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Masters Degrees (Market Intelligence)

We have 124 Masters Degrees (Market Intelligence)

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Marketing managers oversee the research that provides market knowledge to help guide their decisions. This double degree (Groningen and BI Oslo) will teach you how to become a market-oriented manager. Read more
Marketing managers oversee the research that provides market knowledge to help guide their decisions. This double degree (Groningen and BI Oslo) will teach you how to become a market-oriented manager.

How can you obtain knowledge about what your customer really wants? How can you implement this knowledge in a financially sound marketing plan? How can insights from marketing research be used in marketing plans?

Truly market-oriented (marketing) managers need customer insights to guide decision-making on issues such as which markets to target, which new products to develop, and what communication themes and channels will best build customer and brand equity.

In the Groningen programme the focus is on customer relations and gaining insight into customers. You will learn to collect qualitative and quantitative data about customers and to analyze it using the latest and most advanced marketing research methods.

In the Oslo programme the focus is on strategic marketing theory, statistical methods and financial implications of marketing investments. In both programmes, practitioners in the field relate theory to practice.

The two degrees you get are:
* MSc in Marketing/profile Marketing Intelligence (University of Groningen)
* MSc in Strategic Marketing Management (BI Norwegian Business School, Oslo)

Degree: MA/MSc in Marketing

Why in Groningen?

The programme is a unique combination of two degrees, in Groningen and Oslo. You learn about marketing research and strategic marketing management in an international environment. Besides, it is an internationally accredited programme, ensuring a high quality education that meets both the AACSB and EQUIS standards, which only one percent of universities reach worldwide.

Job perspectives

This double degree has been designed for individuals who aspire to a career as a market researcher in the private or public sector, as a strategic marketing expert, customs relations manager, product or brand manager, database analyst or market intelligence expert.

Graduates qualify for a range of positions in international, multinational or transnational companies.

Some examples:
› strategic marketing expert› customer relationship manager› market researcher› product or brand manager› database analyst or market intelligence expert

Graduates have also acquired the qualifications to enter PhD programmes and work in international research institutions.

Because all our programmes are EQUIS and AACSB accredited, a standard which only one percent of universities reach worldwide, your degree will be highly valued on the labour market.

Linking education to research and career preparation

Our education is strongly rooted in business practice and society. Also right from the start of your degree programme attention is paid to academic research and preprofessional development. Since an analytical and critical mind and problem-solving capabilities are important qualities in any career our students aspire.

In collaboration with external partners we conduct research projects on e.g banking, local government, customer insights, leadership, energy, healthy ageing and lean operations.

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Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting edge job market in which organizations have oceans of data available to them but struggle to make sense of it as marketing becomes increasingly data-driven. Read more
Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting edge job market in which organizations have oceans of data available to them but struggle to make sense of it as marketing becomes increasingly data-driven. As a result, there is a large and growing demand for trained researchers who can harness the power of big data using the latest tools and analytical techniques to uncover new insights and drive businesses forward.

This Marketing Research and Analytics program combines advanced courses in marketing research and big data analytics with training on leading commercial technologies and platforms and the opportunity to gain in-demand industry certifications.

This program equips you with knowledge, skills and training in leading business intelligence and marketing research technologies and tools used in the field. Among them are SAS Enterprise Guide and SAS Enterprise Miner, Environics Analytics Envision (used to develop comprehensive profiles of selected target markets), SPSS, Tableau (the leading data visualization software), Excel, XL Miner, Dell Factiva and NVIVO (qualitative research and text analysis software).

Upon graduation, you receive an Ontario Graduate Certificate from Centennial College, plus certificates of recognition from SAS and Environics Canada. In addition, you are put on an accelerated track to earning the Certified Marketing Research Professional (CMRP) designation, the premier credential in Canadian marketing research from the Marketing Research and Intelligence Association (MRIA).

Career Opportunities

Program Highlights
-The Marketing – Research and Analytics program combines marketing research principles and skills with cutting edge "big data" analytics techniques to equip you with the training required to deliver insights and strategies to help organizations make smarter and more impactful business decisions.
-Employed is an extensive use of learner-centered approaches such as case studies, simulations and project-based learning, with a focus on developing project management, teamwork, analytical thinking, and report writing and presentation skills.
-Hands-on learning covers areas such as questionnaire design, data manipulation, quality control, statistical output and program development.
-There is a strong focus on applying marketing research and analytics to strategic marketing decision-making.
-In the second semester, you develop and implement a capstone project that will integrate and apply your learning.
-In addition to market research technologies, you also have access to the full suite of Microsoft products, including Microsoft Excel, XL Miner, Access and PowerPoint.
-Once you graduate, you have the option to take the Comprehensive Marketing Research Exam (CMRE) on campus at Centennial College, which leads to the Certified Marketing Research Professional (CMRP) designation.

Articulation Agreements
Start with a graduate certificate, and continue to a master of business administration through our degree completion partnership. Successful graduates of this Marketing – Research and Analytics program may choose to continue with courses leading to a graduate degree.

Career Outlook
-Marketing research specialist or analyst
-Research analyst
-Marketing research and intelligence coordinator
-Market intelligence specialist or analyst
-Customer insights analyst
-Consumer research manager
-Business intelligence analyst
-Market research analytics manager
-Web marketing analyst
-Customer experience analyst
-CRM analyst
-Direct response analyst
-Digital marketing analyst
-Social media analyst
-Data and analytics specialist
-Business analytics specialist
-Loyalty program analyst
-Sales analyst
-Marketing strategy analyst

Program Outcomes
-Optimize the financial results produced by interactive marketing programs through the application of marketing analytics
-Contribute to the design of a marketing analytics team project (develop charter, business case financials, technical requirements, design, test plan, test results, approval to proceed) and the management of the resulting project
-Create, manage and mine, and apply modelling and decision making functions to a database
-Utilize data auditing techniques and quality control processes that are consistent with current marketing research codes of conduct and Canadian privacy principles to ensure the integrity of the data collection, storage, analysis and presentation processes
-Compare and contrast, evaluate and select appropriate data sources to meet specific marketing objectives
-Conduct industry, competitor and customer analyses using a wide variety of secondary research sources
-Produce reliable and analyzable data through the application of sound questionnaire design principles to marketing research projects
-Design marketing research projects and interactive marketing programs that are founded in sound sampling techniques, hypothesis testing and research design
-Solve business and marketing problems by identifying, selecting and applying effective, current and relevant techniques such as descriptive and inferential analysis
-Prepare provisional output of analyses including cross-tabulations and pivot tables that address the needs of analysts and prepare final output, including research reports, presentation sides and visual representations of data that address the needs of management
-Develop actionable recommendations based on situation analyses and research findings

Areas of Employment
-Retail corporations
-Organizations with in-house analytical and research functions
-Marketing research firms

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The one-year Master's degree programme in Marketing concentrates on marketing strategies and customer behaviour. It explores the strategies and methods that companies use to meet the wishes and requirements of customers. Read more
The one-year Master's degree programme in Marketing concentrates on marketing strategies and customer behaviour. It explores the strategies and methods that companies use to meet the wishes and requirements of customers. Companies need this type of information to be successful.

