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Masters Degrees (Luxury Design)

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Design Innovation and Brand Management are the commercial powerhouses of all global organisations. These need to be understood and applied to the fast-growing business and luxury markets worldwide. Read more
Design Innovation and Brand Management are the commercial powerhouses of all global organisations. These need to be understood and applied to the fast-growing business and luxury markets worldwide. This course will help you become an innovator, attracting design savvy and communication conscious entrepreneurs.

This course will enable you to apply contemporary management and design thinking in a professional context, helping you compete in the growing global markets using your creativity, strategy and management theory.

The key to successful brand development is an understanding of business strategy in relation to design thinking models and a diverse and inquisitive mind as to the relationships involved in incremental or radical innovation. Branding connects to the consumer through a range of tools; identity, experience, advertising and manipulation, while design innovation is more about new thinking processes, new associations/relationships between functionality and aesthetics and new technologies.

Learn about these fascinating contemporary areas and gain relevant professional skills, preparing you for success in your career.

Course detail

Students study luxury design, design innovation and its relationship to the experience of creative management through brand strategies. This is then applied creatively to a range of live industry projects. Through carefully designed modules you will explore a range of evolutionary and revolutionary processes that build a professional understanding of current global environments.

As well as this critical industry knowledge, you will also:
• Have the unique opportunity to collaborate across other post graduate courses delivered in the London School of Film Media and Design and the London School of Music
• gain specialist skills and knowledge in your course
• gain insight and professional practice from working alongside students from the other courses, replicating collaborative industry practices
• explore a range of evolutionary and revolutionary processes to build a professional understanding of today's competitive global environments related to design, innovation processes and the management of brands
• develop your own project driven by your new knowledge: the culmination of your Masters experience
• apply management and design thinking to support organisations to compete in the growing global markets combining creativity, strategy and management and visual language as communication powerful tools
• learn to research, apply and present/pitch design innovation and branding campaigns with mentored design partnerships or teams on industry set briefs.

Jobs and placements

The Professionalisation module is an immersive module that covers the key professional creative and technical skills that anchor industry.

Through seminars and practical workshops you will:
• explore the working life of a professional
• gain a better understanding of industry narratives
• understand historical approaches used within the field of advertising, branding and communications.

The Internship or Industry Mentored Brief is an important module and an integral element of the MA Luxury Design Innovation and Brand Management. This is a module designed to develop the experience of design, branding and communication through experience in industry or doing a professional live mentored brief, with one of our mentors.

The University of West London has its own 'W5 Productions' which will support appropriately-skilled students find relevant work placements or an industry mentored brief in the creative industries.

Career and study progression

The MA Luxury Design Innovation and Brand Management develops graduate attributes that prepare you for a range of possible careers, depending on your interests and talents.These include:
• Brand and design managers
• Marketers
• Client account handlers
• Project managers
• Creative directors
• Senior designers
• Design team leaders
• Art directors
• Advertising managers
• Account planners
• Strategic thinkers
• Communication Consultants
• Content creators and managers
• Client account executives

The UK attracts many global brands, setting up flagship stores to attract domestic and overseas visitors to private retail locations. Retailers continue to look to enter new markets in potential higher growth regions, seeking to improve their existing operational performance in these markets to achieve sustained growth. This course has been designed to lead to employment and is targeted towards students whose career developments and interests lie within this field and the growth sector of the Design and Fashion Industries.

How to apply

Click the following link for information on how to apply to this course: http://www.uwl.ac.uk/students/postgraduate/how-apply

Scholarships and bursaries

Information about scholarships and bursaries can be found here: http://www.uwl.ac.uk/students/postgraduate/scholarships-and-bursaries

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By the end of the program, students will have acquired the key competencies to manage fashion, design and luxury companies successfully and will be able to evolve professionally within the cosmopolitan, culture-intensive and hypercompetitive environment typical of these industries. Read more

Objectives

By the end of the program, students will have acquired the key competencies to manage fashion, design and luxury companies successfully and will be able to evolve professionally within the cosmopolitan, culture-intensive and hypercompetitive environment typical of these industries.

LOCATIONS

Students have the opportunity to follow the MSc in Fashion, Design and Luxury Management program in the following locations:

- Grenoble - http://en.grenoble-em.com/grenoble-vibrant-and-welcoming
- Paris - http://en.grenoble-em.com/paris
- London

WHY CHOOSE TO DO A MSC IN FASHION, DESIGN AND LUXURY MANAGEMENT?

The MSc in Fashion, Design and Luxury Management is designed to provide international companies in these industries with the profiles they need to be highly competitive in a complex environment.

The fashion, design and luxury industries are design-intensive and innovation-oriented industries, providing very good opportunities for growth in a hypercompetitive environment. For this reason, companies in these industries are seeking to recruit experts aware of the specific dynamics of these fields, able to manage companies and develop brands in a successful way.

Students enrolled in the MSc Fashion, Design and Luxury Management will benefit from a high-level faculty with both academic and professional experience.

Taught entirely in English, this program offers students the international perspective and the industry-specific culture they will need in order to become skilled managers in these hypercompetitive industries.

Through their coursework, students will acquire the management tools and techniques and the overall industry culture needed to develop and govern fashion, design and luxury brands in a highly competitive global and complex environment. The course covers essential management skills as well as more industry-specific competencies:

- Principles of luxury and luxury brand management
- Luxury sectorial analysis
- Technology and innovation in the fashion and design business
- Creative fundamentals of fashion and design
- Sustainable design, luxury and fashion management.

