The MA Fashion Studies at Parsons Paris is the first master's program in its field in France and one of only a handful worldwide. In this groundbreaking 42-credit program, students explore the production, dissemination, and consumption of fashion from both historical and contemporary vantage points. The program investigates the different segments and meanings of fashion as creative and multifaceted industry – from haute couture to fast fashion; as a phenomenon dealing with identity, race, and gender; as an everyday act of consumption; as a material object; as an image; and as an artistic practice.
By situating fashion as a manifold phenomenon, the program casts light on the relationship between practice and theory as students explore the interdisciplinary theories and methodologies that have shaped the field of fashion studies while also discussing their applications within the fashion industry. The program also challenges students to engage with contemporary concerns such as sustainability, fashion curatorial practice, globalization, technological innovation, and digital fashion futures.
Core and elective courses open up broad perspectives on fashion and its connections with design, production, consumption, imagination, representation, embodiment, and identity. Finally, as fashion studies is inherently interdisciplinary and multi-methodological, courses examine fashion through the perspectives of anthropology, sociology, art history, gender studies, visual and material cultural studies, and film and media studies.
With Paris as a backdrop, the program brings students in contact with the European and French fashion industry and its cultural fields of production. Students are invited to engage with the industry through lectures and master classes held by fashion practitioners; special projects with fashion brands (mainly Paris based); visits to European and Parisian fashion trade fairs like Première Vision-Paris; unparalleled access and visits to fashion houses and ateliers; and the most prominent fashion and textile collections and archives in France, from the Musée Galleria to the Musée des Arts Décoratifs. The program also assists students in applying for internships with established and independent fashion brands during Paris Fashion Week and during the summer break while also encouraging them to independently observe Parisian streets, neighborhoods, and retail environments critical to the fashion system.
The aim of the MA Fashion Studies program is to create polyvalent and critical researchers and professionals able to adapt to the heterogeneity of the fashion industry and its various sectors. In particular, our students develop competencies in fashion communication – from fashion writing and criticism to "image-making"; in trend-forecasting and marketing analysis; in fashion curating; in the research and archival practices connected to private and public museums or/and brand heritage. Students develop awareness of the different realities and constraints of the field of fashion and its commercial aspects, developing a personal and critical view on this creative industry. Possible career paths bring students to work in fashion PR and communication agencies, fashion magazines, fashion consulting, fashion museums and galleries, private archives, auction houses, fashion brands communication and marketing departments, trend-forecasting agencies, and fashion retailing and also to pursue PhD degrees at top universities around the world.
You can request more information here: http://www.newschool.edu/m/parsons-paris?utm_source=find_a_masters&utm_medium=hyperlink_listing&utm_campaign=pm_parsons_paris&utm_term=paris_grad
Thanks to faculty contacts and the program's strategic geographical position, MA Fashion Studies functions as a European hub, giving students access to other important fashion cities like Milan, London, Antwerp, Berlin, and Stockholm as well as international fashion institutions like the Victoria and Albert Museum or the Fashion Museum of Antwerp (MoMu). The program sponsors public events, panels, open lectures and symposia on fashion, inviting established and emerging fashion scholars, curators, and professionals. The Parsons Paris Gallery and workshops with fashion editors, stylists, and photographers stimulates students to publicize their own work while, thanks to its relationship with the New York campus, students also have opportunities to collaborate with overseas MA Fashion Studies peers and spend a semester abroad.
Explore our blog and Instagram accounts to see what students, faculty, and alumni are doing in Paris and around the world.
You can request more information here: http://www.newschool.edu/m/parsons-paris?utm_source=find_a_masters&utm_medium=hyperlink_listing&utm_campaign=pm_parsons_paris&utm_term=paris_grad
The Rome Business School’s Master in Fashion Management is the ideal academic course for professionals seeking a world-class degree programme in these discipline, leading to a successful global career in the the global fashion market.
With the Rome Business School’s international perspective, the programme offers a unique learning experience and a global professional exposure, enabling participants to study in one of the best cities of the world or online. The Rome Business School’s Master in Fashion Management is geared to provide all the tools necessary to interpret, forecast, and follow this sector’s phases and trends, and is aimed at students, professionals, and entrepreneurs in the fashion, design, and luxury industries who wish to acquire the basics of and the ability to interpret the evolution of this special market, setting up and maintaining successful businesses.