In this programme you will analyse consumer and business markets, investigating markets of both goods and services. The focus will be on profit-making organizations, but the public sector and non-profit organizations will also be studied.

The programme is taught by specialists with an international reputation. Courses are of high standard, and high standards are expected of students. In most courses, theory is applied to practice. There are also plenty of opportunities for studying abroad.

The programme offers two profiles: Marketing Management and Marketing Intelligence. It is also possible to do a Double Degree programme in Groningen and Oslo: Marketing Intelligence and Strategic Marketing Management. In this two-year Double Degree programme you will earn two recognized EU Master's degrees.

Why in Groningen?

Our Marketing Department belongs among the top 5 of Marketing Departments in Europe. And the Marketing programme is an internationally accredited programme, ensuring a high quality education that meets both the AACSB and EQUIS standards, which only one percent of universities reach worldwide. In research-based marketing courses you learn to identify consumer needs and serve the market.

Job perspectives

After completing this programme, you are well-suited for a career in marketing. You are qualified for a range of positions in all kinds of organizations: strategic marketing expert, customer relationship manager, market researcher, product or brand manager, database analyst or market intelligence expert. It is also possible to enter a PhD programme at a university or carry out research in other research institutions.

Because all our programmes are EQUIS and AACSB accredited, a standard which only one percent of universities reach worldwide, your degree will be highly valued on the labour market.

Linking education to research and career preparation

Our education is strongly rooted in business practice and society. Also right from the start of your degree programme attention is paid to academic research and preprofessional development. Since an analytical and critical mind and problem-solving capabilities are important qualities in any career our students aspire.

In collaboration with external partners we conduct research projects on e.g banking, local government, customer insights, leadership, energy, healthy ageing and lean operations.

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One of our flagship programmes with a leading world-class reputation for over 10 years and the first one in the UK to be accredited by the . Read more

One of our flagship programmes with a leading world-class reputation for over 10 years and the first one in the UK to be accredited by the Global Association of Risk Professionals (GARP).

The financial system has undergone major restructuring in preparation for the new regulatory frameworks, affecting existing roles and creating different skillset requirements within risk management divisions of financial institutions. 

This programme is tailored to the needs of the rapidly changing financial markets, providing graduates with an insight into the new innovations in the area of risk management. Through its long-term academic partnerships and accreditations by leading professional bodies, the MSc Financial Risk Management offers a cutting edge learning experience, aligning research excellence and current market intelligence.

The graduates benefit from exemptions to certain professional certifications from leading professional bodies worldwide. Click the ‘Careers & professional accreditation’ tab on the right for more information.                                                                                       

The MSc Financial Risk Management is accredited by the Global Association of Risk Professionals (GARP). The degree syllabus is enhanced with the most up to date professional practices in the area of risk management, integrating applied academic knowledge to industry needs and providing a competitive advantage to the graduates. Integral to the academic course is the parallel study of the GARP FRM Part I certificate. Upon successful completion of their degree, students will be registered to take the FRM Part I examination.

Highlights

  • Enhance your career prospects in one of the most sought after areas of finance
  • Study one of the most recognised risk management master’s courses in the UK
  • Develop your professional skills by studying for GARP FRM Part I as part of the course and benefit from the programme’s accreditation by GARP
  • Focus on highly specialised topics such as market risk, financial instruments and credit risk
  • Benefit from additional professional exam exemptions from PRMIA

Course structure

October – December: Part 1 Autumn Term

January: Part 1 Exams

January-April: Part 2 Spring Term

May – June: Part 2 Exams

June – August (12 month programme only): Part 3

August/Sep (12 month programme only): Part 3 Coursework deadlines

Course content

Part 1 compulsory modules

Part 2 compulsory modules

Part 2 optional modules

Students on the 9-month (12-month) programme can select 40 (20) credits from the following modules:

Part 3 optional modules

Students on the 12-months programme should take 20 credits from the following:

Learning options

Full-time: 9 months Full-time: 12 months

Students will be resident and undertake full-time study in the UK. Under both, the 9 and 12-month programmes students take compulsory and/or elective modules in Part 2.

The 12 month option involves taking an elective 20 credit module between July and August, which would also mean a 20 credit reduction in the number of taught modules taken in the spring term.

Careers

After completion of this programme, students are well-prepared to follow a career in the challenging fields of risk management, or risk analysis with banks, regulators, portfolio managers, corporate treasuries, risk management software houses, specialist financial boutiques and hedge funds. Regulators, governments, advisors and commentators are unanimously endorsing the call for more and better qualified risk managers and analysts to join the financial industry.

Professional accreditation

Global Association of Risk Professionals (GARP)

MSc Financial Risk Management is accredited by GARP and the degree syllabus is enhanced with the most up to date professional practices in the area of risk management, integrating applied academic knowledge to industry needs and providing a competitive advantage to the graduates. Integral to the academic course is the parallel study of the GARP FRM Part I certificate. Upon successful completion of their degree, students will be registered to take the FRM Part I examination.

Professional Risk Managers’ Association (PRMIA)

ICMA Centre MSc Financial Risk Management students are eligible for exemption from Exams I and II of PRM Certification. In addition MSc FRM students are provided with assistance to take PRM Exams III and IV.

