Masters Degrees (Hotel Management)

This programme is designed exclusively for students who already have qualifications or experience in hotel management to enhance and deepen their existing knowledge, understanding and skills.

The Masters in Strategic Hotel Management is an intellectually rigorous programme, drawing on a range of our subject and industry experts, that is relevant to the needs of future senior managers, executives and professionals in the hotel industry.

An integrated approach gives you a truly international perspective on the strategic aspects of hotel management. The programme also offers you the opportunity to pursue specialisation through optional modules that reflect your interests.

Programme structure

This programme is studied full-time over one academic year and part-time students must study at least two taught technical modules per academic year.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

• Strategic Marketing and Brand Management
• Hotel Investment and Finance 
• Hotel Operations Analysis 
• Strategic Human Resource Management 
• Strategic Management Of International Hotel Companies
• Revenue Management 
• Project Management 
• Business Plan for Hospitality and Tourism 
• Applied Dissertation
• Business Planning Dissertation
• Research Methods (SHTM)
• Dissertation (SHTM)

Educational aims of the programme

• An in-depth exploration of the strategic management approaches, techniques and skills required for senior management positions in the hotel industry that builds on the underpinning knowledge of operational management that has been obtained by study at an undergraduate level. This will involve the study of national, international and global hotel chain operations in their various forms
• A high quality education, which is intellectually rigorous and up-to- date, as well as relevant to the needs of future managers, executives and professionals in the hotel industry
• A business management orientation related to the hotel business drawing on a range of cognate areas of study to explain and analyse this particular sector
• An integrated approach so as to provide a coherent view that explores the interrelationships between the various components of the programme, but at the same time by way of optional modules to permit students to pursue an extra element of specialisation relevant to their backgrounds, interests and/or career aspirations
• An international perspective both in scope and coverage
• Up to date information that draws on the stimulus of the school’s recent research activities
• Students with the basis for developing their own approach to learning and personal development

Programme learning outcomes

Following completion of the programme, students should be able to:

• Critically evaluate the development, characteristics, issues and influences relevant to strategic hotel management
• Analyse and debate theoretical and applied knowledge in the management, operation, organisation and provision of hotels
• Evaluate critically a wide range of approaches and techniques relevant to the strategic management of hotels
• Evaluate outcomes and accurately assess/report on their own/others work with justification and relate them to existing knowledge structures and methodologies
• Demonstrate high level learning and problem solving skills
• Conduct research and produce a high quality report: this includes the ability to select, define and focus upon and issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyse the issue; to develop recommendations and logical conclusions; to be aware of the limitations of research work
• Identify modifications to existing knowledge structures and theoretical frameworks and to propose new areas for investigations/ new problems / new or alternative applications and methodological approaches
• Display a range of skills relevant to the needs of existing and future managers, executives and professionals irrespective of their sector of operation, particularly in the areas of analysis and synthesis, communication and presentation skills, computing skills, critical reasoning, data analysis, organisation and planning, report and essay writing skills, interactive and group skills, research skills
• Handle ethical dilemmas likely to arise in management, research and professional practice and to formulate solutions in dialogue with peers, clients, mentors and others

Knowledge and understanding

Following completion of the programme, students should be able to:

• Critically evaluate the development, characteristics, issues and influences relevant to strategic hotel management
• Analyse and debate theoretical and applied knowledge in the management, operation, organisation and provision of hotel
• Evaluate critically a wide range of approaches and techniques relevant to the strategic management of hotels
• Evaluate outcomes and accurately assess/report on their own/others work with justification and relate them to existing knowledge structures and methodologies

Intellectual / cognitive skills

Following completion of the programme, students should be able to:

• Demonstrate high level learning and problem solving skills
• Conduct research and produce a high quality report: this includes the ability to select, define and focus upon and issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyse the issue; to develop recommendations and logical conclusions; to be aware of the limitations of research work
• Identify modifications to existing knowledge structures and theoretical frameworks and to propose new areas for investigations/ new problems / new or alternative applications and methodological approaches

Professional practical skills

Following completion of the programme, students should be able to:

• Handle ethical dilemmas likely to arise in management, research and professional practice and to formulate solutions in dialogue with peers, clients, mentors and others

Key / transferable skills

Following completion of the programme, students should be able to:

• Display a range of skills relevant to the needs of existing and future managers, executives and professionals irrespective of their sector of operation, particularly in the areas of analysis and synthesis, communication and presentation skills, computing skills, critical reasoning, data analysis, organisation and planning, report and essay writing skills, interactive and group skills, researchskills.

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.

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Our Masters in International Hotel Management focuses on the operation, delivery and management of successful hotel (and hotel related) services worldwide.

An integral aim of the programme is to encourage you to consider hospitality management from a range of perspectives.

Successful hotels are increasingly recognising that they can thrive and gain real competitive advantage from the effective management of assets, competences and capabilities.

Through this programme, you will gain the ability to identify and understand the key decisions facing hospitality managers, as well as evaluate alternative approaches to the management of the areas mentioned above.

Programme structure

This programme is studied full-time over one academic year. It consists of eight taught modules and a dissertation.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

• Hospitality Tourism and Events Operating Systems
• Hospitality Services Marketing 
• Organisational Behaviour
• Accounting and Finance for Business
• Strategic Management of International Hotel Companies
• Business Plan for Hospitality and Tourism
• Consumer Behaviour 
• Revenue Management 
• Ethics and Corporate Social Responsibility 
• Current Issues in Hotel Development and Management
• Research Methods (SHTM)
• Dissertation (SHTM)

Educational aims of the programme

The programme aims to provide a high quality, vocational education which is intellectually rigorous and up-to- date, as well as relevant to the needs of existing and future managers, executives and other professionals in the hospitality industry.

In addition to subject-specific knowledge, the programmes aim to develop generic management skills necessary to be effective in todays’ challenging business environment.

The programme has a business management orientation related to the hospitality sector and draws upon a range of cognate areas of study to explain and analyse the particular sector. It takes an integrated approach so as to provide a coherent exploration of the inter-relationships between the various components.