Program

MANAGEMENT ESSENTIALS

- Intercultural Management and International Negotiations
- Global Leadership and People Management
- International Trade
- Marketing
- Branding and Brand Equity Management
- Strategic Management
- Finance and Accounting

FASHION, DESIGN & LUXURY MANAGEMENT

- Technology and Innovation in the Fashion and Design Business
- Industrial Design
- Interior Design and Merchandising
- Sustainable Luxury and Design
- Luxury Sectorial Analysis:
- Food, Wine and Hospitality
- Boats, Cars and Motorbikes
- Jewelry and Watches
- Perfumes, Cosmetics and Eyewear
- Accessories and Leather Goods

- Distribution Channels and Digital Marketing in the Fashion Industry
- Fundamentals of Fashion and Design
- Principles of Luxury and Managing Luxury Brands
- Integrated Communications Strategy
- Production, Operations, Purchasing and Supply Chain in the Fashion Industry
- Customer Management and Customer Intelligence
- The Legal Context of the Design and Fashion Industry

STUDY TRIPS

Students will take part in an international study trip of one week in one European Fashion Capital. They will have the opportunity to meet with leading industry professionals and visit companies in the fashion, design and luxury industries.

During the company visits students will work on a project relating to one of these industries and in alignment with their future career ambitions.

INTERNSHIP

Each student will undertake an internship of a minimum of three months in a company of their choice at the end of the classroom part of the program. The internship will contribute directly to the content of the Final Management Project and may take place anywhere in the world.

FINAL MANAGEMENT PROJECT

The second year of the program is dedicated to the Final Management Project which will be undertaken under the supervision of a GGSB professor.
Students will focus on a management aspect of the fashion, design and luxury industries; they are also encouraged to choose the subject of the Final Management Project in coherence with their future career goals. It is possible to complete the project in parallel with an employment or an internship in France or abroad.

FOREIGN LANGUAGES

Foreign language skills are essential in a globally competitive business environment. The program is taught in English, and no prior knowledge of French is required to attend the program. Students have the possibility of learning French or another foreign language such as Spanish or Chinese during the program.
This language component, although not compulsory, is highly recommended for students who intend to pursue an international career, since companies in the Fashion, Design and Luxury industry are currently recruiting personnel speaking the language of the country in which they are based, in addition to English and in-demand languages like Chinese or Russian.

LOCATION

The MSc in Fashion, Design and Luxury Management will be offered at the GGSB Grenoble, Paris and London campuses.

PROGRAM BENEFITS

Students enrolled in the program will:

- Acquire and develop the specific management skills required for a successful career in fashion, design, and luxury industries
- Benefit from teaching staff with extensive scientific and professional industry experience
- Enjoy study trips with visits to companies and industry-specific fairs and events
- Study in a multicultural and creative learning environment
- Understand the creation of value in the fashion, design and luxury industries

Careers

It is expected that graduates of this MSc program will either take up positions in multinational companies in the fashion, design and luxury industries or will become entrepreneurs able to found and develop their own companies.

The program will prepare graduates for positions in sourcing, purchasing, product development, product management, public relations, events, store retail management, people management and entrepreneurship.

Admission

Candidates should have excellent written and oral communication skills, as well as strong interpersonal skills and the motivation to pursue an international career.

No prior knowledge of the fashion, design and luxury management industries is required, but applicants should demonstrate a strong interest in this area and have a clear idea of how the program will help them achieve career goals.

ENTRY REQUIREMENTS

- Bachelor-level undergraduate degree in any subject with good grade average.
- Work experience is not compulsory.
- Fluency in English (see test requirements below).

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The Master in Luxury Goods Management, with its part-time structure that allows participant to keep working while attending the program, is aimed at professionals… Read more
The Master in Luxury Goods Management, with its part-time structure that allows participant to keep working while attending the program, is aimed at professionals who wish to boost their career within the luxury industry or switch their career to the luxury industry, a sector that requires both an understanding of the process of creativity and a solid managerial approach in order to succeed in an international multifaceted environment. With a concrete approach, EMLUX allows you to understand the peculiar logic and strategies of luxury companies, who master the ability to craft products that are desired by clients worldwide.

Learning objectives

Starting from the necessary cultural foundations of luxury and the understanding of the utmost importance of craftsmanship and of the Métiers d’Art which are vital for this industry, EMLUX proceeds to unravel the managerial tools that dominate the functions of a luxury company, with a particular focus on brand and marketing management, communication, retail, finance and accounting, which are key to obtain economic stability and long term growth. Our cross-functional approach is the key for modern managers, who need to tackle the implications and impact of the decisions within their functions.

Focus on luxury

EMLUX seeks to meet luxury firms’ requirements in the phases of selecting talents who understand the multicultural environment of these businesses and are able to manage complex environments.

Our program will allow you to:

● understand the structure and dynamics of the industry
● focus on the diverse skills related to the particular operational, financial, marketing and product issues that impact strategic and business decisions in the luxury industry
● direct your skills, developed in a different industry, toward the luxury industry
● enhance your career through a master’s degree
● develop your career within the luxury industry, if you are a young talent

EMLUX exposes you to the direct interaction with managers of the industry and organizes meetings in class with HR managers from companies of the industry.

Career opportunities & professional recognition

EMLUX allows you to acquire an overview of all the different functions of a luxury company so you may be able to understand the peculiarities of the companies that operate in this sector, especially for the following positions:

● Marketing or brand manager
● Product manager
● Licensing manager
● Retail/wholesale manager
● Communication manager
● Area manager
● Buyer/merchandiser

Curriculum

● Luxury: definition, environment and characteristics – introductory course
● Sociocultural analysis of luxury
● Human resource management & business organization
● Cross cultural management & organization
● Marketing management
● Brand management
● Global integrated marketing communication
● Research techniques in the luxury industry
● Accounting, financial management and performance measurement
● Pricing and retail in the luxury industry
● Sales and customer relationship management
● Legal issues
● Supply chain strategy and network design
● Manufacturing, distribution & operations
● Product design and development
● Innovation & trends

Partner companies

EMLUX has been developed in collaboration with the Cologni Foundation of the Métiers d’art and with the Fondation de la Haute Horlogerie.