CISI Diploma

The ICMA Centre is a Chartered Institute of Securities and Investment (CISI) Centre of Excellence. Centres of Excellence are a select group of UK universities, recognised by the CISI as offering leadership in academic education on financial markets. Students who are on a financially-related masters course recognised by the CISI are eligible for exemptions and membership. 

ICMA Centre students who register and successfully complete two CISI Diploma in Capital Markets modules (Securities and Bonds & Fixed Interest Markets) are eligible for an exemption from the third module (Financial Markets).



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We are surrounded by advertising, marketing and media campaigns in a hugely competitive world-wide marketplace and these areas play an important commercial function within businesses and organisations. Read more
We are surrounded by advertising, marketing and media campaigns in a hugely competitive world-wide marketplace and these areas play an important commercial function within businesses and organisations.

This course brings together expertise from our top-rated Department of Sociology and Essex Business School. You investigate key theoretical and substantive debates in the critical study of advertising, marketing and media, and analyse the advertising industries in Britain, North America and newly emerging economies like India.

You explore topics including:
-Recent developments from actor network theory on market devices
-Concepts of advertising, marketing and consumption
-Contemporary marketing and management
-Media and communications
-Developing brand cultures

You will also be introduced to primary research materials, like market research data, examining debates about the historical rise of marketing-orientated businesses and the growth of the advertising agency.

Essex Business School takes you beyond the basics of a business education. Our strong emphasis on ethics and sustainable business practice in the global economy, and our expertise in international management, accounting and finance, will provide you with the knowledge and skills necessary for your future career in an increasingly complex business world.

Our Department of Sociology was rated top 10 in the UK for research quality (REF 2014), and we consistently receive strong student satisfaction scores, including 96% overall student satisfaction in 2015.

Our expert staff

We are a large and friendly department, offering a diverse range of research interests and with staff members who are committed to teaching, research and publication that covers a broad geographical spectrum.

Many have worked at the local level with local authorities, justice councils, community partnerships and charities. Others have worked at a national and international level with bodies like the United Nations, the European Commission’s Expert Group on Public Understanding of Science, Amnesty International, The Royal College of Paediatrics and Child Health, the Home Office and national non-governmental organisations.

Within Essex Business School, our staff specialise in areas including SMEs, business-to-business relationship marketing, branding, marketing management, new product development and social entrepreneurship.

While maintaining core engagement with contemporary marketing practice, our staff enrich our courses with novel marketing ideas drawn from both the contemporary business world and cutting-edge academic research.

Specialist facilities

-Dedicated postgraduate support facilities
-Our renowned off-campus Graduate Conference takes place every February
-A unique Student Resource Centre where you can get help with your studies, access examples of previous students’ work, and attend workshops on research skills
-The Sociology common room is open all day Monday-Friday, is stocked with daily newspapers, magazines and journals, and has free drinks available
-Links with the Institute of Social and Economic Research, which conducts large-scale survey projects and has its own library, and the -UK Data Archive, which stores national research data like the British Crime Survey
-Our students’ Sociology Society, a forum for the exchange of ideas, arranging talks by visiting speakers, introducing you to various career pathways, and organising debates
-Our landmark new Essex Business School building on our Colchester Campus is the first zero carbon business school in the UK. Set around a lush winter garden, the Eden-style dome gives the building its own micro-climate.

Our new building provides you with a stunning new work environment, offering:
-A virtual trading floor with Bloomberg Terminals offering direct use of Bloomberg data, information and analytics
-A light and spacious lecture theatre, with seating for 250 students
-Study pods and innovation booths for group working
-Dedicated office space for student entrepreneurs
-Networking opportunities with visiting businesses
-A café with an adjacent sun terrace

Your future

This course provides excellent preparation for further academic study, and many of our postgraduates go on to successful academic careers, both in the UK and overseas.

Others have established careers in non-governmental organisations, local authorities, specialist think tanks, government departments, charities, media production, and market intelligence.

We work with the university’s Employability and Careers Centre to help you find out about further work experience, internships, placements, and voluntary opportunities.

Example structure

Postgraduate study is the chance to take your education to the next level. The combination of compulsory and optional modules means our courses help you develop extensive knowledge in your chosen discipline, whilst providing plenty of freedom to pursue your own interests. Our research-led teaching is continually evolving to address the latest challenges and breakthroughs in the field, therefore to ensure your course is as relevant and up-to-date as possible your core module structure may be subject to change.

MA Advertising, Marketing and the Media
-Advertising: Commerce and Creativity
-Dissertation
-Strategic Brand Communication
-Critical Marketing
-Consumption, political economy and sustainability
-Sociological Research Design
-Digital Economy (optional)

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The Advanced Computer Science (Computational Intelligence) MSc programme combines a wide choice of advanced topics in computer science with specialist modules relating to computational intelligence, including logic-based, connectionist and evolutionary artificial intelligence, inspirations from the natural world, practical applications and the philosophy of machine reasoning. Read more
The Advanced Computer Science (Computational Intelligence) MSc programme combines a wide choice of advanced topics in computer science with specialist modules relating to computational intelligence, including logic-based, connectionist and evolutionary artificial intelligence, inspirations from the natural world, practical applications and the philosophy of machine reasoning.

While studying a taught Master’s programme at the School of Computing, you can gain work experience through our industrial placement scheme or with the Kent IT Consultancy (KITC), which provides a project-based consultancy service to businesses in the region. We have strong links with industry including Cisco, IBM, Microsoft and Oracle and are among the top ten in the UK for graduate employment prospects.

The programme is aimed at graduates considering a career in research and development. It would also provide an excellent foundation for PhD study.

This programme is available with an optional industrial placement.

Visit the website https://www.kent.ac.uk/courses/postgraduate/249/advanced-computer-science-computational-intelligence

About the School of Computing

Our world-leading researchers, in key areas such as systems security, programming languages, communications, computational intelligence and memory management, and in interdisciplinary work with biosciences and psychology, earned us an outstanding result in the most recent national research assessment.

In addition, two of our staff have been honoured as Distinguished Scientists by the ACM and we have also held Royal Society Industrial Fellowships.

As an internationally recognised Centre of Excellence for programming education, the School of Computing is a leader in computer science teaching. Two of our staff have received the ACM SIGCSE Award for Outstanding Contribution to Computer Science Education. We are also home to two National Teaching Fellows, to authors of widely used textbooks and to award-winning teaching systems such as BlueJ.