In addition, by way of elective modules, students on the programme can specialise in particular aspects relevant to their backgrounds, interests and aspirations.

The programme is international in scope and coverage, and lecturers draw upon the most recent research to inform their teaching. The programme aims to develop students as independent and reflective learners, able to continue their learning once in their chosen professions in the hospitality industry.

Programme learning outcomes

Knowledge and understanding

Upon completion of the programme, students will gain:

• A systematic, in-depth understanding of the development, issues and influences relevant to the student’s chosen area of study in management
• A high level of theoretical and applied knowledge of the management, operation, organisation and provision of business or service sector education

An understanding of the research process

Intellectual / cognitive skills

Students will develop the ability to:

• Independently critically evaluate approaches and techniques relevant to management in the sector concerned
• Evaluate outcomes and accurately assess/report on own/others’ work with justification and relate them to existing knowledge structures and methodologies
• Demonstrate high level learning and problem solving abilities in the range of modules studied 

Professional practical skills

Students will gain the ability to:

• Conduct research and produce a high quality Dissertation: this includes the ability to select, define and focus upon an issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyse the issue; to develop recommendations and logical conclusions; to be aware of the limitations of the research work
• Identify modifications to existing knowledge structures and theoretical frameworks and therefore to propose new areas for investigation, new problems, new or alternative applications or methodological approaches

Key / transferable skills

Students will learn:

• A range of generic skills relevant to the needs of existing and future managers, executives and professionals, irrespective of their sector of operation. These will include analysis and synthesis, oral and written communication, computing/IT literacy, critical reasoning, data analysis, organisation and planning, problem solving, independent and group working and research
• An awareness of ethical dilemmas likely to arise in research and professional practice and an ability to formulate solutions in dialogue with peers, clients, mentors and others

Application and evaluation

Students will be able to demonstrate:

• An understanding of and ability to evaluate some approaches and techniques relevant to management in the sector concerned
• An ability to evaluate outcomes and accurately assess/report on own/others’ work with justification and relate them to existing knowledge
• An ability to demonstrate learning and problem solving abilities in the range of modules studied

Synthesis and creativity

Students will gain an ability to identify modifications to existing knowledge structures and theoretical frameworks and therefore to propose new problems

Transferable skills

Studdents will complete the programme with a range of generic skills relevant to the needs of managers, particularly in oral and written communication, computing/IT literacy, critical reasoning, data analysis, organisation and planning, problem solving, independent and group working

Ethical understanding

Students will have an awareness of ethical dilemmas likely to arise in professional practice

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.

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Hospitality, travel and tourism generate 10% of global GDP and provide 277 million jobs (1 in 11 jobs) in the global economy. The ongoing growth of almost 4% out-performs growth in the majority of industry sectors – according to the World Travel and Tourism Council (2015).

The MSc in International Tourism and Hospitality Management has been developed in response to this rapidly growing market demand and is one of the first Masters of its kind offered by a Russell Group University in a globally recognised EQUIS accredited Business School.

The programme offers an international and intercultural experience preparing you for a career in the global marketplace.

You’ll have the opportunity to take up summer school opportunities with some of the Business School’s prestigious international partners including Kedge Business School (France), Zagreb School of Economics and Management (Croatia) and the University of Ljubljana – Faculty of Economics (Slovenia). You will also be able to gain international work experience during the winter break at one of the world’s most desired destinations, Dubai, a global city and business hub of the Middle East.

During semester two, you’ll have the option to undertake a field trip in locations such as South Africa, Dubai and other European countries and on completion of your first year you’ll be able to apply to work in some of the world’s leading employers, such as Marriott, IHG hotel group, Accor, Disney Resort Paris to name but a few.

Whatever options you select, you can be sure that our worldwide industry connections will enable you to study the hospitality industry from an entrepreneurial, international, operational and strategic management perspective. You will be taught by internationally acclaimed experts who use real life projects and case studies to ensure you leave Exeter with the best possible preparation for the next step in your career.

Study abroad and gain a second Masters qualification

The double degree option enables you to gain a second Masters qualification by studying for a year with one of our prestigious partner universities. For more information on this and other postgraduate study abroad opportunities, visit the Business School’s Study Abroad webpages. (http://business-school.exeter.ac.uk/programmes/postgraduate/studyabroad/)

Programme structure

During the programme you will study modules (including the dissertation) totalling 180 credits. Please note that programme structures may be subject to change. Descriptions of the individual modules are given in full on the Business School postgraduate module list http://business-school.exeter.ac.uk/programmes/postgraduate/modules/ .

Compulsory modules

Recent examples of compulsory modules are as follows; Managing People; Research Methods; Marketing; Work Based Project and Hospitality Sociology and Economic Framework

Optional modules

Optional modules will be available under different pathways, some recent examples are as follows;

*Marketing pathway; E-Business; Environmental Purchasing; Critical Marketing; Supply Chain Management; Google Module and Study Field Trip

*Human resource management pathway; Employment Relationships and Law; International Marketing and Financial Analysis; Purchasing and International HRM and Study Field Trip

*Strategic and operational pathway; Logistics Purchasing; Multisite Operations Management and Logistics; Strategic Purchasing; Critical Marketing and Study Field Trip

*Events management pathway; Events Management; The Business of Events and Study Field Trip

*Tourism pathway; Tourism Business: Management Impacts and Evaluation; International Tourism Management and Development;

*Sustainable Tourism Management; Tourist Behaviours; Tourism, Policy and Strategy and Study Field Trip

Careers

Our Master’s programmes are designed to prepare you for a successful career, wherever in the world you plan to work. Employers expect advanced communication and technical skills, team-working and independent research, project-management and the very latest specialist knowledge from their postgraduate recruits.

An MSc in International Tourism and Hospitality Management will enable you to develop the tourism, management and professional skills and subject expertise that will make you a valuable asset from day one of your career.

