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Masters Degrees (Digital Communication Systems)

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Modern information systems continue to transform and progress the ease with which information can be accessed across the globe and to underpin the digital society and economy. Read more
Modern information systems continue to transform and progress the ease with which information can be accessed across the globe and to underpin the digital society and economy.

They depend fundamentally on digital systems of communication, and this programme provides thorough coverage of the speciality to meet the high and increasing demand for digital communications engineers who can manage and develop the technologies of today’s data-driven lifestyle.

This programme is aimed at recent engineering, physics and computer science graduates and/or those with a number of years industry experience in the communications industry, who wish to acquire in-depth knowledge of this key specialism in order to progress their careers.

Core study areas include fundamentals of digital signal processing and information theory and coding, and a research project.

Optional study areas include communication networks, personal radio communications, communication channels, digital signal processing for software defined radio, multimedia over networks, mobile network technologies and intelligent signal processing.

See the website http://www.lboro.ac.uk/study/postgraduate/programmes/departments/eese/digital-communication-systems/

Programme modules

Compulsory Modules:
Semester 1
- Fundamentals of Digital Signal Processing
- Information Theory and Coding

Semester 2
- Research project
- Advanced individual project

Optional Modules:
Semester 1
- Communication Networks
- Personal Radio Communications
- Communication Channels

Semester 2
- Digital Signal Processing for Software Defined Radio
- Communication Network Security and e-Commerce
- Mobile Network Technologies
- Intelligent Signal Processing

How you will learn

The course is designed to give both deep understanding of the core technologies which underpin the industry and which are driving the latest advances in performance and capability. It allows you to develop your personal interests via a range of specialised optional modules. The individual research project is often undertaken as part of the School’s internationally respected research portfolio.

- Assessment
Examinations are held in January and May, with coursework and group work throughout the programme. The individual research project is assessed by written report and viva voce in September.

Facilities

Students on the programme have access to laboratories, industry standard software and hardware including equipment provided by Texas Instruments. There is a range of anechoic chambers including the largest microwave chamber at any UK university.

Careers and further study

Job opportunities include both senior technical and managerial activities in the fields of communications engineering including high speed digital design, communication systems engineering, software/firmware engineering, algorithm development and signal processing engineering.

Why choose electronic, electrical and systems engineering at Loughborough?

We develop and nurture the world’s top engineering talent to meet the challenges of an increasingly complex world. All of our Masters programmes are accredited by one or more of the following professional bodies: the IET, IMechE, InstMC, Royal Aeronautical Society and the Energy Institute.

We carefully integrate our research and education programmes in order to support the technical and commercial needs of society and to extend the boundaries of current knowledge.

Consequently, our graduates are highly sought after by industry and commerce worldwide, and our programmes are consistently ranked as excellent in student surveys, including the National Student Survey, and independent assessments.

- Facilities
Our facilities are flexible and serve to enable our research and teaching as well as modest preproduction testing for industry.
Our extensive laboratories allow you the opportunity to gain crucial practical skills and experience in some of the latest electrical and electronic experimental facilities and using industry standard software.

- Research
We are passionate about our research and continually strive to strengthen and stimulate our portfolio. We have traditionally built our expertise around the themes of communications, energy and systems, critical areas where technology and engineering impact on modern life.

- Career prospects
90% of our graduates were in employment and/or further study six months after graduating. They go on to work with companies such as Accenture, BAE Systems, E.ON, ESB International, Hewlett Packard, Mitsubishi, Renewable Energy Systems Ltd, Rolls Royce and Siemens AG.

Find out how to apply here http://www.lboro.ac.uk/study/postgraduate/programmes/departments/eese/digital-communication-systems/

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The evolution of wireless communication systems and networks in recent years has been accelerating at an extraordinary pace and become an essential part of modern lifestyle requirements. Read more

About the course

The evolution of wireless communication systems and networks in recent years has been accelerating at an extraordinary pace and become an essential part of modern lifestyle requirements.

The effects of this trend has seen a growing overlap between the network and communication industries, from component fabrication to system integration, and the development of integrated systems that transmit and process all types of data and information.

This distinctive course, developed with the support of industry, aims to develop a detailed technical knowledge of current practice in wireless systems and networks. You will study the fundamentals of wireless communication systems and the latest innovations in this field.

You will study the fundamentals of wireless communication systems and the latest industry innovations and needs. The MSc programme incorporates theory and practice and covers all aspects of a modern communication system ranging from RF components, digital signal processing, network technologies and wireless security and examines new wireless standards.

This course is accredited by the Institution of Engineering and Technology (IET).

Aims

The sharp increase in the use of smartphones, machine to machine communication systems (M2m), sensor netowrks, digital broadcasting networks and smart grid systems have brought tremendous technological growth in this field.

It has become a global phenomenon that presently outstrips the ability of commercial organisations to recruit personnel equipped with the necessary blend of technical and managerial skills who can initiate and manage the introduction of the new emerging technologies in networks and wireless systems.

By studying Wireless Communications Systems at Brunel, you will be equipped with the advanced technical and professional skills you need for a successful career either in industry or leading edge research in wireless communication systems.

Course Content

Typical Modules:

Advanced Digital Communications
Network Design and Management
DSP for Communications
Wireless Network Technologies
Communications Network Security
Research Methods
Radio and Optical Communication Systems
Project Management
Project & Dissertation

Teaching

The course blends lectures, workshops, seminars, self-study, and individual and group project work. You’ll develop communication and teamwork skills valued by industry through carefully designed lab exercises, group assignments, and your dissertation project.

In lectures, key concepts and ideas are introduced, definitions are stated, techniques are explained, and immediate student queries discussed.

Seminars provide the students with the opportunity to discuss at greater length issues arising from lectures.

Workshops sessions are used to foster practical engagement with the taught material.

The dissertation project plays a more significant role in supporting literature review in a technically complex area and to plan, execute and evaluate a significant investigation into a current problem area related to wireless communication systems.

Assessment

Taught modules are assessed by final examinations or by a mix of examination and laboratory work. Project management is assessed by course work. Generally, students start working on their dissertations in January and submit by the end of September.

Special Features

The course is taught by academics who are experts in their fields and have strong collaborative links with industry and other international research organisations. Some well-known textbooks in this area are authored by members of the course team.

The course is fully supported with computing and modern, well-equipped RF laboratories. As a student you will enjoy working on the latest and advanced equipment.

