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THE EMLV IS THE ONLY SCHOOL OF MANAGEMENT IN FRANCE WHICH OFFERS BY MEANS OF ITS MBA DIGITAL & RETAIL BANKING A HIGH-LEVEL TRAINING IN NEW JOBS OF DIGITAL BANKING. Read more
THE EMLV IS THE ONLY SCHOOL OF MANAGEMENT IN FRANCE WHICH OFFERS BY MEANS OF ITS MBA DIGITAL & RETAIL BANKING A HIGH-LEVEL TRAINING IN NEW JOBS OF DIGITAL BANKING

The MBA Digital & Retail Banking is a strong training course for banking careers that includes in its curriculum the digital transformation as an evolution vector on three fields: Customer relationship, Revision of operational processes and Transformation of the business model.

Background

Banks as all other stakeholders of the economy, attempt to understand and to take on innovations and new technologies which can help them to transform their business models in order to guide their clients around a new digital revolution. They fit more and more into a digital strategy.

These last years, the retail banking saw its model deeply disrupted by the increase of digital channels.

General Objective

The aim of the MBA Digital and Retail Banking is to train future professionals directly operational in the professions of digital banking. The teaching methods revolve around three subjects: to follow and think about the digital transformation of banks, to acquire and master a double financial and digital skill in order to practise professions in commercial banking and to train experts combining multidisciplinary skills with a great ability in work on projects.

Digital transformation

For banks, redesigning organizations, renewing their management and training their teams are required levers to achieve their digital transformation. The digital shift of banks is a huge project, because it impacts all activities, including front and back office. It is a strategic change which implies a whole new set of competences.

Retail banking is among the industries which have been profoundly changed by telecom and internet services which enable clients to be always connected.

EXAMPLE OF COURSES

WITH EDUCATIONAL PARTNERSHIP OF LCL BANK AND HELLO BANK

The MBA Digital & Retail Banking forms in new jobs of digital banking and prepare students for various careers in digital banking in the financial consulting professions, the back office professions and the customer service consulting.

::Products and Services of Retail Banking &Corporate banking::

The course approaches the features and the management of products and services of retail and corporate banking. It aims to know and to master the products that are marketed in retail banking and corporate banking.

::Banking control::

The aim of this course is to handle the following various points about internal control and auditing in commercial banks and the main cycles of control.

::Business model of retail bank::

Retail banking has to reinvent its business model to strengthen the trust that place in customers, markets and institutions. The more demanding modes of consumption, the digital transformation the multiplication of new banking organizations and prudent regulations involve to rethinking the strategy and the long-term modus operandi by: rethinking the offer and the customer relationship, innovating to accompany the digital transition, improving the operating efficiency.

::Blended learning::

One of our pedagogical approaches will be the use of case studies in the different courses. Students will be given the opportunity to work on real business problems with banks whilst working on their junior consultant project. They will also be encouraged to follw specific MOCC’s on digital business

CAREERS

THE DIGITAL DISRUPTS BANKING CAREERS

Banks are developing more and more digital technology strategy. It is retail banking which saw its model profoundly changed these last years by the increase in importance of the channels of remote contact.

::Internship::

At the end of the programme, you will be required to do a 6-month mission in a company of your choice (anywhere in the world) where you will put your knowledge into practise.

EMLV will give you access to a list of internship and job offers in your field through its Corporate Relations Department, Alumni network, school and MBA partners.

::Jobs in banking are changing::

The MBA Digital & Retail forms in these new jobs and answers the new needs of the job market. It is a training course for banking careers that includes in its curriculum digital transformation as an evolution vector on customer relationship fields (client service managers), revision of operational processes (back office administrators) and the transformation of the business model (programming and digital professions).

