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Masters Degrees (Environmental Marketing)

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The MSc in Marketing & Technology aims to transform students into uniquely-trained individuals possessing the knowledge and skills required to be successful marketers in dynamic and technology-driven industries. Read more

The MSc in Marketing & Technology aims to transform students into uniquely-trained individuals possessing the knowledge and skills required to be successful marketers in dynamic and technology-driven industries.

Companies such as Netflix, Airbnb, and Tesla have one thing in common: they break with the norms of existing markets and employ unconventional, technology-driven marketing approaches. Traditional marketing education all too often neglects the marketing abilities that these companies possess. 

The MSc in Marketing & Technology departs from the rather passive marketing logic that assumes markets and marketing channels are fixed features of reality. Instead, it shows how managers can proactively shape and create new markets and marketing landscapes.

The goal of this programme is to transform students into uniquely-trained individuals who understand how to leverage emerging technologies, such as 3D printing, Virtual Reality, and the Internet of Things, to design unique customer experiences, disrupt existing markets, and create entirely new ones.

The programme will direct students’ attention to significant and emerging technological trends, and show how they can address important social and environmental problems.

It seeks to enable students to discover new market opportunities that will have a positive impact on the economy, society, and the environment. Students will be equipped with the skills required to effectively navigate today’s technology-dominated marketing environments, and they will learn how to be successful marketers in the digital marketing era. 

You will find this programme valuable if you:

  • aim to find a marketing job in an entrepreneurial company, in a creative or technology-dominated industry, and/or in the area of digital marketing.
  • prefer working in dynamic and fast-changing environments
  • have an entrepreneurial mindset and enjoy thinking outside the box.
  • are fascinated by human ingenuity and the latest technological discoveries.
  • seek to make a positive impact on society.

Modules & structure

The MSc Marketing & Technology consists of:

  • six core modules (90 combined credits)
  • two optional modules (30 combined credits)
  • a research dissertation (60 credits)

You will study the following core modules:

Research project

You'll undertake an independent piece of research focusing on the intersection of marketing, technology management, and innovation. The research dissertation should be no longer than 10,000 words. You'll be advised by an experienced supervisor.

Optional modules

You can choose two optional modules to make up the remaining 30 credits

Please note that due to staff research commitments not all of these modules may be available every year.

Skills & careers

Companies across many industries have to cope with increasingly technology-dominated marketing environments. This programme is a response to the marketing needs of such companies. Also, entrepreneurial, technology-based firms will value the skills provided by this programme. Typical jobs include, but are not limited to, the positions of marketing manager, product manager, brand manager, advertising manager, PR manager, media manager, digital communications manager, account manager, marketing strategist, marketing analyst, marketing consultant, or sales manager.



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Focusing on applying social marketing principles to the key health, environmental and civic issues in contemporary society, the Social Marketing PGCert will give you the skills and confidence to plan and manage social marketing campaigns. Read more
Focusing on applying social marketing principles to the key health, environmental and civic issues in contemporary society, the Social Marketing PGCert will give you the skills and confidence to plan and manage social marketing campaigns.

This course will appeal to graduates who are looking for a career that contributes something positive or beneficial for society, or experienced professionals interested in accrediting existing social marketing skills.

The Social Marketing postgraduate certificate will develop your ability to:

• plan behavioural change programmes based on an understanding of what moves and motivates people
• apply social marketing theory and concepts to practical behavioural problems
• demonstrate a critical analysis of social marketing strategy, both in practice and policy making settings
• show competence in social marketing planning techniques and the application of behaviour theory to live projects
• apply commercial marketing and other management tools to behaviour change programmes.

This flexible course is designed to fit around your personal and professional commitments. You can choose to start in November (subject to numbers) or May.

Course structure

The course is designed to fit around your personal and professional commitments, with start dates throughout the year. You may determine the length of the course, which can vary between six months and four years, depending on your individual circumstances.

You take a Social Marketing module over four consecutive days, with additional supervision and assessment time. On completion of this module you can choose to follow one of two routes:

• the modules route
• the work-based route.

You will have the opportunity to discuss the best combination of modules and projects with your tutor.

You need 60 credits to achieve the Social Marketing PGCert. The compulsory Social Marketing module is worth 20 credits; you can earn the other 40 credits either through two 20-credit modules or a work-based project.

You can take modules one at a time. For example, you could pay for one 20-credit module, then pay for another one at a later date until you have earned the 60 credits necessary for the PGCert award.

1. Modules route

This route allows you to choose two modules in addition to the compulsory Social Marketing module.

Each module is taught in weekly blocks, not including supervision and assessment time.

Modules:

Meeting the Challenges: Public Health
Research Methods for Critical Appraisal
Behavioural Economics
The Dynamic Public Service Environment
Service Planning and Commissioning
Sustainable Joint Working
Marketing for the Not-for-Profit Sector

2. Work-based project route

The work-based project can be completed at a pace that suits you and your employer (between six months and four years). It is based around your own professional interests and carried out under the supervision of the course team.

Should you decide to take this route, you will be required to produce a coherent account of an applied social marketing initiative.

The project provides an opportunity to create strategies to overcome the barriers that social marketing professionals face when creating complex behaviour change programmes.

You will be expected to:

• identify a social marketing problem of your choice (in consultation with tutors)
• explore relevant social marketing/behaviour change models to provide insight into an audience in relation to the particular issue
• analyse the primary and secondary data, with reference to social marketing theory and literature
• draw sound conclusions from your investigation
• identify realistic and feasible social marketing recommendations, such as the development of a behavioural intervention or a review of the way a public service is provided.