In particular, on completing the programme, participants will be able to:
At the end of the Master, the students will be able to strengthen their professionalism or start their careers in relation to professional profiles such as:
The Master Course in Fashion Management is designed both for those who are already professionally employed in the fashion industry and wish to update their competencies and acquire new ones in the field, and for those who intend to get a specialisation before their first experience in the industry.
Thus, typical attendee profiles are:
The Fashion Market
The fashion industry and its evolution in various cultural and geographical contexts;
The fashion system: types of businesses (from haute couture to fast fashion)
Elements of consumer sociology
Elements of fashion history
Managerial Competencies
Business strategy and company organisation
Economics and company management
Marketing management
Digital marketing
Accounting and management control
Project Management
Business Planning
Human resource management
Fashion Products
Menswear, womenswear, childrenswear
Accessories
Jewellery
Home
Beauty and personal care
Fashion Touch Points and Communication Strategies
Targeting, experiential branding, and holistic marketing in fashion
Luxury Fashion: direct marketing, heritage marketing, ambient marketing, and packaging
Naming, branding and guidelines for their use
Visual Branding and Creative Direction: expressing exclusivity
Public relations, the press office, and institutional communication for fashion
Analysis and design of web-based supports, and elements of SEO
Social networking in the fashion sector
Brand monitoring for fashion
Retail branding: point of sale furnishing and layout
Shows and events
Technological innovation in Fashion
Point of sale and interfaces
Materials
Online presence and mobile app functionality
E-commerce and new forms of distribution
Fashion in the Made in Italy domain
Case histories, company visits and testimonials
The Rome Business School’s Master’s Degree in Fashion Management is structured in:
The Master in Fashion Management may be attended in the following formulas:
This course will equip you with the strategic decision-making, leadership and problem-solving skills you will need to become an entrepreneurial and visionary fashion business leader of the future. It continues the University’s fashion tradition of a commitment to excellence in developing highly effective, talented and committed professional fashion graduates.
Working closely with fashion industry professionals, role models and mentors, you will receive a relevant, well-grounded, high-quality education and skill base that will enable you to have a wider, clearer understanding of the business you are already involved in. The course offers inside knowledge of industry strategies and cultures on a global basis, combined with key business skills and essential fashion industry management knowledge.
This course equips you for a business management career in the domestic or international fashion industry. Delivered by a teaching team with a wide range of experience both in industry and academia, the course offers an innovative and relevant fashion business curriculum that focuses on preparing your entry into senior roles in business and management within the industry.
The following modules are indicative of what you will study on this course.
Core modules, semester 1
Core modules, semester 2
Over the last five years, students on this course have benefitted from developing projects to a live brief in their Marketing and Innovation modules.
Students are briefed by a brand owner or founder and they develop original research for them, which has in some cases resulted in work placements and prizes for the best students.
Brands involved have ranged from sportswear to children’s wear and accessories as well as men’s and women’s apparel.
Student involvement in these live projects provides an extra dimension and insight for them to realise the challenges and opportunities of owning a fashion brand. How to maximise this and turn their ideas into realistic strategies and a potentially successful direction for a brand.
The idea of a Fashion Business Management MA was formulated in discussion with industry leaders. Building on the success of our Fashion Merchandise Management courses and in particular the close collaboration with industry we spoke extensively to senior fashion executives. Many felt that although doing an MA in Fashion Business Management would not ensure promotion, potential candidates who learn how to apply the knowledge they gain from the course can become leaders who can inspire others. Those candidates need to understand the values and culture of the industry and, most importantly, recognise the difference between information and knowledge and have clearly defined goals.
This support from industry is important both for you as a student and for the future development and relevance of the MA. We will continue to foster and maintain these important links with the fashion industry, and ensure that our Fashion Business Management MA stays at the forefront of education for the future leaders in the fashion industry. We will also continue to invite many prestigious and eminent guest speakers from the industry to participate on all the modules, ensuring that the course remains relevant, informed and up-to-date with current industry practice.
The course is designed to attract applicants with a recognised design, retail management or distribution/manufacturing background. With guidance from the academics and professionals in this field it is anticipated that you will go on to enter senior management positions and move up the career ladder.
Our alumni can be found working in senior positions all over the world in many fashion roles and include such well-known brands such as Aldo, Dior, Dunhill, Harrods, Hermes, Louis Vuitton, Marks and Spencer, Nordstrom, Prada Hong Kong and many more.