::Targeted professions::

- Community manager
- Head of e-business
- Client service manager
- Private banker
- Analyst
- Business analyst
- Development manager
- Credit analyst
- Customer service officer
- Business development manager
- Product manager

USEFUL INFORMATIONS

WE OFFER AN EXCELLENT WORK ENVIRONMENT WITH STATE-OF-THE-ART FACILITIES IN THE HEART OF THE LARGEST FINANCIAL DISTRICT IN EUROPE, PARIS-LA DÉFENSE.

From day one, when the International Relations Department meets you at the airport and helps you settling in Paris, you will get support from administrative and academic staff to make your learning experience in Paris really amazing!

::Duration::

One year from september, full-time programme

INTAKE : September 2016
TUITION FEES : 9 800 € per year
Number of places : 20

::Entry requirements::

Applicants must have 120 American credits, or 240 ECTS credits. Yet, applicants with 90 American credits or 180 ECTS credits and 2 years of professional experience can be candidates for the MBA.

English test IELTS 6.0 or equivalent requested

Interview (either face-to-face or at distance)

::For more information contact::

Vaghé LUDINARD
International Programmes Manager
Pôle Universitaire Léonard de Vinci
Tel : +33 (0)1 41 16 70 86


Prof. Amel Sahli
MBA Digital & Retail Banking Programme Manager


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Service Design has become the new frontier for designers who want to make a difference at scale, and in so doing advance the discipline of design. Read more

Service Design has become the new frontier for designers who want to make a difference at scale, and in so doing advance the discipline of design. The service sector represents almost 80 per cent of the advanced economies, and in recent years the role of design in transforming both public and private sector services has become widely recognised. The programme at the Royal College of Art is the leading specialist service design programme worldwide and with around 80 students and researchers and 10–12 live projects at any time, it’s almost certainly the largest dedicated service design studio globally.

Students emerging from the programme are finding immediate employment as service designers as industry and governments seek to transform their customer and citizen experience. We’ve just enhanced our programme by creating three new platforms for service design. The first is Service Innovation, which focuses on developing citizen and customer centric solutions to address immediate social, cultural and economic challenges. The second, Envision, not only speculates on the future of healthcare, education, retail, banking, transportation, but uses future forecasting techniques for society, culture and technology to design service experiences for the next decade and beyond. The final platform, Public Service and Policy, brings together social and political science with design to transform public service provision as well as government policy

The RCA Service Design programme offers a two-year MA in Service Design as well as opportunities for MPhil and PhD research. Right from the start, students are immersed in the unique interdisciplinary environment of the RCA, enabling them to become specialists in service design while participating in the exciting design education environment of the School of Design. Students are taught by the leading practitioners of the discipline, as well as by pioneers of service design from industry and academia.

To ensure the programme teaches the complete skills required for service design, it is delivered in association with Imperial College London, enabling students to complement their skills in service design by participating in Imperial’s MBA programme, as well developing their competence in digital technology with Imperial’s department of computing.

The programme combines lectures, workshops and projects grounded in empirical evidence drawn from ‘real world’ practice as well as theory. Students undertake group and individual projects that tackle the different domains of public service provision, consumer and business services, in partnership with leading service sector companies and public sector organisations.

As a result alumni graduating from the programme are joining leading design firms such as Engine, Fjord, IDEO and Livework, professional services firms including McKinsey and IBM Business Consulting Services, government departments including UK Trade and Industry, the Ministry of Justice and the Cabinet Office, as well as multinational corporations such as Jaguar, Barclay’s, Royal Bank of Scotland and Tesco.



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Paris School of Business is located in the heart of Paris, one of the most visited cities in the world. Moreover, Paris is world-famous for its hospitality and tourism industries. Read more
Paris School of Business is located in the heart of Paris, one of the most visited cities in the world. Moreover, Paris is world-famous for its hospitality and tourism industries. As such, Paris is in the ideal location for you to learn from industry leaders in the hospitality and tourism sector and interact with experts and professionals.

This Msc in Hospitality’s curriculum is based on a strong Business core comprising essential business management disciplines, such as Marketing Management and International Business. Another set of courses specifically are focused on the hospitality industry: Hotel Distribution, Customer Service Excellence, etc.

