importance of information and mass communications technologies to the operations of modern businesses of all kinds.

You will be encouraged to reflect on the relevance of concepts to business and apply your newly developed skills in advance studies or professional practice. Successful graduates of the course progress to leadership and decision making roles in industrial organisations or develop successful consultancy and advisory businesses of their own.

Practitioners seeking a more commercially relevant and technology oriented master’s qualification in the area of new business technologies rather than an MBA find this course of interest.

Course Content

The MSc consists of both compulsory and optional modules, a typical selection can be found below. Modules can vary from year to year, but these offer a good idea of what we teach.

Compulsory Modules

Professional Consultancy in Business Intelligence and Social Media
Social Media
Business Intelligence
Mobile, Social Media and Cloud Services
Knowledge Management, Social Networks and Innovation
Entrepreneurship
Understanding Business and Management Research
Dissertation

Optional

Choose one module from these:

Global Outsourcing
International Business Ethics and Corporate Governance
Strategic Marketing Management
Global Diversity Management

Special Features

Brunel Business School won the Times Higher Education Awards Business School of the Year 2013

The course offers:

Curriculum focus on social media in business.
Teaching with and through social media.
Technologies introduced from non-tech perspective.
Focus on consultancy and entrepreneurship.
Opportunities for students to practice and develop problem analysis, solution design, advisory and communication skills, as well as to become familiar with business models and the life-cycle of business development.

Information Systems Evaluation and Integration Group

Academics who teach on this exciting programme are part of the Information Systems Evaluation and Integration Group which is a research centre of excellence that supports a number of Engineering and Physical Sciences Research Council (EPSRC) funded networks and projects. This group is housed in the Brunel Business School in collaboration with the excellent-rated (RAE score 5) School of Information Systems, Computing and Mathematics. ISEing is the first multi-disciplinary research group to receive government funding in the areas of Information Systems Evaluation, Enterprise Integration and eGovernment.

Teaching

The course is structured so that full-time students take four 15 credit modules per term, plus a 60 credit dissertation module in term 3. Each 15 credit module demands 150 hours of study comprised of 22 hours of tutor arranged contact time and a minimum of 128 hours of non-contact student managed time. Each module has its own form of assessment held at the end of the term in which the module runs, and can include essays, projects and group assignments. The dissertation is an extended research oriented task conducted individually and offers the opportunity for students to undertake in-depth investigation in to a topic of their choosing. Students may choose to develop a project in collaboration with an industrial partner, which can be focused on business solutions of practical relevance (rather than theoretical research).

Modes of Study

1-year full-time in September: The taught element of the course (September to April) includes eight modules; delivery will be by a combination of lectures, seminars and tutorials/group work. A further four months (May to September) is spent undertaking the dissertation.

1-year full-time in January: The taught element of the programme includes 8 modules which are delivered in two terms (four in January to April, and four in September to December); delivery will be by a combination of lectures, seminars and tutorials/group work. The dissertation is undertaken May to August, and then can be completed January to March after the second teaching term.

Graduate School Workshops

In addition to the events and training sessions organised within the Business School, master's students have exclusive access to the workshops and skills training provided by the Brunel University’s Graduate School.

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This multidisciplinary programme will provide students with an in-depth understanding of the interrelationships between areas of finance and the global economy as they play out in a rapidly evolving international environment. Read more

This multidisciplinary programme will provide students with an in-depth understanding of the interrelationships between areas of finance and the global economy as they play out in a rapidly evolving international environment.

This programme examines key issues from both a business and economic perspective, including how multinational corporations leverage financial markets when seeking to exploit international business opportunities, the management challenges presented, and the relevance of these to financial and capital markets.

Students will gain an understanding of the international business environment and its competitive and investment climate. Using frameworks and methodologies, students will also investigate the interaction between firm strategies, economic policies and the changing international environment.

Why Henley?

  • Consistently maintain highest standards: Henley is in top 1% of business schools worldwide to hold accreditation from all three bodies in the UK, Europe and US
  • Excellent networking potential : 72,000 Henley alumni members in 150 countries
  • High calibre students: always oversubscribed, 1,000 ambitious new Masters students join Henley each year
  • Award winning campus: beautiful, green, 134 hectares, with state of the art facilities
  • World-leading faculty: widely published, frequently asked for expert comment by media and to speak at events
  • Henley is proud to be part of the University of Reading. The University is ranked within the top 200 universities worldwide (Times Higher Education World University Rankings 2016/17 and QS World University Rankings 2018) and 98% of the research is rated as being of international standard.

Course content

Module descriptions are correct for modules taught in the academic year 2017/18. Optional module listings are indicative, and may be subject to change.

Compulsory Modules

Optional Modules

In addition students must choose optional modules up to the value of 60 credits. Students must choose at least 20 credits from section B and section C from the lists below and a further 20 credits from either section B or C.      