Modules

The following modules are indicative of those offered on this programme. This list is based on the current curriculum and may change year to year in response to new curriculum developments and innovation. Most programmes will require you to study a combination of compulsory and optional modules. You may also have the option to take modules from other programmes so that you may customise your programme and explore other subject areas that interest you.

CO885 - Project Research (15 credits)
CO880 - Project and Dissertation (60 credits)
CO881 - Object-Oriented Programming (15 credits)
CO871 - Advanced Java for Programmers (15 credits)
CO832 - Data Mining and Knowledge Discovery (15 credits)
CO836 - Cognitive Neural Networks (15 credits)
CO837 - Natural Computation (15 credits)
CO884 - Logic and Logic Programming (15 credits)
CO838 - Internet of Things and Mobile Devices (15 credits)
CO841 - Computing Law, Contracts and Professional Responsibility (15 credits)
CO846 - Cloud Computing (15 credits)
CO847 - Green Computing (15 credits)
CO528 - Introduction to Intelligent Systems (15 credits)
CO545 - Functional and Concurrent Programming (15 credits)
CO641 - Computer Graphics and Animation (15 credits)
CO645 - IT Consultancy Practice 2 (15 credits)
CO834 - Trust, Security and Privacy Management (15 credits)
CO874 - Networks and Network Security (15 credits)
CO876 - Computer Security (15 credits)
CO889 - C++ Programming (15 credits)
CO890 - Concurrency and Parallelism (15 credits)
CO892 - Advanced Network Security (15 credits)
CO894 - Development Frameworks (15 credits)
CO899 - System Security (15 credits)
PL583 - Philosophy of Cognitive Science and Artificial Intelligence (30 credits)

Assessment

Assessment is through a mixture of written examinations and coursework, the relative weights of which vary according to the nature of the module. The final project is assessed by a dissertation, except for the MSc in IT Consultancy for which the practical consultancy work is assessed through a series of reports covering each of the projects undertaken.

Programme aims

This programme aims to:

- enhance the career prospects of graduates seeking employment in the computing/IT sector

- prepare you for research and/or professional practice at the forefront of the discipline

- develop an integrated and critically aware understanding of one or more areas of computing/IT and their applications (according to your degree title)

- develop a variety of advanced intellectual and transferable skills

- equip you with the lifelong learning skills necessary to keep abreast of future developments in the field.

Careers

Students can gain practical work experience as part of their degree through our industrial placements scheme and Kent IT Consultancy. Both of these opportunities consolidate academic skills with real world experience, giving our graduates a significant advantage in the jobs market.

Our graduates go on to work for leading companies including Cisco, GlaxoSmithKline, IBM, Intel, Lilly, Microsoft, Morgan Stanley, Thomson Reuters and T-Mobile. Many have gone on to develop their careers as project leaders and managers.

Find out how to apply here - https://www.kent.ac.uk/courses/postgraduate/apply/

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The Data Science and Computational Intelligence MSc has been designed to provide an industry-relevant programme that meets the needs of individuals wishing to pursue a research and development career in data science and computational intelligence. Read more
The Data Science and Computational Intelligence MSc has been designed to provide an industry-relevant programme that meets the needs of individuals wishing to pursue a research and development career in data science and computational intelligence.

Students will acquire knowledge, skills and expertise required for the analysis, interpretation and visualisation of complex, high-volume, high-dimensional and structured/unstructured data from varying sources. The programme will be delivered through activity-led and problem-based learning in the context of current research or industrial consultancy projects conducted by the academics teaching on the course. Students will explore cutting-edge research topics and technologies in order to maximise their professional career prospects.

The course has a carefully designed set of options that allows the individual to customise their programme of study according to their preferences, strengths and future plans.

WHY CHOOSE THIS COURSE?

If you choose this course you will benefit from the excellent modern facilities including specialist computing labs with high-performance hardware and industry-standard software. There will be opportunities for joint projects with local companies, guest lectures and interacting with employers. You will also have the opportunity to get involved in projects pursued by our research groups in: Computational Intelligence; Intelligent Information Modelling and retrieval; Distributed Systems and Modelling; Interactive Worlds; Digital Security and Forensics and Biomedical Computing and Engineering Technologies. Every year our students present their best work at the yearly Computing Show which attracts abundance of potential employers. You will work in collaborative international environment, which reflects the globalised nature of the computing industries. You can also get involved in variety of extra curricula activities including social events, trips and computing.

WHAT WILL I LEARN?

Mandatory study topics
-Artificial Neural Networks (15 credits)
-Machine Learning and Data Mining (15 credits)
-Fuzzy Logic and Evolutionary Computing (15 credits)
-Intelligent Information retrieval (15 credits)
-Business Intelligence and Big Data Processing (15 credits)
-Cloud Computing and Distributed Technologies (15 credits)
-Project dissertation (60 credits)

The remainder of the programme is bespoke, made up of topics from areas such as:
-IT Project Management (15 credits)
-Internet Systems Development (15 credits)
-Open Systems Application Development (15 credits)

The Data Science and Computational Intelligence postgraduate programme includes the completion of an individual project. Guided by an expert tutor, the MSc project serves to provide a method of applying previous learning whilst further developing the skills necessary to carry out research and facilitate the acquisition of valuable professional experience integral to that of a computer professional.

The MSc project serves to integrate and apply the subjects studied. The project could be industry-based or undertaken in collaboration with one of the University research groups, within the cognate area of this MSc.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The course presents existing opportunities in pursuing careers as data scientists, data professionals and data analysts in variety of sectors including financial services, retail, marketing, customer and business intelligence. On Completion of the course, graduates should be equipped with sought after, specialist knowledge and skills by industries which deal with very large volumes of data.

GLOBAL LEADERS PROGRAMME

Centre for Global Engagement logoTo prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

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Our MSc Management Economics trains you to use economics in managerial decisions and in the analysing of strategic interaction among firms. Read more
Our MSc Management Economics trains you to use economics in managerial decisions and in the analysing of strategic interaction among firms. We combine theory and applications to provide you with a unique combination of business knowledge and economic skills.

