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Masters Degrees (International Events)

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There is global recognition that the events sector needs trained professionals if it is to continue to thrive and develop. The MSc International Events Management programme offers you an engaging environment in which to explore the challenges faced by events professionals. Read more

There is global recognition that the events sector needs trained professionals if it is to continue to thrive and develop.

The MSc International Events Management programme offers you an engaging environment in which to explore the challenges faced by events professionals.

A balanced set of modules will provide you with an advanced understanding of the international events industry and the core areas of business and management generally.

A series of challenging, creative, real-world assessments will teach you how to design, plan, stage and evaluate different events. Central to the learning experience is the requirement to run a live event yourself.

Programme structure

This programme is studied full-time over one academic year. It consists of eight taught modules and a dissertation.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

Educational aims of the programme

Events play a vital role in society, providing not only culture and entertainment for millions but also enabling cities and destinations to promote and regenerate themselves. Every facet of our society is involved in events, from business meetings and conferences to music festivals and sport.

Across this global industry, it is recognised that the events sector needs trained professionals if it is to continue to thrive and develop. This programme provides students with both the education and training to become a professional event manager, capable of organising both small and large scale events.

Through a balanced set of modules, students will gain advanced understanding in how the event industry works and develop expertise in planning and managing different events.

The programme aims to provide a high quality vocational education, which is intellectually rigorous and up-to- date, as well as relevant to the needs of future managers, executives and professionals in the service sector industries covered by the programme.

The programme has a business management orientation related to service industries and draws on a range of cognate areas of study to explain and analyse the particular sector.

An integrated approach is taken so as to provide a coherent view that explores the interrelationships between the various components of the programme. At the same time by way of elective modules the programme permits students to pursue an element of specialisation relevant to their backgrounds, interests and/or career aspirations.

Where appropriate it is international in scope and coverage. The programme draws on the stimulus of the School’s recent research activities.

The programme provides the students with the basis for developing their own approach to learning and personal development.

Programme learning outcomes

The programme provides opportunities for students to develop and demonstrate knowledge and understanding, skills, qualities and other attributes in the following areas:

  • Demonstrate a systematic in-depth understanding of the development, characteristics, issues and influences relevant to international events management
  • Demonstrate a high level of theoretical and applied knowledge of the management, operation, organization and provision of international events
  • Demonstrate an understanding of the research process
  • Evaluate independently critical approaches and techniques relevant to international events management
  • Evaluate outcomes and accurately assess/report on own/others work with justification and relate them to existing knowledge structures and methodologies
  • Demonstrate high level learning and problem solving abilities in the range of modules studied identify modifications to existing knowledge structures and theoretical frameworks and therefore to propose new areas for investigation, new problems, new or alternative applications or methodological approaches
  • Conduct research and produce a high quality dissertation: this includes the ability to select, define and focus upon an issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyze the issue; to develop recommendations and logical conclusions; to be aware of the limitations of the research work

Knowledge and understanding

Upon completing the programme, students will be able to demonstrate:

  • A systematic in-depth understanding of the development, characteristics, issues and influences relevant to international events management
  • A high level of theoretical and applied knowledge of the management, operation, organization and provision of international events
  • An understanding of the research process.

Application and evaluation

Students will be able to:

  • Evaluate independently critical approaches and techniques relevant to international events management
  • Evaluate outcomes and accurately assess/report on own/others work with justification and relate them to existing knowledge structures and methodologies
  • Demonstrate high level learning and problem solving abilities in the range of modules studied

Synthesis and creativity

Students will have the ability to:

  • Identify modifications to existing knowledge structures and theoretical frameworks and therefore to propose new areas for investigation, new problems, new or alternative applications or methodological approaches
  • Conduct research and produce a high quality dissertation: this includes the ability to select, define and focus upon an issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyze the issue; to develop recommendations and logical conclusions; to be aware of the limitations of the research work

Ethical understanding

Students will be able to evaluate the ethical dilemmas likely to arise in research and professional practice and formulate solutions in dialogue with peers, clients, mentors and others.

Professional practical skills

Students will have:

  • An awareness of key, contemporary issues facing the events industry with regard to development
  • Gained insight into issues of strategic development and will develop the skills required to identify, analyse, critique and provide solutions to these issues

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.



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Many events now have an international focus working across cultural, economic and geographical boundaries. Read more
Many events now have an international focus working across cultural, economic and geographical boundaries. Providing a sound theoretical underpinning of the cultural, political, ethical and economic aspects of international events management, this course offers you the practical and strategic understanding required to run international events effectively.

Guest speakers from industry regularly share their knowledge and insights through a series of lectures, case studies and field trips, which keeps the course contemporary and industry focused. You will also be invited to bring your own cultural experience and understandings to the course, making it attractive to home and non-EU students.

You will gain a thorough grounding in key aspects of international events management. This course is suitable if you want to enter the events profession as a manager or if you have events experience and want to enhance your event knowledge in an international context either in the UK or overseas.

For Students from outside the EU who want to improve their English and academic skills we offer a combined masters course with the MSc International Events Management. If you have an IELTS score of 5.0 or 5.5 you can study for two semesters before starting your postgraduate degree. As you will be given one unconditional offer you will not normally need to renew your visa. Find out more about our International Masters (http://courses.leedsmet.ac.uk/main/course.htm?ban=INTMF).

Teaching and Learning

This course is delivered full and part-time. The full-time course is taught over two days per week and if started in September takes twelve months to complete. If you choose to start in January, the course will take eighteen months due to the summer break.

The course requires a great deal of independent learning and study. The course is approximately equivalent to a working week requiring approximately 38 hours study in total, including contact time. However this is only a rough guide and will vary according to the academic workload and the students preferred work mode.

Part-time the course is taught one day per week over a two year period. There is some flexibility with part-time delivery and may have the option to expand or shorten your studies in particular circumstances.

The teaching methods used are diverse and include lectures, seminars, tutorials, workshops, practical exercises and online learning materials. Some modules adopt a blended learning approach using online materials and face-to-face delivery.

- Research Excellence Framework 2014: 59% of our research submitted was assessed as world leading or internationally excellent.

Visit the website http://courses.leedsbeckett.ac.uk/internationalevents_msc

Mature Applicants

Our University welcomes applications from mature applicants who demonstrate academic potential. We usually require some evidence of recent academic study, for example completion of an access course, however recent relevant work experience may also be considered. Please note that for some of our professional courses all applicants will need to meet the specified entry criteria and in these cases work experience cannot be considered in lieu.

If you wish to apply through this route you should refer to our University Recognition of Prior Learning policy that is available on our website (http://www.leedsbeckett.ac.uk/studenthub/recognition-of-prior-learning.htm).

Please note that all applicants to our University are required to meet our standard English language requirement of GCSE grade C or equivalent, variations to this will be listed on the individual course entry requirements.

Careers

You can choose from a variety of career opportunities spanning from high-profile large scale events to specialised areas. This diverse industry can offer employment opportunities in charities, film and theatre, music and media, sport, corporate events, conferencing and the public sector. Some of our students have started their own events businesses, while others have moved into academia and research.

- Event Marketing Manager
- International Account Manager
- Conference Operations Manager
- Event Production Manager

Careers advice:
The dedicated Jobs and Careers team offers expert advice and a host of resources to help you choose and gain employment. Whether you're in your first or final year, you can speak to members of staff from our Careers Office who can offer you advice from writing a CV to searching for jobs.