Teaching method

Considering the diverse backgrounds of participants, courses are structured with a course owner of academic experience to give an overview of the main topics of the course and give participants the fundamental tools and vocabulary to understand the specific issues of the area, which are then declined by professionals of the luxury industry.

The teaching method is based upon lessons, case analyses, presentations, group and individual work sessions, out-of class assignments and finalized by a Project Work with a practical approach to a managerial issue pertaining to the luxury industry. To complete the perspective on the luxury environment EMLUX activities include company visits, that over the years have been to Hermès (Paris), Ferragamo (Florence), Gucci (Florence), Azimut Benetti (Livorno), Vacheron Constantin (Geneva), Armani Hotel (Milan), Ferrari Lunelli (Trento), Caffè Florian (Venice), Fondation Cartier (Paris), Monaco Yacht Show (Montecarlo), Ermenegildo Zegna (Milan) and many more.

Session in Paris

True to its international vocation, EMLUX has developed a session in Paris, France, with a focus on French luxury, that includes both lectures by experts such as Jean-Noel Kapferer, Michel Chevalier and Gilles Auguste and visits to luxury companies and institutions.

A part-time program focused on luxury EMLUX – Executive Master in Luxury Goods Management will begin in Milan, Italy, one of the world capitals of luxury and fashion, its 7th edition, counting over 100 alumni from all over the world.

Continuing education

EMLUX has a part-time structure (Friday and Saturday twice a month for 10 months) specially designed for professionals who wish to keep their position while continuing their education, either to boost their career within the luxury industry or to facilitate the switch from their area of expertise in an another sector to the same area of expertise in the luxury sector.

Leading professional faculty

EMLUX lecturers and professors share their experience developed in the main sectors, such as fashion and leather goods, watches and jewelery, yachts, automotive, wines & spirits, perfume & cosmetics and hotellerie.

Cross-functional approach

EMLUX has been developed with a cross-functional perspective, exploring all areas, from marketing to supply chain, from accounting to communication, so as to give EMLUX students a complete overview of the managerial issues pertaining to the specificities of the luxury environment.

Scholarships

All scholarships are assigned on a merit basis and will be mostly given to students who apply by the priority deadline. Some scholarships may also target specific geographic regions.

Scholarship value: €5000

Read less
The Master in Luxury Goods Management - EMLUX is aimed at those students who wish to begin their career path in the luxury industry, a sector that requires both an understanding of the process of creativity and a solid managerial approach in order to succeed in an international multifaceted environment. Read more
The Master in Luxury Goods Management - EMLUX is aimed at those students who wish to begin their career path in the luxury industry, a sector that requires both an understanding of the process of creativity and a solid managerial approach in order to succeed in an international multifaceted environment. With a concrete approach, EMLUX allows you to understand the peculiar logic and strategies of luxury companies, who master the ability to craft products that are desired by clients worldwide.

Learning objectives

Starting from the necessary cultural foundations of luxury and the understanding of the utmost importance of craftsmanship and of the Métiers d’Art which are vital for this industry, EMLUX proceeds to unravel the managerial tools that dominate the functions of a luxury company, with a particular focus on brand and marketing management, communication, retail, finance and accounting, which are key to obtain economic stability and long term growth. Our cross-functional approach is the key for future managers who need to understand the implications and impact of company decisions.

Career opportunities & professional recognition

EMLUX allows you to acquire an overview of all the different functions of a luxury company so you will be able to under- stand the peculiarities of the companies that operate in this sector and choose the path for the professional growth that best suits your interests and passions.

Participants will therefore be exposed to the fundamentals needed to start the following careers:
● Marketing or brand manager
● Product manager
● Licensing manager
● Retail/wholesale manager
● Communication manager
● Area manager
● Buyer/merchandiser

Curriculum

● Luxury: definition, environment and characteristics – introductory course
● Sociocultural analysis of luxury
● Human resource management & business organization
● Cross cultural management & organization
● Marketing management
● Brand management
● Global integrated marketing communication
● Research techniques in the luxury industry
● Accounting, financial management and performance measurement
● Pricing and retail in the luxury industry
● Sales and customer relationship management
● Legal issues
● Supply chain strategy and network design
● Manufacturing, distribution & operations
● Product design and development
● Innovation & trends
● Basic Chinese plus either Italian or French language courses

The teaching method is based upon lessons, case analyses, company visits and presentations, group and individual work sessions, out-of class assignments and finalized by a Project Work with a practical approach to a managerial issue pertaining to the luxury industry. To complete the perspective on the luxury environment EMLUX activities include visits such as Baglietto (yachts), Damiani (jewellery), Van Cleef&Arpels (jewellery), Atelier Pino Grasso (fashion), Excelsior (concept store), etc.

Session in Paris

In addition, true to its international vocation, EMLUX has developed a session in Paris, France, with a focus on French luxury that during the past edition was in collaboration with the University of Sciences-Po. The session included not only lectures by French brands such as Lanvin and Chloé, but also a focus on the Champagne and jewellery market, with a visit to the Van Cleef&Arpels atelier and boutique.

Partner companies

EMLUX has been developed in collaboration with the Cologni Foundation of the Métiers d’Art and with the Fondation de la Haute Horlogerie.