Careers in International Tourism and Hospitality Management

An MSc in International Tourism and Hospitality Management, with its emphasis on data analysis, strategy and sustainable and global thinking, prepares you to be a leader in international tourism and to develop a career in a variety of roles, including:

Hotel manager
Tourism officer
Tourism consultant
Marketing executive
Property analyst

Potential employers include international hotel chains such as Hilton, Holiday Inn, Radisson; smaller boutique hotels and eco-resorts; tourism authorities; government advisory boards; Destination Management Organisations (DMOs); National Parks and Business Improvement Districts (BIDs). Increasingly, most employers in this area expect post holders to become involved with economic development, strategic planning and regeneration issues. The private sector, which includes private heritage sites, visitor attractions and leisure and conference companies, also provides a wide range of employment opportunities.

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This innovative course prepares you for management within various sectors of the worldwide tourism industry. The continued growth of this industry has brought about an increasing need for flexible and skilled managers able to operate at a global, as well as national and local level. In a rapidly changing tourism environment, you are grounded in the skills necessary for strategic analysis and the knowledge necessary for informed and flexible decision-making.

About the course

The course is designed to cater for local and international professionals within the industry who wish to gain the necessary qualifications and theoretical awareness to enabling you to advance your careers or operations. It will also appeal to recent international and home graduates who wish to acquire the specialist knowledge and qualifications necessary in order to manage tourism operations.

This programme has a core set of modules, with all of the functional business management modules delivered in Stage 1: People Management and Development, Decision Making for Managers (Finance and Accounting) and International Tourism Marketing. In addition, a Research Method module is designed to clearly contextualising research in Tourism, Hospitality and Event Management. In doing so, this will enable the students to benefit from the growing research expertise of the subject group to assure a sound transition to Stage 2 where students will be required to evolve understanding into new spheres or deploy knowledge in more practical context.

At stage 2, there are two core modules 'Contemporary Themes: Tourism/Hospitality/Event Management provides students with opportunity to explore current trends and issues affecting an industry of their interest. The other core module is 'Live Project: Tourism/ Hospitality/Event Management' is designed to provide students with an insight into the nature of tourism, hospitality and event organisations through immersion in live project research. Students are also given the flexibility to create their curriculum by choosing three out of five optional modules. 'Project Management' and 'Residential Field Trip' modules are created to enhance practical skills at networking and applying theories to practice. The 'Ethical Dimensions of Tourism' and 'Crisis and Risk Management in Events' and 'Urban Regeneration' are developed to address the increasing concern for businesses in the areas of ethics and crisis management.

At Stage 3, students complete a research dissertation in the specialist area you have chosen. This provides the opportunity for you to apply your knowledge and evaluate the complex nature, structure and functional areas of the tourism, hospitality and event industries, and their global trends and implications in different geographical, economical and socio-cultural contexts.

This course provides a contemporary, critical, and international programme of study which guides students through the main debates, research, and techniques of the area of study. It provides the students with qualities, skills and qualifications thereby enhancing their employment opportunities and their career advancement. The programme team is committed to a philosophy of rigour and the provision of guided choice in the programme of study. A richness of approach will emerge not just from the teaching, but also from the international student cohort.

*A supplementary fee applies to the residential field trip.

Careers

We are preparing graduates for successful careers in the hospitality, recreation or tourism industries or in an associated government agency with an international, national or local focus. Graduates from the programme are employed by international hotel chains (Four Seasons Hotel, Marriott Hotels, Sheraton Hotels, The Ritz Carlton, Starwood Hotel Group) in China, India Macau, Thailand and Great Britain, as well as working for independent hotels and Event Management companies in Great Britain. Other careers pursued by our Graduates include Recruitment Agents, Lecturers and entrepreneurs (travel company, import and export trading company).

Teaching methods

We offer a varied programme of teaching that includes facilitated seminars, practical workshops, projects for companies, web-based learning, case study analysis and traditional lectures. We also provide sessions by visiting staff, practitioners and consultants to give a varied perspective of the topics covered. You will be assessed through a variety of coursework including presentations, reports and projects. You will also be required to complete a dissertation and will be supported by a dissertation supervisor.

Structure

Core Modules
-Accounting and Finance in the Organisation
-Contemporary Themes: Tourism/Hospitality/Event Management
-Dissertation: BSITH
-International Tourism Marketing
-Live Project: Tourism/Hospitality/Event Management
-People Management and Development
-Research Methods for Tourism, Hospitality and Event Management

Optional
-Crisis and Risk Management in Events
-Ethical Dimensions of Tourism
-Project Management
-Residential Field Trip
-Urban Regeneration

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This programme offers the opportunity to learn from leading academics and practitioners working in the field of sustainable tourism management.

You will learn about management decision-­making, the significance and complexity of managing human and financial resources, and the critical issues involved in marketing international tourism and travel.

All our programmes are underpinned by an emphasis on the impact of globalisation for the international tourism industry, and a critical evaluation of ethical and social responsibility in business, and tourist behaviour.

The School of Sport and Service Management, where the course is based, is an affiliate member of the United Nations World Tourism Organization (UNWTO) which informs our teaching and your learning. We are also a member of the UNWTO Knowledge Network, which will give you access to the extensive UNWTO e-library.

The course is suitable if you are looking to convert from another subject area and pursue a future career in tourism or if you already have a grounding in tourism or related subject areas such as business, management, events, hospitality or sport.

Course structure

The course is delivered by staff that are actively involved in research and consultancy, ensuring that the curriculum and classroom discussions are informed by current knowledge and practice in the management of international tourism.

Full-time students normally attend class two days per week, while part-time students usually attend once per week. Some modules may be delivered intensively over several consecutive days.The course is delivered through a variety of lectures, workshops, presentations, tutorials and case studies with an emphasis on interactive learning.

A distinctive feature of postgraduate study within the school is the flexibility and choice provided by the final project. Guided by your programme of study and in consultation with an individual supervisor, there are several options open to you. Whether undertaking an academic dissertation, an applied piece of research such as a business or enterprise project or a study that includes a portfolio or exhibition of work, the final project enables you to pursue your own particular interest in an area relevant to your programme of study.

For international students, the MSc also offers an extended masters route with English language study for between two and sixth months before the course begins.

Areas of study

Tourism is a global sector, and so international perspectives will be at the heart of your learning experience. Alongside your student peers, you can expect to gain valuable insight into topics such as destination planning and management, responsible tourism practices, tourism impacts, destination marketing, and mass/niche tourism development strategies. We also offer unique opportunities to study visual discourse in tourism, and management issues in the global cruise industry.