Visit the careers site - https://www.leedsbeckett.ac.uk/employability/jobs-careers-support.htm

Course Benefits

The UK Centre for Events Management is the world's leading provider of events education, consultancy and research. Our specialist team draws together academics and events professionals who have designed and developed cutting-edge courses that are informed by industry and research.

Our staff are engaged in research and consultancy work, publishing their findings in textbooks and journals of international standing. Some staff still work the festival circuit and offer a wealth of experience in this field. There are also opportunities for students to work at the festivals through our partnerships.

The Centre and staff are members of many key professional associations in events and related fields, including International Festivals and Events Association (IFEA) and British Arts Festivals Association (BAFA). The Centre was recently awarded the NSA Centre for Excellence for Events Management (Sports and Active Leisure). Our courses are accredited by the Institute of Hospitality and are recognised by the National Outdoor Events Associated, the British Hospitality Association and by EUROCHRIE.

David Hind

Head of School

"We work very closely with the travel and tourism industry to ensure that our students are well prepared for careers in the industry."

David has been involved in tourism education in the UK since 1985 and entered higher education following a career working for specialist tour operators in SE Asia, USA and Europe. He is currently Head of one of the largest schools of its kind in Europe - 1800 students and 60 full time academic staff - home to the UK Centre for Events Management and the first School in the UK to be recognised as a Centre of Excellence by the Institute of Travel & Tourism.

Facilities

- Library
Our libraries are two of the only university libraries in the UK open 24/7 every day of the year. However you like to study, the libraries have got you covered with group study, silent study, extensive e-learning resources and PC suites.

- Headingley Campus
Our historic Headingley Campus is set in 100 acres of parkland with easy access to Leeds city centre.

Find out how to apply here - http://www.leedsbeckett.ac.uk/postgraduate/how-to-apply/

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Study this Master's in the heart of London which hosts a huge variety of world-class live events, ranging from music and entertainment to sporting events, international trade fairs and community festivals to name but a few. Read more

Study this Master's in the heart of London which hosts a huge variety of world-class live events, ranging from music and entertainment to sporting events, international trade fairs and community festivals to name but a few.

The events industry is a dynamic and rapidly growing sector, incorporating both commercial and creative elements. If you are seeking to develop your management potential within this sector and improve your transferable skills such as presentation ability and creativity, then this Master's is for you. 

Course structure

You will gain knowledge in direct marketing campaigns when acquiring new customers and nurturing existing customer relationships. A greater number of organisations now invest in live communications to create experiences for customers, inspire and motivate employees, and develop meaningful messages for brands.

Our Master's will equip you with the skills and knowledge to manage an events project and quality of service delivered at the event. You will gain a better appreciation and understanding of the theoretical underpinnings, operational practice implications, and public policy issues relating to events management.

Our combination of courses will provide you with knowledge in relationship marketing, event budget management, innovation, managing culturally diverse teams, strategic project management, all required for developing you as an events professional.

Career development

We work closely with a variety of events-related organisations, venues, and suppliers, both locally and throughout London, with the aim of producing the successful events managers of tomorrow. 

Many aspects of the events sector are covered in this programme, which is delivered by accomplished academics with varied experience across all aspects of events with contributions from practitioners and specialists from the industry.

Rankings

Our hospitality, leisure, recreation and tourism subjects were ranked:

  • Top overall in London for our hospitality, event management and tourism programmes (Guardian University Guide 2018)
  • Top overall in London by the Complete University Guide 2017 
  • Top five for student satisfaction in London by the Complete University Guide 2017.

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

The aims of this degree are to:

  • Enable you to gain a broad grounding in business subjects while focusing on your specific discipline of events management
  • Prepare you for a career in the events industry by developing your skills and knowledge at a professional level, and as preparation for research or further study in the area
  • Develop your ability to apply knowledge and understanding of the events business and events management to complex issues, both systematically and creatively, to improve events business and events management practice
  • Enhance lifelong learning skills and personal development, to stimulate self-direction and originality and to contribute to the events business and society at large.

What you'll study

Full-time

Year 1

Students are required to study the following compulsory courses.

Part-time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Assessment

Assessment procedures reflect the overall objective of each course. 

You will be assessed through a rich and balanced portfolio of techniques, including:

  • Class presentations 
  • Tests and examinations
  • Essays
  • Problem-solving tasks
  • Case studies
  • Consultancy plans
  • Fieldwork
  • Portfolios
  • Dissertation.

Teaching and learning

Our teaching and learning philosophy includes the whole learning process, both how courses are taught and how the personal needs of our students are addressed. Lectures and tutorials provide a framework of knowledge which you will be expected to build upon through private reading and completion of self-directed tasks.

Classes are a mixture of lectures, tutorials, presentations, videos, seminars, guest speakers, site visits and field trips, depending on the teaching requirements of the course. Attendance is monitored throughout the year, both for core and option courses. You will be expected to attend taught courses on a frequent basis.

Careers

Graduates pursue opportunities in senior positions in a wide variety of roles connected with events and events management. This may include events management companies, PR firms, local authorities, performing arts companies, festivals, conference venues, theatres, hotels, sports venues or concert halls.

Employability

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). The BSEO team develops your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards which shows its dedication to actively support your career development.

Extracurricular activities

The Events Society provides an additional forum for students to meet and discuss current trends with faculty and guest speakers. You will also be able to gain work experience and develop your skills at the various events the society organises.



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Study for a Masters in International Events Management at Liverpool John Moores University. This course will give you a critical, theoretical, strategic and practical knowledge and understanding of the sector on an international basis. Read more
Study for a Masters in International Events Management at Liverpool John Moores University. This course will give you a critical, theoretical, strategic and practical knowledge and understanding of the sector on an international basis.

•Course available to study full time over a year or part time over two years
•Ideal for graduates and professionals from events, business and management-related backgrounds
•Explore all aspects of international event management
•Learn from research-active staff and event management professionals
•Benefit from extensive networking and collaboration opportunities via EventStart
•This course will only run subject to minimum numbers

This programme provides a critical understanding of relevant contemporary issues, whilst focusing on the practical application of theory and events management ‘know-how’.

It is delivered by staff with practical and academic expertise, using a variety of learning approaches.

The programme is built on self-directed study and independent learning. You will need to read around highlighted materials, identifying and critically appraising important themes. Lectures and tutorials will require active participation and you will also be involved in task-oriented activities featuring guest speakers and group discussions.
The course has a strong emphasis on work-related learning. Modules such as ‘Planning and Resourcing Events’ and ‘Staging and Evaluating Events’ are particularly ‘hands-on’ in nature.

Course links with EventStart mean you can engage with the wider events community through volunteering and paid work opportunities, securing a broad range of employment-related skills and insights into the events industry.
In terms of support, you will be appointed a personal tutor who will provide academic and pastoral care. Additional academic guidance is available from module leaders, whilst generic study support comprises sessions on topics such as critical analysis, presentations skills and academic writing.

Please see guidance below on core and option modules for further information on what you will study.

Research Methods

This module provides students with insights into methodologies and methods for their own research.

Individual Research Project

This module will help students to develop the skills necessary to plan and execute a research project that demonstrates critical and holistic knowledge and deeper understanding of the chosen subject area.