Electronic and Computer Engineering at Brunel supports a wide range of research groups, each with a complement of academics and research staff and students:

- Media Communications
- Wireless Networks and Communications
- Power Systems
- Electronic Systems
- Sensors and Instrumentation.

Our portfolio of research contracts totals £7.5 million, and we’ve strong links with industry.

Prizes
Rohde and Schwartz best in RF Prize
Criteria for award: Best overall PG student on MSc Wireless Communications Systems with a relevant RF dissertation
Composition of prize: RF books and Certificate

Women in Engineering and Computing Programme

Brunel’s Women in Engineering and Computing mentoring scheme provides our female students with invaluable help and support from their industry mentors.

Accreditation

The MSc in Wireless Communications Systems is fully accredited by the Institution of Engineering and Technology (IET).

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The MSc in Digital Systems Engineering is a one-year full-time taught course that makes extensive use of the knowledge and expertise from our well established Intelligent Systems and Nano-Science Research Group. Read more
The MSc in Digital Systems Engineering is a one-year full-time taught course that makes extensive use of the knowledge and expertise from our well established Intelligent Systems and Nano-Science Research Group.

It is intended to provide students with a good theoretical background and solid hands-on experience of the techniques used in modern digital systems design. Using FPGAs as a hardware platform and VHDL as a design language, the programme provides students with:
-A balanced picture of state-of-the-art digital systems design methods
-A sound theoretical and practical knowledge of digital devices, tools, data networks and operating systems
-The ability to learn new techniques to keep up-to-date with new developments in an industrial and/or research setting
-Experience of the use of industry-standard tools to make them attractive candidates for prospective employers in the field
-Experience of working within a group and of the important management skills required by industry
-Hands-on experience of the different stages of the design of a modern digital system, which will culminate in the construction of a complex device (for example, an FPGA-based MP3 player)

Course Content

The course aims to provide a broad-based introduction to state-of-the-art digital system design techniques and to provide a solid grounding in both theory and practice. It is suitable for students wishing to pursue a career in digital electronic industry and research.

[[Group Project
The aim of this substantial group project is to immerse the students in a life-like scenario of a company developing digital systems. The project will involve the design, construction and implementation of a complete FPGA-based digital system, providing students with practical experience of project management and team skills. The system will include both software (such as human-computer interface, low-level programming) and hardware (such as FPGA, A/D converters, communication interfaces) components. The project will culminate in the design and realisation of a printed circuit board hosting a FPGA interfaced to a variety of peripherals. Communication links allowing connection to a PC will enable the creation of a diverse range of multimedia, diagnostic or communication systems. Furthermore, at the end of the project, students will keep the boards they have designed, providing them with a complete FPGA development system, allowing them to further investigate digital systems design.

The project preparation will begin towards the end of the Autumn term when groups will be given a Quality Assurance manual, that will prepare the students to establish effective company policies, procedures and roles for group members, introducing the Quality Assurance processes applied to medium to large projects in industry.

In the Autumn term, a module on 'C Programming' will hone the students' skills required to effectively carry out the software components of the project. The module will provide a practical introduction to writing and running C programs as an example of a procedural programming language.

In the Spring term, the actual project will get under way. Groups of 4-6 students will be formed, assigned a target system to design, and provided with a budget. In this term, the students will prepare an implementation plan that will be followed for the remainder of the project. Detailed system specifications will be established and the budget allocated, taking into account the cost of components and off-the-shelf IP modules.

In the Summer term, the project will continue with the pre-implementation phase. Students will design a PCB with the components (FPGA, communication interfaces, displays, memories, etc.) defined in the system specifications. The design will be sent to fabrication and returned by the end of term. Along with the PCB design, the students will develop a block-level algorithmic description of the system to be implemented, defining the role of each component within the system and beginning the development of the software components of the system.

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The Communication Systems master's programme offers a broad curriculum on communication technology focusing on both the fundamental principles of systems engineering and the practical design of digital and wireless communication systems. Read more

The Communication Systems master's programme offers a broad curriculum on communication technology focusing on both the fundamental principles of systems engineering and the practical design of digital and wireless communication systems.

We are living in an increasingly networked society. The number of mobile phone users is rising by 50 million per month, while video streaming and social networking are pushing data volume demands. New applications for the internet-of-things are set to revolutionise the coming decades by creating a new paradigm in which not only humans but also machines communicate with each other. The exponential growth in the use of communication devices requires skilled engineers to drive technological development and inspire new inventions.

The Communication Systems master’s programme has a solid theoretical base in communication systems engineering. Topics covered include communication theory, coding, modulation, signal processing, and the design and optimisation of communication systems and networks. This programme is highly competitive. Applicants must have advanced skills in mathematics and a strong sense of dedication.

Mandatory and elective courses

The first year comprises mandatory courses in communication systems engineering, such as digital communication, wireless communication, information networks, and image and audio coding. The third semester offers elective courses in electrical and computer engineering, mathematics and physics. It also includes a compulsory project, during which students learn project management, apply their knowledge to build a communication system, and work in teams with other students. The final semester is devoted to your thesis, which may be carried out in collaboration with a tech company, such as Ericsson or Saab, or as an internal project at the university.

5G research

Most courses have traditional lectures and tutorials, and all courses include practical laboratory work. Linköping University is at the forefront of research into 5G, the next-generation of cellular network technology. Our seminal, award-winning research on the Massive MIMO multi-antenna technology is conducted in collaboration with Lund University, Ericsson Research, Nokia Bell Labs, and other prominent partners. You will thus get the opportunity to learn 5G-related topics from renowned experts.



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An understanding of advanced digital systems engineering is vital to the design of most modern electronic devices and systems. The Advanced Digital Systems Engineering MSc enables you to develop advanced skills in the major aspects of modern embedded systems design at hardware, software and firmware levels. Read more

An understanding of advanced digital systems engineering is vital to the design of most modern electronic devices and systems. The Advanced Digital Systems Engineering MSc enables you to develop advanced skills in the major aspects of modern embedded systems design at hardware, software and firmware levels.

Recent advances in chip fabrication technologies now mean that it is possible to use embedded system technology in an increasing number of technically demanding applications and engineers with skills in embedded system design are in high demand. In the EU it has been estimated that over 600,000 new jobs in embedded systems will be created over the next 10 years.

Advanced Digital Systems Engineering has a central role in computer systems, mobile and wireless communications, consumer electronics and automotive engineering and is important in the design of modern instrumentation and measurement systems used for industrial automation and manufacturing processes.