Who is this course for?

This course is suitable for graduates wanting to develop social marketing skills, as well as experienced professionals interested in accrediting existing social marketing skills.

It will be of particular interest to:

• professionals with marketing or business experience interested in working in health or environment sectors
• public health, health promotion, commissioning and environmental professionals who are interested in social marketing and behavioural change
• people working internationally within the disciplines of environment, business and social science
• health and environmental professionals who have completed a basic introduction to social marketing course
• communications professionals working in local authorities and NHS organisations
• non-profit, voluntary and other public sector managers from charities and social enterprises.

Careers and employability

On completion of this course you will have an advanced understanding of social marketing strategy. You will be equipped with the skills and knowledge sought after by employers in national, regional and local government, social marketing consultancies, the NHS and not-for-profit organisations.

The course demonstrates your professional credibility to employers, clients and peers. The government’s recognition of the value of the social marketing means that a large number of relevant roles and vacancies are available in the public sector.

Links with industry:

"Our students engage with industry through work placements, projects and guest speakers. This close link with industry often provides our students with opportunities to get a job. This is what the business school is all about." - Aidan Berry, Director of Brighton Business School

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In just two semesters, the Marketing Management program prepares you to become a marketing professional who carries out a broad range of marketing functions within business, government and not-for-profit organizations. Read more
In just two semesters, the Marketing Management program prepares you to become a marketing professional who carries out a broad range of marketing functions within business, government and not-for-profit organizations.

The Marketing Management program covers marketing management along with related subjects in brand management, marketing project management, digital marketing, marketing services, integrated marketing communications, marketing research and international marketing strategy. As a result, you develop a solid understanding of domestic and international marketing issues.

Once you graduate, you will be able to employ analytical, decision making, organizational and communications skills to support the marketing activities of a wide variety of organizations. You may also continue your studies in a specialized area such as Research and Analytics or Corporate Account Management.

In today's competitive marketplace, it is essential that every business develops, implements and monitors a strong marketing plan. Environmental factors such as evolving technology, societal and sustainable needs, demographic trends, regulatory changes and intense competition continue to challenge the marketing function to provide more return to the organizations' various stakeholders. Understanding what customers want and providing products and services to them is the essence of marketing. This challenging graduate certificate program provides you the opportunity to develop knowledge and skills applicable to today's workforce.

Career Opportunities

Program Highlights
-You learn to develop and apply marketing strategy from a domestic and international perspective leveraging market research.
-The Marketing Management program prepares you to manage the execution of key marketing projects and take on digital marketing planning and execution.
-In ways that are interactive and engaging, you have the opportunity to evaluate the differences between marketing products and marketing services, and evaluate integrated marketing communications.
-Program instructors are industry professionals with years of experience, who are approachable and ready to help.
-Upon program completion you will be prepared to join the domestic and global work force in several aspects of marketing strategy and execution.

Career Outlook
-Marketing manager
-Advertising executive
-Marketing communications coordinator
-Client marketing specialist
-Customer marketing specialist
-Marketing associate

Areas of Employment
-Retailers
-Small businesses
-Marketing agencies
-Consumer packaged goods
-Franchises
-Hospitality, food and beverage
-Transportation
-Institutions

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The MSc in Marketing provides students with a critical appreciation of marketing through a comprehensive range of academically grounded courses. Read more

The MSc in Marketing provides students with a critical appreciation of marketing through a comprehensive range of academically grounded courses.

Students are provided with an in-depth understanding of the theoretical foundations of marketing alongside current and emerging practitioner applications in many areas such as marketing management, the analysis of marketing decisions, consumer behaviour, and marketing research methods.

In addition, the programme's flexible structure allows students to study aspects of marketing related to their interests such as marketing communications, product and brand management and international marketing.

The programme aims to produce critical, reflective practitioners as it emphasises the integration of theory and practice with the skills and knowledge required by employers and is designed for those wishing to pursue a successful marketing career in the public or private sector.

Programme structure

Learning will primarily be through lectures, set reading, class discussions, exercises, group-work assignments, problem solving in tutorials and case studies. Assessment methods include examinations, assignments, presentations or continuous assessment.

Learning outcomes

On graduating from your MSc in Marketing, you will be able to:

  • Critically evaluate the key analytical frameworks and tools used in Marketing.
  • Apply key Marketing theories, frameworks and tools to solve Marketing problems.
  • Utilise information on a firm’s external and internal marketing environment to identify and prioritise appropriate marketing strategies.
  • Exercise critical judgement through engagement and reflection with existing marketing literature and new developments in the marketing environment.
  • Critically evaluate the Marketing function and the role it plays in achieving organisational success both in commercial and non-commercial settings.
  • Evaluate and act upon the ethical and environmental concerns linked to Marketing activities.


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This Master's degree offer a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Read more
This Master's degree offer a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Depending on your choice of modules, your final award could be either Master of Arts (MA) or Master of Science (MSc).

Students on this course are eligible for an Affiliate Professional Membership of Chartered Institute of Marketing (CIM) and access to a range of professional events.

Course content

You will develop a strategic perspective and broaden your existing understanding of marketing and its integration into an overall corporate strategy and structure. You will hone your capacity for analysing complex marketing and business situations and reaching decisions on appropriate courses of action. You will also improve your career prospects in marketing and general business areas.

