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Masters Degrees (Marketing And Design)

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Our CIM-accredited Marketing MSc programme develops your understanding of marketing from a strategic perspective. Read more
Our CIM-accredited Marketing MSc programme develops your understanding of marketing from a strategic perspective. Our Marketing (Social Marketing) MSc explores the nuances of marketing for the wider benefit of society, preparing you for a marketing career in the public sector, health authorities, not-for-profit organisations and social marketing consultancies in the UK and internationally.

Social marketing is the systematic application of marketing concepts and techniques to achieve specific behavioural goals leading to an individual or social good. If you want to learn more about this process, this is the course for you. On the course, you will:·

• Understand how to use the motivations of target audiences when planning programmes to influence, and ultimately change, behaviour
• Develop your knowledge of both the theory and practice of marketing at an advanced level
• Gain an in-depth and critical understanding of research methodologies, and marketing planning and strategy

Scholarships

Scholarships are available for this course. Please click the link below for more information.
https://www.brighton.ac.uk/studying-here/fees-and-finance/postgraduate/index.aspx

Course structure

The course is organised into three-hour blocks of teaching and seminar activities, which are based on specialist reading, research and case studies. Modules are assessed through essays, reports, group work, presentations and examinations.

All of our Marketing MSc courses share six core modules (Moving to Masters, Critical Developments in Marketing Theory and Practice, Marketing Planning and Strategy, Marketing Research I: quantitative methods, Marketing Research II: qualitative methods, and a dissertation).

This specialist route includes one subject-specific module (Social Marketing), but you can also select from a range of optional modules which enable you to tailor the course to your interests and career aspirations.

In the final phase of the course, you will complete a 15,000-word dissertation on a marketing topic of your choice, which will require you to make recommendations for real-life marketing practice. Throughout your dissertation, you will receive support from a supervisor who will help to guide you in your research.

Syllabus

All students will study seven core modules. You will also select one option module, which will allow you to specialise in an additional strand of marketing.

Modules:

Moving to Masters
Critical Developments in Marketing Theory and Practice
Marketing Planning and Strategy
Marketing Research I: quantitative methods
Marketing Research II: qualitative methods
Social Marketing
Dissertation

One from:

International Marketing
Branding and Communications
Behavioural Economics
Digital Marketing
New Product Development

Please see the website for further details:

https://www.brighton.ac.uk/courses/study/marketing-social-marketing-msc-pgcert-pgdip.aspx

Chartered Institute of Marketing

This course is accredited by the Chartered Institute of Marketing (CIM), the world's largest organisation for professional marketers. The CIM have awarded the course Multiple Award Pathway status, which means that you will have a number of exemptions from CIM qualifications.

CIM qualifications are highly sought after by employers and – alongside our Marketing MSc – will ensure that you are equipped with the best education for a successful marketing career.

CIM membership
You will be entitled to free CIM affiliate-level membership, giving you access to a range of benefits and services. CIM membership is a clear demonstration of your commitment to ongoing professional development.

Membership benefits include:

• The Marketer – the members' magazine
• Studying Member e-news
• Learning Zone website – study resources
• Marketing library and online archive resources

Professional Certificate in Marketing

The course consists of four units, two of which will be exempted:

Marketing Essentials (exempt)
Marketing Information and Research (exempt)
Assessing the Marketing Environment
Stakeholder Marketing

Professional Diploma in Marketing

The course consists of four units, two of which will be exempted:

Marketing Planning Process (exempt)
Delivering Customer Value through Marketing (exempt)
Managing Marketing
Project Management in Marketing

Diploma in Digital Marketing

This course consists of three units, one of which will be exempted:

Marketing and Consumer Behaviour (exempt)
Digital Marketing Essentials
Digital Marketing Planning

International study exchange

Through our partnership with MIP Politecnico di Milano Graduate School of Business you have the opportunity to gain an international perspective to your studies. On our study exchange programme you would join MIP’s International Master in Multichannel Marketing Management course, which is taught in English.

You will be able to choose from a range of modules including Design & Marketing: the Italian way in different sectors including for example Design, Fashion and Furniture, Automotive, Wine and Sports Marketing.

Teaching excellence

Most of our tutors worked in industry before joining the university and continue to consult for corporate firms, which allows them to integrate the latest commercial developments into our courses. They are also active researchers at the forefront of marketing theory.

Industry representatives advise on the content and development of our courses and contribute to teaching as guest lecturers. Their talks help to bring classroom theory to life by sharing real-world case studies, results and pitfalls.

You will learn transferable skills in research, presentations, group work and conflict resolution, all of which are highly sought after in today's highly competitive job market.

Class sizes are small enough for there to be a personal and friendly atmosphere where staff know students by name and can closely monitor their progress.

[{Careers and employability]]

A Marketing (Social Marketing) MSc from Brighton Business School will help you to specialise and stand out in today's competitive job market. It will equip you with both theoretical knowledge and practical skills necessary for a successful career in marketing.

The course has been designed for people wanting a successful and rewarding careers in sectors such as:

• advertising
• branding
• communications
• creative and design
• digital marketing
• direct marketing
• event management
• market research
• marketing (general)
• media
• product marketing
• public relations
• sales.

The course is ideal preparation for continuing your study at MPhil or PhD level or working as a professional researcher in marketing.

By the end of the course you will be equipped with the skills to think and act independently, and to arrive at well thought out judgements and decisions in co-operation with others. You will be able to interpret information, data and ideas to produce creative solutions to problems and identify market opportunities.

Careers Advice and Support:

As a student you will have access to our Careers Service, including careers counselling sessions, CV checking, mock interviews and advice on setting up your own business.

Entrepreneurship network:

Beepurple is the university’s entrepreneurship support network. They offer free support any student or graduate with their business ideas, freelance plan or social enterprise project. Beepurple run events throughout the throughout the academic year, designed to equip you with key skills that will improve your employability and help you grow a successful business.

By taking part in their activities and events, you will meet like-minded people, hear how other graduates set up their own businesses and gain key enterprise skills that will help you stand out from the crowd.

For more information visit http://www.beepurple.co.uk

Read less
Our CIM-accredited Marketing MSc programme develops your understanding of marketing from a strategic perspective. Our Marketing (International Marketing) MSc is designed for those seeking to develop their knowledge of global and multi-cultural marketing – positioning you for a career in a multinational organisation. Read more
Our CIM-accredited Marketing MSc programme develops your understanding of marketing from a strategic perspective. Our Marketing (International Marketing) MSc is designed for those seeking to develop their knowledge of global and multi-cultural marketing – positioning you for a career in a multinational organisation.

As more consumer markets emerge, companies are increasingly interested in marketing their products around the world. If you want to be a part of one of these exciting ventures, this is the course for you.

On the course, you will:

• Examine how cultural differences, new technologies and the rapid emergence of Brazil, Russia, China and India create opportunities and challenges·
• Develop your knowledge of both the theory and practice of marketing at an advanced level
• Gain an in-depth and critical understanding of research methodologies, and marketing planning and strategy

Scholarships

Scholarships are available for this course. Please click the link below for more information.
https://www.brighton.ac.uk/studying-here/fees-and-finance/postgraduate/index.aspx

Course structure

The course is organised into three-hour blocks of teaching and seminar activities, which are based on specialist reading, research and case studies. Modules are assessed through essays, reports, group work, presentations and examinations.

All of our Marketing MSc courses share six core modules (Moving to Masters, Critical Developments in Marketing Theory and Practice, Marketing Planning and Strategy, Marketing Research I: quantitative methods, Marketing Research II: qualitative methods, and a dissertation).

This specialist route includes one subject-specific module (International Marketing), but also shares a range of optional modules which enable you to tailor the course to your interests and career aspirations.

In the final phase of the course, you will complete a 15,000-word dissertation on a marketing topic of your choice, which will require you to make recommendations for real-life marketing practice. Throughout your dissertation, you will receive support from a supervisor who will help to guide you in your research.

Syllabus

All students will study seven core modules. You will also select one option module, which will allow you to specialise in an additional strand of marketing.

Modules

Moving to Masters
Critical Developments in Marketing Theory and Practice
Marketing Planning and Strategy
Marketing Research I: Quantitative Methods
Marketing Research II: Qualitative Methods
International Marketing
Dissertation

One from:

Branding and Communications
Social Marketing
Behavioural Economics
Digital Marketing
New Product Development

Please visit the website for further information:

https://www.brighton.ac.uk/courses/study/marketing-international-marketing-msc-pgcert-pgdip.aspx

Chartered Institute of Marketing

This course is accredited by the Chartered Institute of Marketing (CIM), the world's largest organisation for professional marketers. The CIM have awarded the course Multiple Award Pathway status, which means that you will have a number of exemptions from CIM qualifications.