The MSc programme uses practical examples in instrumentation, monitoring, control, computing and communication to illustrate the evolving technology. Graduates are able to develop embedded systems using a variety of technology platforms in a wide range of applications including communications, consumer electronics, automotive electronics, industrial control, instrumentation and measurement.

Visit the website https://www.kent.ac.uk/courses/postgraduate/1710/advanced-digital-systems-engineering

About the School of Engineering and Digital Arts

The School of Engineering and Digital Arts successfully combines modern engineering and technology with the exciting field of digital media.

Established over 40 years ago, the School has developed a top-quality teaching and research base, receiving excellent ratings in both research and teaching assessments.

The School undertakes high-quality research that has had significant national and international impact, and our spread of expertise allows us to respond rapidly to new developments. Our 30 academic staff and over 130 postgraduate students and research staff provide an ideal focus to effectively support a high level of research activity. There is a thriving student population studying for postgraduate degrees in a friendly and supportive teaching and research environment.

We have research funding from the Research Councils UK, European research programmes, a number of industrial and commercial companies and government agencies including the Ministry of Defence. Our Electronic Systems Design Centre and Digital Media Hub provide training and consultancy for a wide range of companies. Many of our research projects are collaborative, and we have well-developed links with institutions worldwide.



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On this programme you will learn about recent advances in mobile communication systems with full coverage of both radio-frequency (RF) and data communication networks. Read more
On this programme you will learn about recent advances in mobile communication systems with full coverage of both radio-frequency (RF) and data communication networks. The programme content will reflect the current migration to tetherless networks. In addition to studying the latest protocols used by mobile communication systems, you will also learn to apply the principles of RF engineering to the design of such systems.

You will be taught by experienced research and teaching staff with expertise in the specialist fields and you will be learning about the latest theories, techniques and technologies. You will need an understanding of both generic and domain-specific research techniques, and the ability to apply them in your own work. A module in research methods enables you to develop these techniques, moving from generic skills, such as the design and evaluation of experiments, to focus on the specific skills that you will need for your own project. An important outcome of the module is a well-structured report, augmented by the use of appropriate artefacts and media, presenting your proposals for your specialist project.

In the first two semesters of the programme you take modules exploring a variety of current research topics in electronics and related areas. At the end of the programme you complete a project which enables you to demonstrate your understanding of the principles and concepts that you have learned and your ability to apply them to a substantial piece of development or investigative work.

Why choose this course?

-The School has over 25 years' experience of teaching electronic engineering and has established an excellent international reputation in this field
-We offer extensive lab facilities for engineering students, including the latest software packages
-Learn about mobile communication systems, tetherless networks and all the latest protocols

Careers

You will typically be employed in the design and implementation of advanced digital systems and networks in the communication and control industries. Within your area of expertise, you will be making independent design decisions on mission-critical systems.

Teaching methods

Our enthusiastic staff is always looking for new ways to enhance your learning experience and over recent years, we have won national awards for our innovative teaching ideas. In addition our staff are active in research and useful elements of it are reflected on the learning experience. Learning tools such as StudyNet, unique to the University of Hertfordshire, are extremely useful for the learning environment of the student.

Structure

Modules
-Advanced Reconfigurable Systems and Applications
-Broadband Networks and Data Communications
-Digital Mobile Communication Systems
-Information Theory and DSP in Communications
-MSc Project
-Mixed Mode and VLSI Technologies
-Operations Management
-Operations Research
-Wireless, Mobile and Ad-hoc Networking

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We are living through an era of tumultuous change in how politics is conducted and communicated. The great digital disruption of the early 21st century continues to work its way through media systems around the world, forcing change, adaptation, and renewal across a whole range of areas. Read more
We are living through an era of tumultuous change in how politics is conducted and communicated. The great digital disruption of the early 21st century continues to work its way through media systems around the world, forcing change, adaptation, and renewal across a whole range of areas: political parties and campaigns, interest groups, social movements, activist organisations, news and journalism, the communication industries, governments, and international relations.

In the New Political Communication Unit at Royal Holloway, University of London, we believe the key to making sense of these chaotic developments is the idea of power—how it is generated, how it is used, and how it shapes the diverse information and communication flows that affect all our lives.

This unique new Masters degree, which replaces the MSc in New Political Communication, is for critically-minded, free-thinking individuals who want to engage with the exciting intellectual ferment that is being generated by these unprecedented times. The curriculum integrates rigorous study of the very best academic research with an emphasis on making sense of political communication as it is practiced in the real world, in both "old" and "new" media settings.

While not a practice-based course, the MSc Media, Power, and Public Affairs is perfect for those who wish to build a career in the growing range of professions that require deep and critical insight into the relationship between media and politics and public communication more generally. These include advocacy, campaign management, political communication consultancy, journalism, government communication, policy analysis, public opinion and semantic polling, and public diplomacy, to name but a few. Plus, due to its strong emphasis on scholarly rigour, the MSc in Media, Power, and Public Affairs is also the perfect foundation for a PhD in political communication.

You will study a mixture of core and elective units, including a generous choice of free options, and write a supervised dissertation over the summer. Teaching is conducted primarily in small group seminars that meet weekly for two hours, supplemented by individual tuition for the dissertation.

This course is also offered at Postgraduate Diploma level for those who do not have the academic background necessary to begin an advanced Masters degree. The structure of the Diploma is identical except that you will not write a dissertation. If you are successful on the Diploma you may transfer to the MSc, subject to academic approval.

See the website https://www.royalholloway.ac.uk/politicsandir/coursefinder/mscpgdipmediapowerandpublicaffairs.aspx

Why choose this course?

- be taught by internationally-leading scholars in the field of political communication

- the curriculum integrates rigorous study of the very best academic research with an emphasis on making sense of political communication as it is practiced in the real world, in both "old" and "new" media settings

- perfect for those who wish to build a career in the growing range of professions that require deep and critical insight into the relationship between media and politics and public communication more generally

- a unique focus on the question of power and influence in today’s radically networked societies.

On completion of the programme, you will have:
- advanced knowledge and critical understanding of key concepts, theoretical debates, and developments in the field of political communication

- advanced knowledge of the texts, theories, and methods used to enhance understanding of the issues, processes, and phenomena in the field of political communication

- advanced knowledge and critical understanding of research methods in the social sciences

- a solid foundation for a career in the growing range of professions that require deep and critical insight into the relationship between media and politics and public communication more generally, or for a PhD in any area of media and politics.