Paris School of Business’ Msc in Hospitality has an emphasis on first-hand experience:
• Company visits
• Business tours and trips (world famous Hotels in Paris and London, Internal Tour Operators)
• Conferences

Business Core:
• Hospitality Actors & Markets
• Marketing Management
• Strategic Management
• International Business
• Financial Management
• Digital Business
Leadership & Professional Skills Modules:
• Leadership & Management; Cours Florent Seminar
• Career Management
• Business Game
• Research Methodology
• Advanced Productivity Digital Tools
• Business Tours

Advanced Core Component:
• Hotel Distribution
• Hospitality Markets Strategies
• F&B Cost Control
• Hospitality, Tourism & Wellness
• Hospitality Uniform System of Accounts
• Service Quality Management
• Human Resources in Hospitality Markets
• Customer Service Excellence

Job opportunities

• Purchasing Manager
• Product Manager
• Export Manager
• Visual Merchandiser
• Hotel Manager
• Entrepreneur

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In the current economy where services contribute to 70% of the UK economy relative to manufacturing, there is a real need to equip managers with the ability to support services in a dynamic context. Read more
In the current economy where services contribute to 70% of the UK economy relative to manufacturing, there is a real need to equip managers with the ability to support services in a dynamic context.

The Leadership and Service Management programme aims to engage students in applied research and scholarship to support the design, engagement and transformation of service organisations. The programme will concentrate on the links between the major business functions and their role in the service sector. The programme will address business and management issues from the service sector in general (rather than from one sub-sector) with an emphasis on different service sub-sectors learning from each other.

See the website http://www.lboro.ac.uk/departments/sbe/executive-education/programmes/accredited/lsm/

The programme aims to:
- Develop individual skills and prepare participants for management career progression in the service sector, mainly through development of both their technical knowledge and skills, and their conceptual and analytical abilities;

- Develop the people management skills of participants to enable them to deal effectively with a range of managerial issues relating to individuals and teams;

- Develop skills to design, evaluate and develop service systems

- Provide insights into the field of business management for private, public, and third sector services operating in the dynamic context of support services;

- Enable participants to see ways in which theory can be applied in practice to complex issues with the aim of improving business and management practice;

- Develop and manage customer-facing service skills and the engagement and transformation of service organisation.

The Leadership and Service Management programme is specifically designed for experienced managers seeking to develop practical skills whilst working towards a university award. The programme prepares participants for management career progression in the service sector.

Structure

The programme is offered on a part-time basis. The minimum period of study for the award of MSc is thirty calendar months. The minimum period of study for the award of Postgraduate Diploma is eighteen months.

Delivery

The Diploma programme is part-time and will normally extend over a period of 18 months. It involves a combination of short courses, distance learning and work-based assignments and projects. The programme is delivered via block release and learning methods are tailored to participants' needs. The MSc element of the programme is delivered over a period of 12 months and involves a series of taught sessions covering research methods and project design.

Content

The programme starts with an induction event, and consists of a number of core modules covering the essential elements contributing to business competitiveness, as well as three modules which explore service design, evaluation and delivery.

To ensure maximum relevance and usefulness to both the participant and organisation, the topic of work-based assignments and projects is agreed between the participant and the University, to address a specific issue which is impacting on the participant's area of work.

Core modules:
- Financial Management
- Managing and Leading People
- Operations Management
- Marketing Management
- Service Marketing
- Service Operations
- Service Strategy

Find out how to apply here http://www.lboro.ac.uk/departments/sbe/executive-education/apply/

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Course Outline. Over 70% of the world’s economy is services. The MSc Management in a Service Economy aims to equip graduates with the ability to create and deliver reliable customer centred service - a key differentiator for business today. Read more

Course Outline

Over 70% of the world’s economy is services. The MSc Management in a Service Economy aims to equip graduates with the ability to create and deliver reliable customer centred service - a key differentiator for business today. In many industries, profit margins on product sales have shrunk enormously, leading to an increased focus on generating profits through value-added services. Thus, the best firms now bundle customer-centred service with a manufactured product and create service centred solutions. Some, like IBM have moved completely to service and solutions.