CIM qualifications are highly sought after by employers and – alongside our Marketing MSc – will ensure that you are equipped with the best education for a successful marketing career.

CIM membership:

You will be entitled to free CIM affiliate-level membership, giving you access to a range of benefits and services. CIM membership is a clear demonstration of your commitment to ongoing professional development.

Membership benefits include:

• The Marketer – the members' magazine
• Studying Member e-news
• Learning Zone website – study resources
• Marketing library and online archive resources

Professional Certificate in Marketing

The course consists of four units, two of which will be exempted:

Marketing Essentials (exempt)
Marketing Information and Research (exempt)
Assessing the Marketing Environment
Stakeholder Marketing

Professional Diploma in Marketing

The course consists of four units, two of which will be exempted:

Marketing Planning Process (exempt)
Delivering Customer Value through Marketing (exempt)
Managing Marketing
Project Management in Marketing

Diploma in Digital Marketing

This course consists of three units, one of which will be exempted:

Marketing and Consumer Behaviour (exempt)
Digital Marketing Essentials
Digital Marketing Planning

International Study Exchange

Through our partnership with MIP Politecnico di Milano Graduate School of Business you have the opportunity to gain an international perspective to your studies. On our study exchange programme you would join MIP’s International Master in Multichannel Marketing Management course, which is taught in English.

You will be able to choose from a range of modules including Design & Marketing: the Italian way in different sectors including for example Design, Fashion and Furniture, Automotive, Wine and Sports Marketing.

Teaching excellence

Most of our tutors worked in industry before joining the university and continue to consult for corporate firms, which allows them to integrate the latest commercial developments into our courses. They are also active researchers at the forefront of marketing theory.

Industry representatives advise on the content and development of our courses and contribute to teaching as guest lecturers. Their talks help to bring classroom theory to life by sharing real-world case studies, results and pitfalls.

You will learn transferable skills in research, presentations, group work and conflict resolution, all of which are highly sought after in today's highly competitive job market.

Class sizes are small enough for there to be a personal and friendly atmosphere where staff know students by name and can closely monitor their progress.

Careers and employability

A Marketing (International Marketing) MSc from Brighton Business School will help you to specialise and stand out in today's competitive job market. It will equip you with both the theoretical knowledge and practical skills necessary for a successful career.

The course has been designed for people wanting a successful and rewarding career in sectors such as:

• advertising
• branding
• communications
• creative and design
• digital marketing
• direct marketing
• event management
• market research
• marketing (general)
• media
• product marketing
• public relations
• sales

The course is ideal preparation for continuing your study at MPhil or PhD level or working as a professional researcher in marketing.

By the end of the course you will be equipped with the skills to think and act independently, and to arrive at well considered judgements and decisions in co-operation with others. You will be able to interpret information, data and ideas to produce creative solutions to problems and identify market opportunities.

Careers Advice and Support:

As a student you will have access to our Careers Service, including careers counselling sessions, CV checking, mock interviews and advice on setting up your own business.

Entrepreneurship network:

Beepurple is the university’s entrepreneurship support network. They offer free support any student or graduate with their business ideas, freelance plan or social enterprise project. Beepurple run events throughout the throughout the academic year, designed to equip you with key skills that will improve your employability and help you grow a successful business. By taking part in their activities and events, you will meet like-minded people, hear how other graduates set up their own businesses and gain key enterprise skills that will help you stand out from the crowd.

For more information visit http://www.beepurple.co.uk

Read less
Our CIM-accredited Marketing (Digital Marketing) MSc is designed for those seeking to develop their knowledge of digital marketing and e-commerce at an advanced level, preparing you for a career in marketing, advertising or social media. Read more
Our CIM-accredited Marketing (Digital Marketing) MSc is designed for those seeking to develop their knowledge of digital marketing and e-commerce at an advanced level, preparing you for a career in marketing, advertising or social media.

On the course, you will:

• Develop the skills and knowledge necessary to manage digital marketing campaigns within a modern marketing communications mix
• Examine the range of digital marketing channels and contextualise emerging digital marketing opportunities
• Hear guest speakers from the digital marketing industry discuss best practice in email, mobile, social media, SEO and digital strategy.

Scholarships

Scholarships are available for this course. Please click the link below for more information.
https://www.brighton.ac.uk/studying-here/fees-and-finance/postgraduate/index.aspx

Course structure

The course is organised into three-hour blocks of teaching and seminar activities, which are based on specialist reading, research and case studies. Modules are assessed through essays, reports, group work, presentations and examinations.

All of our Marketing MSc courses share six core modules. This specialist route includes one subject-specific module (Digital Marketing), but also shares a range of optional modules which enable you to tailor the course to your own interests and career aspirations.

In the final phase of the course, you will complete a 15,000-word dissertation on a marketing topic of your choice, which will require you to make recommendations for real-life marketing practice. Throughout your dissertation, you will receive support from a supervisor who will help to guide you in your research.

Syllabus

You will learn through a combination of structured teaching and independent study and research. Modules will be assessed with a mixture of essays, reports, group work, presentations and examinations.

Students select six core modules and select one optional module.

Modules:

Moving to Masters
Critical Developments in Marketing Theory and Practice
Marketing Planning and Strategy
Marketing Research I: quantitative methods
Marketing Research II: qualitative methods
Digital Marketing
Dissertation

One from:

International Marketing
Social Marketing
Behavioural Economics
Branding and Communications
New Product Development

Please see the website for more information:

https://www.brighton.ac.uk/courses/study/marketing-digital-marketing-msc-pgcert-pgdip.aspx

CIM

This course is accredited by the Chartered Institute of Marketing (CIM), the world's largest organisation for professional marketers. The CIM have awarded the course Multiple Award Pathway status, which means that you will have a number of exemptions from CIM qualifications.

CIM qualifications are highly sought after by employers and – alongside our Marketing MSc – will ensure that you are equipped with the best education for a successful marketing career.

CIM membership:

You will be entitled to free CIM affiliate-level membership, giving you access to a range of benefits and services. CIM membership is a clear demonstration of your commitment to ongoing professional development.

Membership benefits include:

•The Marketer – the members' magazine
•Studying Member e-news
•Learning Zone website – study resources
•Marketing library and online archive resources

Professional Certificate in Marketing

The course consists of four units, two of which will be exempted:

• Marketing Essentials (exempt)
• Marketing Information and Research (exempt)
• Assessing the Marketing Environment
• Stakeholder Marketing

Professional Diploma in Marketing

The course consists of four units, two of which will be exempted:

• Marketing Planning Process (exempt)
• Delivering Customer Value through Marketing (exempt)
• Managing Marketing
• Project Management in Marketing

Diploma in Digital Marketing

This course consists of three units, one of which will be exempted:

• Marketing and Consumer Behaviour (exempt)
• Digital Marketing Essentials
• Digital Marketing Planning

Brighton's digital industry

Home to over 1,000 companies in the digital sector, Brighton is one of the UK's leading centres of creative media technology and the council have recently invested £10million in a state-of-the-art digital hub.

Brighton Digital Festival is a month-long celebration of digital culture and runs throughout September of every year. In 2013, the festival drew 41,000 people to 175 events that included coding workshops, motion capture performances and 3D printing installations.

WiredSussex are a locally based membership organisation for companies and individuals working in the digital sector. They offer internship services and a doorway to job opportunities across the city.

International Study Exchange

Through our partnership with MIP Politecnico di Milano Graduate School of Business you have the opportunity to gain an international perspective to your studies. On our study exchange programme you would join MIP’s International Master in Multichannel Marketing Management course, which is taught in English.

You will be able to choose from a range of modules including Design & Marketing: the Italian way in different sectors including for example Design, Fashion and Furniture, Automotive, Wine and Sports Marketing.

Teaching excellence

Most of our tutors worked in industry before joining the university and continue to consult for corporate firms, which allows them to integrate the latest commercial developments into our courses. They are also active researchers at the forefront of marketing theory.

Industry representatives advise on the content and development of our courses and contribute to teaching as guest lecturers. Their talks help to bring classroom theory to life by sharing real-world case studies, results and pitfalls.

You will learn transferable skills in research, presentations, group work and conflict resolution, all of which are highly sought after in today's highly competitive job market.