Department research and industry highlights

- The New Political Communication Unit’s research agenda focuses on the impact of new media and communication technologies on politics, policy and governance. Core staff include Professor Andrew Chadwick, Professor Ben O’Loughlin, Dr Alister Miskimmon, and Dr Cristian Vaccari. Recent books include Andrew Chadwick’s The Hybrid Media System: Politics and Power (Oxford University Press, 2013), Cristian Vaccari’s Digital Politics in Western Democracies: A Comparative Study (Johns Hopkins University Press), and Alister Miskimmon, Ben O’Loughlin, and Laura Roselle’s, Strategic Narratives: Communication Power and the New World Order (Routledge, 2013). Andrew Chadwick edits the Oxford University Press book series Oxford Studies in Digital Politics and Ben O’Loughlin is co-editor of the journal Media, War and Conflict. The Unit hosts a large number of PhD students working in the field of new political communication.

Course content and structure

You will study four core course units (chosen from a total of six options), two elective units, and write a dissertation over the summer. Course units include one of three disciplinary training pathway courses, a course in research design, analysing international politics, and specialist options in international relations.

Students studying for the Postgraduate Diploma do not undertake the dissertation.

Core course units:
Media, Power, and Public Affairs: You will examine the relationship between media, politics and power in contemporary political life. This unit focuses on a number of important foundational themes, including theories of media effects, the construction of political news, election campaigning, government communications and spin, media regulation, the emergence of digital media, the globalisation of media, agenda setting, and propaganda and the role of media in international affairs. The overarching rationale is that we live in an era in which the massive diversity of media, new technologies, and new methodologies demands new forms of analysis. The approach will be comparative and international.

Internet and New Media Politics:
 Drawing predominantly, though not exclusively, upon specialist academic journal literatures, this course focuses on a number of important contemporary debates about the role and influence of new technologies on the values, processes and outcomes of: global governance institutions; public bureaucracies; journalism and news production; representative institutions including political parties and legislatures; pressure groups and social movements. It also examines persistent and controversial policy problems generated by digital media, such as privacy and surveillance, the nature of contemporary media systems, and the balance of power between older and newer media logics in social and political life. By the end of the course students will have an understanding of the key issues thrown up by the internet and new media, as well as a critical perspective on what these terms actually mean. The approach will be comparative, drawing on examples from around the world, including the developing world, but the principal focus will be on the politics of the United States and Britain.

Social Media and Politics: This course addresses the various ways in which social media are changing the relationships between politicians, citizens, and the media. The course will start by laying out broad arguments and debates about the democratic implications of social media that are ongoing not just in academic circles but also in public commentary, political circles, and policy networks—do social media expand or narrow civic engagement? Do they lead to cross-cutting relationships or self-reinforcing echo chambers? Do they hinder or promote political participation? Are they useful in campaigns or just the latest fashion? Do they foster effective direct communication between politicians and citizens? Are they best understood as technologies of freedom or as surveillance tools? These debates will be addressed throughout the course by drawing on recent empirical research published in the most highly rated academic journals in the field. The course will thus enable students to understand how social media are used by citizens, politicians, and media professionals to access, distribute, and co-produce contents that are relevant to politics and public affairs and establish opportunities for political and civic engagement.

Media, War and Conflict:
The post-9/11 global security situation and the 2003 Iraq war have prompted a marked increase in interest in questions concerning media, war and conflict. This unit examines the relationships between media, governments, military, and audiences/publics, in light of old, new, and potential future security events.

Introduction to Qualitative Research Methods in Politics and International Relations:
 You will be provided with an introduction to core theories and qualitative approaches in politics and international relations. You will examine a number of explanatory/theoretical frameworks, their basic assumptions, strengths and weaknesses, and concrete research applications. You will consider the various qualitative techniques available for conducting research, the range of decisions qualitative researchers face, and the trade-offs researchers must consider when designing qualitative research.

Dissertation (MSc only): The dissertation gives you the opportunity to study an aspect of Media, Power, and Public Affairs in depth. You will be assigned a dissertation supervisor and the length of the piece will be 12,000 words.

Elective course units:
Note: not all course units are available every year, but may include:
- Politics of Democracy
- Elections and Parties
- United States Foreign Policy
- Human Rights: From Theory to Practice
- Theories and Concepts in International Public Policy
- Contemporary Anglo-American Political Theory
- Transnational Security Studies
- Conflict and Conflict Resolution in the Middle East
- The Law of Cyber Warfare
- Comparative Political Executives
- European Union Politics and Policy
- International Public Policy in Practice
- Sovereignty, Rights and Justice
- Theories of Globalisation
- Introduction to Quantitative Research Methods in Politics and International Relations

Assessment

Assessment is carried out by coursework and an individually-supervised dissertation.

Employability & career opportunities

Advocacy, campaign management, political communication consultancy, journalism, government communication, policy analysis, public opinion and semantic polling, public diplomacy, PhD research.

How to apply

Applications for entry to all our full-time postgraduate degrees can be made online https://www.royalholloway.ac.uk/studyhere/postgraduate/applying/howtoapply.aspx .

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What is digital service design? It’s the art of building customer experiences with a strong digital element. This new multi-disciplinary course is designed to help graduates develop cutting-edge user experience design techniques for designing digital products and services. Read more

About the course

What is digital service design? It’s the art of building customer experiences with a strong digital element.

This new multi-disciplinary course is designed to help graduates develop cutting-edge user experience design techniques for designing digital products and services. The course features close integration with leading digital companies to help you develop deep knowledge of both design theory and practice as well as to equip you for employment in the digital sector.

The course has been designed in collaboration with Wilson Fletcher, a leading digital design studio, to closely mirror current professional practices. In the course, you will have the opportunity to apply for an industry internship at the end of your third term. Additionally, some of our digital design partners may also offer dissertation opportunities.

Aims

Brunel’s MSc course in Digital Service Design prepares you for roles in the fast-growing digital industry by providing a programme led by industry experts and practitioners.

By the end of the course you will be able to:

Generate ideas and turn them into viable concepts and working prototypes.
Work in multidisciplinary teams in a studio setting and take responsibility for your work.
Problem-solve and design for both user and business needs.
Understand the skills, tools and methodologies necessary to develop compelling strategies, products and services.
Design and develop experiences, products and services of high quality with digital media at their core.
Demonstrate a critical and practical understanding of the issues relevant to digital service design and their use in the context of modern industry and commercial environments.
Have a thorough and clear understanding of the methodologies and professional skills necessary for effective digital service design in a business environment.
Reflect – critically and in-depth – on relevant aspects of the state-of the art of both the practice and theory of digital service design.