Service Management as a body of knowledge has made immense progress in the last decade. Economies are more and more service-focused and it has become imperative to study all aspects of managing service. Buckingham is among the very few universities in the world to have responded to the demand for the creation of expertise in this area and to have established a track-record of success.

Find out more about our Business School on http://www.buckingham.ac.uk/business.

Teaching Method

Teaching across our postgraduate programmes is through a combination of formal lectures, tutorials and seminars. Our lectures aim to encourage healthy dialogue between faculty and students, and between students themselves, while our small tutorial groups ensure that students can engage even more closely with their teachers. Members of the Business School faculty also make a point of being available to students outside the scheduled teaching sessions – something which our postgraduate students find particularly valuable.

We frequently use case studies to examine business decisions taken in real situations, and business simulations and games give you first-hand experience of decision making in the world of work. Role-play and group problem-solving exercises help you to apply some of the theoretical concepts delivered in lectures and you will have the opportunity to undertake individual or group projects with local companies on topical business issues.

Modules available on this course

  • Dissertation
  • Financial Information for Business / Accountability, Responsibility and Governance / Business Simulation
  • Integrated Service Management and Marketing
  • Managing People Across Cultures
  • Managing People and Leadership in Services
  • Practical Research Methods
  • Project Management
  • Service Operations


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Logistics and supply chain management bring together the business skills to manage the activities and flows of information between suppliers, manufacturers, logistics service providers, retailers and consumers. Read more

Why take this course?

Logistics and supply chain management bring together the business skills to manage the activities and flows of information between suppliers, manufacturers, logistics service providers, retailers and consumers.

This course focuses on the integration of analytical techniques for optimisation with the decision issues and technology relating to logistics and supply chain management.

This course is one of a small number selected as part of the HEFCE PEP Scholarship programme for 2014. Please visit the HEFCE PEP page to see full details of the scheme, eligibility criteria and how to apply.

What will I experience?

On this course you can:

Have access to ultra-modern computing facilities, and use specialist mathematical and statistical computing packages
Participate in practical sessions to solve real-life case studies using our simulation software
Develop the problem-solving, decision-making and interpersonal abilities essential to professional roles in this field

What opportunities might it lead to?

Logistics analysis is critical to success in both manufacturing and service industries. Competitive advantage will increasingly come from the supplier's ability to rapidly respond to changing customer needs, for which effective logistics are of prime importance. This means that there will be a range of companies and organisations in both the public and private sector, demanding for your skills and expertise.

Here are some routes our graduates have pursued:

Production management
Transportation management
Quality control
Distribution
Facilities planning
Supply chain management
Passenger transportation

This course is accredited by the Chartered Institute of Logistics and Transport (CILT). Students studying CILT accredited courses receive exemptions from the academic requirements for membership. Graduates of the MSc Logistics and Supply Chain Management course at the University of Portsmouth with an overall average pass mark above 50% are eligible to apply for Chartered Membership (CMILT) once they have gained the necessary experience.

Module Details

Supply chain management is a philosophy, the implementation process and the control of this process through which different entities within a supply chain aim to streamline their activities to improve the overall effectiveness and efficiency of meeting final customer requirements. A variety of different techniques will be investigated, ranging from conceptual frameworks, analytical approaches, to computer-based models.

Here are the units you will study:

Supply Chain Management: This unit enable you to develop advanced skills so that you can deal with problems of supply chain management across different products, locations, and companies. The types of problems studied in this course are encountered in industry (e.g. retail, discrete or continuous production and logistics service providers) as well as in service organisations (e.g. banks, hospitals and law firms). Managers dealing with such problems are known under various titles, including production, operations, supply (chain), inventory, purchasing, distribution or logistics managers.