Events in a Global Society

The module provides students with critical perspectives of contemporary issues within the international events industry.

Planning and Resourcing Events

This module provides students with the theoretical knowledge, critical understanding and practical skills needed to plan and resource a live event. Students will experience the practical implementation of the different concepts and theories relevant to event planning and management.

Staging and Evaluating Events

This module provides students with the theoretical knowledge, critical understanding and practical skills needed to stage and evaluate a live event. Students will experience the practical implementation of the different concepts and theories relevant to staging and evaluating events and event impacts.

International Event Studies

The module provides students with a theoretical understanding of international event studies by exploring the historical and sociological development of international events as well the context of international event policy environments.
Learning and Managing at Masters Level

he module provides students with knowledge and understanding of conceptual frameworks and the learning skills necessary to perform successfully at Masters level.

Promoting Events

This module focuses on the theoretical knowledge and practical skills to promote events using effective communication tools.

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Overview. The MA Program in International Events and Cultural Diplomacy is a one-year program offered by the University of West of Scotland in partnership with the Academy for Cultural Diplomacy. Read more
Overview
The MA Program in International Events and Cultural Diplomacy is a one-year program offered by the University of West of Scotland in partnership with the Academy for Cultural Diplomacy.

Credits - 90 ECTS Credits

Length - 2 Trimesters (plus Dissertation)

Location - Paisley, Scotland and Berlin, Germany

Tuition - €9,000

The programme recognises that International events are increasingly important within a globalizing world, reflecting the increasing levels of interconnectedness and levels of social consciousness of the world as a single place Mega sporting and cultural events also have an increased political saliency to a wide variety of governmental and non-governmental actors across the world. In this sense, contemporary sporting and cultural events are significant elements of a globalised politic, ‘influencing and being influenced by politics and foreign policy’. International events are therefore inseparable from politics, international relations and diplomacy (public or cultural). They are also now accepted as an important element in nations’ soft power offensives, to the point that securing a positive impact on the nation’s image (or brand) or international prestige has moved from being a welcome consequence to a significant justification for investing in hosting sports mega-events. This particular emphasis on Cultural Diplomacy and its historical and contemporary application in the public sector, private sector and civil society, provides students with expertise in three distinct academic fields, thus with an academic and practical advantage in the European and Global Arena.

In addition to required coursework, the program includes educational & cultural events, conferences, professional trainings, tours, visits and meetings with foreign officials, which are further incorporated into the curriculum. Students will meet with leading experts working in international organizations, embassies, and academic institutions, and will engage with specialists in the areas of International Relations & Economics, Business, Communication, Politics, Human Rights, Culture, Peace Building, Multilateral Diplomacy, Conflict Resolution, and Development.

The program provides students with practical experience for both academic and professional development, preparing students for careers in diverse fields, such as international relations, the humanities, politics, and culture, foreign policy and international economics. On a practical level, the international environment of the Center for Cultural Diplomacy Studies offers students a unique opportunity to interact with leading experts and academics at a wide variety of international organizations and research centers. This exceptional learning environment leads to original research and independent study opportunities. It allows students to create a solid professional network and form a concrete base for future academic and professional career choices, preparing students for engagement in the international arena, civil society, politics, governmental organizations and international economic organizations, as well as the private sector.

Program Curriculum
The program consists of 90 ECTS credits in total and has duration of two trimesters, and a Thesis to be submitted towards the completion of the program. The first trimester of the program is hosted by the University of the West of Scotland in Paisley and the second trimester is hosted by the Institute for Cultural Diplomacy in Berlin. This unique structure of the program provides the students with the advantage of learning in 2 different major European cities and thus the opportunity to gain academic, professional and personal experience from living in different cultures. Furthermore, the program’s structure provides a unique opportunity to benefit from the study environment in both an international non-governmental organization and a traditional public University.

The program follows the conventional university structure of a one year academic program divided into two trimesters, where Students are offered elective courses to accompany mandatory courses, a professional development experience and the final thesis.

Financials
The tuition cost is 9,000 Euros for the full program. The fees cover only the tuition fees, and do not include housing or any other living costs and related expenses.

Enrollments to the Program are possible towards the Fall, Winter and Spring semesters’ start each year.

For start Winter 2017 (February 8th, 2017)

Deadline for late admissions: December 31st, 2016

Next start:

Spring Semester 2017 - April 11th, 2017 , Deadline for admissions: January 15th, 2017


For further information please visit: http://www.ccds-berlin.de .

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IN BRIEF. With our international focus you will meet the needs of employers in the events industry as the sector continues to develop on a global stage. Read more

IN BRIEF:

  • With our international focus you will meet the needs of employers in the events industry as the sector continues to develop on a global stage.
  • Combine events management theory and practice to plan deliver live business-facing events as part of your course.
  • Undertake an industry placement or internship focusing on international events activities with the highly motivating Business Innovation Project.
  • Part-time study option.
  • Work/industrial placement opportunity.
  • International students can apply.

COURSE SUMMARY

You will gain a detailed understanding of the theory and practical applications needed to become a successful events manager in this globally defining industry.

This programme enables you to work on group projects and business simulations designed to improve your experience and practical events management skills.  You will learn about the strategies involved in hosting international events from music festivals to corporate hospitality and from business related meetings to conferences and exhibitions.

You can choose to enjoy the challenges of a six-month industrial placement in the UK or overseas, as part of a work experience option in the events industry.

TEACHING

The course is currently delivered in four blocks of three-day intensive study periods, followed by independent study and online support through the University’s virtual learning environment, Blackboard. Each module is taken and assessed over a six week block. 

From September 2017, this delivery format will change. Students will continue to study a single module for a 6 week period. Face to face teaching will be delivered on campus for two half days each week. In addition, you will attend the taught element of the Business Innovation Programme each Wednesday afternoon during the 6 week blocks, with independent study completed in your own time through Blackboard.  Individual student timetables will be provided during induction week.

Teaching is delivered through a combination of lectures, seminars and tutorials using a wide range of learning activities.

ASSESSMENT

Over the duration of your course a range of assessment techniques will be used. Types of assessment include; essays, assignments, exams, multiple choice tests, online tests, group reports, and portfolio work.

EMPLOYABILITY

Our graduates have gone on to achieve employment in a range of careers in events organisation. You will have the opportunity to develop a specific range of relevant skills, and gain a detailed understanding of professional management practice to suits your specific career goals.

FACILITIES

Salford Business School is located at the heart of the University’s Peel campus in the newly refurbished Lady Hale Building, and the Chapman Building, offering state-of-the-art facilities for the Business School’s student learning community and just minutes from Manchester city centre. Chapman is a stylish modern space with six lecture theatres equipped with the very latest technology and large screen displays, a series of communal learning and breakout spaces, plus a Fairtrade café with panoramic views across the campus.

Lady Hale is the home to all dedicated business school student support including the school office, an employability hub, a base for the Business School society, and several open study spaces.

All University of Salford students also have access to the MediaCityUK campus including its study facilities.  MediaCityUK is home to major BBC and ITV departments and over 80 businesses across the creative and digital sectors.  It is recognised as one of the most innovative developments in Britain and is a vibrant place in which to live, work, socialise and study.