Upon completion of our course you will be able to think strategically and will be equipped to discuss economic theory in plain language, relating it to managerial decisions and market intelligence. You explore topics including:
-Contract theory, incentive theory, and the theory of the firm
-Real-world management decision-making
-The interaction between firms in different market structures
-How strategic interactions can affect sales and profitability
-The main principles and theories of modern microeconomics

We are top 5 in the UK for research, with over 90% rated as “world-leading” or “internationally excellent”. Much of this world-class research is related to policy, and we have particular strengths in the areas of:
-Game theory and strategic interactions
-Theoretical and applied econometrics
-Economic policy
-The quality of our work is reflected in our stream of publications in high-profile academic journals, including American Economic Review, Econometrica, and Review of Economic Studies.

Professional accreditation

Our University is one of only 21 ESRC-accredited Doctoral Training Centres in the UK.

This means that our course can form part of a prestigious 1+3 funding opportunity worth up to £21,575.

Our expert staff

Study and work alongside some of the most prominent economists of our time.

Our researchers are at the forefront of their field and have even received MBEs, with students coming from across the globe to study, research or work with us.

Many of our researchers also provide consultancy services to businesses in London and other major financial centres, helping us to develop research for today's society as well as informing our teaching for the future.

Specialist facilities

Take advantage of our wide range of learning resources to assist you in your studies:
-Extensive software for quantitative analysis is available in all computer labs across the university
-Access a variety of economics databases and multiple copies of textbooks and e-books in the Albert Sloman Library

Your future

After completing your masters, you may wish to extend your knowledge with a research degree – many Essex graduates decide to stay here for further study.

Alternatively, our course also prepares you for employment; recent surveys have shown that higher degree graduates are more likely to obtain jobs at professional or managerial level.

On our course you gain key employability skills including mathematical techniques, research skills, communication and modelling.

More generally, our graduates find employment in roles such as business and financial analysts, management consultants, government officials, and economists for banks and other financial organisations.

We also work with the university’s Employability and Careers Centre to help you find out about further work experience, internships, placements, and voluntary opportunities.

Example structure

-Dissertation
-Mathematical Methods
-Microeconomics
-Theory of Industrial Organisation
-Economics of Incentives, Contracts and the Firm
-Econometric Methods (optional)
-Economic Development Theory (optional)
-Macroeconomics (optional)
-Political Economy (optional)
-Economics of Financial Markets (optional)
-Topics in Financial Economics (optional)
-International Trade (optional)
-International Finance (optional)
-Game Theory and Applications (optional)
-Microeconometrics (optional)
-Audit Theory (optional)
-International Management Accounting (optional)
-International Financial Reporting (optional)
-Cases in Corporate Governance (optional)
-Corporate Reporting and Analysis (optional)
-Financial Decision Making
-E-Commerce (optional)
-Corporate Finance (optional)
-Derivative Securities (optional)
-Asset Pricing (optional)
-Portfolio Management (optional)
-Exchange Rates and International Finance (optional)
-Financial Modelling (optional)
-Behavioural Finance (optional)
-Risk Management (optional)
-Fixed Income Securities (optional)
-Trading Global Financial Markets (optional)
-Postgraduate Mathematics Preparation (optional)
-Modern Banking (optional)
-Bank Strategy and Risk (optional)
-Industry Expert Lectures in Finance (optional)
-Research Methods in Finance: Empirical Methods in Finance (optional)

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What methods are used to discover how people behave, what they believe and what opinions they hold? What sort of sampling techniques are needed to access different types of population? What is the best way to design a questionnaire?. Read more
What methods are used to discover how people behave, what they believe and what opinions they hold? What sort of sampling techniques are needed to access different types of population? What is the best way to design a questionnaire?

Our MSc Survey Methods for Social Research will provide answers to these questions and more, preparing you for a professional career in social, academic or market research. Central to our course is an emphasis on practical learning and experience, so you undertake a short work placement in one of a number of professional research organisations.

You explore topics including:
-Sampling
-Questionnaire design
-Analysis of survey data
-Management of the survey process

This course has ESRC Doctoral Training Centre accreditation, meaning it can form part of a 1+3 funding opportunity worth up to £18,000 for talented postgraduates. Our University is one of only 21 ESRC-accredited Doctoral Training Centres in the UK.

Our Department of Sociology was rated top 10 in the UK for research quality (REF 2014), and we consistently receive strong student satisfaction scores, including 96% overall student satisfaction in 2015.

Our expert staff

We are a large and friendly department, offering a diverse range of research interests and with staff members who are committed to teaching, research and publication that covers a broad geographical spectrum.

Many have worked at the local level with local authorities, justice councils, community partnerships and charities. Others have worked at a national and international level with bodies like the United Nations, the European Commission’s Expert Group on Public Understanding of Science, Amnesty International, The Royal College of Paediatrics and Child Health, The Home Office and national non-governmental organisations.

Specialist facilities

-Dedicated postgraduate support facilities
-Our renowned off-campus Graduate Conference takes place every February
-A unique Student Resource Centre where you can get help with your studies, access examples of previous students’ work, and attend workshops on research skills
-The Sociology common room is open all day Monday-Friday, is stocked with daily newspapers, magazines and journals, and has free drinks available
-Links with the Institute of Social and Economic Research, which conducts large-scale survey projects and has its own library, and the -UK Data Archive, which stores national research data like the British Crime Survey
-Our students’ Sociology Society, a forum for the exchange of ideas, arranging talks by visiting speakers, introducing you to various career pathways, and organising debates

Your future

This course is invaluable training if you seek future employment in a wide range of social research occupations. You will develop key employability skills including; thinking analytically, research design, essay writing, quantitative and qualitative data analysis and interviewing skills.

You are provided with excellent preparation for further academic study, and many of our postgraduates go on to successful academic careers, both in the UK and overseas.

Others have established careers in non-governmental organisations, local authorities, specialist think tanks, government departments, charities, media production, and market intelligence.

We work with the university’s Employability and Careers Centre to help you find out about further work experience, internships, placements, and voluntary opportunities.

Example structure

-Introduction to Quantitative Analysis
-Panel Data Methods
-Introduction to Survey Design and Management
-Applied Sampling
-Survey Measurement and Question Design
-Dissertation
-Dealing with Survey Non-response (optional)

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The MSc in Marketing French Excellence prepares students from any country for a career in International Marketing. WHY JOIN THIS PROGRAMME ?. Read more

The MSc in Marketing French Excellence prepares students from any country for a career in International Marketing.