Section B:

Section C:

Assessment

Exams, applied project and individual and group assignments

Careers and accreditations

Graduates of the MSc International Business and Finance follow a variety of career paths upon graduation. These include roles in finance or general management, working for a range of employers such as large corporations or multinational enterprises, financial institutions, banks, securities companies or government agencies.

Our graduates tell us that the programme gives them the key skills and knowledge required to build a career in finance in multinational enterprises, financial institutions or government agencies.



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The Big Data in Business pathway will provide you with the knowledge and skills to understand and direct the strategic use of the vast amounts of information being generated by businesses today. Read more

The Big Data in Business pathway will provide you with the knowledge and skills to understand and direct the strategic use of the vast amounts of information being generated by businesses today.

Commercial focus

Our students learn to develop a strategic approach to managing Big Data in business, through the analysis of business problems as well as understanding different approaches to business intelligence. Through this, they are able to create usable business intelligence to create competitive advantage for their organisation.

After you’ve graduated

Our graduates have will leave us with the knowledge and skills necessary to analyse and manage Big Data to benefit business in a variety of sectors.

Not sure which pathway to choose from 3 choices? Apply for the one that you feel fits you better and you will be able to change the pathway within the first few weeks from your arrival to the university.

Why Henley?

  • Consistently maintain highest standards: Henley is in top 1% of business schools worldwide to hold accreditation from all three bodies in the UK, Europe and US
  • Excellent networking potential : 72,000 Henley alumni members in 150 countries
  • High calibre students: always oversubscribed, 1,000 ambitious new Masters students join Henley each year
  • Award winning campus: beautiful, green, 134 hectares, with state of the art facilities
  • World-leading faculty: widely published, frequently asked for expert comment by media and to speak at events
  • Henley is proud to be part of the University of Reading. The University is ranked within the top 200 universities worldwide (Times Higher Education World University Rankings 2016/17 and QS World University Rankings 2018) and 98% of the research is rated as being of international standard.

Course content

Compulsory modules

Optional modules

In addition students must choose two optional module from the list below.

Please note there is no guarantee that in any one year all modules will be available. 

How we teach you

A holistic approach

Effective leadership requires more than first-class business acumen. It also requires a degree of self-awareness and sensitivity. Henley is renowned for its well-researched, professional approach to this aspect of business education and all our postgraduate programmes examine this aspect of leadership - helping to create emotionally intelligent graduates who can be fully effective in their chosen careers.

How you will learn

Henley Business School enjoys a strong reputation for the practical application of business ideas and concepts, underpinned by academic excellence and the strength of our research. We offer high-quality technical skills training as well as a deep understanding of the importance of personal development for leaders, a thread that runs through all of our Masters programmes.

Our postgraduate masters programmes feature a mix of core and optional modules, allowing you to tailor your degree towards your individual personal development needs and career ambitions. You will complete up to 10 taught modules during your programme, totalling 180 credits. One module usually equates to 20 credits or 10 hours of work per week. Your week will include lectures, tutorials, workshops and personal study, with each accounting for 25% of your time on average. This stimulating mix of lectures and interactive tutorials provides you with the opportunity to discuss and explore the subject material in depth with your lecturers and fellow students. You will be introduced to the latest thinking and research findings and be able to challenge some of those that have created it. You will also explore real-world issues and tackle current business challenges, and interact with guest lectures and speakers from industry, giving you the opportunity to test, extend and refine your knowledge and skills.

How we assess you

You will learn and be assessed through a wide variety of teaching methods which vary depending on your chosen Masters programme. These include online materials and multimedia content, guest lectures, individual and group assignments, case studies, field visits, dealing room simulations, presentations, applied projects, consultancy work and examinations.

On average examinations form around 70% of the assessed work with the remaining 30% coming from coursework, including a written dissertation or project depending on your chosen programme. The exam period falls between April and June in the summer term, with students taking an average of 5 or 6 exams. Graduation normally takes place in December.

Ongoing support

While postgraduate students are self-motivated and determined individuals, study at this level can present additional pressures which we take seriously. Lecturers are available to discuss the content of each module and your personal tutor can meet with you regularly to discuss any additional issues. Full-time support staff are also available to help with any questions or issues that may arise during your time at Henley

Careers and accreditations

Each pathway of our MSc Information Management is designed to give a rigorous academic understanding of real-life and current business issues. Graduates of the Big Data in Business pathway will be equipped to develop strategies to manage Big Data. These skills are much in demand, in a variety of fields.  

A number of our students join our PhD programmes each year.

Students who pass the module – Business Domain and Requirements Analysis with a mark of 60 or above will be eligible for the British Computer Society Professional Certificate in Business Analysis Practice.



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