A highlight for many students is the residential weekend organised as part of this course – a weekend away combining presentations and workshops with great opportunities to network and get to know your fellow students.

Students on this course benefit from free access to part of the material on the course reading list.

Modules

The following modules are indicative of what you will study on this course.

Core modules – MA
-DISTRIBUTION AND PRICE MANAGEMENT
-INTEGRATED MARKETING COMMUNICATIONS IN A DIGITAL AND GLOBAL WORLD
-MARKETING CREATIVITY AND INNOVATION
-MARKETING DISSERTATION
-MARKETING RESEARCH INSIGHTS
-PRODUCT AND BRAND MANAGEMENT
-STRATEGIC MARKETING IN AN INTERNATIONAL CONTEXT
-USING CONSUMER PSYCHOLOGY TO UNDERSTAND BUYER BEHAVIOUR

Core modules – MSc
-DISTRIBUTION AND PRICE MANAGEMENT
-INTEGRATED MARKETING COMMUNICATIONS IN A DIGITAL AND GLOBAL WORLD
-MARKETING DISSERTATION
-MARKETING RESEARCH INSIGHTS
-PRODUCT AND BRAND MANAGEMENT
-QUANTITATIVE ANALYSIS FOR MARKETING MANAGEMENT
-STRATEGIC MARKETING IN AN INTERNATIONAL CONTEXT
-USING CONSUMER PSYCHOLOGY TO UNDERSTAND BUYER BEHAVIOUR

Fast-track marketing management MA/MSc

A fast-track route to the Marketing Management MA qualification is available for holders of the CIM Postgraduate Diploma in Marketing (or equivalent). Holders of this qualification will be exempt from all but two modules:
-For MA: Marketing Creativity and Innovation Marketing Dissertation
-For MSc: Quantitative Analysis for Marketing and Management Marketing Dissertation

The fees will be proportional to the number of credits studied. Dissertation (40 credits) Quantitative Analysis for Marketing Management (20 credits).

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

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The world is currently facing the greatest environmental crisis of recent times. how to sustain over 7 billion people while maintaining a habitable environment. Read more
The world is currently facing the greatest environmental crisis of recent times: how to sustain over 7 billion people while maintaining a habitable environment. There is a need to manage the global environment in a more sustainable way and sustainable development must be underpinned by a thorough understanding of environmental issues and their interactions. Emphasising the integrated nature of the subject, this programme provides a solid foundation in environmental science, data collection and analysis, as well as the economic and social contexts in which environmental investigations operate.

This programme focuses on developing country issues, although the material is applicable to environmental studies worldwide, and draws on NRI's unrivalled pool of expertise in issues of sustainable development, climate and other environmental change, environmental data collection and analysis, bio security and ecological applications. The programme is focused around providing students with the key concepts needed to address these issues, learning from real case studies delivered by experts with experience of implementing environmental projects around the world.

Teaching and learning includes a variety of educational styles including seminars, lectures, group work, assignments and tutorials.

The aims of the programme are:

- To examine key concepts in sustainable development, climate and other environmental change, environmental data collection and analysis, bio security and ecological applications

- To integrate these to provide an holistic approach to sustainable environmental management

- To provide more specialist expertise in aspects of sustainable environmental management relevant to your interests and courses of study.

Visit the website http://www.gre.ac.uk/pg/engsci/sustenviron

Environmental Science

Environmental science is an interdisciplinary combination of social, natural and physical science. At its core is the idea of sustainable environmental management. This involves developing an understanding of the physical landscape and how society impacts on the environment. Solutions to environmental issues are investigated from a diversity of perspectives, including scientific, political, legal and philosophical positions.

What you'll study

Research Methods (15 credits)
Independent Research Project Dissertation (60 credits)
Fundamentals of Meteorology (15 credits)
Conservation Ecology (30 credits)

Options chosen from: Climate Change and Ecological Footprinting (15); Corporate Social Responsibility and Natural Resources Management (15); Economics, Agriculture and Marketing (15); Environmental Impact Assessment (15); Geographical Information Systems and Remote Sensing for Natural Resources (30); General Biosecurity Issues (15); Livestock and Sustainable Agriculture (15); Risk Analysis for Agriculture and Environment (15); Soils and Environments (15); Tools for Sustainability (15); Agricultural Innovation for Development (15); Environmental Science for Social Scientists (15); Legal Issues in Biosecurity and Biotechnology (30) (60 credits)

Fees and finance

Your time at university should be enjoyable and rewarding, and it is important that it is not spoilt by unnecessary financial worries. We recommend that you spend time planning your finances, both before coming to university and while you are here. We can offer advice on living costs and budgeting, as well as on awards, allowances and loans.Find out more about our fees and the support available to you at our:
- Postgraduate finance pages (http://www.gre.ac.uk/finance/pg)
- International students' finance pages (http://www.gre.ac.uk/finance/international)

Assessment

Assessment consists of a combination of assignments, essays, presentations, reports, portfolios and formal examinations.

Career options

This programme provides specialist expertise for those working or wishing to work in aspects of environmental management, consultancy or research, or seeking an advanced environmental development/management qualification in the UK and overseas, allowing students to graduate with a broad general knowledge of environmental issues in sustainable development and also more focused in-depth knowledge of an area of specialisation.