You will work both individually and in small, multi-­national teams to develop international capabilities and build global networks, learning how to adapt your knowledge to a variety of cultural settings.

Our MSc students come from across the world from a variety of backgrounds, and you'll benefit greatly from sharing experiences.

You will take five core management modules and one option module from a choice of four.

Modules:

Globalisation, Society and Culture
Marketing for Tourism, Hospitality and Events
Professional-based Learning
Critical Perspectives in Tourism Management
Destination Management and Planning
Final Project

One from:

Strategic Business
Visual Culture: Travel, Tourism and Leisure
Contemporary Issues in Cruise Management
Consultancy

Professional experience

Professional-Based Learning Module:

All credit-based postgraduate courses at the School of Sport and Service Management offer the Professional-Based Learning module.

The module offers you an opportunity to undertake practical experience in a work environment and gain invaluable first-hand knowledge. It is designed to help you engage with the process of planning and delivering expertise in practice, and to reflect upon and take steps to improve your academic, personal and professional skills.

In Semester 1 (September–January) you will have classes on CV development, interview skills, target setting, reflective practice and experiential learning, leading to 100 hours of professional experience in Semester 2 (February–June). This experience could take the form of a part-time job, an unpaid internship, a volunteering opportunity in the university or time as a mentee in your chosen industry. You can also take this module as part of a live consultancy in connection with one of your tourism, sport, hospitality or event modules, either in the UK or a School of Sport and Service Management project overseas.

Our school-based Employability Hub will be on hand to assist you in securing an experience that best meets your career goals and aspirations. Professional experience will enhance your practice and academic knowledge, and many of our students have started their careers with their placement organisation.

Careers and employability

Our programme prepares you for a wide range of possible employment options in international tourism.

Our graduates work for some of the world's largest tourism and travel companies in sales, marketing, human resources and finance. Many hold senior management positions in private and public sector organisations, such as tour operators, cruise lines, international hotel and restaurant chains, destination management and marketing organisations, and transportation providers.

Those with entrepreneurial skills run their own enterprises, whilst others work as freelance consultants in a wide range of service industries. A substantial number of graduates embark on PhDs before starting their career in academia.

Whether you are thinking of starting a career in tourism management or are already working in the sector, the University of Brighton’s International Tourism Management MSc will enable you to begin a successful and rewarding future.

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The Master's programmes in Hospitality Management prepare you for the specific challenges of an executive in the hospitality sector – an ideal start to your career:

You will learn how to apply specific strategic and operative management concepts to international companies
You will expand your knowledge of the structure and the success factors of value-enhancing business models – in the hospitality sector in general and in the hotel sector in particular
You will discuss the establishment and maintenance of international hotel brand names, the financing of growth strategies and the profit-oriented running of individual hotels

Step-by-step to your Master's degree in International Management · Hospitality

First semester
In the first semester you will update and expand your technical competence in subjects of "General Management".

Second semester
The choice is yours: Under the technical supervision of your lecturers, you can choose four out of six possible areas of focus and thus define a first cornerstone of your personal competence profile.

International Organizational Behavior
Internal Human Resource Management
International Management Accouting and Control
International Marketing
International Financial Management
International Financial Accounting

Third semester
The third semester is for yourexpanding specialisation in the field of hospitality management.

Fourth semester
In this semester you complete your studies by writing your Master's thesis. The thesis is written under the expert supervision of professors and lecturers as an independent scientific paper for solving a management task.

Academic and practically-oriented modules

Compulsory Modules
Academic research methods
Applied statistics
Strategic aspects of service management
Performance measurement and management
International economic policy
International business ethics
Corporate governance in an international context

You can also significantly improve your career prospects with various language courses – e.g. with commercial English, Italian, French, Spanish, Chinese, Arabic or Russian.

Optional compulsory modules (4 out of 6)
International Organizational Behavior
Internal Human Resource Management
International Management Accouting and Control
International Marketing
International Financial Management
International Financial Accounting

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Wherever in the world you want to work, the hospitality and tourism industry provides opportunities like few others. The sector - ranging from international hotel chains, airlines and tour operators to conference venues, tourist boards and government organisations - is one of the most diverse and exciting industries around, providing management opportunities worldwide in business operations, marketing, sales, customer service, HR, research, logistics and policy. Employment in this sector is set to grow over the next few years and the demand for senior and specialised roles will increase.

To excel in this industry you need to be a good leader, manager, entrepreneur and show awareness of the ethical, cultural, environmental and social settings within which you are working.

This Masters degree helps prepare you for this. We encourage an entrepreneurial and questioning approach to the industry, examining growth and development through the prism of social responsibility and sustainability. The degree also emphasises the management of strategic issues that arise in the sector, through the specialist modules of marketing, business development and management, leadership and cross cultural management.

We examine the needs of both the commercial and non-commercial elements of the sector and the networks and partnerships that link them.

Field trip

Postgraduate students enrolled in the MSc International Tourism and Hospitality Management join a residential five day trip Semester 2. For the last three years we have been to Belfast where we study the processes of city marketing. On your return we analyse the issues that the city faces in becoming a competitive destination and you write a City Marketing plan for Belfast.

International Tourism and Hospitality Management Top-up

If you already hold the Level 7 Postgraduate Diploma in Tourism and Hospitality Management from either the Confederation for Tourism and Hospitality (CTH) or the Organisations for Tourism and Hospitality Management (OTHM) you can top-up your qualification to a full MSc by studying a research methods module and researching and writing a 20,000 word dissertation.

The degree is jointly delivered with ESHotels in Paris enabling you to integrate with students from this course when you jointly participate on a field trip.

Modules

Year 1

Critical issues in tourism and hospitality industry
City marketing
Cross-cultural management
Business and management strategy
Marketing strategy
Professional leadership

Optional placement year

Year 2

Choose from the following options:

Dissertation
Extended management report

Part-time = two modules a year for three years then dissertation in Year 4; or four modules in Year 1 then two modules plus the dissertation in Year 2, with dissertation extending into Year 3.