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The MSc International Events Management welcomes students from a range of academic subject areas as well as those with some events management experience who wish to broaden their expertise. Read more

The MSc International Events Management welcomes students from a range of academic subject areas as well as those with some events management experience who wish to broaden their expertise. By working closely with our Research Centre for International Tourism and Events Management, you will explore recent research and the challenges within the sector to help develop your potential to become a leader within the events sector.

You will gain a strong foundation in events management and apply theory to practice by engaging in practical events management. Through live case-studies and being immersed in real event design and delivery, you will experience an innovative and creative approach to your learning. 

Through continuous Professional Development you will develop core skills essential to increase your employability. You have the choice to apply for a an 8-month paid work placement in an events marketing role or you can complete a dissertation or client project. You will gain a wealth of knowledge in contemporary events management including: 

  • event design, planning, delivery and working with key stakeholders
  • the core principles of events marketing including digital marketing and marketing analysis
  • finance and accounting for business
  • leadership in an international context
  • develop decision-making skills to devise marketing plans and communications.

Course structure

You will study nine compulsory modules including a module which helps develop your professional and academic skills. In addition, you can choose to apply for an 8-month paid work placement or take a Dissertation or Client Project. If you choose to take the work placement the course last 17 months. If you choose not to take a work placement the course lasts 12 months. 

Compulsory Modules   

  • Contemporary Issues in Events Management
  • Principles of International Events Marketing
  • Developing the Sustainable Event
  • Delivering the Sustainable Event
  • Professional and Academic Development 
  • Research Methods for Events and Marketing
  • Finance & Accounting for Business
  • Leadership and Management: International Perspective
  • Digital Marketing and Analytics

You must Choose 1 of the following: 

  • Dissertation
  • Client Project
  • Placement Project

Teaching and learning

Much of the teaching on the course takes the form of interactive workshops, but there are also lectures from staff and visiting speakers. Lectures, discussions, role-play exercises and seminars are linked with selected case studies and assessments to strengthen your practical analysis and decision-making skills. You will develop your skills in working as part of a team through structured group assignments and online group-based marketing simulation.

You will gain practical experience and put your knowledge of events management approaches and theory into practice during the design planning and delivery phases of a real event for an organisation. Teaching staff at the Business School are engaged in academic research and/or come from an industry background with in-depth practical experience of business and management issues. Researchers within the Centre for International Tourism and Events Management Research are investigating contemporary issues related to the sector, which are shared through our teaching. Visiting speakers from the world of business, consultancies and research bodies augment the programme through leading edge discussions and specialist events.

Specialist facilities

At Headington we have developed outstanding facilities. Our John Henry Brookes Building is the most significant project in the history of Oxford Brookes University. Set at the heart of our Headington campus, it has been designed for the future of higher education and has transformed the experiences of our students and the entire University community. Find out more about the John Henry Brookes Building.

We're investing over £30m to create modern teaching and learning facilities and creating a new home at Headington for the Business School.

Our library provides specialist business resources (both hard copy and via online access) to UK and overseas companies' annual reports, statistics on all aspects of business and management, a wide range of constantly updated key texts, and postgraduate MA, MBA, MSc and PhD theses.

Teaching Location

If you are starting the course in September 2017 you are likely to experience all your teaching at the Headington Campus.

Approach to assessment

Assessment methods have been designed to support the teaching and learning process, and where possible provide a vehicle for learning rather than an assessment of learning. For example, participation within the design, planning, delivery and post event evaluation of a real event provide opportunities to learn and apply theory and event management tools. The Dissertation and Client Project are self-managed activities organised by students, and supported by a tutor in the role of Supervisor who will provide regular feedback on progress. For the Work Placement Project module, a Supervisor will similarly be allocated and provide a central point of academic support for you during the length of the project. The placement project itself is secured by you and organised jointly between the Faculty of Business and the supporting organisation. Initial information and guidance will be provided during Professional and Academic Development for Marketers and Event Managers.

Within the remaining modules you are assessed in a number of ways, including individual and group reports and presentations, portfolios, reflective statements, and open briefs that encourage individual creativity. While you are encouraged to work in teams to enhance your own and collective learning, group work is only summatively assessed in two compulsory modules.

Field trips

An optional Business in Practice Study Trip is offered to students in the form of a non-credit bearing module. The purpose of this study trip is to give postgraduate students a hands-on, intensive experience with the ideas and practices of global business. The programme will include presentations from local management executives and experts. Students will have direct interaction with management executives and practices through site visits to major corporations and agencies. 

This study trip is voluntary and all costs associated with the trip will need to be funded by you. It is not linked to university assessments in any way. If you successfully complete this module you will have the following non-credit bearing module recorded on your transcript: P58335 International Business in Practice: Study Trip.

Field trips are optional and incur a cost.



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The MSc International Events Marketing welcomes students new to marketing and events and those with some events and marketing experience who wish to specialise or broaden their expertise. Read more

The MSc International Events Marketing welcomes students new to marketing and events and those with some events and marketing experience who wish to specialise or broaden their expertise. Working closely with our Research Centre for International Tourism and Events Management, you will explore recent research and the challenges within the sector to help develop your potential to become a leader within the events sector.

You will gain a strong foundation in marketing theory and practice and its relevance and application within an events context. With live case-studies, simulations and skills workshops we encourage an innovative and creative approach to your learning. 

We place emphasis on theory and practice and the development of core employability skills. You have the choice to apply for an 8 month paid work placement in a marketing role instead of completing either a dissertation or client project.

You will gain a wealth of knowledge in events marketing including:

  • the core principles of events marketing
  • contemporary issues, challenges and research in the events sector
  • customer behaviours and expectations, and the variety of channels used to interact with customers, thereby developing a customer-centric stance 
  • analysing marketing data
  • devising marketing strategy for global brands and organisations
  • developing the decision-making skills and rationale to devise marketing plans and communications. 

Course structure

You will study nine compulsory modules including a module which helps develop your professional and academic skills. In addition, you can choose to apply for an 8-month paid work placement or take a Dissertation or Client Project. If you choose to take the work placement the course last 17 months. If you choose not to take a work placement the course lasts 12 months.

Compulsory Modules   

  • Principles of International Events Marketing
  • Contemporary Issues in Events Management
  • Understanding Customer Behaviour
  • Professional and Academic Development 
  • Research Methods for Events and Marketing
  • Digital Marketing and Analytics
  • Global Marketing Strategy
  • Customer Insight and Engagement

You must choose 1 of the following: 

  • Dissertation
  • Client Project
  • Placement Project

Teaching and learning

Much of the teaching on the course takes the form of interactive workshops, but there are also lectures from staff and visiting speakers. Lectures, discussions, role-play exercises, simulations and seminars are linked with selected case studies and assessments to strengthen your practical analysis and decision-making skills. You will develop your skills in working as part of a team through structured group assignments and online group-based marketing simulation.

You will gain practical experience and put your knowledge of events marketing approaches and theory into practice during live research projects for an organisation. Teaching staff at the Business School are engaged in academic research and/or come from an industry background with in-depth practical experience of business and management issues. Researchers within the Centre for International Tourism and Events Management Research or investigating contemporary issues related to the sector, which are shared through our teaching. Visiting speakers from the world of business, consultancies and research bodies augment the programme through leading edge discussions and specialist events.

Specialist facilities

We're investing over £30m to create modern teaching and learning facilities and creating a new home at Headington for the Business School.