Several of our alumni, have also gone on to study at PhD level and to further academic research. Others have set up their own business or successfully taken over a family run business.
The MSc Fashion Marketing Management degree at Cardiff Met is a dynamic and exciting course that blends fashion, marketing and management principles to equip you for a career within the global fashion industry. The overall aim of the programme is to develop fashion marketers who can run and successfully integrate at a managerial level in a broad range of fashion organisations and marketing environments.
The course will be ideal for graduates motivated by the desire to launch or develop an existing career in the fashion industry. Central to our MSc Fashion Marketing Management degree is the opportunity to integrate marketing theory with and principles with practice, especially in relation to your own career needs.
You will gain critical insights into the needs and desires of fashion consumers, understand the importance of brand marketing in fashion and the international scope of the fashion industry. You will explore aspects such as fashion buying and merchandising including trend prediction, supply chain management and fashion forecasting.
You will discover the art of effectively communicating with a variety of fashion customers using both digital and traditional methods through our Multi-Channel Fashion Marketing module. Finally you will apply your knowledge and understanding to creating marketing strategies within International Fashion and Brand Management focusing on all levels of the industry, from fast fashion to luxury brands.
Achieving all of this means our approach to teaching goes beyond merely presenting you with sets of theories and principles of marketing. Instead it extends to you being able to evaluate the usefulness of these theories and principles in practice through the use of case studies and 'live' projects. We believe this programme will give the skills and knowledge to excel within the fashion industry by being equipped with the insights, education and critical understanding needed to operate in what is a dynamic and ever-changing global industry.
The programme is comprised of three distinct stages, Postgraduate Certificate (PGCert) Fashion Marketing, Postgraduate Diploma (PGDIP) Fashion Marketing, and MSc Strategic Fashion Marketing, with a range of compulsory taught modules (120 credits), and a non-taught element (60 credits). The MSc will be awarded on successful completion of 180 credits.
Term 1: (Certificate = Completing 60 credits):
• Multi-channel Fashion Marketing (20 credits) • Strategic Fashion Buying and Product Management (20 credits) including Trend Prediction, Supply Chain and Fashion Forecasting • Modern Marketing Research for Fashion (20 credits)
Term 2: (Diploma = Completion of stage 1 and an additional 60 credits):
• Understanding the Fashion Consumer (20 credits) • International Fashion and Luxury Brand Management (20 credits) • Academic Research for Business (20 credits)
Term 3: (Masters = Completion of stages 1 & 2) and:
• Dissertation (60 credits) or • Fashion Marketing Plan (60 credits)
•Or Optional Creativity, Marketing and Enterprise (20 credits) and International Fashion Research Project (40 Credits)
The course is delivered with a mixture of lectures and seminars. Many of the assessments will be based on real world cases and therefore specialist guest speakers and visits to businesses will also form part of the learning journey. At Master’s level, self-management and independent research and study is expected with students being directed and encouraged to deepen their understanding of particular areas of Marketing. Moodle is used as an interactive VLE but the development of a learning community is particularly prevalent at Cardiff Metropolitan with excellent student support.
Assessment on the programme is mixed and will include a variety of formats. You are assessed throughout the course on the basis of coursework and presentations, many of which are focused on real-life cases studies.
The MSc Fashion Marketing Management degree has been designed for people wanting a successful and rewarding marketing career in the Fashion Industry. Expected career paths include but are not limited to:
Additionally the course is excellent preparation for continuing your study at MPhil or PhD at Cardiff Metropolitan University.
GCU's MSc Fashion Business Creation is a distinctive programme, designed in collaboration with fashion industry leaders to provide students with an insider's view of this unique market. You'll learn at our GCU London campus, in the heart of the fashion industry, benefitting from our high-level connections to the business.
Bringing together the insights of top professionals and the latest academic research on fashion and business, the programme will help you understand the strategies key to creating a successful fashion business with staying power.
The curriculum provides a career-focused overview of the industry, ensuring you'll have the up-to-date knowledge and applicable skills you'll need.
At GCU London, you'll join a welcoming community of entrepreneurial, creative-minded people dedicated to making a positive impact for the common good. Whether you're collaborating with classmates on a group project or learning from the best with masterclasses and industry visits, you'll find plenty of ways to expand your perspective and grow as both a person and a professional.