Faculty & teaching staff

The following have lectured in the Master:
● Paolo Balistrieri, Head of Anti-counterfeiting for Southern Europe at Louis Vuitton Mallettier- LVMH Fashion Group
● Christopher Berry, author of The Idea of Luxury: a Conceptual and Historical Investigation
● Davide Castelvero, head of CRM Bottega Veneta
● Alberto Cavalli, Lifestyle and Luxury Goods Correspondent by Vedomosti, the leading Russian financial newspaper
● Michel Chevalier Professor at University Paris Dauphine; author of Luxury Brand Management, Luxury China: Opportunities and Market potential and Luxury Retail Management
● Marco De Angeli, Clients and External Relations Director at ABC
● Alberto Festa, President of Bulgari USA
● Pino Grasso, Haute Couture Embroiderer winner of the Prix Talent du Luxe et de la Création of the Centre du Luxe et de la Création Paris

● Paola Leoni, Founder and Managing Partner at Corporate Advisors
● Matteo Marzotto, President of Fiera di Vicenza, former CEO of Valentino and Vionnet
● Uché Okonkwo Executive Director at Luxe Corp, author of Luxury Fashion Branding and Luxury Online: Styles, Systems, Strategies
● Carl Rohde, Head of Science of the Times, Professor of trend-watching at Fontys University of Applied Sciences
● Andrea Rossi, CFO of Valextra
● Stefano Turconi, Sloan Fellow and Strategy Research Associate at London Business School
● Alessandro Varisco, General Manager of Moschino

International environment

EMLUX full-time, now in its third edition, is taught entirely in English by an international faculty to an international class of students. A key element to compete in the luxury environment that is international by nature and definition.

Cross-functional approach

Our program allows students not only to study all company functions through the lens of a company operating in the particular environment of luxury goods, but also to explore different sectors from fashion to jewelery & watches to yachts to accessories.

Leading professional faculty

Our program’s approach is aimed at teaching concrete strategies and tools.

Our faculty, which is a mix of academics and professionals from the luxury industry, is the ideal setup to obtain this objective.

Focus on luxury

All of the courses focus on both the peculiar strategies and approach of luxury companies in terms of marketing, communication, sales and retail, product development, customer care and operations, which differ highly from those of mass market goods.

Scholarships

All scholarships are assigned on a merit basis and will be mostly given to students who apply by the priority deadline. Some scholarships may also target specific geographic regions.

Scholarship value: €5000

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Luxury Brand Management Innovation focuses on managing the relationship between luxury brands, high value services and consumer behaviour. Read more
Luxury Brand Management Innovation focuses on managing the relationship between luxury brands, high value services and consumer behaviour. To understand these complex relationships, you will gather and analyse customer and market data, to understand who the customers are, why they buy, and appreciate the value of brands and brand strategy.

Luxury Brand Management equip you to analyse new, sub-brands and established brands; and at a more strategic level, analyse issues around brand loyalty, equity and value.

Luxury Brand Management requires sensitivity to customer perceptions of established aesthetics and the potential for higher levels of engagement/participation and affinity-enabling services.

The course will take you through the various stages needed to turn a luxury brand into a ‘lived’ experience providing insightful thinking and practical strategies into what makes a luxury brand ‘high value’ in terms of meaningful interactions and diversified services with customers/markets.

Study units

Stage One: developing a knowledge base and new reference points - introduces you to a range of theories and practices in the strategic use of design and innovation, with a particular focus on the method of design thinking and how it relates to luxury brand management.

- Unit 1: Cultural and Contextual Design Studies
- Unit 2: Practical Application of Design Thinking in Luxury Brand Management
- Unit 3: Managing Design in a Global Society and Economy

Stage Two: putting new learning into a professional context – develops the practical application of design thinking with a focus on innovation and industry oriented professional practice.

- Unit 4: Professional Practice in Management and Consulting
- Unit 5: Strategic Design and Innovation
- Unit 6: Studio Practice

Stage Three: evaluating and advancing existing knowledge

- Unit 7: Major Project.

Course aims:

- To enable the development of high value services and luxury brands.
- To develop an understanding of personalised multi-platform experiences and interactions which can add value to, and build a brand on a global scale.

Programme Aims for the Master of Design

The Master of Design programme aims to provide the opportunity for you to develop creative thinking and innovative strategies through an advanced understanding of the practical application of design thinking and design strategy to management and organisational leadership, in order to equip you with the knowledge and skills to apply your learning in a global context. In particular, this programme aims:

- To equip you with an advanced knowledge and understanding of the contextual background to, and developments in design thinking and to reflect on that learning in order to advance your own practice and subject area and to innovate.

- To develop effective managers and leaders with effective design management skills who through creativity and global awareness are able to influence and create positive change in their organisations whether at an operational or a strategic level.

- To equip you with independent study skills that support research, practice and professional development and allow you to continue developing as life-long learners throughout their professional lives maintaining contact with emerging practice from a variety of fields.

- To provide a stimulating environment, which is supportive, flexible and collaborative and allows you to develop your potential.

- To develop a high level of professionalism and confidence to initiate and lead complex design projects involving diverse disciplines and business functions.

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The Italian know-how results from a complex cultural stratification, able to integrate and renew the heritage of the classical style, renaissance, baroque and avant-garde, not only by synthesizing original design forms, but also leading them towards consistent individual and social behaviours. Read more
The Italian know-how results from a complex cultural stratification, able to integrate and renew the heritage of the classical style, renaissance, baroque and avant-garde, not only by synthesizing original design forms, but also leading them towards consistent individual and social behaviours.

The objective of the Master in Interior Design for Luxury Living is transmitting the evolution and expectations of Italian design excellence, from the house to the areas of hospitality and culture. The Italian living landscape is analysed in its narrative ability, grafting into memory the projection of a future of crafted interior dimensions, able to integrate the complexity of the environment with the needs of the client.

The pathway of study focuses on on the concept of Common Luxury Good in evolution, able to create new living environments, hospitality and entertainment areas, where the Italian style, even in comparison with other cultures, is enriched with new codes and languages without losing their identity.