Set to be completed in 2017, you'll see:

  • The Business School brought together in a modern, professional environment
  • 30 teaching rooms and a collaborative lecture theatre
  • A new Main Hall with soundproof wall, perfect for teaching and events like graduations
  • Social learning spaces and a cafe
  • A new gateway into the Headington Campus.

Our library provides specialist business resources (both hard copy and via online access) to UK and overseas companies' annual reports, statistics on all aspects of business and management, a wide range of constantly updated key texts, and postgraduate MA, MBA, MSc and PhD theses.

Approach to assessment

Assessment methods have been designed to support the teaching and learning process, and where possible provide a vehicle for learning rather than an assessment of learning. For example, participation within the design, planning, delivery and post-event evaluation of a real event provide opportunities to learn and apply theory and event management tools. The Dissertation and Client Project are self-managed activities organised by students, and supported by a tutor in the role of Supervisor who will provide regular feedback on progress. For the Work Placement Project module, a Supervisor will similarly be allocated and provide a central point of academic support for you during the length of the project. The placement project itself is secured by you and organised jointly between the Faculty of Business and the supporting organisation. Initial information and guidance will be provided during Professional and Academic Development for Marketers and Event Managers.

Within the remaining modules you are assessed in a number of ways, including individual and group reports and presentations, portfolios, reflective statements, and open briefs that encourage individual creativity. While you are encouraged to work in teams to enhance your own and collective learning, group work is only summatively assessed in two compulsory modules.

Field trips

An optional Business in Practice Study Trip is offered to students in the form of a non-credit bearing module. The purpose of this study trip is to give postgraduate students a hands-on, intensive experience with the ideas and practices of global business. The programme will include presentations from local management executives and experts. Students will have direct interaction with management executives and practices through site visits to major corporations and agencies. 

This study trip is voluntary and all costs associated with the trip will need to be funded by you. It is not linked to university assessments in any way. If you successfully complete this module you will have the following non-credit bearing module recorded on your transcript: P58335 International Business in Practice: Study Trip.

Field trips are optional and will have additional costs associated with them.



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The events industry is dynamic and growing, meaning there are a multitude of sectors for you to work in across the globe. This course will help you gain a detailed understanding of the theory and equip you with the practical skills required for a successful career in international events management. Read more

The events industry is dynamic and growing, meaning there are a multitude of sectors for you to work in across the globe. This course will help you gain a detailed understanding of the theory and equip you with the practical skills required for a successful career in international events management.

You will be given the opportunity to put strategy into practice with live event group projects. This practical experience will help you stand out in the job market after graduation.

Previous graduates have gained employment in areas such as corporate events, hospitality events, sports event, conferences, exhibitions and music festivals to name a few.

This course aims to produce event professionals who can operate globally in the ever-growing events industry. The careers available to those qualified at postgraduate level in this subject area are exciting and varied. The professional focus of this course, at operational and strategic level, gives you a range of opportunities to engage with the events industry and you will develop expertise in planning and managing different events.

You will also have the opportunity to undertake a 36-48 week internship as part of your study.

Features and benefits of the course

-Work with a local event industry employer to develop your professional event skills

-An external array of field trips and activity/visits and guest lectures from industry event practitioners as part of the curriculum design

-Throughout your studies, you will engage in a range of individual, group work and consultancy projects, working with an array of event industry partners and clients

-Volunteering is a great way for you to gain experience and make contacts. We have a vast range of volunteering opportunities within the Faculty to develop your CV

-Internship opportunity

About the Course

This course has been designed with event industry practitioners to offer a practical and managerial approach to equipping you with professional skills, providing you with many opportunities to gain professional experience.

Taught units include live experiential activity and client-based consultancy projects which give opportunities to network with industry. External visits and guest lectures give you the opportunity to develop a strong grasp of business and events culture.

Your studies will have an international focus to reflect the global nature of this industry. The department has many well-established international collaborative partnerships, which will enrich your student experience. Our international research activities and projects will create new opportunities for research through your engagement with employers.



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Designed to accommodate the demand for talented, capable practitioners, this programme prepares you for a successful career in events management at home or abroad. Read more
Designed to accommodate the demand for talented, capable practitioners, this programme prepares you for a successful career in events management at home or abroad.

About the programme

This new programme enables you to develop your practical, strategic and conceptual understanding of the events sector within local, national and international contexts.

There are 530,000 people employed within the UK events sector. At a global level, nations the world over are increasingly recognising the value of events as a major element of development strategies and nation building projects with emerging economies such as Brazil (2014 FIFA World Cup, 2016 Olympics), Russia (2018 FIFA World Cup), China (2008 Olympics) and Qatar (2022 FIFA World Cup) pursuing hosting rights for mega-events.

As events are increasingly recognised as a tool for stimulating economic development, the industry is quickly professionalising and requires a growing number of graduates to form an educated, critically informed workforce. The new UWS MSc in International Events Management is designed to meet this demand.

There are three routes available –

Route 1 – for those with little or no prior grounding in events management

Route 2 – aimed at those who already have a qualification in events management

Route 3 – a work-based learning pathway for those in paid employment within the sector who wish to enhance their knowledge (one third of the programme will be completed in the workplace, with the remaining modules delivered via blended learning)

Your learning

To exit with a Postgraduate Diploma you must pass the taught modules. Most students will continue to work towards an MSc, and will complete relevant modules and a dissertation.

To achieve the Postgraduate Diploma your studies will include:
• Branding People, Places and Spaces (core, 20 credits)
• Critical Event Studies (core, 20 credits)
• Creative Research (core, 20 credits)
• Politics and Policy in Events and Tourism (core, 20 credits)

You will also complete an additional 40 credits from a list of option modules which vary depending on the route you select. See our website for full details.

MSc

You will complete an MSc dissertation (60 credits) to produce an individual piece of research.

Our Careers Adviser says

Graduates are expected to find employment in a range of events roles including business events, festivals and cultural events, global mega-events, sporting events, community events and charity/ cause related events. Graduates may consider careers in fields related to tourism, marketing and PR and a range of other sectors.

Facilities

We have invested in new facilities at our Lanarkshire Campus. There are new teaching rooms and a postgraduate student learning space which ensures our environment supports your learning. The use of technology (such as virtual learning environments, mobile applications, smart boards, etc.) at all campuses will add to your experience. Library and study spaces have also been upgraded and are regularly reviewed.

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This programme is accredited by the French Conférence des Grandes Ecoles and is accessible after a 4 to 5 years degree. Objectives. Read more

This programme is accredited by the French Conférence des Grandes Ecoles and is accessible after a 4 to 5 years degree.

Objectives

The MSc in International Events Management will develop the knowledge and competencies required to take up responsibilities in positions related to communication and events.

Strong Points

- Partnerships with professional bodies in the events industry: ANAé (Association des Agences de Communication Evènementielle) and the Club Des Créateurs d'Evènements Grands Publics;

- A network of Events Professionals who are available for students : business dating sessions with both professionals and alumni in the business;

- A Programme Patron who is a professional in this industry (Jacques Olivier BRONER –Sales & Events Division Director at Disneyland Business Solutions);

- A programme accredited by national and international bodies (AACSB, BSIS, CGE);

- Lectures given entirely in English, while living in France in a highly international environment (50% foreigners in the 2015 cohort),

- Cohorts of a manageable size, to allow close coaching (26 students in 2015).

