Public relations is a growing presence in daily life. It’s behind much of the news and websites we read, the social media we follow and brands we choose to buy. It shapes how we see the world around us. This programme examines the social, political, cultural and economic functions and consequences of PR.
Core modules explore theoretical perspectives applied to PR within communication and cultural studies, and introduce you to its role as a cultural intermediary. You’ll learn to deconstruct the strategies and tactics of PR campaigns and understand how they affect both the organisations that use them and their social and cultural contexts.
You can also tailor this programme to suit you: you’ll choose from optional modules to gain specialist knowledge of topics such as new media, political communication, photography or communication and development. This isn’t a practical training course – instead it offers an insight into the way PR changes how we live, work and relate to each other.
Our School has a range of fantastic facilities to support your studies. The 58-seat Phil Taylor Cinema is equipped with Dolby Digital sound and high-definition projection facilities, as well as projectors for 16mm and 35mm film.
You can also work on your own projects in our 44 editing suites, equipped with Avid Media Composer editing software and Adobe Creative Cloud. The fully equipped TV studio also has a large green screen area, lighting and photo-flash facilities. We also have a track and dolly, sliders, Glidecam and various cranes, and you’ll have access to a new photographic dark room.
We also run a loans service where you can borrow a range of HD digital camcorders and various Canon stills cameras to help with your project work.
This course provides an in-depth understanding of promotional media and the role of promotion in social, cultural and economic life.
The promotional industries and professions – advertising, branding, marketing and public relations – play a fundamental role in media and society.
This course develops your ability to engage critically with promotional media by analysing various promotional forms and practices, and evaluating impacts and implications for individuals, organisations and societies. You will be introduced to key theoretical perspectives and scholarly debates regarding promotional culture, consumerism and the media, and will explore local, national and global contexts.
You will also have the opportunity to choose optional modules from across the School.
You will study research methods and undertake an independent research project, working under the guidance of an individual supervisor.
These are typical modules/components studied and may change from time to time. Read more in our Terms and conditions.
MA modules will use a range of teaching and learning methods including lectures, group learning and project work, seminars, tutorials and workshops. Independent study is also crucial to this degree, as an opportunity to deepen your knowledge of the subjects introduced in lectures and seminars, and to develop your skills in analysis and research. You should anticipate spending at least 20 hours per week on independent study associated with your modules.
Assessment methods may vary depending on the modules you choose. They’re likely to include essays, case analyses, group projects and reports. Optional modules may even use literature reviews, campaign reports or even video and photography projects.
This is not a practical training course, but it gives you a real insight into the construction, influence and impact of PR in a range of contexts.
You’ll also acquire or refine high-level skills in areas such as research, analysis, interpretation and oral and written communication, as well as having good cultural, political and critical awareness.
You’ll be well prepared for a career in PR or public affairs in a wide range of sectors, working in-house for large or small organisations or in an agency context. There are also opportunities for PR professionals in specialist sectors such as finance or the non-profit sector.
We encourage you to prepare for your career from day one. That’s one of the reasons Leeds graduates are so sought after by employers.
The Careers Centre and staff in your faculty provide a range of help and advice to help you plan your career and make well-informed decisions along the way, even after you graduate. Find out more at the Careers website.
This Masters gives artists, practitioners, teachers and educators, in informal and formal learning environments, the opportunity to extend, enrich and consolidate the overlapping practices and theories of contemporary art and learning and teaching through individual and collaborative research- http://www.gold.ac.uk/pg/ma-artist-teachers-contemporary-practices/
Engaging with practice and theory, you will create new work; develop innovative research approaches and outcomes; critically debate the changing nature of contemporary art, gallery/exhibition practices and art education; and sustain these practices and ideas as artist teacher beyond the MAAT.
You’ll be taught by staff who are nationally and internationally renowned and published artist researcher teachers.
You’ll draw on the international scope of contemporary art practices in London through partnerships with international galleries including Tate Modern, The Whitechapel Gallery and The Showroom Gallery.
You’ll be part of a student body with a rich diversity of backgrounds and experiences, and have the opportunity to develop and maintain collaborative peer networks and support.
You’ll have access to an extensive programme of guest lectures, presentations and projects that has included: Grayson Perry, Yinka Shonibare, Sonia Boyce, Susan Pui San Lok, Danny Devenny, Mark Ervine, Marty Lyons and John Matthews, hosted through our Centre for Arts and Learning (CAL).
The MAAT can be a pathway before or after the completion of a UK QTS (Qualified Teacher Status) programme, such as the PGCE (Secondary): Art & Design.
If you have specific questions about the degree, contact John Johnston.
The programme places a strong emphasis on student-centred and directed learning, where teaching sessions and personal tutorials draw on the critical reflection and development of your artist teacher practices: including artistic, theoretical, political and learning and teaching concerns.
The modules of the programme are all underpinned with theories of contemporary art, learning and critical and dialectical pedagogical theories and philosophies.
You'll attend all lectures, seminars, workshops and tutorials where you'll engage in questioning the political, ideas, practices, theory and philosophy related to the specific topics of: contemporary art practice, teaching and learning, identity and place/space construction, dialectical pedagogical theories and practice, social-engagement, and research led practices where you'll be encouraged and expected to critically discuss and debate the issues raised.