Teaching and learning

Classroom teaching includes a mix of traditional lectures, seminars, workshops and guest lectures from industry stakeholders. We undertake a real life business development scenario with our industry partner Merlin Entertainments and undertake a residential field trip in Semester 2.

The nature of the teaching and assessment will allow you to apply the theories and processes learnt in class to their preferred setting (e.g. public or private sector; tourism or hospitality industries; UK, European or International).

We are currently negotiating a partnership with InHolland University, Amsterdam, where you could study Semester 1 in Amsterdam and complete Semester 2 and the dissertation at LSBU (This option is open to UK and EU students only).

Academic expertise

Department staff are experts in their respective fields of urban, environment, tourism, heritage and leisure and related educational policy. Many have professional affiliations, appointed positions and research links, for example with the Association for Tourism in Higher Education, Local Economy, The Landscape Research Group, The Organisation for Tourism and Hospitality Management (OTHM), the Confederation of Tourism and Hospitality, the Chartered Institute of Marketing and the Tourism Society. We integrate these links into our teaching wherever possible.

Tools and knowledge

The course develops the appropriate skills, tools and knowledge to operate innovatively in the global tourism and hospitality environments. The nature of the teaching and assessment allows you to apply the theories and processes learnt in class to your preferred setting (e.g public or private sector; tourism or hospitality industries; related policy and government organisations; UK, European or international).

Placements

If you are a home or EU student you may wish to consider undertaking a voluntary year-long work placement in the UK or overseas to gain, extend or seek variety in your experience within the industry prior to studying with us. If you undertake such a placement you may use this as the basis for an extended industry-related management project instead of the traditional dissertation. This is subject to prior approval by the Course Director and must be an investigation into an aspect of management that is worthy of investigation and is subject to the usual academic discipline.

This option is not open to overseas students, as Home Office regulations mean that overseas students are unable to get a visa for the placement year.

Professional links

We have a wide range of industry speakers on the course and you undertake a range of projects that bring you into contact with managers from the sector. In particular, you'll undertake a research project for the global attractions company Merlin Entertainments in Semester 1 where you analyse their operations and policies, develop solutions to a particular challenge and report back directly to their managers.

International Tourism as a career

Tourism is an international service industry and so you can probably expect a busy, fast-paced job wherever you decide to specialise, interacting with different people and organisations around the globe.

Our LSBU post graduates work around the world. Many work for international companies, tourist boards, policy and development institutes, acquiring senior management skills as they progress.

The nature of the industry - the large majority of organisations in the sector are small to medium enterprises (SMEs) - also provides opportunities for you to start your own business. Web-based tour operations, restaurants and events management companies are all popular options for start-ups. You certainly have choices over the route you take into this vast sector.

Career progression

There is a worldwide shortage of well qualified tourism and hospitality managers, particularly in Asia, and this professional Masters qualification will help you to progress your career. If you are academically minded this could also be a positive step towards a PhD and academic career.

LSBU Employability Services

LSBU is committed to supporting you develop your employability and succeed in getting a job after you have graduated. Your qualification will certainly help, but in a competitive market you also need to work on your employability, and on your career search. Our Employability Service will support you in developing your skills, finding a job, interview techniques, work experience or an internship, and will help you assess what you need to do to get the job you want at the end of your course. LSBU offers a comprehensive Employability Service, with a range of initiatives to complement your studies, including:

• Direct engagement from employers who come in to interview and talk to students
• Job Shop and on-campus recruitment agencies to help your job search
• Mentoring and work shadowing schemes.

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This is a broad course that prepares you for a successful management career in the international hospitality, events and tourism industries. You will be introduced to key concepts, including the psychology of consumer behaviour, how to create a marketing plan, hospitality operations and strategic financial management. You don’t need to have previously studied hospitality, events or tourism management and prior work experience is not required.

After completing your academic studies, you will have the option to undertake a one-year paid work placement as part of the course (sandwich mode). You will be fully supported in finding a placement and supervised throughout.

The School provides you with opportunities to interact with professionals, employers and alumni. This helps you to develop your networking skills and to gain useful, global contacts for the future. Our unique Bacchus Mentoring Programme gives you one-to-one support from a senior industry professional.

Why choose this course?

• Our unique Bacchus Mentoring Programme gives you one-to-one support from a senior professional, who will help you to develop your professional skills and advise you on your future career.
• The Oxford School of Hospitality Management is ranked top in the UK for hospitality management education (CEOWorld magazine, 2015). In a recent survey 89% of MSc International Hospitality, Events and Tourism Management students said that they would recommend Oxford Brookes to potential students (PTES, 2016).
• Our students and staff come from all over the world. This gives you a multicultural learning and social environment in Oxford, one of the world's great student cities and prepares you for working in a culturally diverse industry.
• You will learn from recognised experts in their fields - those who write the books that support your learning. Additionally, you will frequently engage with industry experts through our range of events and international visiting speaker programme.
• You will become a member of the school's Bacchus Society, which will give you the opportunity to meet successful alumni and industry experts at exciting events such as the Bacchus Alumni Awards.
• Learning and teaching is student-centred, participative and interactive. You will take part in workshops, seminars, lectures, case study analysis and one-to-one tutorials. Practice and theory is integrated into your learning and assessment: a computer-based hotel simulation project will introduce you to the crucial links between financial, human resource, marketing and operations management.

Course content

The following compulsory modules enable you to develop a deep understanding of the complexity of international hospitality, events and tourism management.

• Hospitality, Tourism and Events Synthesis
• Tourist Consumer Behaviour and Marketing
• Hospitality Operations Management
• Contemporary Issues in International Hospitality, Events and Tourism
• Research Methods
• Dissertation
• Mentoring and Leadership Development

Elective modules

You can choose one elective module from the following:

• Tourism Digital Distribution Strategies
• Events
• Intercultural Leadership
• Revenue Management
• Tourism Innovation and Entrepreneurship

Please see the following course structure charts:

September Entry

January Entry

Teaching and learning

The innovative learning experience on this course is very much student-centred and interactive. You will take part in multicultural group work, case studies, workshops, seminars, lectures, events and one-to-one tutorials. Alumni and senior industry professionals contribute to the programme through guest lectures. You will have the opportunity to be personally mentored by an industry leader.