WHY JOIN THIS PROGRAMME ?

The MSc in Marketing French Excellence prepares students for a career in international marketing by:

  • Focusing on French centres Excellence as benchmarks for the development of wide-ranging knowledge and understanding of France's outstanding position in international marketing.
  • Analysing in detail marketing strategy and tactics in different French industries to develop distinctive applicable techniques.
  • Providing managerial and operational skills required to excel in the world of international marketing.
  • Studying recent developments in French academic research and practical problem solving to develop the ability to adapt and innovate in real-time.

France occupies a unique position, excelling in cultural diversity, scientific endeavour, hospitality, and business acumen. The programme uses examples from global industries in which France excels to teach advanced marketing theory and techniques. The curriculum also includes an internship and a final dissertation. It provides a unique challenging experience for students, while maximizing their opportunities for long-term personal and career development.

CURRICULUM

The MSc in Marketing French Excellence programme starts with the fundamentals of Marketing and culminates with the internship and a final dissertation. It is organised in semesters:

SEMESTER 1 – October to December, Fundamentals of Marketing

  • Millenial Marketing

Discover how the digital revolution has changed the field of marketing, and how the most cutting edge tools are impacting marketers globally, as well as how those tools are used, both by and in an attempt to target, the current generation. Topics include, but are not limited to: web marketing, social media marketing, big data, apps, netnography, and more.

  • Operational Marketing

Marketing tools, theories, and knowledge required for the successful planning and execution of effective marketing activities.

  • International Strategic Marketing

Definition of frame for a comprehensive marketing analysis, including the global environment, culture and customer and competitor analysis. Choice of market and integration of different variables within an overall international strategic approach.

  • Quantitative Tools for Marketing

Use of quantitative information as an essential element in marketing decisions. Understanding and interpreting key marketing statements within the business.

  • Consumer Behaviour

Motivation and the buying process from a French sociocultural perspective.

SEMESTER 2 – January to May, French Marketing

  • Brand Management

Understanding how brand marketing works and examining the actions and responsibilities of the marketing team, to maximize the potential of the major brands they control.

  • Market Intelligence

Mastering and implementing sophisticated research techniques related to data collection and analysis to address complex marketing problems with the most appropriate methodology

  • Luxury Marketing

Learning the tools and techniques that maintain France’s position as a global leader in the luxury goods sector

  • Retail Marketing

Since the invention of the original hypermarket concept, France has consistently excelled in the development of innovative retailing and merchandising solutions.

  • High-Tech Marketing

Study the dominance of the French aerospace, nuclear and rail transport industries.

  • Cultural Marketing

What makes France different and special? This module focuses on the concept of National Brand Identity and examines how French marketers integrate culture as a positioning tool to gain competitive advantage and differentiate themselves.

  • Service Marketing

Focus on France’s status as the world’s most visited country and the success of leading French service companies in the tourism, hotel and hospitality industries.

SEMESTER 3 – June to December, Marketing in practice

  • Internship (4-6 months)

Provides an essential opportunity to apply the theoretical and practical skills learnt during the first two semesters to a professional environment. You are free to carry out your internship in France, or abroad, subject to approval by the internship director, based on its relevance to the MSc programme and course content.

  • Research Dissertation

You will be assigned a research tutor and choose a research topic that you will study throughout the semester and present to a panel of professors.

CAREERS

The M.Sc. in Marketing French Excellence prepares students from any country for a career in International Marketing.

A few of the possible jobs to which you can aspire:

  • Marketing Manager
  • Category Manager
  • Brand Manager
  • Event Manager
  • PMarketing Operations Manager


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In recent years, issues of terrorism and organised crime have gained an unprecedented profile, provoked significant social concern, and dominated both law-and-order and many wider social policy agendas. Read more
In recent years, issues of terrorism and organised crime have gained an unprecedented profile, provoked significant social concern, and dominated both law-and-order and many wider social policy agendas. We draw on state-of-the-art research to address key critical issues surrounding organised criminality and terrorism in contemporary society.

We involve multi-level analyses of organised crime as a concept, alongside the impacts of urbanisation, migration and globalisation upon both the practice of crime and the ways in which we understand them. You address cutting-edge critical, conceptual and theoretical analyses of terrorism and counter-terrorism.

The course provides you with a strong grounding in the key theories, understandings and issues relating to organised crime and terrorism. You explore topics including:
-The analysis, politics and prevention of terrorism
-Globalisation and organised crime
-Security and the state
-The hacker ethic
-Human rights

Our Department of Sociology was rated top 10 in the UK for research quality (REF 2014), and we consistently receive strong student satisfaction scores, including 96% overall student satisfaction in 2015.

Our expert staff

We are a large and friendly department, offering a diverse range of research interests and with staff members who are committed to teaching, research and publication that covers a broad geographical spectrum.

Many have worked at the local level with local authorities, justice councils, community partnerships and charities. Others have worked at a national and international level with bodies like the United Nations, the European Commission’s Expert Group on Public Understanding of Science, Amnesty International, The Royal College of Paediatrics and Child Health, the Home Office and national non-governmental organisations.

Specialist facilities

-Dedicated postgraduate support facilities
-Our renowned off-campus Graduate Conference takes place every February
-A unique Student Resource Centre where you can get help with your studies, access examples of previous students’ work, and attend workshops on research skills
-The Sociology common room is open all day Monday-Friday, is stocked with daily newspapers, magazines and journals, and has free drinks available
-Links with the Institute of Social and Economic Research, which conducts large-scale survey projects and has its own library, and the -UK Data Archive, which stores national research data like the British Crime Survey
-Our students’ Sociology Society, a forum for the exchange of ideas, arranging talks by visiting speakers, introducing you to various career pathways, and organising debates

Your future

This course provides excellent preparation for further academic study, and many of our postgraduates go on to successful academic careers, both in the UK and overseas.

Employment opportunities for graduates of this course include careers in security, policing, research, intelligence and justice professions.

Others have established careers in non-governmental organisations, local authorities, specialist think tanks, government departments, charities, media production, and market intelligence.