Logistics Modelling: Most problems arising in the fields of logistics and supply chain management have sufficient complexity and detail that they require the use of sophisticated modelling techniques. This unit looks at two of the most commonly used methodologies for modelling and solving logistics problems: simulation and heuristic techniques. In both cases a computer package is used to assist solution. The techniques will be demonstrated with a range of case studies drawn from the field of logistics including transportation, supply chain configuration and management, warehouse design and layout, container port layout, production planning and vehicle routing.

Operations Management: This unit teaches operations management techniques that are relevant to logistics. The commonly used techniques of linear and integer programming will be taught using Microsoft Excel based methods for solution. You will look at case studies covering production planning, transportation, logistics planning and supply chain configuration. You will also be taught about locating facilities such as factories, distribution centres, cross docking centres and retail outlets. The effective scheduling of labour force and machines will be demonstrated, and current state-of-the art production planning models will be covered.

Strategic Logistics: This unit looks at the field of logistics from a strategic point of view. A number of quantitative techniques for strategic decision making such as decision analysis, multi-criteria decision analysis, data envelopment analysis and queuing theory are introduced in the context of logistics applications. The topic of strategic decisions in transportation modelling is then covered. The unit is completed by the analysis of a number of case studies relating to different applications of logistics with respect to financial, environmental, societal and economic objectives.

Project (Masters Logistics): This unit allows you to conduct research into a larger scale or challenging logistics problem. The project may be practical or theoretical and may arise either from the supervisor's research interests or from your own desire to study a particular topic or situation. Typical areas of logistics in which the project will be conducted include (but are not limited to) transportation, supply chain configuration and management, warehouse design and layout, container port layout, production planning, green logistics, facility location and vehicle routing.

Programme Assessment

Our enthusiastic team of lecturers have a wide range of industrial and research experience, ensuring that you graduate with cutting-edge knowledge. You will be taught through a mixture of lectures, seminars, tutorials, practical computer-based sessions, laboratory and project work.

We assess you in a several ways, but a large portion of the assessment is based on a major project at the end of the year. Here’s how we assess your work:

Examinations
Coursework
Laboratory assignments
A dissertation

Student Destinations

Logistics and transportation are important to any firm where customer service is a strategic objective – whether its core focus is on products or services.

When you graduate from this course you could find employment in a wide range of logistics-related careers. Not only in the traditional areas of manufacturing logistics, distribution and supply chain management, but also postal and express delivery, the fire and rescue emergency operations and even the military and defence industry.

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What is digital service design? It’s the art of building customer experiences with a strong digital element. This new multi-disciplinary course is designed to help graduates develop cutting-edge user experience design techniques for designing digital products and services. Read more

About the course

What is digital service design? It’s the art of building customer experiences with a strong digital element.

This new multi-disciplinary course is designed to help graduates develop cutting-edge user experience design techniques for designing digital products and services. The course features close integration with leading digital companies to help you develop deep knowledge of both design theory and practice as well as to equip you for employment in the digital sector.

The course has been designed in collaboration with Wilson Fletcher, a leading digital design studio, to closely mirror current professional practices. In the course, you will have the opportunity to apply for an industry internship at the end of your third term. Additionally, some of our digital design partners may also offer dissertation opportunities.

Aims

Brunel’s MSc course in Digital Service Design prepares you for roles in the fast-growing digital industry by providing a programme led by industry experts and practitioners.

By the end of the course you will be able to:

Generate ideas and turn them into viable concepts and working prototypes.
Work in multidisciplinary teams in a studio setting and take responsibility for your work.
Problem-solve and design for both user and business needs.
Understand the skills, tools and methodologies necessary to develop compelling strategies, products and services.
Design and develop experiences, products and services of high quality with digital media at their core.
Demonstrate a critical and practical understanding of the issues relevant to digital service design and their use in the context of modern industry and commercial environments.
Have a thorough and clear understanding of the methodologies and professional skills necessary for effective digital service design in a business environment.
Reflect – critically and in-depth – on relevant aspects of the state-of the art of both the practice and theory of digital service design.