Class sizes are small enough for there to be a personal and friendly atmosphere where staff know students by name and can closely monitor their progress.

Careers and employability

Digital media and marketing has grown into a multi-billion pound industry. As demand for digital marketing has grown, so has the number of specialist digital jobs in companies and agencies.

This course is ideal for potential marketing professionals and digital marketing specialists.

Graduates are likely to be able to choose from a wide variety of marketing careers, from those traditionally associated with marketing (such as advertising, direct marketing, event management, market research, public relations and sales) to specialist digital marketing roles such as:

• Analytics Manager
• CRM (Customer Relationship Marketing) and email marketing Manager
• Digital Agency Account Manager and Sales Director
• Copywriter
• Digital Marketing Manager and Web Manager
• Ecommerce Manager
• PPC (Pay Per Click) Search Manager
• Search Manager / SEO (Search Engine Optimisation) Manager
• Social Media Manager or Community Manager
• Web Developer and Web Designer

Entrepreneurship network:

Beepurple is the university’s entrepreneurship support network. They offer free support any student or graduate with their business ideas, freelance plan or social enterprise project.

Beepurple run events throughout the throughout the academic year, designed to equip you with key skills that will improve your employability and help you grow a successful business. By taking part in their activities and events, you will meet like-minded people, hear how other graduates set up their own businesses and gain key enterprise skills that will help you stand out from the crowd.

For more information visit http://www.beepurple.co.uk

Read less
Our CIM-accredited Marketing MSc develops your understanding of marketing from a strategic perspective, with specialisms available in Digital Marketing, Branding and Communications, Social Marketing and International Marketing. Read more
Our CIM-accredited Marketing MSc develops your understanding of marketing from a strategic perspective, with specialisms available in Digital Marketing, Branding and Communications, Social Marketing and International Marketing.

Using a mix of lectures, practical experience from live client projects and case studies our course will prepare you for a career in marketing. You will learn about both the theory and practice of marketing at an advanced level, and cover topics such as research methodologies, marketing planning and strategy.

At the end of the first term, you will also have the option to specialise in one of four areas:

Marketing (Digital Marketing) MSc
Marketing (Branding and Communication) MSc
Marketing (International Marketing) MSc
Marketing (Social Marketing) MSc

Scholarships

Scholarships are available for this course. Please click the link below for more information.
https://www.brighton.ac.uk/studying-here/fees-and-finance/postgraduate/index.aspx

Course structure

The course is organised into three-hour blocks of teaching and seminar activities, which are based on specialist reading, research and case studies. Modules are assessed through essays, reports, group work, presentations and examinations.

In the final phase of the course, you will complete a 15,000-word dissertation on a marketing topic of your choice, which will require you to make recommendations for real-life marketing practice. Throughout your dissertation, you will receive support from a supervisor who will help to guide you in your research.

Syllabus

All students will study six core modules including a masters transition module and a dissertation. Optional modules will allow you to specialise in the areas of marketing that interest you most.

Modules:

Moving to Masters
Critical Developments in Marketing Theory and Practice
Marketing Planning and Strategy
Marketing Research I: quantitative methods
Marketing Research II: qualitative methods
Dissertation

Two from:

International Marketing
Branding and Communications
Social Marketing
Behavioural Economics
Digital Marketing
New Product Development

Chartered Institute of Marketing

This course is accredited by the Chartered Institute of Marketing (CIM), the world's largest organisation for professional marketers. The CIM have awarded the course Multiple Award Pathway status, which means that you will have a number of exemptions from CIM qualifications.

CIM qualifications are highly sought after by employers and – alongside our Marketing MSc – will ensure that you are equipped with the best education for a successful marketing career.

CIM membership
You will be entitled to free CIM affiliate-level membership, giving you access to a range of benefits and services. CIM membership is a clear demonstration of your commitment to ongoing professional development.

Membership benefits include:

• The Marketer – the members' magazine
• Studying Member e-news
• Learning Zone website – study resources
• Marketing library and online archive resources

Professional Certificate in Marketing

The course consists of four units, two of which will be exempted:

Marketing Essentials (exempt)
Marketing Information and Research (exempt)
Assessing the Marketing Environment
Stakeholder Marketing

Professional Diploma in Marketing

The course consists of four units, two of which will be exempted:

Marketing Planning Process (exempt)
Delivering Customer Value through Marketing (exempt)
Managing Marketing
Project Management in Marketing

Diploma in Digital Marketing

This course consists of three units, one of which will be exempted:

Marketing and Consumer Behaviour (exempt)
Digital Marketing Essentials
Digital Marketing Planning

International Study Exchange

Through our partnership with MIP Politecnico di Milano Graduate School of Business you have the opportunity to gain an international perspective to your studies. On our study exchange programme you would join MIP’s International Master in Multichannel Marketing Management course, which is taught in English.

You will be able to choose from a range of modules including Design & Marketing: the Italian way in different sectors including for example Design, Fashion and Furniture, Automotive, Wine and Sports Marketing.

Teaching excellence

Most of our tutors worked in industry before joining the university and continue to consult for corporate firms, which allows them to integrate the latest commercial developments into our courses. They are also active researchers at the forefront of marketing theory.

Industry representatives advise on the content and development of our courses and contribute to teaching as guest lecturers. Their talks help to bring classroom theory to life by sharing real-world case studies, results and pitfalls.

You will learn transferable skills in research, presentations, group work and conflict resolution, all of which are highly sought after in today's highly competitive job market.

Class sizes are small enough for there to be a personal and friendly atmosphere where staff know students by name and can closely monitor their progress.

Careers and employability

A Marketing MSc from Brighton Business School will help you to specialise and stand out in today's competitive job market. It will equip you with both the theoretical knowledge and practical skills necessary for a successful career.

The course has been designed for people wanting a successful and rewarding career in sectors including advertising, branding, communications, digital marketing, direct marketing, event management, public relations and sales.

The course is also ideal preparation for continuing your study at MPhil or PhD level or working as a professional researcher in marketing.

By the time you graduate, you will be equipped with the skills to think and act independently, and to arrive at considered judgements and decisions in co-operation with others. You will be able to interpret information, data and ideas to produce creative solutions to problems and identify market opportunities.

Careers Advice and Support:

As a student you will have access to our Careers Service, including careers counselling sessions, CV checking, mock interviews and advice on setting up your own business.

Entrepreneurship network:

Beepurple is the university’s entrepreneurship support network. They offer free support any student or graduate with their business ideas, freelance plan or social enterprise project. Beepurple run events throughout the throughout the academic year, designed to equip you with key skills that will improve your employability and help you grow a successful business.

By taking part in their activities and events, you will meet like-minded people, hear how other graduates set up their own businesses and gain key enterprise skills that will help you stand out from the crowd.

For more information visit http://www.beepurple.co.uk

Read less
The MSc in Integrated Product Design course focuses on the design of innovative products, emphasising the balance between the interest of users, industry and society. Read more

About the course

The MSc in Integrated Product Design course focuses on the design of innovative products, emphasising the balance between the interest of users, industry and society. It covers the whole design process, integrating all aspects relevant to product development, in particular global new product design.

It meets industrial demand by integrating technology, management, aesthetics, environmental sustainability, ergonomics, marketing, business and design methods – to produce highly qualified and sought after designers able to cope with the challenges the global economy presents.

Specifically, the course aims to:

Provide an integrated programme of study across a broad range of knowledge and skills in product/industrial design
Develop design and technology research skills related to the design process through practicing applied research
Develop advanced design skills, enabling graduates to practice as an independent design professional and to further develop design and professional skills in product/industrial design engineering
Nurture scientific rigour as well as creativity to enable graduates to follow a successful career in product/industrial design and assume leadership roles in national and international companies and institutions.

Aims

Students master all aspects of integrated product design advancing their design skills and knowledge by applying systematic state-of-the-art theories and methodologies, and by integrating user, technology and business aspects. This not only opens up dynamic career options, but equips students with a comprehensive skillset to take into the commercial world.

The primary aim of this programme is to provide students with the practical knowledge and transferable skills required to be at the forefront of global product and services design research and development, in either an industrial or academic environment.
Graduates of this MSc will also have the independent learning ability required for both continual professional development and the acquisition of new skills at the highest level.

The course provides an integrated approach and promotes advanced studies in design theory, creativity and aesthetics, innovation methods, advanced design techniques, human factors and applied ergonomics, engineering, material and production science, sustainability and research methods.