The tutors are internationally renowned for their research and consultancy activities, and their excellent links with hotel, tourism and events industries. They bring commercial expertise into the classroom to inform you of contemporary developments taking place in hospitality and tourism industries.

Approach to assessment

Assessment is based predominantly on individual coursework and the dissertation. There is an examination in the Strategic Financial Management module.

Field trips

Each year, there is a series of field trips to events such as the World Travel Market and visits to destinations, attractions, hotels, museums and the corporate office of a leading international hotel company.

Field trips are optional and are paid for by the student.

Attendance pattern

The full-time mode involves approximately 15 hours of contact time per week, but in addition there is a significant amount of independent and group study time. You will therefore be expected to take a great deal of responsibility for your own learning and to manage your time effectively.

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This programme addresses, from an international perspective, the various elements of the hospitality industry and their interrelationships.

You will graduate equipped with the skills to evaluate and analyse the international hospitality sector from a managerial, operational and organisational perspective.

The structure of our Euromasters programme includes the opportunity to undertake a placement in industry between the two years of study.

This experience gives students (particularly those with little prior work experience) a significant advantage in terms of employability upon graduation.

You will also, through optional modules and your dissertation, be able to tailor your education to your career aspirations.

Programme structure

This programme is studied full-time over two academic years. It consists of twelve taught modules and a dissertation.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

• Hospitality and Tourism Operating Systems
• Hospitality Services Marketing
• Organisational Behaviour
• Financial Management
• Strategic Management of International Hotel Companies
• Revenue Management
• Asset Management
• Ethics and CSR
• Current Issues in Hotel Development and Management
• Business Plan
• Innovation and New Product Development
• Start-up Ventures in Hospitality
• Strategic Marketing and Brand Management
• Hotel Investment and Financial Management
• Strategic Human Resource Management
• Research Methods (SHTM)
• Dissertation (SHTM)

Educational aims of the programme

The aims of the new programme are to provide:

• A high quality education, which is intellectually rigorous and up-to-date, as well as relevant to the needs of future managers, executives and professionals in the hospitality industry
• A business management orientation related to the hospitality business drawing on a range of cognate areas of study to explain and analyse this particular sector
• An integrated approach so as to provide a coherent view that explores the interrelationships between the various components of the programme, but at the same time by way of elective modules permits students to pursue an extra element of specialisation relevant to their backgrounds, interests and/or career aspirations
• An international perspective both in scope and coverage
• Up to date information that draws on the stimulus of the School’s recent research activities
• Students with the basis for developing their own approach to learning and personal development

Programme learning outcomes

Knowledge and understanding

• Critically evaluate the development, characteristics, issues and influences relevant to strategic hospitality management
• Analyse and debate theoretical and applied knowledge in the strategic management, operation, organisation and provision of hospitality services
• Evaluate critically a wide range of approaches and techniques relevant to strategic management in the hospitality sector
• Evaluate outcomes and accurately assess/report on their own/others work with justification and relate them to existing knowledge structures and methodologies 

Intellectual / cognitive skills

• Demonstrate high level learning and problem solving skills
• Conduct research and produce a high quality report: this includes the ability to select, define and focus upon and issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyse the issue; to develop recommendations and logical conclusions; to be aware of the limitations of research work
• Identify modifications to existing knowledge structures and theoretical frameworks and to propose new areas for investigations/ new problems / new or alternative applications and methodological approaches

Professional practical skills

Handle ethical dilemmas likely to arise in management, research and professional practice and to formulate solutions in dialogue with peers, clients, mentors and others

Key / transferable skills

Display a range of skills relevant to the needs of existing and future managers, executives and professionals irrespective of their sector of operation, particularly in the areas of:

• Analysis and synthesis
• Communication and presentation skills
• Computing skills
• Critical reasoning
• Data analysis
• Organisation and planning
• Report and essay writing skills
• Interactive and group skills
• Research skills

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.

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The Diploma in Management Studies (DMS) is one of the longest established management qualifications in the UK and will be recognised by employers in all industries and sectors.

Management Studies is a postgraduate course specifically designed for those who have started their careers and may be working in a wide variety of managerial, technical and professional roles and in an equally wide variety of industries, sectors and professions.

The DMS aims to provide you with a rigorous and stimulating postgraduate business and management education, one that will involve you in developing alongside other experienced managers, professionals and technical specialists.

LEARNING ENVIRONMENT AND ASSESSMENT

The University is located on a compact campus near the centre of the busy city of Preston in the northwest of England. Preston is a major administrative and commercial centre which benefits from good road and rail links to the rest of the country.

The Business School's state-of-the-art Greenbank and Brook buildings offer a comprehensive range of study, learning and social facilities including a postgraduate study room, cybercafé and easy access PC workstation rooms.

The Library and Learning Resource Service (LLRS) provides a library of books, journals, and other media as well as study facilities, including bookable rooms for group use. The LLRS also provides access to electronic journals and electronic information services, via the University's PC network, while document delivery services make it possible to get hold of published texts which are not in our collections.

Within each module the assessment methods are designed to contribute to your continuing development - giving feedback on a regular basis, identifying opportunities for improvement, and providing periodic evaluations of progress.

FURTHER INFORMATION

This demanding two year programme offers you a range of key benefits, each of which will contribute to your development into an effective professional or manager working in a business management context:
-Apply the latest thinking on business management to the analysis of the key problems being experienced by the world's major businesses.
-Possess a thorough understanding of management, marketing, accounting and finance, human resource management, strategic management, management environment, change management and business and management ethics.
-Develop the research skills necessary to tackle management problems, issues and learning.
-Undertake your own postgraduate study of a topic within the field of business management that has interest and relevance to your development.

A distinctive feature of the programme at the University of Central Lancashire is that you will participate in the two day Year 1 residential programme at the start of your time with us. Located in a nearby hotel, the programme will aid your induction into the DMS and will kick start the essential bonding between you and your fellow students. Developing an open and supportive culture is vital to the success of the DMS and will really ensure you get the most from the experience.