Course Content

Typical Modules:

Digital Design Methodologies
Digital Innovation
Systems Project Management
Digital Service Applications
Research Methods
Data Visualisation
Dissertation

Special Features

Quality internships
You will have the opportunity to apply for an internship with a high-profile company.

As a result of enrolling on this course, you will have the opportunity to form a network of industry contacts which will be invaluable when you enter into the world of employment.

You will work on a number of individual and group practical projects based on real-world briefs.

You will develop the technical, interpersonal, creative and strategic skills needed to succeed in the digital service design industry.

A cutting edge programme
You will explore areas of design and rapid prototyping, innovation methodologies, interview and workshop facilitation, journey mapping, customer research methodologies, project management and how to develop and present actionable recommendations and much more.

Women in Engineering and Computing Programme

Brunel’s Women in Engineering and Computing mentoring scheme provides our female students with invaluable help and support from their industry mentors.

Teaching

You will be taught by our lecturers and practising researchers, through a mixture of lectures, seminars, lab sessions, guest lectures from industry experts, talks and workshops. We will thus be providing you with theory-based teaching that is based on up-to-date research in this exciting area.

Academics and guest lecturers on the course come from a wide variety of backgrounds and have experience working on high-profile projects at companies like Wilson Fletcher, Marks & Spencer, The Telegraph, W12, Virgin Media, BBH, IDEO, Friday, SapientNitro, RBS, Hugo & Cat etc.

Assessment

You will be assessed through a combination of coursework, examination and dissertation. You will also produce a portfolio of evidence for the Digital Design Methodologies module. Examinations are held in May.

Work Placements

This course is focused on employment and students have the opportunity to undertake an internship after they complete their dissertation. Digital design companies potentially offering internships include: Wilson Fletcher, ORM, Hugo & Cat, DDB, Furthermore, BBH, The Guardian, M&S, W12, Friday, UsTwo.

Selected students may also have the opportunity for a company-sponsored dissertation project in term three.

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Do you want to catalyse the success of media businesses?. The growth of digital media has opened up new opportunities for growth, innovation and enhanced customer service across different industries. Read more

Do you want to catalyse the success of media businesses?

The growth of digital media has opened up new opportunities for growth, innovation and enhanced customer service across different industries. How can media businesses capitalise on digitalisation and create innovative products and solutions? How can digital media be applied on diverse use cases in the digital age? These questions are the focus of the Master’s programme in Digital Media Business.

Communication today is dominated by digital media. How we work, how we live and consume services is also increasingly characterised by digital media and technologies. Therefore, beyond just media companies, the significance of digital media is high across all types of industries. The strategic usage of digital media can be a key element for success today for all types of companies. Social media has become an inseparable aspect of how companies connect with their customers. At the same time, digital apps, smartphones and Virtual Reality are rising as the new point of contacts and service points unlike never before.

The Master’s programme in Digital Media Business combines a strong foundation in business management with a thorough understanding of digital media and different types of web 2.0 services like apps, social media and so on. Through projects, case studies and carefully designed modules, you will gain the necessary market knowledge enabling you to develop a thorough understanding of digital media, customer behavior and content strategy for a digital age. You will acquire the comprehensive strategic, technical and business skills to work with diverse media and content formats at a high project-managerial level. You will critically analyse different types of web 2.0 services, especially social media, apps and other mobile services (including augmented reality features) and are trained to analyse and develop business models in this context.

Interested? Contact us to learn more.