Find out how to apply here - http://www2.gre.ac.uk/study/apply

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This degree programme will appeal to students from a range of backgrounds seeking to develop the knowledge and skills in marketing and management that would enable them to pursue appropriate business and marketing careers in domestic or international organisations. Read more
This degree programme will appeal to students from a range of backgrounds seeking to develop the knowledge and skills in marketing and management that would enable them to pursue appropriate business and marketing careers in domestic or international organisations.

The programme incorporates not only core areas of business and management (operations management, international business environment, economics, human resource management and finance and accounting) but also key knowledge and skills within the area of marketing (marketing strategy, marketing communications, services marketing, consumer behaviour).

The programme is suitable for students with or without prior experience of business, marketing or management subject areas. As such, this MSc is designed for those who want to focus on the areas of marketing and management in order to change career direction, get started in a specific career or boost an existing career. The programme is aimed at both recent graduates and those with a first degree and work experience. The programme delivers many opportunities to gain practical skills in marketing and management through the use of module assignments, case studies, marketing strategy simulation and industry speakers.

The programme specifically allows graduates to pursue careers in a number of areas including general management, services or general marketing, advertising and communications, and consultancy.

Why Bradford?

University of Bradford School of Management is one of the oldest and most experienced university-based business schools in Britain and home to more than 500 postgraduate students from more than 70 different countries. The School celebrated 50 years of excellence in business education in 2013.

At our Bradford campus and across our global campus, we create a collaborative, supportive learning environment in which students, staff, alumni and businesses and organisations can share knowledge and ideas.

Bradford also scores extremely high in rankings for value for money, providing you with a very affordable way to gain a globally recognised Master’s qualification from a leading UK university.

Rankings

University of Bradford School of Management is ranked in the UK Top 10 in the Financial Times MSc in Management 2016.

Modules

Initially, students take a number of compulsory modules to provide the foundations for an understanding of management. In the second semester, learning will focus more specifically on marketing from both a strategic & operational perspective, and students will have the opportunity to choose one elective subject from an extensive range. The final part of the programme is the dissertation, with students investigating a specific marketing related topic.

Core modules
-Business Economics
-Accounting and Finance
-Human Resource Management
-International Business Environment
-Marketing Planning and Strategy
-Operations Management
-Research Methods
-Consumer Behaviour
-Strategic Marketing Simulation

Elective modules - Choose one subject from a wide range including:
-Contemporary Issues in Accounting & Finance
-Corporate Social Responsibility
-Cross-Cultural Management
-Decision Support for Sustainability
-Diversity in Work & Organisations
-Entrepreneurship & Innovation
-Environmental Management & Quality Systems
-European Business Management
-Financial Statement Analysis & Valuation
-Information Systems Planning for Sustainability
-International Business in Emerging Economies
-International Business Strategy
-International Finance
-Management of Change
-Strategic Accounting
-Strategic Financial Management
-Sustainable Operations & Management
-Future Technology & Innovation Management
-International Master's Summer School

Learning activities and assessment

Teaching on the full-time and executive programmes involves a combination of formal lectures, group discussions, tutorials, seminars and directed reading. Generally the programmes aim to integrate applied and theoretical knowledge with assessment processes that test both knowledge of the disciplines and their application. Each module represents approximately 100 hours of study time, of which typically 24 hours is contact time with the module tutor(s) and the remaining 76 hours is made up of pre-reading, directed reading, preparatory work and assessment.

Methods of assessment are varied and linked to learning requirements. They include open and closed book examination, essays, coursework assignments and case studies.

Career support and prospects

The University is committed to helping students develop and enhance employability and this is an integral part of many programmes. Specialist support is available throughout the course from Career and Employability Services including help to find part-time work while studying, placements, vacation work and graduate vacancies. Students are encouraged to access this support at an early stage and to use the extensive resources on the Careers website.

Discussing options with specialist advisers helps to clarify plans through exploring options and refining skills of job-hunting. In most of our programmes there is direct input by Career Advisers into the curriculum or through specially arranged workshops.

Additionally, the School of Management has its own dedicated careers team based on the Emm Lane Campus, with support including:
-One-to-one support
-Careers workshops
-Opportunities to meet employers and recruiters
-Online resources
-Job opportunities

The MSc provides students with the opportunity to enter or boost their careers in both marketing and general management. Typical roles include marketing management, business development, brand management, product management, account management, PR and communications, media marketing, consultancy and self-employment.

Study Support

The Effective Learning Service (ELS) is a dedicated facility within the School of Management, established to support our students to maximise their academic learning (eg assignments and examinations) as well as help overseas students adapt quickly to UK academic requirements. The ELS is run by Martin Sedgley, supported by Amy Allhouse, and provides a huge range of services, including various workshops run during term time, 1-1 consultations and vast printed and online resources to cater for every possible development area.

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Programme content. Read more
Programme content:

The programme involves six taught modules, including four core modules (Consumer Behaviour, Marketing Management, Marketing Research and Marketing Strategy and planning) followed by a number of specialist modules such as Retail Marketing, Strategic Brand Management, Strategic Environmental Sustainability and Marketing Communications. You will also undertake a substantial research dissertation on a marketing topic of your choice. Recent dissertations have included investigations in areas such as interactive marketing, marketing communications and retail marketing.

For this programme, you do not need previous formal education in marketing. The programme is recognised by the ESRC for research training and is accredited by the Chartered Institute of Marketing.

For recent graduates and practising managers already familiar with basic marketing concepts, please also see our Marketing Communications MSc and Strategic Marketing and Consulting MSc programmes.