Anatomy of a Fashion Business
Provides you with a critical review of the anatomy of a fashion business; the essential ingredient elements that secure the viability of a new fashion business. In particular, the module considers the role and function of digital technology in the development of a new fashion business.
Establishing a Fashion Business Strategy
Critically examine the processes and actions associated with strategy development and implementation within new and developing fashion businesses. The module will evaluate the mechanisms by which small scale fashion enterprises, faced with limited business experience and resource capability can secure differentiation, competitive advantage and commercial success.
Global Fashion Branding and Marketing Communications
With an emphasis on digital marketing, you will develop a critical understanding of fashion branding and marketing theory through an examination of key theoretical frameworks relating to brand culture, brand relationships, brand personality and brand identity.
Fashion Growth Strategies and Performance Optimisation
Explores growth strategy opportunities and performance optimisation techniques for fashion businesses and develop an advanced understanding of the key strategic processes and critical success factors of internationalisation for a fashion business.
Research Project: Design and Methods
Introduces students to research approaches and time management skills essential for their research project. The module provides essential knowledge of research design across key areas and adopts a critical perspective in comparing and contrasting alternative research models.
Developing Personal and Professional Competence
Enables students to identify, understand, develop and articulate their key personal abilities in the context of their future career aspirations. Students will be given the opportunity to undertake an internship, volunteer, study abroad or take part in desk based consultancy. Students will be invited to apply the concepts of personal and professional development to what they are experiencing outside the classroom in order to be better prepared for their personal and professional life.
Dissertation/Project
The final element of the programme is the dissertation, which provides students with the opportunity to create a business plan for their fashion related business or a consultancy project for industry.
You will have access to mentorship programmes via our Honorary Professors and be taught in dynamic environments such as Masterclasses and through collaborative industry briefs. There will be a live fashion business on campus, where you will be able to observe a fashion enterprise first hand. You will also be able to attend our career enhancing Industry Speaker programme, which runs throughout the first and second semester.
When you graduate from GCU's MSc Fashion Business Creation programme, you'll be in a strong position to launch a successful fashion business - or take an existing fashion business to new heights.
A UNIQUE, INTERDISCIPLINARY POSTGRADUATE PROGRAMME DESIGNED TO RESPOND TO THE DIVERSE NEEDS OF THE TECHNOLOGICALLY ADVANCED AND CREATIVELY DYNAMIC FASHION AND TEXTILE INDUSTRIES.
Heriot-Watt University's School of Textiles and Design is enagaged in leading-edge international research and our unrivalled facilities, combined with traditional and cutting edge expertise in technology and management, make our graduates highly sought after in these rapidly evolving sectors. Staff knowledge and expertise span the full spectrum from design to manufacture, context to management, technology to creativity and practice to theory.
The School has developed an enhanced postgraduate programme designed to respond to the needs of the global fashion and textile industries, utilising our unique combination of traditional and contemporary expertise in science, technology and creativity. The benefits of our location within Scotland's manufacturing centre of high-end cashmere and textile production and design, are extended and maintained through international links in fashion and textiles. Studying within a school that reflects such high-quality collaborations, research and teaching, positions our graduates highly within these rapidly evolving sectors.
Our taught postgraduate programme aims to develop advanced knowledge and practice through the exploration of concepts and contemporary topics in design, fashion and textiles. The programme content challenges traditional and contemporary uses of fashion and textiles, as well as creating the opportunity, through well-resourced workshops, to promote new approaches and processes in fashion and textiles. The design of the programme also encourages inter-disciplinary projects reflecting the School's strategy of creative collaborations between subject areas to foster design innovation.
The MSc in Fashion and Textiles Management attracts applicants from business as well as fashion and textile backgrounds and results in projects that test and develop theory in the form of an academic paper.
Structure:
Students negotiate with their supervisor to concentrate on an appropriate area of study to acquire knowledge and expertise in an area of fashion and textiles that supports their individual project intended outcome. The areas available across the School reflect the breadth of expertise relevant to fashion and textiles.
Semester 1
Design context
Creative and Critical Thinking: Research principles
Management Studies in Design
Fashion and Textile Practice and Expertise
Semester 2
Design Technologies and Textiles Futures
Reflective Practice to plan the agreed course of study
Industrial placement
Fashion and Textile Practice and Expertise
Semester 3
Masters Project: an academic paper or report on a design management theme.