We work with the university’s Employability and Careers Centre to help you find out about further work experience, internships, placements, and voluntary opportunities.

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A Fashion has an outstanding reputation sustained over more than three decades and is the only course that shows at London Fashion Week on the official London Fashion Week schedule The profile of its alumni as design directors internationally and as own label designers is unrivalled. Read more

Introduction

A Fashion has an outstanding reputation sustained over more than three decades and is the only course that shows at London Fashion Week on the official London Fashion Week schedule The profile of its alumni as design directors internationally and as own label designers is unrivalled.

Content

MA Fashion has extensive international links, and graduates practise professionally at the forefront of the international fashion industry.

MA Fashion is fast moving. Students build up momentum in their design work which replicates working practices in the industry.

This postgraduate course is about leading not following, accepting criticism, learning and moving on. It is not a hobby. It has an international profile second to none.

MA Fashion is offered in four pathways that are interrelated and structured around the core subject of fashion. It is part of the Fashion programme.

With an emphasis on research, market intelligence and industry awareness, MA Fashion believes that truly relevant, innovative design is not purely a creative activity involving designers in the artistic process – it also recognises the ability to analyse markets, the industry and society in general. Designers or journalists must not only be conversant with the broad fashion context; they must also be able to diagnose markets accurately and to communicate with colleagues and management.

MA Fashion emphasises presentation and communication skills. Students must not only create the right product for the market but also be good communicators capable of convincing colleagues that their ideas are based on a mature understanding of markets and competitors.

You’ll get involved in the debates generated by our Professional Speakers Talks, related projects, and the inter-pathway critiques that help you develop your critical and communication skills. These activities, together with the range and reach of staff connections with the industry, bring excitement and breadth to the course.

Structure

MA Fashion lasts 45 weeks full-time, structured in two units over five terms (which may vary in length) commencing in late October.

A feature of the course is the interrelated nature of the five pathways offered. You will have the opportunity to work collaboratively with other disciplines just as you need to in the professional world.

MA Fashion benefits from the special atmosphere created by students from a wide variety of disciplines, backgrounds and nationalities – all of them committed to fashion – working together in close proximity.

Students study one of four pathways:

Womenswear Fashion

Menswear Fashion

Knitwear Fashion

Textiles for Fashion

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Business Intelligence is basically about concepts and methods to improve business decision making by using fact-based support systems. Read more

Business Intelligence is basically about concepts and methods to improve business decision making by using fact-based support systems. Business Intelligence as a discipline is made up of several related activities, including data mining, analytical processing and business process improvement.

Expectations for MSc Economics and Business Adminstration - Business Intelligence

The programme provides you with in-depth knowledge of methods for analysing data to support decision-making and for improving business processes on the basis of business analytics. Furthermore, the programme provides you with an in-depth knowledge about:

  • Methods for analysing data to support decision making
  • How to improve business processes on the basis of business analytics

Get more details about the programme here >>

The courses of the programme will provide you with analytical skills to identify new business opportunities or identify inefficient business processes. The teaching form of the program encourages student participation and this in combination with the final thesis work will provide you with self-management and communication skills.

PROGRAMME STRUCTURE AND COURSES

1st semester: Prerequisite courses

During your first semester you follow the prerequisite courses that form the methodological and academic basis for the further study programme.

The course Business Analytics gives the student a set of tools and models that are essential for the design and evaluation of empirical investigations that can support decisions in the business intelligence area. Moreover, the course will cover major research tools including research design, experiments,response models and forecasting.

IS Development & Implementation in a Business Context introduces a range of methods and techniques that can be used to understand, plan and execute the processes in which information systems are developed, implemented, evaluated and modified to enable the student to participate in the development, acquisition and implementation of information systems.

Data Warehousing provides the student with knowledge about the wide variety of database management systems available for a data warehouse solution and how to choose a solution that is relevant for the business intelligence project in question.

SAS and SQL for Business Analytics provides the student with skills to conduct proper data analysis using some of the most flexible environments available. Focus will be on data management and data manipulation with the purpose to prepare for a statistical analysis.

2nd semester: Specialisation courses

During the second semester you follow the specialisation courses of the programme.

Data Mining for Business Decisions teaches students how to work with large data-sets and how relationships in such data can be detected with the purpose to transform data into knowledge. Business applications cover a broad range from marketing to accounting, logistics and supply chain management.

In Advanced Market Research the focus is on analytical customer relationship management. The course is devoted to customer base analysis and predictive modelling with a primary focus on customer lifetime value and customer retention.

Supply Chain Management aims to provide an introduction and a framework of the design and operations of performance management in contemporary supply chains.

Project Management aims to introduce the contents of general project management competences and provide the students with skills to manage a BI project.

3rd semester: Electives at Aarhus BSS or abroad

In the third semester you can choose elective courses within your areas of interest. The courses can either be taken at the school during the semester, at the Summer University or at one of our more than 300 partner universities abroad. You can also participate in internship programmes either in Denmark or abroad.

4th semester: Final thesis

The fourth semester is devoted to the final thesis. You may choose the topic of the thesis freely and get a chance to concentrate on and specialise in a specific field of interest. The thesis may be written in collaboration with another student or it may be the result of your individual effort. When the thesis has been submitted, it is defended before the academic advisor as well as an external examiner.

Student testimonials from Aarhus BSS - Aarhus University >>



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With its strong team of tutors and industry contacts, this part-time Chartered Institute of Marketing (CIM) accredited course can help you to progress to senior marketing roles in a wide variety of industries. Read more
With its strong team of tutors and industry contacts, this part-time Chartered Institute of Marketing (CIM) accredited course can help you to progress to senior marketing roles in a wide variety of industries.

More about this course

Designed for the professional marketer working in an operational, supervisory or management role, this course will develop your knowledge and skills across key areas including strategic marketing, metrics, digital strategies and innovation.

We will support you with your studies and offer an enriching educational experience. You will receive high-quality teaching, exam preparation and assessment practice.

Principal Lecturer Ray Donnelly brings his experience from senior marketing positions in multinational banks and the civil service to the course.

We have successfully delivered CIM qualifications for over 25 years and have ties to global banks, law firms and a number of creative enterprises.

You will be assessed across the modules using a combination of written assignments, examinations and portfolio work. Assessment is driven by the needs of employers and practitioners, and is relevant to the priorities of business.