The Master's programme is structured as an itinerary of research, with design experiences providing the tools to understand how to work and meditate on the meaning of their own work. To achieve these results, participants are encouraged to apply the operative knowledge acquired with an autonomous capacity to critically process and explore individual poetics with the elaboration of a personal expressive language.

The Course introduces participants to the reception and interpretation of the needs of the client. They learn to develop the ability of design direction, in order to integrate project choices that affect a space or a service in a broader vision of the planning and realization processes.

The Goal is focusing on a strategic plan including all tangible and intangible aspects (function, communication, service, identity, relationships) that perfectly meet customers’ expectations and market needs.

The theoretical lessons integrate aesthetics, anthropology, living culture, the history of interior design and design furniture.

There will be seminars of Interior Design on several themes including housing, retail, hospitality (hotels, resorts, spa) catering (bars, restaurants) for special luxury spaces (yachts, cellars, exhibition areas).

Through the project communication, participants acquire the tools for visual communication and marketing strategies, and learn about contracts and schedules for cost control.

The Master culminates with a Final Project realized on a chosen topic among seminars and presented in a personal portfolio, aimed at checking the skills acquired.

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The luxury industry has evolved rapidly over the last decade, with brands expanding and consolidating into mature and fast-developing markets. Read more
The luxury industry has evolved rapidly over the last decade, with brands expanding and consolidating into mature and fast-developing markets. Successful professionals in this field demonstrate the ability to operate in a highly competitive global context. An innovative and creative approach with a strong cultural perspective is also key.

The MA Luxury Brand Management takes a strategic view of the dynamic characteristics and opportunities within the global luxury goods and services industry. It combines academic study with the practicalities of management, with a focus on delivering an exceptional experience for consumers and gaining a global competitive advantage.

Studying in the heart of London, one of the world’s capitals for the luxury industry, you will develop the skills needed to manage leading brands in a highly competitive environment, combining knowledge with an innovative approach and a strong cultural perspective.

The programme is taught by highly qualified academics and experienced industry professionals, and focuses exclusively on luxury, branding and management across the full value chain.

Read about a current MA Luxury Brand Management student's thoughts on contemporary luxury and how this programme is preparing her for a career in the industry here.

Why should I choose this programme?

The luxury industry has doubled in size over the past 10 years, reflecting an increasingly global presence. Traditionally a sector associated with Europe, luxury brands are expanding into the markets of the fast-developing BRIC economies.

You will enjoy a high level of teaching contact and support from lecturers who offer a breadth of expertise and experience across a variety of luxury sectors. You will also benefit from lectures by guest speakers and visits to companies managing luxury brands. High profile speakers in 2016 have included Helen David, Harrods Fashion Director, Matthew Zorpas from The Gentleman Blogger and Valerie Kaminov, CEO of Miller Harris Perfumes.

Through taught classes, hands-on projects and contact with industry experts, you will develop the knowledge, insights and critical skills to make informed judgements about the strategic and tactical business activities of luxury brands.

The programme is kept current by the research, business practice and networks of academic staff, who incorporate the latest industry thinking into teaching and learning. You will be able to apply the knowledge and skills you develop on the programme through a final project – either an academic dissertation, live business project or start-up project.

This degree is recognised by the Chartered Management Institute (CMI), providing you with access to CMI resources during your studies, and enabling you to gain CMI membership upon degree completion.

Key skills, aims and objectives

Through taught classes, projects and contact with industry experts you will develop the knowledge, insights and critical skills to make informed judgements about the strategic and tactical business activities of luxury brands.

Future opportunities

This programme has been designed to equip you with the knowledge, confidence and skills to pursue management roles in international luxury brand management, marketing, communications and retailing.

MA Luxury Brand Management alumni are working in a range of roles in advertising, PR, brand management, and marketing, in prestigious companies throughout the industry. Many have also started their own companies. Some of the companies our alumni are working at include:

‌•Anthony & Cie
‌•Ava Mirabelle
‌•Baume et Mercier
‌•Bell Pottinger Private
‌•Condé Nast, Vogue Magazine
‌•Devika Dass
‌•Estée Lauder
‌•Guerlain
‌•Hermès
‌•Krystal by MS Design
‌•Lakme Lever
‌•Lioness Jewellery
‌•L'Oréal
‌•Lifestyle Estates International Corporation
‌•Maybourne Hotel Group
‌•CMI membership provides access to a wealth of resources that foster employability, including Continued Professional Development (CPD) and access to dedicated job postings.

How to apply

Applying to study at RUL is a quick and easy process. We accept direct applications, have no formal application deadlines and there is no application fee.

Step 1 Apply

You can apply in the following ways:

•Apply online
•Apply directly to us using the application form available here http://www.regents.ac.uk/media/1188903/Regents-application-form.pdf
Once you have completed the application form, please send us the following supporting documents, by post, email or fax:

•Copies of academic transcripts and certificates of all academic study undertaken after secondary school
•One letter of academic reference
•A copy of your CV/resumé showing your work experience if applicable.
•A 300 to 500-word personal statement in support of your application, outlining your reasons for applying to your chosen programme and how you feel you will benefit from the course of study
•A copy of your passport photograph (ID) page
•One recent passport-sized, colour photograph, jpeg format (this must be emailed to us at )
•If not a native English speaker, proof of your English proficiency

Please note: most candidates will be assessed for admission on the basis of their submitted application materials. However, RUL reserves the right to invite candidates for interview and to reject those who decline to attend.

Step 2 Making an offer

We will assess whether you meet our minimum entry requirements and will make you an offer by both email and post, or notify you that you have been unsuccessful.

If you have completed your education and have met all the entry requirements, you will be sent an unconditional offer. If you still have to finish your exams, or have yet to submit supporting documentation, we will make you a conditional offer.

You can expect to receive a decision on your application within 10 working days of receipt of your completed application and supporting documents.