Objectives:
Challenge traditional and contemporary uses of fashion and textiles, as well as creating the opportunity to promote new approaches and processes in fashion and textiles
Provide students with the knowledge, skills and competencies to meet the diverse demands of the fashion and textile industries
Encourage, in inter-disciplinary projects, creative collaborations between subject areas to foster innovation
Develop an inter-disciplinary understanding of key issues relating to the design, management and innovation in fashion and textiles
Develop competent and confident professionals for the global fashion and textiles industries with an in-depth understanding of the creative process and its management in international and local contexts.
The full-time Fashion Management masters starts in mid September and lasts one year. The course can also be taken part-time over two years.
Course content:
Students negotiate with their supervisor to concentrate on an appropriate area of study to acquire knowledge and expertise in an area of fashion and textiles that supports their individual project intended outcome. The areas available across the School reflect the breadth of expertise relevant to fashion and textiles.
And
or
Students are assessed through a combination of practical and written course work, examinations and the Masters project. Emphasis is placed on rigorous academic standards as well as acquiring and developing a range of transferable industry skills and individual creative development. Assessment exercises can therefore include making effective visual and oral presentations, writing reports and as well as team and group work.
How to Apply:
https://www.hw.ac.uk/study/apply/uk/postgraduate.htm
The business of fashion is a global, cultural and economic force shaped by creative professionals who share a passion for innovative customer-centric solutions. The fashion marketplace requires senior managers who can seamless bring together material resources, human capital, and commercial vision to produce a personalised customer offering.
This programme, which has been designed in conjunction with leading fashion retailers, represents a new direction in the integration of fashion retail management, fashion marketing, international consumer behaviour and supply chain planning. Its unique structure allows you to study at both the internationally renowned School of Design and Leeds University Business School, one of the top departments of its kind in the world. This means you'll have the opportunity to gain the varied knowledge and skills needed to for a managerial career in the exciting, dynamic and internationally-oriented fashion sector.
We have plenty of facilities to help you make the most of your time at the School of Design. You’ll be able to develop your practice in well-equipped studios and purpose-built computer clusters so you can build your skills on both PC and Mac. There are computer-aided design (CAD) suites with access to the latest design software and some of the latest design technology, such as digital printing and laser cutting facilities, and colour analysis/prediction labs, EEG/eye-tracking technology and digital photography.
We also have an impressive range of resources you can use for research. We house the M&S Company Archive including documents, advertising, photos, films, clothing and merchandise from throughout Marks & Spencer’s history, offering a fascinating insight into the changing nature of our culture over time.
These are typical modules/components studied and may change from time to time. Read more in our Terms and conditions.
COMPULSORY MODULES
Fashion Marketing 15 credits
Dissertation Global Fashion Management 60 credits
Managing Global Logistics and Supply Chains 15 credits
Operations and Supply Chain Management 15 credits
Consumer Behaviour Across Cultures 15 credits
OPTIONAL MODULES
Fashion Industry Analysis 15 credits
Sustainability and Fashion 15 credits
Textile Consultancy and Management 15 credits
Textile Product Design, Innovation and Development 15 credits
For more information on typical modules, read Global Fashion Management MA in the course catalogue
This programme employs a variety of learning and teaching methods including lectures, seminars, tutorials and group discussions. The modules will utilise methods of learning, teaching and assessment which are appropriate to Masters level study, such as group discussions, presentations, and report writing. Although a proportion of the contact time will be spent in teaching, emphasis will also be placed upon the use of group and independent learning. Discussion and interactive sessions will encourage you to critically examine key elements of fashion retail and management further. You will have the opportunity to hear from external academic and professional speakers from the fashion and retail business world, and it may be possible to participate in retail colloquiums.
You'll be assessed by a variety of methods. Assessment on the programme is designed to be an integral part of the learning process, allowing you to enhance and confirm your knowledge and practice. Formative feedback will be provided through a combination of self-reflection, peer group and tutor feedback. Summative assessments will provide a measure of the extent to which you have achieved the learning outcomes of the modules.
Assessment within the modules will take various forms including: coursework assignments, reports, group work, presentations, examinations and the dissertation. You are encouraged to consider and discuss your work in tutorials using multiple assessment criteria related to modules Including, originality and appropriateness of concepts and treatments, communication strategy, project management, organisation, comprehension and professionalism.