Course Content

Typical Modules:

Digital Design Methodologies
Digital Innovation
Systems Project Management
Digital Service Applications
Research Methods
Data Visualisation
Dissertation

Special Features

Quality internships
You will have the opportunity to apply for an internship with a high-profile company.

As a result of enrolling on this course, you will have the opportunity to form a network of industry contacts which will be invaluable when you enter into the world of employment.

You will work on a number of individual and group practical projects based on real-world briefs.

You will develop the technical, interpersonal, creative and strategic skills needed to succeed in the digital service design industry.

A cutting edge programme
You will explore areas of design and rapid prototyping, innovation methodologies, interview and workshop facilitation, journey mapping, customer research methodologies, project management and how to develop and present actionable recommendations and much more.

Women in Engineering and Computing Programme

Brunel’s Women in Engineering and Computing mentoring scheme provides our female students with invaluable help and support from their industry mentors.

Teaching

You will be taught by our lecturers and practising researchers, through a mixture of lectures, seminars, lab sessions, guest lectures from industry experts, talks and workshops. We will thus be providing you with theory-based teaching that is based on up-to-date research in this exciting area.

Academics and guest lecturers on the course come from a wide variety of backgrounds and have experience working on high-profile projects at companies like Wilson Fletcher, Marks & Spencer, The Telegraph, W12, Virgin Media, BBH, IDEO, Friday, SapientNitro, RBS, Hugo & Cat etc.

Assessment

You will be assessed through a combination of coursework, examination and dissertation. You will also produce a portfolio of evidence for the Digital Design Methodologies module. Examinations are held in May.

Work Placements

This course is focused on employment and students have the opportunity to undertake an internship after they complete their dissertation. Digital design companies potentially offering internships include: Wilson Fletcher, ORM, Hugo & Cat, DDB, Furthermore, BBH, The Guardian, M&S, W12, Friday, UsTwo.

Selected students may also have the opportunity for a company-sponsored dissertation project in term three.

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Digital Direction is a new 240-credit, 15-month Master’s programme starting in September 2017. Read more

Digital Direction is a new 240-credit, 15-month Master’s programme starting in September 2017.

Digital Direction addresses media and storytelling in the digital era, assessing emerging issues associated with contemporary digital communication and the creative economy, training new creative leaders who are responsive to continually changing contexts, infrastructures and technologies and engendering a new wave of creative leadership. Graduates will develop a deep understanding of critical and experimental communication/media production, creation and design practices, and through applied innovation will address current and future contexts.

The programme prepares students to evolve and lead new approaches to media and storytelling through predictive innovation, enabled by rapidly changing cultural and industrial practices, plus uses of, and developments in, digital technologies. Centring on the interrelated domains of broadcasting, film and experience/brand, the programme addresses knowledge and skills gaps in four key areas of practice: production, direction, content development/making/writing and communication/digital media design.

The programme proposes new imperatives for storytelling in an age of alternative facts and fictions; challenges associated with multiple media forms and systems; and methods for engaging publics as audiences, users, consumers, (co-)creators, stakeholders and participants.

Established approaches to production, direction, content creation and communication/digital media design are transforming at an exponential rate, employing innovative forms of storytelling and narrative experience to engage audiences in new ways. The programme is informed by associated transformations in digital technologies, including the prevalence of post-broadcast models of On Demand media; the proliferation of networked forms of production and distribution; source- and platform-agnostic, multi-cast, multi-access and multi-layered, multi-linear media; cultures of openness and control; and the primacy of interactivity.

The programme acknowledges human adaptations to living with digital technologies. Contemporary media platforms are mobile, embedded in multiple types of environments, infrastructures and products, and user-controlled with an engagement in more democratic forms of content generation and curation. In parallel, core discrete professions within the media and communication design industries are being challenged and broadened by increasingly transdisciplinary requirements. .

The programme equips students with the knowledge, understanding and skills to engage productively with the creative, design and commercial demands of this emerging and rapidly evolving multi-platform and multi-layered world. To match, a transdisciplinary approach is demanded with a strong narrative sense and a honed instinct for communication. Our contemporary uses of new digital technologies have prompted a reconsideration of communication borders and different types of responsive modes; and content developers and distributors are, in turn, converging within an increasingly fluid space.

Traditional skill sets involving narration, scriptwriting, production design, direction, set design, casting, photography, filming, lighting, and sound recording, for example, are now increasingly accompanied and informed by hitherto unrelated practices such as coding and programming, interactive design, AI, cross-platform and cross-media integration (e.g. transmedia), data visualisation and analytics, visual design, gamification, virtual/augmented reality and social media. Digital Direction addresses the demands of this new world – for example, by enabling designer-directors to produce and create content for social videos with an accompanying strategy for ensuring delivery to their target audiences, including deployment of mechanisms for openness and input.

The programme draws on six key principles from the School of Communication – conceptualisation, experimentation, expression, information, contextualisation and interdisciplinarity – which are in turn supported and developed through strategic research clusters based on the broader themes of identity, experience and publishing.



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An understanding of Advanced Digital Systems Engineering is vital to the design of most modern electronic devices and systems. Read more

An understanding of Advanced Digital Systems Engineering is vital to the design of most modern electronic devices and systems. The Advanced Digital Systems Engineering MSc enables you to develop advanced skills in the major aspects of modern embedded systems design at hardware, software and firmware levels.

Recent advances in chip fabrication technologies now mean that it is possible to use embedded system technology in an increasing number of technically demanding applications and engineers with skills in embedded system design are in high demand. In the EU it has been estimated that over 600,000 new jobs in embedded systems will be created over the next 10 years.

Advanced Digital Systems Engineering has a central role in computer systems, mobile and wireless communications, consumer electronics and automotive engineering and is important in the design of modern instrumentation and measurement systems used for industrial automation and manufacturing processes.

The MSc programme uses practical examples in instrumentation, monitoring, control, computing and communication to illustrate the evolving technology. Graduates are able to develop embedded systems using a variety of technology platforms in a wide range of applications including communications, consumer electronics, automotive electronics, industrial control, instrumentation and measurement.