Programme

Editorial -

Every day, we receive on average 3,000 advertising messages, of which we will probably only remember four or five. The question is then to know what brands should do to survive in such a hyper-competitive environment, saturated as it is with commercial information.

Communication associated with events can then generate a retention rate then times higher than what traditional advertising methods can achieve. As a result, communication spendings on events account for over 7% of overall communication budgets, a figure that has been growing fast lately.

Located in Paris and given entirely in English, this programme will train you to work in the events industry, whether in the organisation or the promotion of events for the general public or for professionals.

This programme offers:

- Advanced level input by international lecturers (UK, Australia, Italy, ...);

- Field experience thanks to Challenge Projects, Junior Consulting Projects, and in-company work placements;

- Meetings with Events Communication professionals, whether in Paris, or Las Vegas (USA) for seminar abroad.

- If you wish to take part in a programme that blends theoretical knowledge and those competencies required for a career in Events Management, then this is the one for you, and we will be glad to welcome you.

Professionalisation -

The programme fosters the development of students' competencies and network:

- One 5-week Junior Consulting Project (Pédagogie HEC Entrepreneurs) focused on the organisation or promotion of an event. Students work in teams of 3 or 4 on a real-life issue facing a company, identified and validated by the programme faculty;

- Three 2-week ‘Challenges': groups work on a real-life issue submitted by a company. Projects are Events related in a B2B or B2C context. One Challenge is scheduled right at the start of the programme;

- A Career Path Scheme to help students build their professional projects (personality tests, individual coaching, preparation for recruitment interviews,... );

- Two 1-week seminars in Paris & Las Vegas (USA) comprising professional meetings,

- One work placement/internship from May to December (4 to 6 months).

Practical Information

Program duration: One academic year (on campus)

Tuition: €13,000

Teaching Campus: Paris

Important dates -

Admission session:

Intake: September 2018

Infrastructure -

The School offers:

- 22,200 m2 of teaching facilities in Caen, Deauville, Le Havre, Oxford and Paris,

- 8 Amphitheatres,

- 2 Sports Centres,

- 5 Relaxation Areas,

- 2 Cafeterias,

- 2 Media Centre & Library with 33,500 books, 530 national and international journals, and 9 data banks open to all students,

- 12 PC and Multimedia Rooms

- 280 PCs on free access,

- 4 Very High Speed Internet Networks,

- 10 LaSmartEcole® equipped rooms,

- Wi-Fi access on all campuses.

Accommodation -

Whatever the Campus, you may rent rooms in town, private or university residence apartments, located between 200 m and 1.5 km from the campus

Please contact us for further information.

International Candidates

Admission -

International Applicants (who require a visa) must send their applications by June 11th 2018 at the latest. Application files will be accepted as from September 2015.

Alongside their EM Normandie application files, international applicants must file in a Campus France application to make easier to obtain their visas - http://www.campusfrance.org/fr/page/procedure-cef-creez-votre-dossier

If you are admitted, you will be requested to send in a first down payment of € 2,500 (which will be deducted from the total tuition fee) in order to secure your place in the programme. Once the down payment has been received, you will then be helped in your accommodation and visa application formalities by the International Relations Service.

http://www.ecole-management-normandie.fr/uk/formation/msc/msc-international-events-management/international-candidates-_1612.html

Careers

Career Opportunities -

- Assitant Project Manager

.- Customer Manager

- RP Manager

- Event & Communication Manager

http://www.ecole-management-normandie.fr/uk/formation/msc/msc-international-events-management/careers_1620.html

Admission

Find out how to apply here - http://www.ecole-management-normandie.fr/uk/formation/msc/msc-international-events-management/admission_1626.html



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This course prepares you to enter an exciting and vibrant industry encompassing conferences and exhibitions, cultural and sporting events, festivals and personal events. Read more

This course prepares you to enter an exciting and vibrant industry encompassing conferences and exhibitions, cultural and sporting events, festivals and personal events. You study how these are planned, managed and evaluated.

The focus of the course is on the strategic role events play in a modern society, and how they contribute to organisational and community objectives. The most recent evolutions in event strategy are at the core of the course, based on the research of our 25-strong academic research team.

Sheffield Hallam University is one of the top providers of events courses in the UK. As a founder member of the Association of Event Management Educators (AEME), we are involved in establishing academic benchmarks in events education. This innovative course has an innovative format based on a new learning and assessment strategy that puts you at its centre.

You take three core modules designed to replicate the real world, where problems are solved in an integrated way. Instead of studying topics such as events marketing, finance or operations separately, you learn how strategic decisions involve multiple business areas at once. You gain experience problem-solving real or simulated case studies, working with live projects and real clients.

You also choose an option module and complete a work-based-learning module focusing on the event sector of your interest. You are supported by our teaching team, who have a variety of professional backgrounds.

Every year 300 large events take place in Yorkshire, including sporting, cultural, arts, and festival events. We have strong relationships with event organisers, so you have the chance to gain experience behind the scenes at many of these events. Our students were recently involved in • the Grand Depart for the Tour De France • the Children's Media Conference • Sheffield Doc/Fest • Sheffield's Chinese New Year celebrations.

We have strong links with the events community and are founders of the Events Hub, an informal and friendly community where practitioners come together to share experiences and ideas.

The placement option offers you an additional opportunity to develop your practical skills, either in the UK or abroad. We help you gain a placement by running employability workshops and have dedicated placement team to support you. Placement opportunities exist in organisations such as • the Ritz-Carlton Hotel • Martins Food Ltd • Gleneagles Hotel and Resort • Wanlin Dance School • the World Duty Free Group.

The course is based on the following principles

  • excellent student experience
  • business engagement and employability – through the work-related learning module and the industry mentor scheme
  • flexibility – through option modules and the bespoke work-related learning module

Course structure

Full-time

September start – typically 12 months or 18 to 24 months with optional work experience

January start – typically 15 months

Part-time

typically three years

Core modules

  • Business and management strategy (30 credits)
  • Strategic events creation (30 credits)
  • Delivering successful business events (30 credits)
  • Work-related learning (15 credits)
  • Research methods (15 credits)
  • Dissertation (45 credits)

Options

You also choose one module from

September start modules*

  • international cultural events
  • major events policy and planning
  • outdoor experiential events.

January start modules*

  • international cultural events
  • major events policy and planning
  • outdoor experiential events.

* To be confirmed

Assessment

  • essays
  • management projects
  • problem solving exercises
  • group work
  • dissertation

Employability

The events industry is an increasingly competitive marketplace. This makes a postgraduate qualification a valuable asset for employees as it demonstrates their ability and specialised skills and knowledge.

Opportunities for industry-qualified professionals are extensive in private, voluntary or government organisations. These range from large multinationals to small family businesses and public authorities.

There are excellent career opportunities in organisations including • conference and exhibition centres • hotels • events agencies • government agencies • associations and other third sector organisations • corporate businesses.

You can also continue with further study by completing a PhD or Doctorate in Business Administration.



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The M.A. Read more

Program Overview

The M.A. in International Relations and Diplomacy at the American Graduate School in Paris is a two-year program qualifying you for a broad range of careers in international affairs, from local governance to foreign affairs, to international development, human rights advocacy, global communications, international business, and many other areas involving interaction with different countries and cultures.