The multidisciplinary nature of this programme means that you’ll have the chance to develop a unique blend of skills including management, analytical tools and customer marketing techniques. This will allow you to understand and shape global retail operations by managing multinational fashion organisations, international retail, foreign market entry, and global supply chains and value chains.
On graduating you'll be equipped to thrive in either further study or a diverse range of career paths. The knowledge you’ll have gained will make you especially employable in careers throughout the fashion value chain, including fashion buying, fashion marketing, fashion public relations, merchandising and logistics management, management of the product development process, retail or brand management, product sourcing and supply chain management, and e-commerce.
Careers support
We encourage you to prepare for your career from day one. That’s one of the reasons Leeds graduates are so sought after by employers.
The Careers Centre and staff in your faculty provide a range of help and advice to help you plan your career and make well-informed decisions along the way, even after you graduate. Find out more at the Careers website.
This innovative and exciting MA Fashion Business & Management course brings creative thinking and innovation to the forefront of fashion management. It is the ideal course for those looking to excel in business within management positions in the fashion industry. The course is global in its focus and works closely with fashion industry professionals and fashion organisations.
You’ll build a portfolio of skills and knowledge that will give you a strong grounding in fashion business practices and the application of innovative thinking in a commercial context.
This new MA builds on the success of the BA (Hons) Fashion Management & Marketing course at UCA Epsom and provides a learning environment where you can develop both creative and strategic skills in fashion business, management and marketing.
You’ll be taught the core principles of fashion business and management through a range of approaches, including lectures, seminars, tutorials and workshops, and will undertake both formative and summative assessment including reflective personal blogs and journals.
The course will support you in developing your practice through relevant research, a deep understanding of how the fashion industry operates, and engagement with global fashion brands, in order to plan and produce a major project that is unique to you.
Running throughout the course is a strong emphasis on both independent research and participatory group work. If you’re a full time student, you’ll have scheduled teaching for up to two days a week, as well as access to workshops and studios for a further three days (as agreed with your tutor). You’ll also have access to the industry lectures and workshops that form part of the wider postgraduate programme around the culture of design, fashion and business.
Our Masters course will help you to develop the skills needed to work at a high level in fashion brand management and operations management, as well as within entrepreneurial fashion business ventures.
Our Postgraduate programmes share a dedicated MA base room and ample workshop spaces. The course also offers both a nurturing learning environment and a strong business-facing culture, enriched by our close connections with the fashion industry, and you’ll develop the skills needed to work at a high level in fashion business and management when you graduate.
The MA courses at UCA Epsom share a baseroom with networked computer facilities and you also have access to our extensive range of campus facilities, including: print studios with both screen printing and digital printing facilities, photography studios and darkrooms, 3D workshops, media store for borrowing film and photography equipment.
Graduates will be able to work at a high level within:
-Fashion brand management
-Operations management
-Fashion business entrepreneurs.
Visit our Postgraduate Virtual Media Space to find out more about our courses, see what it's like to study at UCA and gain access to our campus virtual tours.
MA Fashion Marketing and Branding at Winchester School of Art, University of Southampton, will enable you to engage with the complex marketing and branding challenges facing fashion brands in a global industry. You will develop the skills required to understand and build fashion brands, and how to use design-led solutions to meet modern marketing and management challenges. A distinctive feature of this programme is the focus on understanding fashion consumer behaviour and fashion brands from emerging markets/economies. Whether your interests lie with luxury, fast fashion, lifestyle or other fashion brands, you will gain an understanding of how to apply your knowledge in a dynamic industry. Teaching on this programme is provided by staff with many years of experience in the fashion and creative industries, and you will practise skills that will be directly transferable to a working environment or to further research-based postgraduate study.
This is the course page for MA Fashion Marketing and Branding at the University of Southampton. Find out everything about Fashion Marketing and Branding and what studying here involves.
In this course page we explain a range of key information about the course. This includes typical entry requirements, modules you can take and how assessment works. We also suggest career opportunities open to you as a University of Southampton graduate of MA Fashion Marketing and Branding.
If you still have questions, please get in touch and we’ll be happy to answer any enquiries. See our contact us page for our telephone, email and address information.