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IN BRIEF. Enjoy excellent job prospects in the growing field of science communication. This course is delivered in partnership with industry giving you the opportunity to tap into world-class professional networks. Read more

IN BRIEF:

  • Enjoy excellent job prospects in the growing field of science communication
  • This course is delivered in partnership with industry giving you the opportunity to tap into world-class professional networks
  • Access to state of the art MediaCityUK facilities during the course residential
  • A part-time only course
  • Based at MediaCityUK
  • International students can apply

COURSE SUMMARY

Over the last 25 years, science communication has expanded from a field of public intellectuals, celebrity scientists, broadcast media professionals and event producers to a global industry of ground-breaking artists, games developers, disruptive creators, radical curators, social entrepreneurs and citizen scientists. Developed in partnership with industry, this part-time, distance learning course will provide you with the knowledge and skills required to take advantage of excellent job prospects in this growing field.

Studying this MSc will provide you with the opportunity to accelerate your career and become part of a worldwide community which is pushing the boundaries of science communication through new and emerging technologies. You will gain practical and transferable skills informed by theory, a creative portfolio and access to world-class professional networks to progress your career in science communication. You will become mindful of the ethical challenges that new communication systems might pose to achieving sustainable development goals for health and wellbeing, gender equality and communities.

Through a selection of specifically designed modules, you will learn about the importance of involving the public in the co-creation of citizen science projects, explore the increasing trend of locating science within festivals, examine how art and science come together to innovate, and explore digital storytelling strategies for communicating science. Additionally, you will investigate how science writing and journalism has changed in a digital era, and focus on contemporary matters of global concern in science communication. All modules aim for you to develop and enhance your public portfolio through a range of creative projects.

Science communication is an expanding field and, as such, there are many exciting career prospects working in science journalism, public engagement, events production, science publishing and within the media, to name a few. Our academics have strong networks in the field and, as the course is delivered in collaboration with industry experts and professional science communicators, you can be sure that the skills and knowledge you gain are those you need to forge a successful career in the field and stay ahead of the curve. This course aims to bridge the #scicomm digital skills gap in an era where digital fluency, critical thinking, and creative innovation make professionals stand out from the crowd.

COURSE DETAILS

This science communication masters focuses on the areas of communication, media management, public engagement, emerging technologies, global challenges, digital literacy and creative practice.

Features  

  • Course content reflects and connects your needs with industry trends  
  • Digital skills and emerging technologies focus  
  • Become part of a global learning community  
  • Connectivity and access to world-class facilities  
  • Co-delivery with industry practitioners  

Benefits

  • Learn alongside cutting edge researcher-practitioners  
  • Secure a global competitive edge and excellent employment prospects  
  • Gain real world, practical and problem solving experience  
  • Create a portfolio to showcase and help secure future work  
  • Access to a national and international peer and industry network

SCHOLARSHIPS AND BURSARIES

We offer awards to help you study through our:

  • Vice-Chancellor's Excellence Scholarship
  • University of Salford student loyalty discount
  • Country bursary scheme for International students only

There are also other sources of funding available to you.

For more information please see our funding section.

EMPLOYABILITY

This science communication MSc is designed to equip the modern science communicator with the practical skills and theoretical grounding to carry out science communication, public engagement and policy roles in a wide range of institutions, from Universities to science festivals, museums and galleries to research funders, science and health charities, NGOs and science businesses spanning education, entertainment, PR/ advocacy and sustainable development.

Science communication professionals contribute to a wide range of industries including:

  • Media and creative industries;  
  • Science centres and museums;
  • Science education and outreach;
  • Research councils and policymaking.

Graduates could undertake roles (within these sectors and others) such as:

  • Broadcast, Media and Entertainment;
  • Science Journalism;
  • Science Advocacy;
  • Professional Consultancy;
  • Public Relations;
  • Science publishing;
  • Public Engagement; 
  • Public Involvement and Impact; 
  • Knowledge Exchange;
  • Museum education, exhibition and curation;
  • Events production, management.


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The Digital Visual Effects MSc equips you with advanced skills, knowledge and understanding of high definition digital effects to help you become a highly skilled technical director (TD) in the visual effects industry. Read more
The Digital Visual Effects MSc equips you with advanced skills, knowledge and understanding of high definition digital effects to help you become a highly skilled technical director (TD) in the visual effects industry.

This programme is entirely oriented towards current industrial needs, technology and practice and provides a direct route into the highly desirable creative industry. Our successful former students are working in London and for international companies in areas ranging from television graphics to architectural visualisation.

It covers 3D model building, texturing, lighting, rendering, procedural animation (cloth, hair, fur, dynamics), advanced compositing and high-definition digital effects. Although the thrust of the programme is towards high end film special effects and animation, the standards and techniques you learn will allow you to work in numerous other areas of digital effects.

Visit the website https://www.kent.ac.uk/courses/postgraduate/250/digital-visual-effects

About the School of Engineering and Digital Arts

The School successfully combines modern engineering and technology with the exciting field of digital media. Established over 40 years ago, the School has developed a top-quality teaching and research base, receiving excellent ratings in both research and teaching assessments.

We undertake high-quality research that has had significant national and international impact, and our spread of expertise allows us to respond rapidly to new developments. Our 30 academic staff and over 130 postgraduate students and research staff provide an ideal focus to effectively support a high level of research activity. There is a thriving student population studying for postgraduate degrees in a friendly and supportive teaching and research environment.

We have research funding from the Research Councils UK, European research programmes, a number of industrial and commercial companies and government agencies including the Ministry of Defence. Our Electronic Systems Design Centre and Digital Media Hub provide training and consultancy for a wide range of companies. Many of our research projects are collaborative, and we have well-developed links with institutions worldwide.

Course structure

The course is designed to train digital effects artists to work in industry. Our successful former students are working in London and for international companies in areas ranging from television graphics to architectural visualisation. Although the thrust of the course is towards high end film special effects and animation, the standards and techniques you learn allow you to work in numerous other areas of digital effects.

The primary industry jobs the course is oriented towards include: technical directors in assistant, creature development, lighting effects, look development roles, compositors in compositing, digital paint and roto roles, modellers and trackers/matchmovers. For a smaller project or company roles would include that of a 3D generalist, 3D artist, effects artist or compositor. These are not easy to achieve, as global competition is fierce and success depends on much better than average concentration and constant practise to grasp the essence and modern techniques of digital visual effects.

Modules

The following modules are indicative of those offered on this programme. This list is based on the current curriculum and may change year to year in response to new curriculum developments and innovation. Most programmes will require you to study a combination of compulsory and optional modules. You may also have the option to take modules from other programmes so that you may customise your programme and explore other subject areas that interest you.