Course Content

The first term includes three taught modules worth a total of 45 credits plus one double module of 30 credits which continues into the second term alongside three further modules. The thick module, Professional Design Studio, will include guest lectures, research seminars and group or individual project. The projects can be based on design research or product/industrial design.

The ‘Design Futures’ module will introduce the importance and potential value of future foresight techniques and develop a vision of the future and critically evaluate its implications for design, innovation and enabling technology.

The ‘Computer Aided Design and Manufacturing Techniques’ module will introduce CAD and graphics based design modelling, rendering techniques and tools, product design simulation techniques and tools, rapid prototyping and manufacturing techniques.

For the final four months of the programme (June to September), students can either continue their projects to greater depth as their dissertation project, or undertake a new subject. Students are encouraged to form industrial links as part of this project.

Typical Modules

Sustainable Design
Design Creativity and Aesthetic Awareness
Human Factors in Design
Professional Design Studio
Design and Innovation Futures: Seminar & Workshop
Computer Aided Design and Manufacturing Techniques
Strategic Design Management and Research
Dissertation Project

Assessment

Work in each module is predominantly assessed through practical project assignments including both individual and group work. The dissertation makes up a third of the overall degree and may include a substantial practical design element, but in all cases will be assessed through a final 20,000 word submission.

Special Features

High league table standings: Our courses are among the highest-ranking for Product and Industrial Design in the UK. In all the most recent university guides, as well as in the National Student Survey, Brunel Design is placed in the top four out of all UK Art and Design courses.

High employability: Design graduates enjoy excellent career prospects – see student graduate articles.

Accreditation

Brunel's Integrated Product Design course is accredited by the Institution of Engineering Designers (IED).

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Would you like to improve your career prospects, start your own business or develop further specialist design skills?. Read more
Would you like to improve your career prospects, start your own business or develop further specialist design skills?

Offering the perfect blend of theory and practice in the context of business and society, the MA Design course will enable you to focus on your own specialist area of design practice, in disciplines such as 3D design, fashion communication, fashion design, fashion marketing, graphic design, communication design, service design, interaction design, industrial design, interior design, 3D design and transportation design.

Developed specifically for those with a design background or relevant qualification, you will undertake a series of taught modules to develop your knowledge and practical skills, before competing a final project or thesis around your chosen specialism.

In addition to the taught aspect of this course, you will also have the opportunity to undertake a series of collaborative projects with industry and, where possible, field trips to collaborative companies or exhibitions to further enhance your learning experience.

Learn From The Best

Our academic team is made up of research-active experts with extensive knowledge of the design industry. This knowledge is integrated into all aspects of their teaching to ensure that all content within this course is relevant to the workplace and current and emerging trends.

All staff within this department have a strong commitment to developing your skills and knowledge by developing your critical thinking and your ability to apply your skills to complex real-world problems.

They will be there to support you through every step of your course, ensuring you leave with confidence and full understanding of all aspects of this dynamic industry.

In addition to our teaching staff, you will also have access to specialist communities of practice that will provide the foundation for your learning journey through research networks and cross-organisational collaboration. These communities will focus on strategic innovation, performance products and service design.

Teaching And Assessment

This MA Design course incorporates practice-based learning that is informed by contemporary and contextual influences and founded on your own personal aims and professional direction.

The first two semesters of this course will focus on developing your core skills through the completion of four modules: design thinking, design practice, direction and experimentation.

Teaching is delivered via a mix of lectures, seminars and tutorials, which are assessed by coursework and design projects. You will also undertake collaborative projects and, where possible, field trips to allow you to put your skills into practise in a real-world context.

Upon completion of the taught modules, you will undertake a final project or thesis to demonstrate all of the skills you have acquired on this course. This will be undertaken under the supervision of your dedicated tutor who will provide advice and guidance at all stages.

Module Overview
DE7001 - Design Thinking (Core, 30 Credits)
DE7002 - Design Process (Core, 30 Credits)
DE7003 - Project / Thesis (Core, 60 Credits)
DE7004 - Design Practice 1: Professional Direction (Core, 30 Credits)
DE7005 - Design Practice 2 : Experimentation (Core, 30 Credits)
EF0126 - E.S.A.P. in FADSS Level 7 (Optional, 0 Credits)

Learning Environment

This course is delivered at the Northumbria School of Design, which is located at City Campus East – a dedicated learning space that is located within Newcastle city centre.

Throughout the duration of your course you will have access to state-of-the-art facilities such as our University library – which is ranked in the top three in the UK – and well equipped working space, The Hub, which is open 24 hours a day, seven days a week.

Your learning experience will be enhanced though the use of technology and learning materials such as module guides, assessment information, lecture presentation slides and reading lists will be available via our innovative e-learning platform, Blackboard. You can also access student support and other key University systems through your personal account.

Research-Rich Learning

The MA Design course is taught by our team of research-active academics who incorporate their individual areas of specialism into the course’s contextual modules to ensure they reflect the realities of the design industry and today’s modern working environment.

The development of your own research skills is at the core of the MA Design course and you will develop research-informed methods of understanding the complexity inherent in real-world situations. These methods will enable you to make better decisions, advance the field of your practice and add new knowledge that will help you perfect your skills in your own particular discipline.

Supported by subject specialists and industry networks, you will also have the opportunity to join an expert-led community of practice in strategic design and innovation, performance product design or service design, as well as engaging with traditional disciplines such as fashion and industrial design.

Give Your Career An Edge

This course will allow you to enhance your practical skills and knowledge in a specialist area of design.

You will work on live industry projects that will enhance your CV and personal development through collaboration with those currently working within this dynamic industry. Some of the recent examples of industry projects include work on oral healthcare with Procter and Gamble, wearable technology projects with the CPI National Centre for Printable Electronics, person-centred healthcare services with the Academic Health Science Network and the development of innovative kitchenware with Lakeland.

You will also develop your business and employability skills, in addition to achieving a master’s level qualification in this discipline.

Your Future

Once you have completed the MA Design course you will possess the skills and ability to make an impact in the design industry, whether you are just starting out in your career or looking to enhance your professional development.

This course will prepare you for broad range of jobs within design companies, private organisations and the public sector, in addition to specialist jobs within your chosen specialism.

Completion may enhance promotion prospects in some professions, in addition to providing enhanced opportunities for management level roles.

This course will also provide you with the knowledge and experience to be able to set up your very own design company, in addition to providing a strong foundation for progression to PhD studies.

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Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting edge job market in which organizations have oceans of data available to them but struggle to make sense of it as marketing becomes increasingly data-driven. Read more
Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting edge job market in which organizations have oceans of data available to them but struggle to make sense of it as marketing becomes increasingly data-driven. As a result, there is a large and growing demand for trained researchers who can harness the power of big data using the latest tools and analytical techniques to uncover new insights and drive businesses forward.

This Marketing Research and Analytics program combines advanced courses in marketing research and big data analytics with training on leading commercial technologies and platforms and the opportunity to gain in-demand industry certifications.

This program equips you with knowledge, skills and training in leading business intelligence and marketing research technologies and tools used in the field. Among them are SAS Enterprise Guide and SAS Enterprise Miner, Environics Analytics Envision (used to develop comprehensive profiles of selected target markets), SPSS, Tableau (the leading data visualization software), Excel, XL Miner, Dell Factiva and NVIVO (qualitative research and text analysis software).

Upon graduation, you receive an Ontario Graduate Certificate from Centennial College, plus certificates of recognition from SAS and Environics Canada. In addition, you are put on an accelerated track to earning the Certified Marketing Research Professional (CMRP) designation, the premier credential in Canadian marketing research from the Marketing Research and Intelligence Association (MRIA).

Career Opportunities

Program Highlights
-The Marketing – Research and Analytics program combines marketing research principles and skills with cutting edge "big data" analytics techniques to equip you with the training required to deliver insights and strategies to help organizations make smarter and more impactful business decisions.
-Employed is an extensive use of learner-centered approaches such as case studies, simulations and project-based learning, with a focus on developing project management, teamwork, analytical thinking, and report writing and presentation skills.
-Hands-on learning covers areas such as questionnaire design, data manipulation, quality control, statistical output and program development.
-There is a strong focus on applying marketing research and analytics to strategic marketing decision-making.
-In the second semester, you develop and implement a capstone project that will integrate and apply your learning.
-In addition to market research technologies, you also have access to the full suite of Microsoft products, including Microsoft Excel, XL Miner, Access and PowerPoint.
-Once you graduate, you have the option to take the Comprehensive Marketing Research Exam (CMRE) on campus at Centennial College, which leads to the Certified Marketing Research Professional (CMRP) designation.