Professional accreditation

This course is accredited by the Chartered Institute of Marketing.

Modular structure

You are required to complete three of the four modules:

1. Strategic Marketing (mandatory)
2. Mastering Metrics (mandatory)
3. Driving Innovation (elective)
4. Digital Strategy (elective)

You are exempt from the Strategic Marketing module on the new syllabus if you have previously completed Marketing Planning Process and Managing Marketing after 2008 as part of the previous diploma.

What our students say

“Studying at London Met was a great chance for me to step away from my day job and to meet, talk and learn from lecturers and students from diverse backgrounds. This inspired me to look and think differently and not be afraid to try new ideas at work.” - Ayo Abbas, Marketing Communications Manager

“Studying for the CIM post graduate diploma is a real commitment and it's important to make the right choice of course provider. I switched to the London Metropolitan University after a false start at another university as I'd heard they had high pass rates and the teachers were of a high standard. I wasn't disappointed. The location and course dates were really convenient and the tutors were passionate about their subjects, often bringing their own experience to bear and encouraging other students to participate. I enjoyed the supportive working environment and went on to study business at master's level so found the CIM course a great help both professionally and academically.” - Abigail Brown, Head of Health Marketing

“I thoroughly enjoyed studying for the CIM qualifications at London Metropolitan University. Working full time in the City, the location was convenient and I was impressed with their prior pass rates. Although initially wary of being back in a classroom situation, I enjoyed the networking it provided and found it gave me extra motivation to complete the course. I appreciated the practical experience of the tutors, and found them very approachable.” - Caroline Wright, Marketing Manager

After the course

You will acquire skills and understanding to perform at management level, and students have gone on to become heads of marketing at a wide range of organisations, such as market intelligence specialist S&P Global, international construction company Mace Group, and the charity Cancer Research UK.

Attendance options

Typically students complete this course in twelve to eighteen months but the new modular pathway qualification has been structured to reflect the need for a flexible approach. Therefore each module can also be taken as a self-contained award which can be built up to attain the full certificate.

Evening classes take place at our Moorgate campus from 6pm - 9pm. These can be taken as a full course or as a self-contained award. There are seven weekend classes.

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Designed to equip you with the skills to pursue a successful career in various sectors of the air transport industry including airlines, airport companies and authorities, civil aviation departments, air transport consultancies and aerospace companies. Read more

Designed to equip you with the skills to pursue a successful career in various sectors of the air transport industry including airlines, airport companies and authorities, civil aviation departments, air transport consultancies and aerospace companies.

This part-time flexible Executive course, available either at Cranfield or Singapore (via the Singapore Aviation Academy), covers a broad range of management strategic issues to enable you to advance your career in the air transport industry. Focus on subjects that match your individual interests and career aspirations, whilst you remain in employment.

Who is it for?

Created to meet the demand for more flexible executive teaching in air transport management, this course is suitable for those who require a broad knowledge of air transport management strategic issues whilst remaining in full-time employment. It combines compulsory air transport core learning with an increased focus on leadership and personal development including managerial, interpersonal, financial and analytical skills. Accelerate your career development by focusing on subjects that match your individual interests and career aspirations.

We also deliver this course via the Singapore Aviation Academy. Important: to study in Singapore visit the Singapore Aviation Academy website and apply using their application process.

Why this course?

The MSc Air Transport Management has been established since 1964. The course has an outstanding global reputation with over 1,500 graduates to date. We recognise the challenges faced by our executive students and have reduced the required number of visits to Cranfield through the introduction of several distance learning modules which are indicated in the modules overview. This enables students from all over the world to complete this qualification whilst balancing work/life commitments.

We are very well located for students from all over the world and offers a range of library and support facilities to support your studies. This MSc programme benefits from students from a wide range of cultural backgrounds which significantly enhances the learning experience for both staff and students.

Informed by Industry

The course is directed by an industrial advisory committee comprising senior representatives from leading airlines and associated sectors. This group meets annually and ensures that the course content remains up-to-date and equips you with the skills and knowledge required by leading employers. Members of the committee also attend the group project presentations.

We regularly invite senior industry experts to present to our students. Previous speakers have included:

  • Alex Cruz, Chairman and CEO of British Airways
  • Julie White, VP Global Sales Planning and Distribution Strategy of Virgin Atlantic
  • Willie Walsh, CEO of International Airlines Groups
  • Stewart Wingate, CEO of Gatwick Airport
  • Brian Pearce, Chief Economist of the International Air Transport Association (IATA)
  • Professor Rigas Doganis

Course details

The taught programme for the Air Transport Management masters starts in July and is comprised of ten modules (six compulsory and four optional). All the modules are completed over three one-week periods (two modules per week) so you are only expected to make three trips to Cranfield to complete the six compulsory modules in July, November and March. Some optional modules are available for distance learning.

Group project

Students are divided into groups and tasked with setting up an airline in any country of the group's choice. Students can also choose any type of airline business model. The groups present and defend their business plans to a board of senior industry executives as well as to teaching staff. Each group must also submit a detailed report which will be assessed.

The group project is undertaken in the second year, and is held in July for two weeks. The aim is to provide a simulated industrial environment where knowledge and skills gained from the taught component can be applied to solving an air transport management problem.

Individual project

The individual research project is undertaken during year three of your studies. It provides an opportunity to study a problem in detail, and sponsoring organisations may collaborate in the choice of a suitable subject. This allows you to demonstrate the application of your learning to real-life problems.

Assessment

Taught Module 45%, Group project 15%, Individual research project 40%

Your career

Successful completion of this course will gain you an internationally recognised qualification which benefits from the Cranfield reputation and can take you onto new levels of your career anywhere in the world. We provide access to our exclusive LinkedIn Cranfield University - Air Transport Group, which offers unrivalled networking and job opportunities.

This qualification facilitates accelerated career development for many of our graduates. One former graduate began his studies as an Operations Manager and was promoted three times during his study – he is now the Deputy CEO and credits the course for enabling his progression by allowing him to take a broader view of his organisation than his original role.  

Other roles our former graduates have gone on to occupy include:

  • Financial Controller at Rolls-Royce plc
  • Head of Market Intelligence at Cargolux


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