MA Fashion Marketing and Branding at Winchester School of Art is designed to balance the theoretical knowledge and practical skills required to succeed in marketing roles in international based fashion and textile brands.
This MA programme will explore the specific marketing challenges and opportunities that exist within the world of fashion and its supporting textiles industries. The global nature of the Fashion industry, coupled with rapid advances in communication and digital technologies, have changed the nature of how we view the world of fashion and how consumers' tastes develop. In this context, the world of Fashion demands a focused and knowledge based approach to marketing.
You will critically analyse your ideas in relation to contemporary issues and theories of fashion and textile marketing from a local and global perspective. You will have the opportunity to develop the critical thinking and skills required for a successful career in Fashion Marketing and Branding, enabling you to respond positively to the changing demands of clients and consumers.
Subjects covered include:
Students are encouraged from a wide variety of disciplines, including marketing. This programme is open to management based students without an arts portfolio or to students from arts, humanities, social sciences, engineering and science backgrounds.
Click here to download the full Programme Specification.
This one-year Master of Science program entirely taught in English aims to prepare future managers of fashion companies, who will be able to deal with competitive global environments, and to promote the exchange of experiences and best practices in the international fashion arena.
The program offers students the opportunity to interact with a dedicated professional faculty, specialized in fashion management; to visit companies including factories, showrooms, and flagship stores; and to learn about new trends and successful business models in fashion and across segments, from luxury companies to fast fashion retailers.
The Fifth edition of the MSc in Fashion Management will start in September 2018 at the IÉSEG campus in Paris, France.
Accredited with the French National Association of Grandes Ecoles (La Conférence des Grandes Ecoles).
Program Advantages:
- A specialized fashion management education in Paris, one of the world’s fashion and design capitals
- Relevant international partnerships and network
- Mix of case studies, company visits, and guest speakers
Career Opportunities -
Career opportunities may be found in positions in all fields associated with managerial roles in the fashion industry, including
Buyer
Product Manager
Merchandiser
Retail Manager
Store Manager
The Master of Science in Fashion Management is the perfect program to specialize in the Fashion Business.
Our Fashion Management students benefit from a dedicated faculty with extensive experience and knowledge of the industry. There is collaboration with many companies and professionals operating in the fashion industry, from luxury to fast fashion retailers. Companies are involved in the program in different ways, including sending guest speakers, offering consulting projects, providing internships/jobs and flagship stores visits.
Courses will be a mix of interactive lectures and traditional classes; guest speakers from the academic and fashion business community; corporate visits and seminars; and problem-based learning cases.
Master of Science in Fashion Management Curriculum
The Master of Science in Fashion Management consists of 90 ECTS credits and is offered on a full-time basis. The program consists of 2 consecutive semesters of courses (September – May) followed by a professional experience (from June onwards). The curriculum is developed around introductory courses to build a common managerial background; core management courses with a focus on the industry; and specialized courses in fashion. It also includes French or other foreign language courses.
This admission is open to students holding an undergraduate degree in any field from a recognized university with good academic performance and a good command of English.
Application process -
The application process is based on students’ online application available at https://application.ieseg.fr/ and review of the required documents.
Rolling admission is offered from October 2017.
Checklist requirements:
- Online application form
- Transcripts and diploma translated into English or French if necessary
- English proficiency test (IELTS 6.5 TOEFL IBT 85, TOEIC 800) if required
- CV / Resume
- Copy of passport
- 80€ application fee
Application deadlines:
May 30th 2018
Tuition 2018-2019
€ 16,000 for domestic and international students.
International merit-based scholarships are available.
Funding and scholarship -
IÉSEG has a merit-based International Scholarship Program with a tuition waiver of 15 to 50% per year. Selection is based on the applicant’s previous academic performance and overall application portfolio.
The scholarship application is automatic; students do not need to apply separately.
All international students are encouraged to check with Campus France and their own government to see if there are any scholarships available. For American students please check with Sallie Mae for private loan options.
What do some of our former and current students think about the MSc in Fashion Management?
"The MSc in Fashion Management at IÉSEG was a meaningful and enriching experience! Studying in Paris gave me a first-hand opportunity to understand the exciting and colorful world of the fashion business in a city that is opulent in art, music, and literature. I discovered how to work with different cultures through group projects and case studies with my classmates from Europe, Asia, and Latin America."
Janize, 2014
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