Articulation Agreements
Start with a graduate certificate, and continue to a master of business administration through our degree completion partnership. Successful graduates of this Marketing – Research and Analytics program may choose to continue with courses leading to a graduate degree.

Career Outlook
-Marketing research specialist or analyst
-Research analyst
-Marketing research and intelligence coordinator
-Market intelligence specialist or analyst
-Customer insights analyst
-Consumer research manager
-Business intelligence analyst
-Market research analytics manager
-Web marketing analyst
-Customer experience analyst
-CRM analyst
-Direct response analyst
-Digital marketing analyst
-Social media analyst
-Data and analytics specialist
-Business analytics specialist
-Loyalty program analyst
-Sales analyst
-Marketing strategy analyst

Program Outcomes
-Optimize the financial results produced by interactive marketing programs through the application of marketing analytics
-Contribute to the design of a marketing analytics team project (develop charter, business case financials, technical requirements, design, test plan, test results, approval to proceed) and the management of the resulting project
-Create, manage and mine, and apply modelling and decision making functions to a database
-Utilize data auditing techniques and quality control processes that are consistent with current marketing research codes of conduct and Canadian privacy principles to ensure the integrity of the data collection, storage, analysis and presentation processes
-Compare and contrast, evaluate and select appropriate data sources to meet specific marketing objectives
-Conduct industry, competitor and customer analyses using a wide variety of secondary research sources
-Produce reliable and analyzable data through the application of sound questionnaire design principles to marketing research projects
-Design marketing research projects and interactive marketing programs that are founded in sound sampling techniques, hypothesis testing and research design
-Solve business and marketing problems by identifying, selecting and applying effective, current and relevant techniques such as descriptive and inferential analysis
-Prepare provisional output of analyses including cross-tabulations and pivot tables that address the needs of analysts and prepare final output, including research reports, presentation sides and visual representations of data that address the needs of management
-Develop actionable recommendations based on situation analyses and research findings

Areas of Employment
-Retail corporations
-Organizations with in-house analytical and research functions
-Marketing research firms

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The Master of Design programme provide the opportunity for you to develop creative thinking and innovative strategies through an advanced understanding of the practical application of design thinking and design strategy that can be applied in a global context. Read more
The Master of Design programme provide the opportunity for you to develop creative thinking and innovative strategies through an advanced understanding of the practical application of design thinking and design strategy that can be applied in a global context.

Service Design is a relatively new discipline that has emerged in the UK simultaneously with an increase in the service sector of the economy and the development of services which require innovative approaches to design, development and delivery in public, private and civil society organisations. Through the use of a specific set of methods and processes based on design thinking, Service Design aims to develop services that are useful and desirable for customers/stakeholders and profitable and efficient for the provider.

The course will provide you with the opportunity to develop and use design thinking as a device for modelling multi-faceted service experiences. In particular this requires the ability to design user research, to facilitate development workshops, and to project manage a process when initially outcomes are unknown. A detailed understanding of the management of design and innovation in service organisations is gained through case studies and project based learning. You are introduced to a range of concepts in Service Design such as co-design, user-driven innovation and social innovation. You are also encouraged to develop your own approaches and to respond to emerging industry practices.

You will benefit from staff research interests in methodology and in user experience design strategies. You may also have the opportunity to participate in one of Ravensbourne’s regular industry development projects with a strong service design dimension.

Study units

Stage One: developing a knowledge base and new reference points - introduces the learner to a range of theories and practices in the strategic use of design and innovation, with a particular focus on the method of design thinking in the global context and how it relates to Service Design. Emphasis is also placed on beginning to develop an innovation and leadership toolkit of skills and techniques.

- Unit 1: Cultural and Contextual Design Studies
- Unit 2: Practical Application of Design Thinking in Service Design
- Unit 3: Managing Design in a Global Society and Economy

Stage Two: putting new learning into a professional context - builds on the practical application of design thinking with a focus on innovation and industry oriented professional practice

Teaching and learning methods in this term are reflective of real world practices ensuring that participants are well versed in new service/product design methods, blueprinting, modelling, brand guardianship, consumer marketing and routes to market.

- Unit 4: Professional Practice in Management and Consulting
- Unit 5: Strategic Design and Innovation
- Unit 6: Studio Practice

Stage Three: evaluating and advancing existing knowledge

- Unit 7: Major Project.

Course aims:

- To encourage a human centred approach to design.
- To demonstrate that real innovation comes from gaining a deep understanding of the interaction between service providers and end users, their wants needs, participation and potential for co-creation.

Programme Aims of the Master of Design

The Master of Design programme aims to provide the opportunity for you to develop creative thinking and innovative strategies through an advanced understanding of the practical application of design thinking and design strategy to management and organisational leadership, in order to equip you with the knowledge and skills to apply your learning in a global context. In particular, this programme aims:

- To equip you with an advanced knowledge and understanding of the contextual background to, and developments in design thinking and to reflect on that learning in order to advance your own practice and subject area and to innovate.

- To develop effective managers and leaders with effective design management skills who through creativity and global awareness are able to influence and create positive change in their organisations whether at an operational or a strategic level.

- To equip you with independent study skills that support research, practice and professional development and allow you to continue developing as life-long learners throughout their professional lives maintaining contact with emerging practice from a variety of fields.

- To provide a stimulating environment, which is supportive, flexible and collaborative and allows you to develop your potential.

- To develop a high level of professionalism and confidence to initiate and lead complex design projects involving diverse disciplines and business functions.

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The Digital Design MA is concerned with the creation of any digital or computer related content or products. This includes digital media, digital products, digital interiors, digital exhibitions and installations, digital graphics, digital fashion and even digital branding and marketing. Read more
The Digital Design MA is concerned with the creation of any digital or computer related content or products. This includes digital media, digital products, digital interiors, digital exhibitions and installations, digital graphics, digital fashion and even digital branding and marketing. You can specialise in the following:

• Digital media design, including multimedia design, web design, 2D and 3D computer animation, visual and special effects for TV and film, mobile app design for tablets and smart phones, computer and video games, virtual and augmented reality and 2D and 3D visualisation

• Digital product design, including the design of any computer-based or screen-based product such as smartphones, smart TV’s, tablet devices, smart watches, games consoles, smart household appliances, information systems and 3D digital printing

• Digital interior design, including digital display and projection design, intelligent interiors, digital lighting design and digital furniture design

• Digital exhibition, museum and installation design, including digital heritage resources, digital archeology, interactive kiosk and installation design, virtual museums and exhibitions

• Digital graphic design, including the design of e-books, e-learning, interface design, interaction design and digital signage

• Digital fashion design, including the design of wearable computing, smart clothing design and digital fabrics

• Digital branding and marketing design, including digital corporate identity design, logo design, social media marketing, digital channel advertising and promotion

You will have access to industry standard software and hardware such as Adobe Creative Suite and Autodesk MAYA while working in a dynamic environment with ongoing multimedia research and commercial projects. There are also opportunities to work on digital design projects set by external companies and other organisations. You will develop the skills and ideas to go on to employment as a digital designer or to set up your own business as a freelancer after graduation.

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Digital marketing is a unique discipline that applies cutting edge technologies to enhance organisational efforts in engaging with consumers, partners and other stakeholders. Read more
Digital marketing is a unique discipline that applies cutting edge technologies to enhance organisational efforts in engaging with consumers, partners and other stakeholders. Organisations require and seek qualified employees who have current knowledge and skills to develop creative marketing solutions in the digital world.

WHY CHOOSE THIS COURSE?

The Digital Marketing MA degree provides a programme of study to equip you with the theoretical knowledge, intellectual frameworks and the practical skills required by today’s organisations to succeed in the management of their online presence. The programme deals with how to manage social media, understanding consumers in the digital domain, building online communities, web design, and analysis, creating and implementing digital campaigns.

Organisations are increasingly seeking to use digital technologies, online marketing and social media to reach and engage with their customers. This enables organisations to better understand their customers, create online word of mouth and reduce operational costs by using the, often free, platforms. Students will analyse the latest web designing software, practice web platforms and blogging techniques in order to develop their skills in manipulating new media for marketing and advertising applications using the DigiComm lab.

The course also aims to equip you with knowledge of the applied techniques of digital marketing, and an understanding of the development and direction of social media. The programme should appeal to students interested in increasing both their understanding of digital marketing in general and the strategic use of social media.