Programme details:

The 12-month full-time programme begins at the end of September. The first nine months are spent developing knowledge through six or seven taught modules, comprising four compulsory modules and two/three specialist modules chosen from a list of options designed to give you flexibility.

A 24 month MSc Marketing programme is also available where students first take a nine month general business qualification, Graduate Diploma in Business Administration (GDBA) if they do not meet the 12 month course requirements. If a satisfactory performance on this GDBA is achieved students can then progress to the 12-month MSc Marketing programme.

About the Birmingham Business School

At Birmingham Business School we deliver world-class research and teaching that provides the; insight, ambition and skills to shape advanced and sustainable business strategies. We put people at the heart of business and business at the heart of society.

Consistently found in global ranking tables and accredited by leading bodies, AMBA, EQUIS and AACSB. The triple-crown accreditation confirms our position within an elite group of global business schools.

Birmingham Business School is already globally renowned for the quality of our research and teaching. With students representing over 60 countries currently studying at our main campus, our courses being taught in a range of international business schools, and an international faculty and global alumni community of around 23,000 graduates, we have a global footprint that ensures worldwide impact.

Our dedication to providing our students with a rich educational experience within our Business School has led to increased investment in our career services and corporate relations programme. This will further enhance the already excellent career prospects of our graduates, with additional opportunities for project work and internships with leading global businesses.

Funding and Scholarships

There are many ways to finance your postgraduate study at the University of Birmingham. To see what funding and scholarships are available, please visit: http://www.birmingham.ac.uk/postgraduate/funding

Open Days

Explore postgraduate study at Birmingham at our on-campus open days.
Register to attend at: http://www.birmingham.ac.uk/postgraduate/visit

Virtual Open Days

If you can’t make it to one of our on-campus open days, our virtual open days run regularly throughout the year. For more information, please visit: http://www.pg.bham.ac.uk

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The role of the corporate environmental manager is becoming increasingly complex and strategic. Corporate social and environmental responsibility is becoming prominent in consumer demand and a pre-requisite for tender eligibility. Read more
The role of the corporate environmental manager is becoming increasingly complex and strategic. Corporate social and environmental responsibility is becoming prominent in consumer demand and a pre-requisite for tender eligibility. This necessitates a more sophisticated environmental manager who can interpret legislative and audit requirements and deliver them in a manner conducive to continued economic development, whilst recognising the market trends. The aim of this programme is to develop skills in the delivery of economic activities related to environment, green technology and sustainability. The programme includes highly topical case studies from across these sectors reflecting changing strategies and alternative approaches. The course is suitable for graduates in a wide range of disciplines, including Environment, Engineering, Finance, Social Sciences and other subjects.
Testimonials

Compulsory Modules:

Organisations and People: This module examines key issues arising from contemporary research in organisational behaviour (OB) and human resource management (HRM). It provides an integrated analysis of management, organisations and people, developing the conceptual, strategic and practical skills necessary for managers in complex, global organisational contexts. Specific topics include:

The nature of organisations
Organisation structures: strategy, design and function, job design
Organisation cultures: values, ethics, norms of behaviour
Theories and models of management: classical and contemporary
Individual differences: perception, learning, motivation, equality and diversity
Groups and teams in the organisation
Managing relationships: power, conflict, communication, engagement
Managers as leaders, people developers, coaches
Managing job satisfaction and performance

International Strategic Management: This module analyses strategic decision-making within business. You will develop a critical understanding of the strategic processes of business management, the interconnections with the functional domains of marketing, human resource management and corporate finance, and the management of knowledge systems. Specific topics include:

Concepts of strategic management applicable to business
Prescriptive and emergent strategies
Strategy implementation through capacity building and resource allocation
Managing, monitoring and reviewing strategic change
Organisational designs for strategic advantage
Human resources strategy, marketing and corporate financial strategy
Organisational learning and knowledge management

Management Research: This module analyses the philosophical basis for research in the management sciences, and examines a number of key methodological issues and approaches. Research designs for both quantitative and qualitative research methodologies are developed, including interviews, case studies, focus groups, surveys and experiments. Specific topics include:

Research methodologies and philosophy: positivism and interpretivism
Qualitative research methods and the search for meaning
Selecting a research strategy and design
Data gathering, documentary records, triangulation and mixed methods
Content analysis, conversation analysis, discourse analysis, grounded theory
Quantitative research design and methodologies
Univariate and multivariate analysis, factor, cluster and discriminant analysis

Business Planning for the Green Economy: This module explores the process of establishing a venture from idea generation to the completion of a business plan which incorporates environmental planning and management. It takes the student through the actual process of developing a business plan and its different components, the market and sustainability. Specific topics include:

Entrepreneurship
The entrepreneurial role in relation to the initiation and development of a sustainable business
Key environmental factors of business development
The differences between the entrepreneur and the environmental manager, and the problems faced by small growth firms in sustainable growth.
The importance and complexity of entrepreneurship and environmentalism within a large firm environment

Finance for Managers: This module is designed for those who aim to achieve a basic understanding of financial management and control, and who require an understanding of finance in order to manage an organisation effectively. Financial planning and control are central themes, as well as the appraisal techniques of investment projects. Specific topics include:

Principles underlying the preparation of accounting information
Recording business transactions
Preparation and analysis of financial statements
Preparation of budgets, financial planning and control
Costing methods, uses and interpretation of cost data
Investment appraisal techniques

Strategic Environmental Management: This module is designed to provide a an understanding of the principles of sustainable development, environmental legislation, environmental auditing and assesment, and green technological development. Specific topics include:

Sustainable development
Environmental legislation
Environmental auditing
Environmental assessment
Corporate social responsibility and socially responsible investment
Life cycle analysis

Green Technology: This module reviews the environmental consequences of economic activities, including energy generation, waste management, food and water supply, consumer goods. It then goes on to consider recent policy initiatives and drivers and examines key green technologies. Specific topics include:

Development and deployment of green technologies
Environment impacts of energy generation
Green technology policies and initiatives
Green technologies - commerce, ideas and concepts
Geographical Information Systems (GIS) for green technologies

Part 2:

For MBA Environmental Management, you must complete Part 2 by undertaking a relevant dissertation.