Step 3 Accepting the offer

If you wish to accept the offer you must:

•Confirm your acceptance via email/post/telephone/in person
•Pay the registration fee (non-refundable)
•Pay the non-EU advance tuition fee deposit, if applicable (non-refundable)
•Please note: although there is no formal deadline to pay your registration fee or non-EU advance deposit, if you need to apply for an international student visa to study in the UK, then we recommend that you pay these as soon as possible.

Please see here for information on how to pay http://www.regents.ac.uk/study/how-to-pay.aspx

Step 4 Full acceptance and visa

On receipt of your acceptance we will issue the final set of documentation and, where needed, the relevant visa support documentation. To find out if you need a student visa please consult the UK Visas and Immigration (UKVI) website for current information: http://www.gov.uk/government/organisations/uk-visas-and-immigration (please note it is your own responsibility to arrange the appropriate visa).

For more information on course structure, admissions and teaching and assessment, please follow this link: http://www.regents.ac.uk/study/postgraduate-study/programmes/ma-luxury-brand-management.aspx

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This innovative MBA programme responds to a growing demand for skilled managers with a thorough understanding of luxury brand management strategies and tools. Read more
This innovative MBA programme responds to a growing demand for skilled managers with a thorough understanding of luxury brand management strategies and tools.

The programme builds on the success of the MBA Luxury Brand Marketing and continues to provide an outstanding platform for exploring the evolution of the global luxury market.

This programme has several different available start dates and study methods - for more information, please view the relevant web-page:
SEPTEMBER 2017 (Part Time) - http://www.gculondon.ac.uk/study/coursedetails/index.php/P02952-1PTL-1718%20/Luxury_Brand_Management_(Part-time)?utm_source=GCUL&utm_medium=web&utm_campaign=courselisting

JANUARY 2017 (Part Time) - http://www.gculondon.ac.uk/study/coursedetails/index.php/P02952-1PTLB-1617/Luxury_Brand_Management_(Jan_-_PT)?utm_source=GCUL&utm_medium=web&utm_campaign=courselisting

JANUARY 2017 (Full Time) - http://www.gculondon.ac.uk/study/coursedetails/index.php/P02900-1FTLB-1617/Luxury_Brand_Management_(Jan)?utm_source=GCUL&utm_medium=web&utm_campaign=courselisting

JANUARY 2018 (Full Time) - http://www.gculondon.ac.uk/study/coursedetails/index.php/P02900-1FTLB-1718%20/Luxury_Brand_Management?utm_source=GCUL&utm_medium=web&utm_campaign=courselisting

JANUARY 2018 (Part Time) - http://www.gculondon.ac.uk/study/coursedetails/index.php/P02952-1PTLB-1718%20/Luxury_Brand_Management_(Part-time)?utm_source=GCUL&utm_medium=web&utm_campaign=courselisting

Programme Description

The MBA Luxury Brand Management programme is designed to equip candidates who have the relevant managerial experience with specialist advanced knowledge and skills to move on to the next level of their career.

The design of the programme will help students gain a deep understanding of the complexities of management within the context of luxury organisations, particularly as luxury markets continue to become more competitive and multi-dimensional, and luxury consumers become more polarised.

There is a strong emphasis throughout the programme on the collection and analysis of data to support complex decision-making. Students will develop the analytical skills necessary to examine a wide range of issues affecting the luxury sector and the ability to construct creative solutions. Active experiential learning will enable students to develop strategic thinking, leadership, interpersonal and group skills and a deeper entrepreneurial outlook. Problem-solving capabilities will also be cultivated through case studies, business games and a live briefs project, created in partnership with leading luxury organisations.

Luxury brands will continue to succeed through the key elements of authenticity, exclusivity and craftsmanship, but today these need to be balanced with 24/7 access and immediacy, and reflect advancements in digital technologies and the increasing power of the consumer. The MBA Luxury Brand Management examines how luxury brands need to find innovative ways to address the classic trade-off between rarity and global expansion.

Programme Leader

Tim Jackson teaches the MBA Luxury Brand Management course.

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A unique programme centered around the international luxury industry. Read more
A unique programme centered around the international luxury industry

This 16-month MSc in centered around the international luxury industry in delivered by emlyon business school in partnership with Parsons School of Design at The New School (New York City) and in association with London College of Fashion, combines general management knowledge with specialist knowledge of the luxury industry. Individual coaching, work experience and a unique study period in Paris, London or New York and Shanghai are a full part of the standard curriculum. In this master, you will learn what it takes to succeed in the international luxury industry.

Known internationally as one of the top luxury capitals in the world, Paris provides you with the perfect learning environment to acquire a broad overview of the luxury market and trends by taking the basics of general management and the programme's initial level of specialisation courses from September to the end of January. As part of the second semester, you will have the possibility to attend classes at either London College of Fashion (London, UK) or Parsons School of Design at The New School (New York City, USA). Should you decide to study at London College of Fashion you will learn how to use fashion alongside historical and cultural practice to challenge social, political and ethical agendas during 7 weeks. Attending classes at Parsons School of Design at the New School in New York City will allow you to discover the history of luxury design, analyse spaces and products related to theoretical approaches on luxury design, examine sustainable business models and innovation and meet designers, artists, forward thinkers etc. Starting in April, you will spend a semester in Shanghai, China, to experience the Asian luxury business environment. To help you gain practical experience, the programme also includes a 4-to-6 month internship, which the school will help you find.