It provides opportunities to work on live projects so that students can gain further experience to assist you in the workplace.

WHAT WILL I LEARN?

The course aims to provide you with the skills to:
-Apply and critically evaluate the knowledge and skills acquired to both the theory and practice of specialist marketing, advertising and branding areas
-Use appropriate analyses tools to critically evaluate marketing and/or advertising problems and develop appropriate solutions
-Develop the ability to reflect on the acquired skills with self-direction and independence
-Strategically analyse a range of international marketing situations through the exposure to different real life business cases, guest speakers and the application of online and offline marketing
-Excel in teamwork and leadership

These courses are regularly reviewed and updated to reflect new developments and the requirements of the profession, needs of industry and government legislation.

Postgraduate courses are regularly reviewed and updated to reflect new developments and the requirements of the profession, needs of industry and government legislation.

Semester 1
-Principles of Digital and Social Media Marketing
-Consumer Behaviour
-Global Marketing
-Web and Social Media Analytics

Semester 2
-Applied Brand Management
-Marketing Consultancy Research
-Advanced Digital and Social Media Design
-Contemporary Issues in Marketing

Semester 3
-Digital Marketing Portfolio or Company Internship

Marketing is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several opportunities to engage in this experience. You will be able to conduct your own research project that will form basis of your dissertation. Alternatively, you will also have the option of enrolling on a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The Digital Marketing MA is suited to graduates seeking career development and opportunities in digital marketing and social media, both in-house and marketing agency roles. Previous graduates have secured exciting and rewarding positions in a wide variety of digital marketing areas such as social media campaign management and website analysis working with the leading organisations worldwide such as McCann’s, Zurich and many others.

In addition, the Coventry University’s suite of Marketing courses is currently one of only a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualification you also have the opportunity to work towards achieving the CIM Diploma in Professional Marketing as part of your degree, enabling you to graduate with an enhanced qualification that is sought after by employers. With appropriate work experience you will be eligible for Member status from The Chartered Institute of Marketing and awarded designatory letters MCIM. With MCIM you are well on the way to Chartered Marketer status, the mark ofan up to date, qualified and experienced marketing professional.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

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Programme description. This programme encourages students to take a risk, to test the boundaries of the discipline and push their design ideas beyond personally predetermined limits. Read more

Programme description

This programme encourages students to take a risk, to test the boundaries of the discipline and push their design ideas beyond personally predetermined limits. There is a strong international student input which introduces diverse experience and encourages wide-ranging thinking.

You will develop an enhanced research and design proposal, culminating in a new body of work that will showcase your heightened development and achievements.

This unique and convention-breaking programme has a strong emphasis on personal creative freedom and design innovation, ensuring you have the best chance of employment and career development upon graduation.

You will be encouraged to challenge your existing research and design knowledge and develop new skills and networks. You are expected to experiment and explore – independent study is paramount but underpinned by a number of supporting projects, workshops and events.

We expect collaboration within the School of Design, with the creative industries and where appropriate with external clients to allow you to realise personal and project possibilities to the full.

We encourage bold, lateral thinking, coupled with a clear understanding of process and technique, to produce innovative, emotive and enduring design from students who learn through intense, sustained involvement with the design process.

Programme structure

The curriculum is student-led with an emphasis on independent learning. With tutorial guidance, you will negotiate and develop a programme of study based on personal areas of practice and research, alongside set projects to support and inform your line of enquiry.

You will initially focus on the research and development of a study proposal. With support from our dynamic team of experienced tutors (all industry practitioners or researchers) you will be encouraged to expand on your preconceived ideas and let your findings dictate future development. We expect you to engage in sophisticated design dialogue to push your ideas to their full potential. There is a hotbed of debate and prototyping before any designs are taken into production.

The written context of the programme helps amplify and contextualise your understanding of process and this wider awareness of design feeds back into your practice-based work. You will produce one written context assessment per semester.

Career opportunities

We are committed to providing our students with enhanced career prospects and the ability to achieve at the highest level. Graduates are professionally vital and well-informed, and are able to enter the design industry with a freshness of approach and the flexibility and adaptability to be able to respond to change.

Our Graphic Design graduates work in a wide range of creative career paths. The variety of projects, approaches and opportunities on course enable graduates to apply their knowledge and experience of the design process and their considerable skills onto many disciplines. Typically though our graduates leave to become valuable members of a graphic design agency.

Our extensive links with industry built through industry-led projects and staff research, and our range of visiting speakers, ensures that graduates are aware of the full range of career possibilities and are provided with a strong footing from which to develop their chosen career.

Previous career paths have included experiential design, packaging, advertising, digital design, interaction design, exhibition design, design research, marketing, retail design, exhibition design, multimedia, design management, education. Graduates may freelance or seek employment within a company.

A specific scheme we run within the programme is the Design Agency project which, in 2013, won a Guardian University Award for Employability Initiative.

Design Agency is a flagship initiative that enables graphic design students to form their own design agencies. They create their own brand for the agency and work collectively towards a common objective based on ability, regardless of age or experience. Edinburgh-based design agencies act as ‘mentor partners’ to the student agencies. The long-term relationships that are built with mentors ensures that students have the chance to show, over an extended period rather than just a few weeks on placement, what they can contribute to potential employers.

In 2013, the ECA Design Agency won the Guardian University Awards 2013 prize for Employability Initiative, with the judges praising its ambition and said its risk-taking innovation “should be applauded.”



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By the end of the program, students will have acquired the key competencies to manage fashion, design and luxury companies successfully and will be able to evolve professionally within the cosmopolitan, culture-intensive and hypercompetitive environment typical of these industries. Read more

Objectives

By the end of the program, students will have acquired the key competencies to manage fashion, design and luxury companies successfully and will be able to evolve professionally within the cosmopolitan, culture-intensive and hypercompetitive environment typical of these industries.

LOCATIONS

Students have the opportunity to follow the MSc in Fashion, Design and Luxury Management program in the following locations:

- Grenoble - http://en.grenoble-em.com/grenoble-vibrant-and-welcoming
- Paris - http://en.grenoble-em.com/paris
- London

WHY CHOOSE TO DO A MSC IN FASHION, DESIGN AND LUXURY MANAGEMENT?

The MSc in Fashion, Design and Luxury Management is designed to provide international companies in these industries with the profiles they need to be highly competitive in a complex environment.

The fashion, design and luxury industries are design-intensive and innovation-oriented industries, providing very good opportunities for growth in a hypercompetitive environment. For this reason, companies in these industries are seeking to recruit experts aware of the specific dynamics of these fields, able to manage companies and develop brands in a successful way.

Students enrolled in the MSc Fashion, Design and Luxury Management will benefit from a high-level faculty with both academic and professional experience.

Taught entirely in English, this program offers students the international perspective and the industry-specific culture they will need in order to become skilled managers in these hypercompetitive industries.

Through their coursework, students will acquire the management tools and techniques and the overall industry culture needed to develop and govern fashion, design and luxury brands in a highly competitive global and complex environment. The course covers essential management skills as well as more industry-specific competencies:

- Principles of luxury and luxury brand management
- Luxury sectorial analysis
- Technology and innovation in the fashion and design business
- Creative fundamentals of fashion and design
- Sustainable design, luxury and fashion management.

Program

MANAGEMENT ESSENTIALS

- Intercultural Management and International Negotiations
- Global Leadership and People Management
- International Trade
- Marketing
- Branding and Brand Equity Management
- Strategic Management
- Finance and Accounting

FASHION, DESIGN & LUXURY MANAGEMENT

- Technology and Innovation in the Fashion and Design Business
- Industrial Design
- Interior Design and Merchandising
- Sustainable Luxury and Design
- Luxury Sectorial Analysis:
- Food, Wine and Hospitality
- Boats, Cars and Motorbikes
- Jewelry and Watches
- Perfumes, Cosmetics and Eyewear
- Accessories and Leather Goods

- Distribution Channels and Digital Marketing in the Fashion Industry
- Fundamentals of Fashion and Design
- Principles of Luxury and Managing Luxury Brands
- Integrated Communications Strategy
- Production, Operations, Purchasing and Supply Chain in the Fashion Industry
- Customer Management and Customer Intelligence
- The Legal Context of the Design and Fashion Industry

STUDY TRIPS

Students will take part in an international study trip of one week in one European Fashion Capital. They will have the opportunity to meet with leading industry professionals and visit companies in the fashion, design and luxury industries.

During the company visits students will work on a project relating to one of these industries and in alignment with their future career ambitions.