EL831 - Digital Visual Art set-up (15 credits)
EL837 - Professional Group Work (15 credits)
EL839 - Effects Animation (15 credits)
EL863 - Advanced 3D Modelling (15 credits)
EL864 - Pre-Visualisation (15 credits)
EL867 - Technical Direction (15 credits)
EL868 - High Definition Compositing (15 credits)
EL869 - Film and Video Production (15 credits)
EL870 - Visual Effects Project (60 credits)

Assessment

Each module is assessed by practical assignments. The project work is assessed on the outcome of the project itself.

Programme aims

This programme aims to:

- enable you to develop your knowledge and understanding within the field of digital visual effects, which will equip you to become a professional in the animation and visual effects Industry

- train you in the requirements and skills needed for work in high definition

- produce professionally-trained technical directors who are highly skilled in using state of the art 3D modelling and visual effects software

- provide you with proper academic guidance and welfare support

- create an atmosphere of co-operation and partnership between staff and students, and offer you an environment where you can develop your potential.

Careers

We have developed the programme with a number of industrial organisations, which means that successful students will be in a strong position to build long-term careers in this important discipline.

The School of Engineering and Digital Arts (http://www.eda.kent.ac.uk/) has an excellent record of student employability (http://www.eda.kent.ac.uk/school/employability.aspx). We are committed to enhancing the employability of all our students, to equip you with the skills and knowledge to succeed in a competitive, fast-moving, knowledge-based economy.

Graduates who can show that they have developed transferable skills and valuable experience are better prepared to start their careers and are more attractive to potential employers. Within the School of Engineering and Digital Arts, you can develop the skills and capabilities that employers seek. These include problem solving, independent thought, report-writing, time management, leadership skills, team-working and good communication.

Building on Kent’s success as the region’s leading institution for student employability, we offer many opportunities for you to gain worthwhile experience and develop the specific skills and aptitudes that employers value.

Find out how to apply here - https://www.kent.ac.uk/courses/postgraduate/apply/

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The School conducts high-quality significant national and international research and offers excellent opportunities for graduate studies, successfully combining modern engineering and technology with the exciting field of digital media. Read more
The School conducts high-quality significant national and international research and offers excellent opportunities for graduate studies, successfully combining modern engineering and technology with the exciting field of digital media. The digital media group has interests in many areas of interactive multimedia and digital film and animation.

Visit the website https://www.kent.ac.uk/courses/postgraduate/264/digital-arts

About the School of Engineering and Digital Arts

Established over 40 years ago, the School has developed a top-quality teaching and research base, receiving excellent ratings in both research and teaching assessments.

The School undertakes high-quality research (http://www.eda.kent.ac.uk/research/default.aspx) that has had significant national and international impact, and our spread of expertise allows us to respond rapidly to new developments. Our 30 academic staff and over 130 postgraduate students and research staff provide an ideal focus to effectively support a high level of research activity. There is a thriving student population studying for postgraduate degrees in a friendly and supportive teaching and research environment.

We have research funding from the Research Councils UK, European research programmes, a number of industrial and commercial companies and government agencies including the Ministry of Defence. Our Electronic Systems Design Centre and Digital Media Hub provide training and consultancy for a wide range of companies. Many of our research projects are collaborative, and we have well-developed links with institutions worldwide.

Course structure

The digital media group has interests in many areas of interactive multimedia and digital film and animation.

There is particular strength in web design and development, including e-commerce, e-learning, e-health; and the group has substantial experience in interaction design (eg, Usability and accessibility), social computing (eg, Social networking, computer mediated communication), mobile technology (eg, iPhone), virtual worlds (eg, Second Life) and video games. In the area of time-based media, the group has substantial interest in digital film capture and editing, and manipulation on to fully animated 3D modelling techniques as used in games and feature films.

Research Themes:
- E-Learning Technology (http://www.eda.kent.ac.uk/research/theme_detail.aspx?gid=1&tid=1)

- Medical Multimedia Applications and Telemedicine (http://www.eda.kent.ac.uk/research/theme_detail.aspx?gid=1&tid=2)

- Human Computer Interaction and Social Computing (http://www.eda.kent.ac.uk/research/theme_detail.aspx?gid=1&tid=3)

- Computer Animation and Digital Visual Effects (http://www.eda.kent.ac.uk/research/theme_detail.aspx?gid=1&tid=4)

- Mobile Application Design and Development (http://www.eda.kent.ac.uk/research/theme_detail.aspx?gid=1&tid=25)

- Digital Arts (http://www.eda.kent.ac.uk/research/theme_detail.aspx?gid=1&tid=26)

Research areas

- Intelligent Interactions

The Intelligent Interactions group has interests in all aspects of information engineering and human-machine interactions. It was formed in 2014 by the merger of the Image and Information Research Group and the Digital Media Research Group.

The group has an international reputation for its work in a number of key application areas. These include: image processing and vision, pattern recognition, interaction design, social, ubiquitous and mobile computing with a range of applications in security and biometrics, healthcare, e-learning, computer games, digital film and animation.

- Social and Affective Computing
- Assistive Robotics and Human-Robot Interaction
- Brain-Computer Interfaces
- Mobile, Ubiquitous and Pervasive Computing
- Sensor Networks and Data Analytics
- Biometric and Forensic Technologies
- Behaviour Models for Security
- Distributed Systems Security (Cloud Computing, Internet of Things)
- Advanced Pattern Recognition (medical imaging, document and handwriting recognition, animal biometrics)
- Computer Animation, Game Design and Game Technologies
- Virtual and Augmented Reality
- Digital Arts, Virtual Narratives.

Careers

We have developed our programmes with a number of industrial organisations, which means that successful students are in a strong position to build a long-term career in this important discipline. You develop the skills and capabilities that employers are looking for, including problem solving, independent thought, report-writing, time management, leadership skills, team-working and good communication.

Kent has an excellent record for postgraduate employment: over 94% of our postgraduate students who graduated in 2013 found a job or further study opportunity within six months.

Building on Kent’s success as the region’s leading institution for student employability, we offer many opportunities for you to gain worthwhile experience and develop the specific skills and aptitudes that employers value.