Mixing academic courses with practical experience…
emlyon business school Careers Services provides continual support in identifying your career goals and helps you develop action plans to achieve them. All year long, you have many opportunities to meet firms from the luxury industry on campus. Careers Days, conferences attract many of the great names. In addition to companies visiting the campus, students themselves go out in the field and visit companies.
These meetings are also a unique moment to discover a day in the life of a product manager, trade marketing manager, retail manager,…

MSc in Luxury Management & Marketing in short:
> Study in Paris, London or New York and Shanghai
> Be part of a selective network in the luxury business
> Gain academic knowledge AND work experience
> Learn from a faculty of renowned experts in the field

The programme welcomes participants from all horizons and all over the world. The first step application requirements to be eligible are:
• Bachelor’s or Master’s degree,
• GMAT/GRE/TAGE-MAGE/CAT score (optional),
• English proficiency test score (TOEIC or TOEFL or IELTS or Cambridge CPE or PTE),

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Design is a ubiquitous discipline that extends into every sector of business. With the increase of social and virtual channels, a company has more options than ever to promote its products and brands. Read more
Design is a ubiquitous discipline that extends into every sector of business. With the increase of social and virtual channels, a company has more options than ever to promote its products and brands. A practical knowledge of design, current trends and how they affect corporate practices, is quickly becoming a key component of a good business education. Through this program, you will gain a general understanding of design history and esthetics while learning how to best apply them to good business and productive management practices.

Program

Design management graduates enter the market with a diverse skill set that will enable them to discern a good design idea from one that will not work in the current market. They will also know how to incorporate design into the modern world of business.

Term I
MCO 101 - Management Skills
MCO 102 - Organizational Behavior
MCO 103 - Managerial Accounting
MCO 104 - Marketing
MCO 105 - Quantitative Business Methods
MCO 106 - Negotiation (seminar)
MCO 107 - Business Law (seminar)
MCO 108 - Personal & Professional Development

Term II
MCO 201 - Finance
MCO 202 - Human Resources Management
MCO 203 - Global Economics
MCO 204 - Strategic Management
MCO 205 - Management Information Systems
MCO 206 - Business Strategy Simulation
MCO 207 - Job Career Planning (seminar)
MCO 208 - Communication Skills (seminar)
MCO 209 - Personal & Professional Development

Term III
MDM 301 - Introduction to the World of Design
MDM 302 - Luxury & Design
MDM 303 - Architecture & Hotel Design
MDM 304 - Graphic Design & Corporate Identity
MDM 305 - Photography & Management

Faculty

EU Business School faculty members are leading innovators who work both inside and outside of the classroom to guide our business students’ education.

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees as well as part-time instructors who are also current members of the international professional community. Our faculty members possess experience as entrepreneurs, consultants and business leaders. This combination of the academic and business worlds supports a unique and exceptional quality of learning.

Employability

Design Management professionals can seek employment as:
-Brand strategists
-Advertising executives
-Product developers
-Project managers
-Marketing managers
-Business directors

Read less
Design is a ubiquitous discipline that extends into every sector of business. With the increase of social and virtual channels, a company has more options than ever to promote its products and brands. Read more
Design is a ubiquitous discipline that extends into every sector of business. With the increase of social and virtual channels, a company has more options than ever to promote its products and brands. A practical knowledge of design, current trends and how they affect corporate practices, is quickly becoming a key component of a good business education. Through this program, you will gain a general understanding of design history and esthetics while learning how to best apply them to good business and productive management practices.

Program

Design management graduates enter the market with a diverse skill set that will enable them to discern a good design idea from one that will not work in the current market. They will also know how to incorporate design into the modern world of business.

Term I
MCO 101 - Management Skills
MCO 102 - Organizational Behavior
MCO 103 - Managerial Accounting
MCO 104 - Marketing
MCO 105 - Quantitative Business Methods
MCO 106 - Negotiation (seminar)
MCO 107 - Business Law (seminar)
MCO 108 - Personal & Professional Development

Term II
MCO 201 - Finance
MCO 202 - Human Resources Management
MCO 203 - Global Economics
MCO 204 - Strategic Management
MCO 205 - Management Information Systems
MCO 206 - Business Strategy Simulation
MCO 207 - Job Career Planning (seminar)
MCO 208 - Communication Skills (seminar)
MCO 209 - Personal & Professional Development

Term III
MDM 301 - Introduction to the World of Design
MDM 302 - Luxury & Design
MDM 303 - Architecture & Hotel Design
MDM 304 - Graphic Design & Corporate Identity
MDM 305 - Photography & Management

Faculty

EU Business School faculty members are leading innovators who work both inside and outside of the classroom to guide our business students’ education.

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees as well as part-time instructors who are also current members of the international professional community. Our faculty members possess experience as entrepreneurs, consultants and business leaders. This combination of the academic and business worlds supports a unique and exceptional quality of learning.

Employability

Design Management professionals can seek employment as:
-Brand strategists
-Advertising executives
-Product developers
-Project managers
-Marketing managers
-Business directors

Read less
Design is a ubiquitous discipline that extends into every sector of business. With the increase of social and virtual channels, a company has more options than ever to promote its products and brands. Read more
Design is a ubiquitous discipline that extends into every sector of business. With the increase of social and virtual channels, a company has more options than ever to promote its products and brands. A practical knowledge of design, current trends and how they affect corporate practices, is quickly becoming a key component of a good business education. Through this program, you will gain a general understanding of design history and esthetics while learning how to best apply them to good business and productive management practices.

Program

Design management graduates enter the market with a diverse skill set that will enable them to discern a good design idea from one that will not work in the current market. They will also know how to incorporate design into the modern world of business.

Term I
MCO 101 - Management Skills
MCO 102 - Organizational Behavior
MCO 103 - Managerial Accounting
MCO 104 - Marketing
MCO 105 - Quantitative Business Methods
MCO 106 - Negotiation (seminar)
MCO 107 - Business Law (seminar)
MCO 108 - Personal & Professional Development

Term II
MCO 201 - Finance
MCO 202 - Human Resources Management
MCO 203 - Global Economics
MCO 204 - Strategic Management
MCO 205 - Management Information Systems
MCO 206 - Business Strategy Simulation
MCO 207 - Job Career Planning (seminar)
MCO 208 - Communication Skills (seminar)
MCO 209 - Personal & Professional Development

Term III
MDM 301 - Introduction to the World of Design
MDM 302 - Luxury & Design
MDM 303 - Architecture & Hotel Design
MDM 304 - Graphic Design & Corporate Identity
MDM 305 - Photography & Management

Faculty

EU Business School faculty members are leading innovators who work both inside and outside of the classroom to guide our business students’ education.