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The MSc in Marketing will provide you with the skills to be an effective leader in a dynamic global marketplace, developing your understanding of the theory and practice of marketing. Read more
The MSc in Marketing will provide you with the skills to be an effective leader in a dynamic global marketplace, developing your understanding of the theory and practice of marketing.

Businesses today face unprecedented change. Increased competition in both domestic and global markets, together with higher expectations and tougher demands from consumers, require more sophisticated marketing. This degree will provide you with the knowledge and practical understanding of contemporary marketing to allow you to deal with these changes, including digital media, marketing research methods and environmental sustainability.

You will consider marketing across a range of business contexts including consumer, industrial, service, profit and not-for-profit sectors, as well as studying consumers, supply chains, branding and loyalty in local and global contexts. The course will provide a stimulating and intellectually demanding environment, in which you will engage with the academic literature, case studies, business projects and your peers, whilst reflecting on international marketing issues. You will have opportunities to learn about industry practice and emerging trends in sectors such as the creative industries and marketing for tourism and places.

The course will equip you with the ability to critically evaluate and apply new marketing concepts and practices. You will have the opportunity to develop your practical transferable skills including the ability to conduct independent research, problem solving, verbal and written communication, presenting and planning.

Course Structure

Core Modules:
Foundation of Knowledge and Professional Skills
Principles of Practise and Marketing
Marketing Theory
Consumer Behaviour
Market Research
Branding and Communication
Product Policy and Innovation
Dissertation and Research Methods

Option Modules (choose 2):
Business-to-Business Marketing and Supply Chain Management
Cultural Intermediaries and Marketing and Practise
Marketing of Services
Consumption, Society and Culture
International Marketing

(Please note: due to regular enhancement of the University’s courses, please refer to Leicester’s own website (http://www.le.ac.uk) or/and Terms and Conditions (http://www2.le.ac.uk/legal) for the most accurate and up-to-date course information. We recommend that you familiarise yourself with this information prior to submitting an application.)

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Designed for recent graduates or practising managers who are already familiar with basic marketing concepts, this programme will enable you to develop advanced knowledge and understanding of contemporary and complex strategic challenges facing marketers, and to deepen your insights in the theory and practice of specialist aspects of marketing. Read more
Designed for recent graduates or practising managers who are already familiar with basic marketing concepts, this programme will enable you to develop advanced knowledge and understanding of contemporary and complex strategic challenges facing marketers, and to deepen your insights in the theory and practice of specialist aspects of marketing.

The suite of MSc Marketing programmes have been approved and accredited by The Chartered Institute of Marketing (CIM) and is recognised by the ESRC for research training.

The programme will develop your critical thinking, research and communications skills and, uniquely, will feature consultancy projects as a vehicle for learning and as a means of developing further personal skills for later marketing and consulting careers.

Programme content

The programme will focus on developing your knowledge and understanding of marketing through advanced modules on Contemporary Issues in Strategic Marketing, Strategic Management and Marketing Analytics, Problem Solving & Strategic Marketing as Practice. Subsequently you will deepen your understanding by undertaking a live consultancy project alongside a range of specialist elective modules (including Retail Marketing, Strategic Brand Management, Strategic Environmental Sustainability and Marketing Communications). The final component of the programme is an individual consulting project and dissertation, adding a further opportunity to apply theory to practice and a further company experience for your CV.

On this programme our students have undertaken live consultancy projects with a range of top companies – for example, Cadbury, Hobbs, Honeywell, Land Rover/Jaguar, Cogent Elliot, TRW, Helix and Aston Villa Football Club. These consultancy projects will give you valuable experience and substantially enhance your marketing career prospects. Graduates from the programme have moved into a range of marketing and consultancy roles with top UK and international companies.

About the Birmingham Business School

At Birmingham Business School we deliver world-class research and teaching that provides the; insight, ambition and skills to shape advanced and sustainable business strategies. We put people at the heart of business and business at the heart of society.

Consistently found in global ranking tables and accredited by leading bodies, AMBA, EQUIS and AACSB. The triple-crown accreditation confirms our position within an elite group of global business schools.

Birmingham Business School is already globally renowned for the quality of our research and teaching. With students representing over 60 countries currently studying at our main campus, our courses being taught in a range of international business schools, and an international faculty and global alumni community of around 23,000 graduates, we have a global footprint that ensures worldwide impact.

Our dedication to providing our students with a rich educational experience within our Business School has led to increased investment in our career services and corporate relations programme. This will further enhance the already excellent career prospects of our graduates, with additional opportunities for project work and internships with leading global businesses.