:A US-accredited Program in France:

The M.A. in International Relations and Diplomacy at AGS combines the wide recognition of an American degree with the unique experience of a Paris-based program. It is accredited in the US as an affiliated program of Arcadia University (Pennsylvania) and taught at the American Graduate School in Paris, a private nonprofit institution of higher education recognized by the French Ministry of Higher Education.

Classes are taught in the heart of Paris. The French capital – which is also one of Europe’s capitals and an international hub – is an ideal location for the study of international affairs. The program takes full advantage of this through guest speakers, site visits, and networking events. These all represent opportunities to get exposed to the international scene and make connections with the many diplomatic missions, intergovernmental organizations, and NGOs that the city hosts.

The language of instruction is English; no knowledge of French is required to enroll. You have the opportunity to learn French through AGS’s partner institution Alliance Française Paris-Ile de France.


:Expertise in International Affairs:

The program draws on AGS’s specific expertise in the field of international relations, in which the school has specialized since it was founded in 1994. At the core of this expertise, the faculty of the program is comprised of both accomplished scholars conducting research at the forefront of their discipline, and practitioners sharing their knowledge and professional experience, such as retired Ambassadors or government officials.

See AGS faculty - http://www.ags.edu/about-ags/faculty

The curriculum strikes a careful balance between academic thoroughness and practice-oriented approaches to fully prepare you for the professional arena. It examines the interaction between State and non-State actors at an international level through a multi-disciplinary scope covering political as well as cultural, historical, economic, geographical, social, legal, and humanitarian aspects, all updated to include the most current international issues.

Required courses cover the core subjects of international relations theory, economic policy, international public law, foreign policy formulation, and methodology. A broad rage of electives is available to explore other areas of international affairs such as NGO management, environment policy, gender issues, geopolitics, conflict resolution, and area studies.

See course catalog - http://www.ags.edu/international-relations/degree-programs/graduate-course-catalog


:A Multicultural Learning Environment:

A unique aspect of the program is the diversity of perspectives infused in the classroom, with students as well as faculty coming from many different national origins. This combined with the American-style interactive teaching methods, makes for an enriching and mind-opening class experience.


:Master’s thesis:

The program culminates in the completion of a Master’s thesis. Through the in-depth research and writing involved in the thesis process you will form a specialization in an area of your interest, as well as strengthen your ability to plan and complete a substantial project.

The thesis topic is elaborated in coordination with the Academic Committee and faculty advisors based on your area of interest and professional objectives.


:Foreign Policy component:

You may choose to include a foreign policy component in your thesis. This exercise will offer you the opportunity to apply the international relation theories and methods learned to construct new solutions to current international problems, thus leading to concrete solutions supported by solid academic research.

Degree Requirements

In order to obtain the degree of Master of Arts in International Relations and Diplomacy, you must meet the following conditions:

- Successful completion of the curriculum (42 credits) with a minimum GPA of 3.0 (See curriculum details - http://www.ags.edu/international-relations/curriculum)
- Pre-intermediate level of French language by graduation (1 on the ALTE scale, A2 on the CEF scale French Language Proficiency Level Scale - http://www.ags.edu/international-relations/degree-programs/master-in-international-relations/798-french-language-proficiency-level-scale).
- Note : to help you meet this requirement, AGS offers optional French language courses with its partner institution Alliance Française Paris-Ile de France (more information here - http://www.ags.edu/international-relations/degree-programs/optional-french-language-courses).
- Research and writing of a 25,000 to 35,000-word thesis complying with the academic standards set forth by the school.

Program options

A range of options allows you to tailor the program around your particular interests and career objectives.


:Internship:

While in the Master’s program, you have the opportunity to perform an internship in a Paris-based organization: diplomatic/consular mission, intergovernmental organization, NGO, multinational corporation news media outlet or another type of relevant international institution.

Internships are optional and can be pursued either for credit (then counting as a an elective course in the curriculum) or not-for-credit. In all cases, you may benefit from AGS’s guidance and support for internship placement. (Note that in all cases, the student is ultimately responsible for finding his/her internship.)


:Area concentrations:

You may specialize in a particular sector of international affairs and obtain, in addition to your M.A. in International Relations and Diplomacy, a Certificate of Concentration in your area of specialization. The requirements for this option consist of elective courses in the said area, directed readings, comprehensive exams, and an area-focused thesis.

Area Concentrations Available include:

- African Studies
- Asian Studies
- Middle Eastern Studies


:Dual degree options:

A number of dual program options with partner universities allow you to earn a second degree in a complementary discipline in addition to your US-accredited M.A. in International Relations and Diplomacy:

- European accredited Master in Diplomacy and Strategic Negotiation (with Université Paris-Sud, Sceaux, France): more information here - http://www.ags.edu/international-relations/degree-programs/dual-program-in-international-relations-diplomacy-and-strategic-negotiation

- European accredited LL.M. in French and European Union Law and Business Ethics (with Université de Cergy-Pontoise, France): more information here - http://www.ags.edu/international-relations/degree-programs/dual-program-in-international-relations-and-international-law

US-accredited M.A. in Peace and Conflict Resolution (with Arcadia University, USA): more information here - http://www.ags.edu/dual-programs/international-relations-and-diplomacy-international-peace-and-conflict-resolution


:International opportunities:

You may spend one of the semesters of the M.A. in International Relations and Diplomacy program abroad, studying at one of AGS's partner institutions while earning credits toward your AGS degree. Options include the United States (Arcadia University) and Italy (University of Siena). You may also spend the summer at UC Berkeley Extension, completing an additional module in leadership and management.

See more information - http://www.ags.edu/international-relations/international-opportunities


:Combined M.A.-Ph.D. program:

AGS offers a combined M.A.-Ph.D. program per the American model. The combined M.A.-Ph.D. program allows you to credit the required courses toward both degrees simultaneously. Ph.D. candidates having successfully completed their M.A. in International Relations and Diplomacy at AGS would therefore be exempt from taking the required courses, and would only have to take seven elective courses for the Ph.D. program. Note that admission into the Ph.D. program is not automatic after obtaining the M.A.

Timeframe options

Full-time two-year track: the program is designed to be completed in two years on a full-time basis, involving nine to twelve hours of classes per week in addition to readings, assignments, and the research and writing of the thesis.

Accelerated 18-month intensive track: You have the option to complete the program in three semesters instead of four. You would then be required to take twelve to fifteen hours of classes per week.

Part-time track: EU students and other students who do not need to be enrolled on a full-time basis for visa purposes may undertake the program over a longer period of time on a part-time basis. This allows working professionals and other interested candidates to combine the program with other activities.

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This multidisciplinary programme will provide students with an in-depth understanding of the interrelationships between areas of finance and the global economy as they play out in a rapidly evolving international environment. Read more

This multidisciplinary programme will provide students with an in-depth understanding of the interrelationships between areas of finance and the global economy as they play out in a rapidly evolving international environment.

This programme examines key issues from both a business and economic perspective, including how multinational corporations leverage financial markets when seeking to exploit international business opportunities, the management challenges presented, and the relevance of these to financial and capital markets.

Students will gain an understanding of the international business environment and its competitive and investment climate. Using frameworks and methodologies, students will also investigate the interaction between firm strategies, economic policies and the changing international environment.