But this is just a small proportion of what we expect you to do on the degree. Independent learning/research (practice with theory) is expected throughout the MAAT, this typically involves critical reflection and development of your practices as artist teacher including: additional readings, preparing topics for discussion/presentations, working with fellow students, producing essays, artist teacher statements, research, planning, organising and producing practice-based work and/or projects, curating exhibitions and presentations, both individually and collaboratively.
This emphasis on independent learning is very important at Goldsmiths. We don't just want you to accept what we tell you without question. We want you to be deeply engaged with theory and practice to develop and sustain your own ideas and practices as artist teachers.
To enable greater flexibility for you and a more equitable experience for full-time and part-time students, the MAAT programme has a modular structure, with the majority of teaching sessions usually conducted in the evenings.
This also enables part time and full-time students to attend the same evening teaching sessions and therefore form a collaborative and supportive learning environment.
For you to obtain the postgraduate degree of MAAT you will need to complete 180 CATS at Masters level.
The MAAT comprises five core modules (150 CATS) and one option module (30 CATS).
You may also take advantage of two exit points:
Postgraduate Certificate in Artist Teacher and Contemporary Practices (60 Credits)
Postgraduate Diploma in Artist Teacher and Contemporary Practices (120 Credits)
The MA Artist Teacher and Contemporary Practices utilises a number of complementary assessment strategies. These have been devised to appropriately assess the range of learning outcomes and are underpinned by the ethos of the programme these include, exhibition/presentation/performance, essay, viva voce.
Download the programme specification for this degree to find out more about what you'll learn and how you'll be taught and assessed.
Please note that due to staff research commitments not all of these modules may be available every year.
Through the programme, you’ll develop independent thinking, understand theoretical underpinning, and the ability to question and have confidence in your ideas and practice - skills that will benefit you throughout your chosen career. You'll also develop:
critical and analytical skills
creative and practical skills
ability to express complex and sophisticated ideas with clarity and confidence
the ability to work independently and collaboratively
As a MAAT alumna, you’ll continue to research and engage in the presentation of your practices through practice, exhibitions, socially-engaged projects, international conferences and international journals.
Our graduates have an outstanding employment record in the fields of education, galleries/museums, social work/charity, health, public administration and welfare with the majority of graduates gaining full-time employment in a variety of careers including:
Teacher, lecturer, tutor
Heads of Faculties/Departments
Please visit http://www.gold.ac.uk/pg/fees-funding/ for details.
The MA Communication and International Marketing programme equips students with a critical understanding of communication in contemporary international marketing contexts in order to address the market needs of the international business environment.
The programme comprises six compulsory modules and two optional modules covering a wide range of disciplines. These offer numerous opportunities to apply and develop your skills through practical tasks.
It is ideal for marketing and communications professionals who wish to enhance their profile with a postgraduate qualification; and for graduates of humanities, languages or business disciplines wanting to deepen their insight into marketing across linguistic and cultural boundaries.
This programme is studied full-time over one academic year. It consists of eight taught modules and a dissertation.
Example module listing
The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.
The overall purpose of the programme is to:
In particular, the programme aims to:
The programme provides opportunities for students to develop and demonstrate knowledge and understanding, skills, qualities and other attributes in the following areas:
Knowledge and understanding
Intellectual / cognitive skills
Professional practical skills
Key / transferable skills
We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.
In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.
MA Contemporary Photography is a fine art photography course that explores the possibilities of both visual and conceptual expression, merging research deeply with practice. The course is rooted in the idea that photography has no self-limiting identity or essence. In creating work that is visually exciting and intellectually compelling you’ll develop as an artist with photography at the core of your practice, defining, or redefining photography as the art form of the 21st century.
MA Contemporary Photography understands photography as plural, trans disciplinary and multimedial global language that is situated at the core of contemporary visual art practice. The deep integration of theory and practice offers supportive environment in which to explore photography as form of expression that interlaces fine art, technology, aesthetics, politics and new media. Opportunities to research photography as a central component of discursive practices within the arts, the sciences and the construction of personal identities, provide students with tools to work in fields related to artistic production and the extended creative industries.
Unlike many other photography courses, this course is not committed to one notion of what photography is or to one form of media specific practice. Instead of working from a predefined notion of photography, the course aims to provide students with the tools to locate their own practice within a broad range of contemporary visual forms.
MA Contemporary Photography is a two year (60 weeks) part-time course structured as two consecutive periods of 30 weeks each. Course attendance is three days in year one, and two days in year two. In year one we expect you to commit an average of 40 hours per week. In year two, your study is predominantly self-managed but we expect you to commit an average of 20 hours per week. Across the two years, you're expected to commit an average of 30 hours per week.
MA Contemporary Photography is credit rated at 180 credits, and comprises two units: Unit one (60 credits) and Unit two (120 credits).
Students successfully achieving Unit one may exit at this point with the award of Postgraduate Certificate.
Both units must be passed in order to achieve the MA, but the classification of the award of MA derives from the mark for Unit two only.