Funding and Scholarships

There are many ways to finance your postgraduate study at the University of Birmingham. To see what funding and scholarships are available, please visit: http://www.birmingham.ac.uk/postgraduate/funding

Open Days

Explore postgraduate study at Birmingham at our on-campus open days.
Register to attend at: http://www.birmingham.ac.uk/postgraduate/visit

Virtual Open Days

If you can’t make it to one of our on-campus open days, our virtual open days run regularly throughout the year. For more information, please visit: http://www.pg.bham.ac.uk

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The MSc in Environmental Technology provides the highest . standard of knowledge and skills development.  for environmental specialists. Read more

The MSc in Environmental Technology provides the highest standard of knowledge and skills development for environmental specialists. Through the course students acquire a diverse range of discipline-specific problem-solving frameworks for tackling contemporary environmental issues. A major emphasis of the course is on the way that environments function and on the compatible tools, alternative technologies and policies for sustainable environmental management. MSc Candidates also learn to appreciate that successful projects depend, at least in part, on belonging to a network of experts aiming to advance personal and collective environmental goals. We emphasise a friendly and supportive learning environment.  

Our course combines the natural and social sciences in a truly interdisciplinary manner, providing a foundation for graduates to demonstrate their ability to identify and resolve environmental and sustainability issues in a holistic way. This broad training is followed by an in-depth education in many specialised areas, maintaining the course's interdisciplinary nature. The specialist options in the second term are designed to cater for a variety of individual interests and career requirements. 

The course provides students with different options to build on their undergraduate degree, by allowing them to specialise in an area of particular interest, convert undergraduate knowledge to a different setting, differentiate for the job market and learn specific techniques and tools for research and management. 

Building on Imperial’s environmental world-class research portfolio, dedicated teaching staff to coordinate the interdisciplinary nature of our course and very strong links with industry, business and regulators. We pride ourselves on the quality of the service we provide to students, science and the society, and our excellence in delivering the valuable interaction between scientific/technological training and industrial experience.

Director of the course is Dr Mike Tennant 

Business and the Environment

Contemporary “business-as-usual” solutions are not sufficient for achieving meaningful change in a resource-constrained and inequitable world. Students taking the Business and the Environment Option (B&E) will develop a critical understanding of how businesses currently tackle the challenges of sustainability in the broadest of senses. They will use creative thinking to develop proactive businesses models that go beyond contemporary levels of sustainability performance.

The B&E Option provides students with an understanding of opportunities and risks that businesses face in the light of growing environmental and sustainability constraints and social inequality. It gives them the critical thinking skills required to develop entrepreneurial solutions that maximise those opportunities. Students will be equipped with the knowledge and skills to deal with the complex choices that business must face in order to function as responsible members of society.

The Option benefits from the input of leading companies and strategists in the fields of sustainability, environment, finance, retail and emerging markets, and students are exposed to a wide variety of industry and academic perspectives. There is a strong emphasis on problem-solving , taking a learning-by-doing approach and going beyond the norm to develop solutions to difficult problems using systemic, innovative thinking coupled with sound business and organisational management strategies.

Teaching is supported with case study sessions, which give students the skills and confidence to rigorously analysis sustainable business problems. Extensive practical work serves to both reinforce learning and to give students exposure to real-world problems. A group-based consultancy project is carried out in conjunction with leading UK-based companies, whilst a business modelling exercise gives students the opportunity to develop their own ideas of what a responsible company should look like by creating robust business ideas that have positive environmental and social impacts.

Key elements of the Option include:

  • understanding sustainability challenges across a company’s complete supply chain
  • innovation and sustainability
  • problem-solving using life cycle and systems thinking
  • effective stakeholder engagement, corporate reporting and marketing
  • business ethics and responsibility
  • basic accounting for business
  • creativity and business modelling

Expected learning outcomes for the B&E Option are:

  • to understand, interpret and creatively apply good practice in sustainable business strategy and operations to contemporary business problems
  • to interpret and evaluate complex, inter-disciplinary and future-oriented sustainability concepts and apply them to create entrepreneurial business ideas
  • to effectively engage peers and professionals in generative conversations
  •  to effectively use a range of technical and transferrable skills

Careers

Graduates of the B&E Option normally go on to careers in a wider variety of organizations, including sustainability and general consultancy, in-house sustainability units and start-up companies.



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Combine the growing discipline of Corporate Social Responsibility with the increasingly important issue of Environmental Management. Read more
Combine the growing discipline of Corporate Social Responsibility with the increasingly important issue of Environmental Management.

Overview

Both Corporate Social Responsibility (CSR) and Environmental Management are increasingly important for a wide range of organisations. This specialist Masters provides the practical research skills and management background for you to work in these areas.

You'll examine theory, evidence and practice in CSR as well as the governance, assessment and practical resolution of environmental problems. You will combine the study of scientific, legal, policy and risks associated with sustainability with accounting, ethical and organisation aspects of business.

Course Content

You'll look at the globalisation of business and the transnational nature of the environmental problems faced by business, regulators and policy makers. You will be introduced to the major challenges faced by decision makers when implementing Corporate Social Responsibility policies in the real world and you'll examine the consultancies helping organisations achieve their CSR objectives.

You will be trained in suitable research methods and relevant ethical and legal issues while practising your research skills with independent projects. By the end of the course you'll have developed the essential skills associated with business and financial management and managing sustainable organisations, as well as experience in environmental assessment and maximising ethical governance in organisations.