Why Henley?

  • Consistently maintain highest standards: Henley is in top 1% of business schools worldwide to hold accreditation from all three bodies in the UK, Europe and US
  • Excellent networking potential : 72,000 Henley alumni members in 150 countries
  • High calibre students: always oversubscribed, 1,000 ambitious new Masters students join Henley each year
  • Award winning campus: beautiful, green, 134 hectares, with state of the art facilities
  • World-leading faculty: widely published, frequently asked for expert comment by media and to speak at events
  • Henley is proud to be part of the University of Reading. The University is ranked within the top 200 universities worldwide (Times Higher Education World University Rankings 2016/17 and QS World University Rankings 2018) and 98% of the research is rated as being of international standard.

Course content

Module descriptions are correct for modules taught in the academic year 2017/18. Optional module listings are indicative, and may be subject to change.

Compulsory Modules

Optional Modules

In addition students must choose optional modules up to the value of 60 credits. Students must choose at least 20 credits from section B and section C from the lists below and a further 20 credits from either section B or C.      

Section B:

Section C:

Assessment

Exams, applied project and individual and group assignments

Careers and accreditations

Graduates of the MSc International Business and Finance follow a variety of career paths upon graduation. These include roles in finance or general management, working for a range of employers such as large corporations or multinational enterprises, financial institutions, banks, securities companies or government agencies.

Our graduates tell us that the programme gives them the key skills and knowledge required to build a career in finance in multinational enterprises, financial institutions or government agencies.



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If you have ambitious sports management dreams such as being involved in major sport leagues, global sports branding or international sporting events, this course could help you realise those dreams, as it has for our previous graduates. Read more
If you have ambitious sports management dreams such as being involved in major sport leagues, global sports branding or international sporting events, this course could help you realise those dreams, as it has for our previous graduates.

We take an innovative approach to the advanced study of sports management, from the sub-disciplines of HRM, marketing, finance and strategy, to their application via global sports organisations and events. You will learn adaptability, creative capacity and a solutions-focused approach.

We will connect you directly to networks of international, national and regional sport. The international reputation of this course means you are provided with privileged access to key decision-makers in the sports world. We offer unique opportunities, such as an international field visit which, in previous years, has been to Lausanne, Switzerland – home of the International Olympic Committee and many of the world’s international sport federations.

This course has several available start dates and study methods - please view the relevant web-page for more information:
January full time - https://www.northumbria.ac.uk/study-at-northumbria/courses/international-sport-management-dtfisx6/

September part time - https://www.northumbria.ac.uk/study-at-northumbria/courses/international-sport-management-dtpiso6/

Learn From The Best

Our staff are leading experts in the field of international sport management. They have worked with organisations including Adidas, Sky Sports, Red Bull, Sport England, the Football League, and the Lawn Tennis Association. Staff also sit on the boards of organisations including the World Association of Sport Management, the European Association of Sport Management, the Chartered Institute for the Management of Sport and Physical Activity (CIMPSA), and the Leisure Studies Association.

Whether you are interested in traditional sports, emerging sports, e-sports, or marketing through sport, the MSc International Sport Management has been designed to support your academic and vocational development. Staff with significant sport business experience and contacts with industry partners teach the Masters course in a sport department, rather than a business school. What this means is that all of your modules are related to sport and are taught by people who understand the relationship between theory, practice, and industry requirements.

Teaching And Assessment

Modules covered on the course include: The Sport Marketing Process; International Resource Management in Sport; Strategic Management for Sport; International Sport Event Management; and The Research Process.

Our assessments are based on the types of tasks that sports managers are required to perform, such as writing reports, making presentations, evaluating information, financial analysis and developing strategic plans. You will undertake an applied research project to complete your Masters.

All students have the support of a guidance tutor and will meet with them regularly throughout the course to help with personal and professional issues that arise.

Module Overview
SP0742 - Sports Development in Contemporary Society (Optional, 20 Credits)
SP0743 - Applied Sport Research Project (Core, 60 Credits)
SP0744 - Integrated Sport Marketing Communication (Optional, 20 Credits)
SP0745 - International Resource Management for Sport (Core, 20 Credits)
SP0746 - International Sport Event Management (Core, 20 Credits)
SP0747 - Strategic Management for Sport (Core, 20 Credits)
SP0748 - The Research Process (Core, 20 Credits)
SP0749 - The Sport Marketing Process (Core, 20 Credits)

Learning Environment

Through interactive lectures from staff and visiting experts, seminars and workshops, you’ll undertake task-based learning activities that draw upon academic and professional research resources.

You’ll benefit from an action-learning approach that will help you to develop a personal toolkit of the diverse and complex skills and knowledge needed to become a creative organisational change agent.

The course’s specialised sports focus connects you directly to networks of international, national and regional sport, providing a unique insight into the global sports industry.

In recent years, we have offered a field trip to Lausanne, Switzerland, home of the International Olympic Committee (IOC), numerous international sport federations, and many other leading agencies in international sport. During this trip, which we believe is unique in the sector, students meet with representatives from these top-level international agencies to learn about current issues in international sport management.

Research-Rich Learning

Northumbria is ranked in the top 30 for excellence in sport and exercise science research power, according to REF 2014, making it the best rated university in the North East in this discipline.

Your research skills will be developed via a reflective research portfolio in semester 1. In semester 2 you will choose the focus of your dissertation study and will be encouraged to create new knowledge that can help to inform the academic and/or professional communities of international sport management.

Immersion in academic literature is a central tenet of the course, balanced with an applied professional focus. The exploration of sport management issues and debates with an international theme enhance the course’s depth and breadth of insight and critical evaluation.

Staff are actively researching a range of topics in the field including branding and consumer culture, volunteer management, organisational evolution in sport, and fan behaviour and emerging digital technologies at live sporting events.

Give Your Career An Edge

Sport attracts the very best managers, and throughout this course you will acquire and apply the knowledge and skills required by the international sport industry and the wider management professions.

Employability is embedded into this course through industry engagement opportunities, presentations by guest speakers, visits to sports venues and events and by participating in the international field visit.

Our strategy of embedding employability and enterprise throughout this course is highly successful with graduates achieving high levels of employment in graduate-level jobs globally.

You will have volunteer and employment opportunities within University sport to help you to develop your skills, experience and network, and will be encouraged and supported to find this work.

Your Future

The sport industry has changed significantly in recent years but it continues to be a dynamic and innovative working environment, creating challenges and well-paid career opportunities for knowledgeable sport managers.

Graduates of the MSc International Sports Management will have distinctive skill sets with the ability to critically discuss the concepts and key functions of international sport management as well as being able to analyse and avaluate strategy, organisational structures and design, plus organisational behaviour and operations in international, European and UK-based sports organisations.

You will be able to critically discuss the management of resources, the marketing of sport products, the strategic direction of sport organisations and the ethical, environmental and legal issues underpinning international sport management.

Graduates of this course are successfully building international careers in organisations including the International Paralympic Committee, FIBA (the International Basketball Federation), UEFA Euro 2016, Triathlon Australia, British Cycling, Pacific Sport, Basketball Bundesliga, British Athletics, Liverpool FC, the German Olympic Sport Confederation, the Rugby Football Union, the Hellenic Volleyball Federation and the Great Run Company.

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