Find out how to apply here - https://www.kent.ac.uk/courses/postgraduate/apply/

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We have a wide range of testbeds available for projects, including wireless networking, wireless sensors, satellite networking, and security testbeds, future internet testbed and cloud infrastructure. Read more

We have a wide range of testbeds available for projects, including wireless networking, wireless sensors, satellite networking, and security testbeds, future internet testbed and cloud infrastructure.

We also have a wide range of software tools for assignments and project work, including OPNET, NS2/3, Matlab, C, C++ and various system simulators. Some projects can offer the opportunity to work with industry.

Read about the experience of a previous student on this course, Paulo Valente Klaine.

Programme structure

This programme is studied full-time over one academic year and part-time students must study at least two taught technical modules per academic year, until a total of eight is reached. It consists of eight taught modules and a standard project.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

Educational aims of the programme

The taught postgraduate Degree Programmes of the Department are intended both to assist with professional career development within the relevant industry and, for a small number of students, to serve as a precursor to academic research.

Our philosophy is to integrate the acquisition of core engineering and scientific knowledge with the development of key practical skills (where relevant).

To fulfil these objectives, the programme aims to:

  • Attract well-qualified entrants, with a background in Electronic Engineering, Physical Sciences, Mathematics, Computing & Communications, from the UK, Europe and overseas
  • Provide participants with advanced knowledge, practical skills and understanding applicable to the MSc degree
  • Develop participants' understanding of the underlying science, engineering, and technology, and enhance their ability to relate this to industrial practice
  • Develop participants' critical and analytical powers so that they can effectively plan and execute individual research/design/development projects
  • Provide a high level of flexibility in programme pattern and exit point
  • Provide students with an extensive choice of taught modules, in subjects for which the Department has an international and UK research reputation

Intended capabilities for MSc graduates:

  • Underpinning learning– know, understand and be able to apply the fundamental mathematical, scientific and engineering facts and principles that underpin mobile and satellite communications
  • Engineering problem solving - be able to analyse problems within the field of mobile and satellite communications and more broadly in electronic engineering and find solutions
  • Engineering tools - be able to use relevant workshop and laboratory tools and equipment, and have experience of using relevant task-specific software packages to perform engineering tasks
  • Technical expertise - know, understand and be able to use the basic mathematical, scientific and engineering facts and principles associated with the topics within mobile and satellite communications
  • Societal and environmental context - be aware of the societal and environmental context of his/her engineering activities
  • Employment context - be aware of commercial, industrial and employment-related practices and issues likely to affect his/her engineering activities
  • Research & development investigations - be able to carry out research-and- development investigations
  • Design - where relevant, be able to design electronic circuits and electronic/software products and systems

Technical characteristics of the pathway

This programme in Mobile Communication Systems reflects the importance and ubiquity of mobile telephony and mobile data communications throughout the world.

Students will gain a detailed knowledge of the fundamentals and advanced concepts involved in communications and 3G/4G/5G mobile technology together with the principles, algorithms and protocols that underpin Internet-based mobile backbone networks.

This material is complemented by study in areas such as mobile applications and web services, mobile app software development, the Internet of Things, network management, and satellite communications.

The teaching material and projects are closely related to the research being carried out in the EE Department's Institute for Communications Research.

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.



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As technologies continue to develop in terms of availability and functionality, even greater opportunities will arise for those individuals who are able to combine traditional marketing insight with a true understanding of digital technology, capturing these benefits and articulating them at both an academic and vocational level. Read more

Why take this course?

As technologies continue to develop in terms of availability and functionality, even greater opportunities will arise for those individuals who are able to combine traditional marketing insight with a true understanding of digital technology, capturing these benefits and articulating them at both an academic and vocational level. These individuals will be at the forefront of the on-going “digital revolution”.

If you have a good undergraduate degree in business, technology, computing, design, psychology or other relevant subject, this course will allow you to build on your previous degree providing you with knowledge, technical skills and practical experience of digital media and marketing concepts.

What will I experience?

You will be taught by academically qualified and enthusiastic staff with relevant experience including, research, consultancy and links with industry.

You will also benefit from our wide links with companies and organisations willing to provide opportunities for invited guest speakers and live case studies.

What opportunities might it lead to?

Graduates of this programme have gone on to successful careers in digital marketing, social media, e-commerce and mobile advertising in all types of businesses around the world. In addition, this programme provides a solid basis for entrepreneurial-minded students who wish to start their own digitally-based businesses.

Module Details

The aim of this programme is to make you aware of the current practices relating to digital marketing. You will become aware of the latest developments in the field and you will also be equipped with the practical skills to implement them.

MA Digital Marketing includes two teaching periods and is followed by 2-3 months of independent study during which time you complete a practical project.

Teaching Period 1

Essentials of Marketing: This will provide you with a solid foundation for the advanced study of marketing. No prior knowledge of marketing is assumed but students will be expected to assimilate information rapidly and reflect upon the concepts discussed.

Contemporary Issues in Marketing: This unit will examine a number of contemporary issues related to marketing theory and practice. The unit will draw extensively on the expertise of industry experts and students will be expected to engage with the issues that marketing managers are dealing with.

Digital Marketing Strategy: The unit focuses on examining the strategies and methods used to design and manage digital media based marketing campaigns. An intrinsic part of this unit is to develop an understanding of the importance of applying a range of analytical and conceptual models to the technical and creative aspects of design of digital media marketing

Teaching Period 2

Digital Communication and Media Development: You will review the digital media development process, assess the potential of a range of applications and use software and multimedia-authoring tools to develop a digital marketing campaign.

Digital Media Marketing Development Project: The project enables you to demonstrate and showcase what you have learnt during the taught programme.

The project consists of:
Systems specification for a digital marketing campaign
Functional model/prototype developed from the above, using appropriate software tools
Critical assessment of the project in terms of design, functionality and end user interface

Programme Assessment

Teaching methods range from tutor-led presentation of material, in-class exercises to case study analysis, problem solving exercises, student presentation and in-class discussion. There will be significant use and exploration of marketing software systems and media application software.

Assessment will take the form of coursework assignments which may involve group work, presentations, case study analyses or reports and examinations which may be closed or open book. You will be allocated a personal tutor for the duration of their programme to offer you help and advice during your studies. A project supervisor is allocated to each student in April/May and provides support throughout the project period.

Student Destinations

On graduating from this course, you will possess the knowledge and practical skills to utilise digital media in the marketing environment. Research indicates that this combination of skills is in short supply and so highly sought after by many companies and organisations. You will have a distinct marketing speciality that will enable you to differentiate yourself in the employment market.

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