Modules
For the Masters you will need to take 100 credits of taught modules alongside a dissertation worth 80 credits. There are five core modules, amounting to 60 of your 100 required credits:
-Corporate and Social Responsibility (20 credits)
-Business and the Environment (10 credits)
-Environmental Impact Assessment (10 credits)
-Qualitative Methods (10 credits)
-Quantitative Methods (10 credits)

You'll also choose 40 credits from a range of optional modules:
-Business Information Systems (10 credits)
-Financial Management (10 credits)
-Social and Environmental Accounting (20 credits)
-International Political Economy of Business (20 credits)
-Ethical Marketing and Sustainability (20 credits)

You'll also complete an 8,000 word dissertation, worth 80 credits, as part of the MSc. Your independent research can cover any aspect of Corporate Social Responsibility and/or Environmental Management covered by the syllabus.

The dissertation will allow you to demonstrate your skills in research and apply insights from the taught modules.

Our teaching and research span the natural social and economic sciences in an integrated way. Postgraduate teaching is informed by our research which includes work in areas as diverse as ethical marketing, social enterprises, tropical rain forests, pollution, biodiversity conservation and wildlife management.

Careers

This course is suitable if you're aiming for a career in management and Corporate Social Responsibility in the for-profit and not-for-profit sectors.

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This programme is aimed at talented graduates seeking to develop or enhance their expertise in the fields of environmental policy, management, protection and advocacy. Read more
This programme is aimed at talented graduates seeking to develop or enhance their expertise in the fields of environmental policy, management, protection and advocacy. Through a demanding academic curriculum and practice-based learning opportunities, students develop the skills and knowledge needed for professional employment in the public, private and non-profit sectors.

The programme is provided by the School of Geographical Sciences, one of the top-ranked geography departments in the UK and a highly regarded centre for research and teaching in environmental processes, systems and the social sciences. Staff in the school have been directly involved in advising the Intergovernmental Panel on Climate Change and regularly engage with policymakers, industry and non-profit organisations at local, national and international levels.

The programme is closely affiliated with the University's Cabot Institute, which promotes multidisciplinary research around global environmental change, and benefits from our location in the city of Bristol, the 2015 European Green Capital and a vibrant hub of environmental activism and technological innovation.

Programme structure

The programme consists of six compulsory taught units and a dissertation project. Taught units delivered by social scientists provide training in corporate governance and risk management; public policymaking for environmental protection; policy analysis and consultancy skills; statistical methods; and the analytical techniques of geographical information systems (GIS).

Natural scientists introduce students to fundamentals of climate science and the analysis of remotely sensed data. Students then complete a research dissertation of 15,000 words on an environmental topic of their choice, either independently or in partnership with an external organisation in the public, private or non-profit sector.

Careers

Our graduates have gone on to work in environmental consulting, the civil service, environmental management, conservation, marketing and communications, and a range of private companies in areas such as sustainable housing and energy.

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Sustainable business management is at the forefront of Haifa University Faculty of Management’s one-year Global Green MBA program. Read more

Sustainable business management is at the forefront of Haifa University Faculty of Management’s one-year Global Green MBA program. Israel is both a leader in water and renewable energy management and a leader in developing innovative and sustainable technologies, making Haifa University an ideal place to experience and tap into the dynamic combination of environmentally-focused, successful business culture.

The program excels in its focus on environmental and social sustainability, two issues key to effective and responsible business practice. As such, the MBA’s combination of high academic standards in an international learning environment, its focus on essential tools for business management, and the acquiring of theoretical and practical tools for implementing sustainability make it a very valuable and comprehensive business curriculum.

What you will study

Over the course of the year, students will cover a total of 20 core courses from the fields of Business Administration and Environmental Management and Sustainability. A further two elective courses from the field of Environmental Management and Sustainability and an applied project make up the remainder of the curriculum. In addition to standard MBA subjects such as investments, economics, accounting, and marketing among others, students will study subjects such as principles of sustainability, how to assess an impact of a project on surrounding environment, what environmental laws apply, what is a CSR and what management systems to use. The full list of courses offered is listed below and on the program website.

Courses

Core Courses in Business Administration

  • Behavioral Sciences
  • Business Game
  • Business Strategy
  • Financial Accounting
  • Financial Management
  • Financial Statement Analysis
  • Information Systems
  • Investments
  • Managerial Economics
  • Managing Organizations
  • Marketing Management
  • Marketing Strategy
  • Project Management
  • Quantitative Methods

Core Courses in Environmental Management and Sustainability

  • Environmental Impact Assessment
  • Environmental Law and Policy
  • Environmental Management Systems
  • GIS and Natural Resource Management
  • Principles of Sustainability
  • Resource and Environmental Economics

A Capstone Course and elective courses are also offered as part of the Global Green MBA curriculum. 

Mandatory course for all international Master's students - Israel: Society and Policy Development - Past, Present and a Projection into the Future 

For more information on the course curriculum and course description please click here

Faculty

Founded in 1996, the Faculty of Management offers a range of MBA and MA courses administered by the departments of Business Administration; Natural Resources and Environmental Management; and Information and Knowledge Management. The MBA Programs are taught by the faculty's full-time (research) members and specialist adjunct lecturers as well as industry figures and visiting academics.

The faculty operates several research centers, each with a specific research focus such as The Center for Internet ResearchThe Center for the Study of Organizations and Human Resource ManagementThe Interdisciplinary Center for Research on Emotions, and The Natural Resource and Environmental Research Center.

Scholarships

This program is available for MASA scholarship. Further information on scholarships and financial aid can be found here.



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