INTERNSHIP

Each student will undertake an internship of a minimum of three months in a company of their choice at the end of the classroom part of the program. The internship will contribute directly to the content of the Final Management Project and may take place anywhere in the world.

FINAL MANAGEMENT PROJECT

The second year of the program is dedicated to the Final Management Project which will be undertaken under the supervision of a GGSB professor.
Students will focus on a management aspect of the fashion, design and luxury industries; they are also encouraged to choose the subject of the Final Management Project in coherence with their future career goals. It is possible to complete the project in parallel with an employment or an internship in France or abroad.

FOREIGN LANGUAGES

Foreign language skills are essential in a globally competitive business environment. The program is taught in English, and no prior knowledge of French is required to attend the program. Students have the possibility of learning French or another foreign language such as Spanish or Chinese during the program.
This language component, although not compulsory, is highly recommended for students who intend to pursue an international career, since companies in the Fashion, Design and Luxury industry are currently recruiting personnel speaking the language of the country in which they are based, in addition to English and in-demand languages like Chinese or Russian.

LOCATION

The MSc in Fashion, Design and Luxury Management will be offered at the GGSB Grenoble, Paris and London campuses.

PROGRAM BENEFITS

Students enrolled in the program will:

- Acquire and develop the specific management skills required for a successful career in fashion, design, and luxury industries
- Benefit from teaching staff with extensive scientific and professional industry experience
- Enjoy study trips with visits to companies and industry-specific fairs and events
- Study in a multicultural and creative learning environment
- Understand the creation of value in the fashion, design and luxury industries

Careers

It is expected that graduates of this MSc program will either take up positions in multinational companies in the fashion, design and luxury industries or will become entrepreneurs able to found and develop their own companies.

The program will prepare graduates for positions in sourcing, purchasing, product development, product management, public relations, events, store retail management, people management and entrepreneurship.

Admission

Candidates should have excellent written and oral communication skills, as well as strong interpersonal skills and the motivation to pursue an international career.

No prior knowledge of the fashion, design and luxury management industries is required, but applicants should demonstrate a strong interest in this area and have a clear idea of how the program will help them achieve career goals.

ENTRY REQUIREMENTS

- Bachelor-level undergraduate degree in any subject with good grade average.
- Work experience is not compulsory.
- Fluency in English (see test requirements below).

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This rigorous MA offers a professional award to graduates in Interior Design, Interior Architecture, Architecture or related spatial-design disciplines. Read more

Why take this course?

This rigorous MA offers a professional award to graduates in Interior Design, Interior Architecture, Architecture or related spatial-design disciplines.

The course will develop your professional knowledge and skills; your understanding of entrepreneurship and business; your practice management and project leadership skills, and will expand your knowledge of setting up and running your own design practice. It will also deepen your understanding of ethical professional design practice and procedures and will help you to develop a practice or sector specialism.

What will I experience?

Research projects that will allow you to improve your academic skills and develop a sector or practice specialism; for example: healthcare, sustainable retail design or project leadership;
A firm grounding in professional practice and project management for architectural design;
Opportunities to work on live projects with real clients, through our Project Office, an in-house architectural practice.

What opportunities might it lead to?

This MA will offer you important tools that will help you to set up, promote and run your own design practice and to further position yourself for employment by developing a practice or sector specialism and by enhancing your practice management skills and project leadership skills.

Graduate may find rewarding careers in the following:

Architecture Practice
Interior Practice
Commercial Design
Retail Design
Exhibition Design
Teaching Academia
Project Management

Module Details

The course is structured to encompass the breadth of professional design practice from the macro (the broad context of ethical design practice) to the micro (the minutiae of professional design management). The curriculum will include the following modules of study:

Project Management: including project leadership, professional design regulations and procedures, law and contract administration, fee bids, professional communications, and approaches to brief writing;
Practice Management: including approaches to setting up and running a design practice, business innovation and entrepreneurship, business positioning and branding, business planning and marketing;
Topical Research: investigate ethical approaches to design practice, for example sector approaches to ethical design, design management or sustainable design.
Optional modules within the course:

Option 1 Materials and Products & Professional Experience and Practice: you will research and develop your understanding of materials and products. The knowledge gained will lead to a more sustained practice-based research project;
Option 2 Research Methods & Thesis: you will be provided with opportunities to develop appropriate research skills which can then be applied to the thesis project, a sustained investigation of a topic related to professional design practice.

Programme Assessment

Lecturers with a broad range of professional experience (in architecture and interior design), research skills, entrepreneurial skill, and expertise in education, will teach you using a variety of methods. Seminars, tutorials and study groups will encourage a vibrant culture of discussion and debate. Teaching will also support you in planning and completing a significant amount of self-directed learning for which you will need to be self-motivated, well organised and possess excellent study skills.

You will be assessed on the course work you complete, this could include: essays, thesis projects, design projects, reflective journals and portfolios. One of the optional units (Professional Experience and Practice) also includes a written examination, which is designed to test your knowledge of professional practice and processes, your ability to apply knowledge in practice and the quality of your professional judgements.


Student Destinations

This professional award will prepare you towards setting up, promoting and running your own design practice. Particular transferable skills will include: ethical practice, practice management, project management and leadership, business enterprise, professional communications and research skills.

The MA will also provide a platform for further study such as a PhD.

Our Schools employment statistics are very high and our post-graduates have found challenging and diverse employment in a range of occupations, including:

Architecture Practice
Interior Practice
Commercial Design
Retail Design
Exhibition Design
Teaching
Academia
Project Management

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This programme is subject to validation. Read more
This programme is subject to validation.

The MA International Fashion Marketing brings together two disciplines for which Regent’s is internationally renowned – fashion and marketing – to provide future fashion marketing managers and directors with the practical and intellectual skills to lead and succeed in the vibrant and fast-changing fashion industry.

Our MA programme has been developed in consultation with industry experts and designed to ensure that our graduates are best placed to capitalise on new opportunities presented by the most sustained period of creative disruption in fashion since the industrial revolution.

Technological innovation is challenging long-established fashion systems and changing the ways in which the industry markets itself globally. Dynamic and fast-paced by nature, the industry is set to continue this period of disruption for the foreseeable future.

Our programme will place you at the heart of the fashion-business revolution, located in central London, the heartland of fashion.

In addition, you will benefit from a study trip to Milan, included in the fees, and have the opportunity to go to Paris and New York, covering all four of fashion’s premier destinations.

Why should I choose this programme?

If London is the fashion capital of the world, Regent’s is surely the best place to study in London. Located in royal Regent’s Park, we are often considered to have the most beautiful campus in the UK’s capital city – and with our sister site in neighbouring Marylebone Village, a haven for fashion and design, there is no better location.

The programme itself is thoroughly grounded in well-established fashion marketing theory and practice, while also focused on developing your personal, professional and leadership skills, as well as your ability to think creatively in response to change.

You will enter the industry in a climate of disruption and uncertainty, particularly to supply chain management and fashion marketing communications, but you will relish the opportunities that this presents.

We encourage students from different disciplinary backgrounds to join our cohort, not only business.

Based on years of experience, we consider there to be five essential elements to gaining the best possible postgraduate education in international fashion marketing and ensuring the most rewarding time as a student.

The best education in fashion marketing is:

‌•Intimate
‌•Intensive
‌•International
‌•Industry-focused
‌•Independent
‌•Intimate

Our teaching philosophy is based on personal attention: our classes are small, with a maximum cohort size of 20. Every student gets to know their lecturers and peers, and you will benefit from more contact time with teaching staff than you would elsewhere. The Regent’s mission is to develop tomorrow’s global leaders: we know that developing you as a future leader in international fashion marketing is most effectively done in an intimate learning environment.

Intensive

Our MA programme is dynamic and intensive, combining modular study with field trips, masterclasses, live projects and industry opportunities. We will immerse you in the fashion industry and the discipline of fashion marketing for the duration of the programme, as well as provide you with the connections to succeed thereafter.

International

There is no better place to study international fashion marketing than Regent’s. With students from over 140 nationalities spread across a small community of 3,500 full-time students, we can confidently claim to be the most internationally diverse university in the UK. With an unmatched international focus and a range of study opportunities at key destinations abroad, our MA programme is truly global.

Industry-focused

As well as being industry-focused in its design and content, your programme is delivered by practitioner lecturers, and encompasses live projects with industry as well as masterclasses with influential industry professionals.