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Facilities Management (FM) is one of the fastest growing professions within the UK providing a holistic, integrated approach to the delivery and management of property and associated support services; enabling both the organisation and individual to pro-actively and effectively manage assets, contents and components for the benefit of the users.

Course Overview

The course offers a stimulating part-time pathway, allowing flexibility for individuals with responsibilities and commitments, to progress to Master’s level within the field of: Facilities, Property and Asset Management. The programme is modular, containing both core and elective options within Part One and a Dissertation; generally work related, in Part Two. The latter is often completed remotely but with full workplace support being provided by an experienced supervision team and specialist University support staff.

This is the only post-graduate F.M. related qualification offered within an educational establishment in Wales and the south-west of England. The programme is eminently suited to those working within or aspiring towards a senior management position, addresses cutting edge, strategic and operational issues that impact upon estates, property, facilities and corporate business services. The current mode of attendance for Part One occurs at the Mount Pleasant campus in Swansea, generally taking place on a Wednesday afternoon, between 2.00pm and 8.00pm.

Existing and past students have entered the programme from a range of specialist discipline areas, including engineering, building services, surveying, hotel services, general business administration, hard and soft F.M. property, project management, town planning, health-care etc. Their employers have included international PLCs, central government, local authorities, professional practices, Universities, Further Education colleges, Housing Associations, outsourced F.M. organisations, Welsh Government Agencies etc.

Modules

Candidates study at a high level, a range of inter-related topics that will typically include:
-Strategic Property Management and Procurement,
-Management of Human and Organisational Resources,
-Building Maintenance and Property Asset Management,
-Services and Energy Performance of Buildings
-Health & Safety Management
-Research Methodology
-Dissertation

Individual modules can be studied on a semester basis to meet an individual or professional body’s CPD requirements, and used to build subsequently onwards to more formal academic qualifications.

Key Features

Effective FM is critical where highly serviced buildings and spaces are provided but has many other applications that embrace the commercial property, housing and business support areas. Many candidates use the programme to enhance their management and business skills whilst underpinning technical and professional subject knowledge, in areas such as the environment, asset management and building technologies, waste management, energy use, health and safety as well as developing core business and people management skills.

Few who currently operate in this fast moving field have received formal training or qualifications within this highly rewarding industry and hence major opportunities exist for Master’s graduates.

Assessment

Assessment is via industry related case study based assignments, some formal examinations, presentations to panels and a dissertation that can be very closely focussed to the candidate’s current employment or area of career aspiration.

Career Opportunities

Most candidates are employed full-time and a number of students past and present have gained considerable career enhancements, as a consequence of their formal studies with the University. Candidates work for major international PLCs, central and local government funded bodies/agencies, social housing, education and health-care.

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This course is a conversion course, it is ideal for graduates who would like to change subjects or career direction.
This Master's degree is intended to provide you with an advanced understanding of the hotel & food services industries and a managerial perspective of how to run such organisations. It is anticipated that after completing this course, you'll have the capacity to be involved in more analytical, developmental and strategic perspectives of the industries and will develop insights into the issues affecting these industries than at undergraduate level.

The emphasis of this course is on accommodation management, food & drink, and the food service sector. As such, this is a course with an operational management focus, although it will also provide you with the opportunity to identify and engage with selected areas of specialism within these industries such as revenue management, IT applications, and human resource management.

You will also have access to a wide range of extra curricula activities and qualifications, such as our visiting speakers programme including representatives from Hilton International, Shangri-la Hotels, Fairmont Hotels, Le Manior aux Quat Saisons and many more. You will have the opportunity to attend our annual hospitality student conference and to undertake added value courses such as the Wine and Spirits Trust Award, trips to the World Travel and Tourism Market, London and to participate in the HOTS Hotel Simulation package.

Placement

As part of this course you can take an optional minimum 30-week work placement giving you further hands-on experience and understanding of the industry. The placement will take place after the taught elements of the course are complete.

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The hospitality industry is growing rapidly throughout the world and employment prospects for graduates are excellent. This course will help you to start or develop your career in international hospitality.

The course is designed and delivered by an industry-experienced team of academic staff, with an international focus attracting students from around the world. The course supports you in developing a broad range of professional, technical and transferable skills required by the industry. You gain the theoretical background, skills and experiences to become a successful leader in the hospitality industry.

You take core modules including • business and management strategy • the global hospitality experience • leadership and management skills development • consumer behaviour • marketing and technology in hospitality • sales and revenue management • work-related learning.

This range of modules ensures you develop as a well-rounded and transnational manager, capable of achieving business objectives across cultures. You also take a module on research methods to support your masters dissertation research project.

You also choose an option module based on your personal interests and development plan. This is designed to provide an in-depth exploration and critical understanding of an area of the hospitality industry, such as • strategic resort hotel management • hospitality service excellence • managing profitable food and beverage operations • talent management • managing the property asset.

The course also includes a range of learning methods to improve your knowledge and professional experience, such as guest lectures from industry experts, online and video technologies, field trips and live consultancy projects with real organisations.

The work experience route involves a 12 month work placement in the UK or overseas. During your placement you improve your practical management skills and employability, gaining real experience in industry. We help you secure a placement by running employability workshops and have dedicated placement team to support you. Past students have had placements with world leaders in hospitality including • Ritz Carlton • The Gleneagles Hotel • Hilton hotels • JW Marriott • Conrad. Download our work placement guide (PDF, 52KB) for more information.

The course is based on the following principles

• excellent student experience
• business engagement and employability – through the work-related learning module and the industry mentor scheme
• flexibility – through option modules and the bespoke work-related learning module

Professional recognition

This course is accredited by the Institute of Hospitality, the international hospitality professional membership body for managers and aspiring managers. 