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees as well as part-time instructors who are also current members of the international professional community. Our faculty members possess experience as entrepreneurs, consultants and business leaders. This combination of the academic and business worlds supports a unique and exceptional quality of learning.

Employability

Design Management professionals can seek employment as:
-Brand strategists
-Advertising executives
-Product developers
-Project managers
-Marketing managers
-Business directors

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This program covers the art and luxury management sector with a focus on France and its cultural excellence. Taught in English, this program explores the management, sales and distribution of luxury products using the themes of taste and luxury à la française from Louis XIV to present-day France. Read more
This program covers the art and luxury management sector with a focus on France and its cultural excellence. Taught in English, this program explores the management, sales and distribution of luxury products using the themes of taste and luxury à la française from Louis XIV to present-day France. Themes covered include the French arts de la table, fashion, gemology, cosmetics and fragrances, interior design, furniture, art objects and design, scenery and décor, etc.

The innovative academic program combines lectures with practical field visits major historical monuments, fashion houses, and workshops that represent French cultural excellence. Legal aspects, finance, luxury marketing and management, communication and strategic marketing are all taught by professionals.

Direct interaction with industry players will allow students to build up a network of top professionals in the field and discover the savoir-faire of different sectors.

Structure

The year is made up of 3 terms: 2 terms of classes (Oct-Dec/ Jan-March) and a term of professional experience in the form of an internship (April-June). The first term ends with a group project to validate the term. During the last two terms, students will work on a personal project that they will be expected to present in front of a jury in validation of their diploma “Titre I”.

Each trimester consists of 200 hours of classes spread out over a 10-week period. Courses are taught in English.Participants are attributed a mentor for personalized coaching as well as group methodology sessions to guide them in the conception and realization of their personal project.

1st Term :

The history of art and style (17th-21st centuries), art law, the management of art objects and artistic projects communication and the marketing of art and luxury goods, defining an artistic project (content, business plan, legal structure, communication, marketing), meeting with professionals in situ during visits and workshops.

2nd Term:

e-communication and e-marketing of art and luxury products, negotiation of art objects, promotion of an artistic production, a brand or an artist, contemporary art and luxury, organizing an exhibit, the history of l’art de la table, the history of fashion and luxury products (fashion and accessories, wine and spirits, gastronomy, jewelry and watches, cosmetics and fragrances, niche brands), the history of interior design, meetings with professionals in situ for visits and workshops, methodology and follow up on personal projects.

3rd Term:

Full-time internship along with methodology sessions and personal projects.

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This MA provides an opportunity in which you can develop your skills and knowledge in your field of interest. The programme equips you with both the practical skills and the intellectual framework, appropriate to your specialism, to allow you to work competently at a master’s level. Read more

Summary

This MA provides an opportunity in which you can develop your skills and knowledge in your field of interest. The programme equips you with both the practical skills and the intellectual framework, appropriate to your specialism, to allow you to work competently at a master’s level. It provides you with the tools to engage with your field, to take part in current debates regarding the issues influencing it and to judge your own outcomes within this context. You will gain a comprehensive grounding in luxury brand equity, portfolios, cobranding, brand extensions and the management of brand heritage. It culminates in the strategic management of the business of luxury.

Modules

Modules: Design 1 and 2, Research Skills and Final Project

Optional module: from a range designed to complement specialist pathways and enhance employability

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In partnership with NEOMA Business School, France. The Luxury goods industry deals specifically with the desire for excellence and the exceptional, and has shown in recent years to be an exceptionally resilient industry. Read more
In partnership with NEOMA Business School, France

The Luxury goods industry deals specifically with the desire for excellence and the exceptional, and has shown in recent years to be an exceptionally resilient industry. Largely due to growing demand in the Asian market and relatively consistent demand from traditional markets, the luxury industry has continued to display promising growth trends in clear contrast to the performance of comparable industries over the last few years. However, in spite of this, the field of luxury management is largely not covered by traditional studies in managerial theory.

The International Master in Luxury Management is a 12 month programme developed in partnership with NEOMA Business School. The students of IMLUX are dividing their time between studying in Reims, the capital and largest city of the Champagne region in France, and Milan, one of the world’s premier fashion centres.

The course, entirely taught in English, will teach students the importance of combining traditional managerial practices and theories with concepts and methodologies required to meet the needs of the modern luxury goods industry. This requires superior and outstanding craftsmanship, excellent and cutting edge design skills, unique customer experience delivery throughout all interactions with customers, and the building of a strong meaning through branding.

These are achieved through a number of formative and hands-on methodologies, including:
• Teaching and instilling the fundamentals of luxury management, with special attention paid to the supplementation of skills and knowledge essential to luxury brand management and therefore not typically taught in conventional management studies.
• Providing outlets for students to get in touch with key players in the industry, allowing for the development of meaningful connections and networking opportunities.
• Providing students with opportunities to gain working experience in cooperation with luxury based companies to assist in the progression of working aptitude and skills.

Application Deadline:

Please refer to http://www.mip.polimi.it/imlux for updated deadlines of application.

For more information and application assistance, please write to

MIP Politecnico di Milano presents the new #growingleader

The blog dedicated to MIP international programs is ready to inspire a new generation of students helping them to grow as leaders. Click here to find out more: http://www.growingleader.com/

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