In order to prepare you for careers in international fashion marketing, you will begin your relationship with staff from our dedicated Careers & Business Relations team from Day One, many of whom will jointly deliver your teaching on relevant modules.

Independent

As a private institution, independence is our legal status, but it is also an attitude of mind. We make an intellectual claim on independence, and our students are encouraged to think and operate with independence and individuality.

This is essential to success in both marketing and fashion. By the time you graduate you will have developed your own unique approach to international fashion marketing and your own strengths in relation to the industry.

Key skills, aims and objectives

As an aspiring fashion marketing manager or director, the aim of the MA International Fashion Marketing is to give you the intellectual and practical knowledge to create and implement a fashion marketing strategy within the complex, fast-changing and dynamic international context of the contemporary fashion industry, and to develop the skills necessary to lead and succeed in your future career.

The main educational objectives of the programme are to:

Provide an inspiring learning environment – an environment where you can feel confident that you are acquiring the knowledge and skills that will fully equip you to enter the international fashion industry as a consummate professional
Develop you as a distinctive individual – a professional who is capable of independent, innovative and entrepreneurial thinking in relation to complex and changing contexts
Hone your critical and creative thinking – offering you the opportunity to learn to apply critical, analytical and creative thinking to theoretical and practical fashion marketing briefs
Build your expertise – fostering a thorough knowledge and understanding of the nature and structure of the international fashion industry and its processes, from trend-forecasting through to distribution
Develop your intercultural intelligence – ensuring a sound knowledge of international fashion marketing management for international markets
Develop your technical and strategic skills – developing confident knowledge of marketing strategies, marketing activities and integrated marketing communications strategies and their applications within global fashion contexts
Foster your independence – cultivating your independent application of fashion marketing theories and methodologies
Develop you as an ethical practitioner – ensuring you graduate with a rich appreciation of the ethical and environmental responsibilities involved in the international marketing of fashion
Cultivate reflective practice – facilitating the development of effective reflective and self-management skills
Future opportunities
For over 20 years, Fashion & Design at Regent’s has successfully launched graduates into international careers in fashion. While many of our graduates start their own businesses and creative ventures, some of the brands that our alumni have worked for include:

‌•All Saints
‌•Burberry
‌•Christina Siriano
‌•Coach
‌•Fashion Scout
‌•Fujiwara
‌•Gap
‌•GQ Magazine
‌•Hackett
‌•H&M
‌•Jaeger
‌•Marks & Spencer
‌•Matthew Williamson
‌•Puma
‌•Ralph Lauren
‌•Roland Mouret
‌•Saks
‌•Selfridges
‌•T‌he White Company
‌•Top Man
‌•Vivienne Westwood
‌•Zandra Rhodes Enterprises

Further Entry Requirements

Exceptional Entry

If you do not meet the essential entry criteria outlined above, you may be eligible to apply for exceptional entry. In order to do so, you must:

Have a minimum of two years of relevant work experience
Provide a 1000-word personal statement outlining your reasons for applying, and how your previous experience is relevant to the programme
Be prepared to attend an interview with the Postgraduate Admissions Panel
Please contact us for further information on applying through this route:

English requirements
PLEASE NOTE: Latest update regarding ETS & TOEFL testing – The Home Office has suspended all ETS tests, including TOEFL exams, as evidence of English language ability from new visa applicants.

Please see the Home Office website for further information: https://www.gov.uk/government/world-location-news/changes-to-english-language-certification-for-visa-applications--3

Therefore, if you are relying on an ETS / TOEFL certificate for Visa purposes please be aware that you will now need to take an alternative English proficiency test.

We will continue to accept the following English language proficiency tests:

IELTS
PTE Academic
Cambridge Advanced
Regent’s University London on campus diagnostic test
If you have taken and submitted the TOEFL test as part of your admissions application, or have any questions in relation to the above, please do not hesitate to make contact with our Admissions team to seek further advice and support.

– 18/07/2014

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This course allows you to develop and grow your own creative practice whilst positioning yourself within a theoretical context. You will engage in the exploration of space conceptually and pragmatically, encouraging your own response to the functionality and visual design of existing sites. Read more

Why take this course?

This course allows you to develop and grow your own creative practice whilst positioning yourself within a theoretical context.

You will engage in the exploration of space conceptually and pragmatically, encouraging your own response to the functionality and visual design of existing sites. You’ll also inspect the consideration of materiality and the relationship of the interior idea to architecture.

What will I experience?

On this course you can:

Have the opportunity to 'earn and learn' by working on real life contracts through our Projects Office. This experience will enable you to develop your professional portfolio.
Develop a personal area of study, get involved with some regional regeneration projects and test and develop your ideas and your interior research.

What opportunities might it lead to?

Interior design can be transient or durable, small or large, can engage at a detailed product design level or at an urban level, but at whichever level, the demand for skilled professionals is increasing, as is the requirement for innovative sustainable designs.

This course provides a firm grounding for employment in a range of design offices, as well as other property-related jobs.

Here are some routes our graduates have pursued:

Interior design practice
Exhibition design
Retail consultant
Working for local and public authorities
Teaching in HE

Module Details

This course uses the experience and skills of teaching staff with a proven track record in interior design studies, practice and research. You will also benefit from a multi-disciplinary learning environment where more than 100 postgraduate students in architecture, interior design, urban design, sustainable design and historic building conservation can meet and work.

Here are the units you will study:

Practice: This unit provides you with the opportunity to evaluate your own design practice and the design discipline from which you come and to contextualise this within interior design practice. Practice-based methods will be used to explore the interior through inter-disciplinary means and you will build on and develop your own creative practice through real-world situations, through doing. You will also be involved in discussions around the social, political, economic and professional contexts that drive the construction of interior space. You will be expected to analyse and critically evaluate the interior context, develop briefs, strategies and a proposal for a given area.

Theory: This unit aims to interrogate the history of interior design and its relationship to practice. Interior design is a relatively youthful profession, whose history is situated in the gaps between architectural history and design history. In this unit you will explore the intellectual idea of the interior through debate and discussion, catalysed through a series of workshops and critical readings, developing an understanding of the interior condition. We bring in specialists from other disciplines, actively encouraging debate. You will also be expected to explore and build on your own understanding of interior space by keeping a reflective journal.

Research Methods and Research Proposal: In this unit you will develop research skills, which will aid you throughout your course and particularly in producing your thesis. You will be asked to establish a critical position within an Outline Research Proposal. You will develop techniques, which will allow you to engage proactively within your area of study. You will be encouraged to explore methods of investigation that are responsive to, as well as inquisitive of, the conditions presented and which therefore speculate around possible critical scenarios. Implicit within these explorations is the need to investigate diverse means of representation and depiction through a variety of possible media and discourse.

Integration: This unit allows you to work in a multi-disciplinary context through groups within your own subject area and across the areas of interior design, urban design, sustainable architecture and historic building conservation, as well as explore the interrelationships of all disciplines. You will need to work collectively on given projects or problems related to staff-run studios, which explore a range of given themes. These themes will be introduced at the start of the course and connect to research areas within the School.

Work-Based Learning: This unit gives you the opportunity to replace a 30-credit core unit with a work-based version of that unit. Not all units can be replaced and you will need to discuss the appropriateness of a unit with tutors. Work-based learning requires you to engage in critical and reflective learning in the workplace. This will be developed through a learning contract, negotiated by you, your employer and School. The work undertaken in practice will be appraised through critical reflective writing that engages with the practice of the particular subject discipline and this will form the assessment artefacts.

Thesis: Your thesis is a substantial research-based project that enables you to carry out an in-depth investigation into a subject area of personal interest, which is related to or developed from a theme studied during the course. The proposed research theme should have a clearly defined focus to allow for in depth theoretical, contextual and visual research.

Programme Assessment

This course is lecture and studio-based, culminating in a written or design-led thesis project. It will involve case study investigations, group work, discussion and planning of interior environments, as well as independent study to develop design or research-based responses to interior problems.

Design assessment is through studio review and taught courses are assessed by various forms of evidence-based interior design decisions and proposals. You will also carry out an in-depth research project into an area of your choice.

Student Destinations

On completing this course, you will be adept in spatial practice and able to work within your specialist discipline in design practices, architectural firms and cross-disciplinary environments. The creative skills, professional competencies and expansive learning environment that we provide has also led graduates into a range of careers in marketing, advertising, journalism, virtual design and modelling through to people-centred careers such as project management.

Alternatively, you can choose to pursue freelance opportunities, continue your studies to PhD level or even set up your own interior design practice.

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