Course structure

September start – typically 12 months or 24 with work placement

January start – typically 15 months

Core modules

• Business and management strategy (30 credits)
• The global hospitality experience (15 credits)
• Leadership and management skills development (15 credits)
• Consumer behaviour, marketing and technology in hospitality (15 credits)
• Sales and revenue management (15 credits)
• Work-related learning (15 credits)
• Research methods (15 credits)
• Dissertation (45 credits)

Optional modules

You choose one from

• strategic resort hotel management (15 credits) • managing innovation and change in hospitality (15 credits) • hospitality project management (15 credits) • hospitality management consultancy (15 credits) • strategic financial analysis (15 credits) • strategic use of ICT for hospitality (15 credits) • hospitality service excellence (15 credits) • managing profitable food and beverage operations (15 credits) • managing the property asset (15 credits) • talent management (15 credits) • sales and revenue management (15 credits)

Assessment

• essays
• management projects
• problem solving exercises
• group work
• dissertation

Employability

There are international career opportunities in organisations such as • food and service management • hotel corporations • conference and event organisers • restaurant groups • national tourist organisations • international tour operators • transport operators • visitor attractions • resort management • government agencies.

Our graduates have gained positions in the USA, Australia, Spain, China, Malaysia and the UK with companies such as • Intercontinental hotels • Hilton hotels • Disney • British Airways • Compass group.

Many of our students already have careers when they begin the course. After graduating, they are in an excellent position to improve their careers with their current employers.

You can also continue with further study by completing a PhD or Doctorate in Business Administration.

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This Hotel, Resort and Restaurant Management program gives you the tools to answer the call of the dynamic and global hotel resort and restaurant industry, which will reward you with career opportunities in any destination around the world.

Canada's hotels, resorts and restaurants are world-renowned and their standards have become global benchmarks to which many successful organizations aspire. The basis of the unique Hotel, Resort and Restaurant Management courses are these standards and a deep-rooted connection with multinational hotel, resort and restaurant organizations.

This program features integrated academic and experiential learning opportunities, which see you managing Centennial College's restaurant and hotel operations as you prepare for a 14-week field placement with one of our global hospitality partners.

Whether you are coming into this program with a background in another industry or leveraging this program as professional development for your present career in hospitality, your decision to attend Centennial College ensures meaningful connections to faculty members who have been carefully selected from our incredible industry as well as the opportunity to widen your network.

Career Opportunities

Program Highlights
-This Hotel, Resort and Restaurant Management program is so hands-on that it features a range of exclusive experiential learning opportunities.
-Your classrooms include new state-of-the-art facilities such as a restaurant, cafe, four operational hotel suites, and culinary and bake labs.
-The offering's practical learning experiences ensure that you are ready for the field upon graduation.

Articulation Agreements
-Glion Swiss Hospitality Management School - Switzerland
-IMI International Management Institute - Switzerland
-Les Roches International School of Hotel Management - Switzerland
-Les Roches International School of Hotel Management- Spain
-Royal Roads University - Vancouver
-University of Guelph, Ontario
-*Vancouver Island University - Vancouver Island
-*Vancouver Island University: This program articulates directly to the Bachelor of Hospitality Management program at Vancouver Island University, allowing you to also complete a degree in an additional 2 years. //www2.viu.ca/calendar/Business/bachelorhospitality.asp

Career Outlook
-Hotel Manager
-Restaurant Manager
-Food and Beverage Manager
-Convention Services Assistant
-Resort Manager
-Revenue Manager

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This leading-edge graduate program is the first of its kind in Canada’s tourism and hospitality education system. It responds to the worldwide demand for tourism and hospitality leaders to build and sustain a competitive advantage in the global tourism market. Timely and relevant program content has been designed in collaboration with industry experts, students, faculty and education partners. Students gain skills in destination development, leadership, sustainability and global tourism.

Who it’s for

Managers, owners and executives in the public, private and not-for-profit sectors who want to increase their competency as managers in the tourism and hospitality industry. Typically, students have a minimum of five years experience in the industry.

Students requiring English language upgrading can qualify for the MA in Tourism Management program through our Pre-Master’s Program (PMP).

The MA in Tourism Management is designed to meet the advanced learning needs of professionals in the broad, diverse tourism industry. The employment focus is on travel generators - that is, on the middle managers and senior leaders who initiate, design, develop product, and market destinations, events and conferences, and cultural and natural attractions.

There is market demand for managers and executives with advanced capabilities in corporate leadership, policy, planning, marketing, strategic thinking, and sustainability. Career opportunities include management and executive positions in resorts, municipal, provincial and federal governments and operating agencies, destination management and marketing organizations, events and conference management companies, and inbound tourism companies.

Additional opportunities exist for tourism educators in public and private post-secondary institutions, where a Masters degree is usually an occupational requirement. Combining prior tourism industry experience with the advanced level learning offered in the Masters program can significantly enhance assessment of an individual’s potential, develop career opportunities, and build networks of valuable industry contacts.

Applicants who do not have the formal academic education to qualify for admission may be assessed on the basis of both their formal education and their informal learning, in accordance with the Flexible Admission Policy.

Outcomes

Graduates of the MA in Tourism Management have a broad range of applied technical, interpersonal, analytical, and communication skills in tourism leadership. The four competencies, applied to the areas of tourism leadership, sustainable tourism, destination development, international hotel and resort management and applied research include communications, knowledge, leadership and teamwork, critical thinking and global awareness.

Upon completing the program, students have:
-Critically engaged with current theory, practice and process
-Examined case studies, research articles, report and industry information in the areas of tourism leadership, sustainable tourism, destination development and international hotel and resort management;
-Selected, analyzed and explored leadership concepts and skills and applied them to opportunities and challenges faced by leaders at individual, organizational, community and industry levels
-Explored the characteristics of successful, sustainable destinations with innovative product, well-defined markets, successful partnerships, and a positive contribution to the tourism and hospitality industry

Potential Career opportunities

Career opportunities include management and executive positions in resorts, municipal, provincial and federal governments and operating agencies, destination management and marketing organizations, events and conference management companies, and inbound tourism companies.

Additional opportunities exist for tourism educators in public and private post-secondary institutions, where a Masters degree is usually an occupational requirement. Combining prior tourism industry experience with the advanced level learning offered in the Masters program can significantly enhance assessment of an individual’s potential, develop career opportunities, and build networks of valuable industry contacts.

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