Practice-led Learning

With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here: http://www.macromedia-university.com/projects.html 

The benefits of choosing the Macromedia University 

• Top position in CHE Ranking 2014/15, globally recognised degrees accredited by FIBAA 

• Small classes with intensive, individual supervision 

• Campuses in Berlin & Munich: two of the Top 10 “Best Student Cities 2017” worldwide 

• Authentic, practice oriented projects with over 500 well-known companies 

• Highly qualified professors and industry insiders as lecturers 

• International students from all continents 

• Career perspectives in Germany: 18 months visa after successful graduation 

• Master’s degree over three days a week (e.g. from Thursday to Saturday) 

• Pre-Semester course available online 

• Buddy network for international students 

• Campus locations situated in the very centre of Germany’s industrial locations 

• Worldwide network of Partner Universities 

Registration deadline

Summer term: Non-EU 15.01 / EU 15.02 

Winter term: Non-EU 15.07 / EU 15.08 

Contact us

Our Student Advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com



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Wherever in the world you want to work, the hospitality and tourism industry provides opportunities like few others. Read more
Wherever in the world you want to work, the hospitality and tourism industry provides opportunities like few others. The sector - ranging from international hotel chains, airlines and tour operators to conference venues, tourist boards and government organisations - is one of the most diverse and exciting industries around, providing management opportunities worldwide in business operations, marketing, sales, customer service, HR, research, logistics and policy. Employment in this sector is set to grow over the next few years and the demand for senior and specialised roles will increase.

To excel in this industry you need to be a good leader, manager, entrepreneur and show awareness of the ethical, cultural, environmental and social settings within which you are working.

This Masters degree helps prepare you for this. We encourage an entrepreneurial and questioning approach to the industry, examining growth and development through the prism of social responsibility and sustainability. The degree also emphasises the management of strategic issues that arise in the sector, through the specialist modules of marketing, business development and management, leadership and cross cultural management.

We examine the needs of both the commercial and non-commercial elements of the sector and the networks and partnerships that link them.

Field trip

Postgraduate students enrolled in the MSc International Tourism and Hospitality Management join a residential five day trip Semester 2. For the last three years we have been to Belfast where we study the processes of city marketing. On your return we analyse the issues that the city faces in becoming a competitive destination and you write a City Marketing plan for Belfast.

International Tourism and Hospitality Management Top-up

If you already hold the Level 7 Postgraduate Diploma in Tourism and Hospitality Management from either the Confederation for Tourism and Hospitality (CTH) or the Organisations for Tourism and Hospitality Management (OTHM) you can top-up your qualification to a full MSc by studying a research methods module and researching and writing a 20,000 word dissertation.

The degree is jointly delivered with ESHotels in Paris enabling you to integrate with students from this course when you jointly participate on a field trip.

Modules

Year 1

Critical issues in tourism and hospitality industry
City marketing
Cross-cultural management
Business and management strategy
Marketing strategy
Professional leadership

Optional placement year

Year 2

Choose from the following options:

Dissertation
Extended management report

Part-time = two modules a year for three years then dissertation in Year 4; or four modules in Year 1 then two modules plus the dissertation in Year 2, with dissertation extending into Year 3.

Teaching and learning

Classroom teaching includes a mix of traditional lectures, seminars, workshops and guest lectures from industry stakeholders. We undertake a real life business development scenario with our industry partner Merlin Entertainments and undertake a residential field trip in Semester 2.

The nature of the teaching and assessment will allow you to apply the theories and processes learnt in class to their preferred setting (e.g. public or private sector; tourism or hospitality industries; UK, European or International).

We are currently negotiating a partnership with InHolland University, Amsterdam, where you could study Semester 1 in Amsterdam and complete Semester 2 and the dissertation at LSBU (This option is open to UK and EU students only).

Academic expertise

Department staff are experts in their respective fields of urban, environment, tourism, heritage and leisure and related educational policy. Many have professional affiliations, appointed positions and research links, for example with the Association for Tourism in Higher Education, Local Economy, The Landscape Research Group, The Organisation for Tourism and Hospitality Management (OTHM), the Confederation of Tourism and Hospitality, the Chartered Institute of Marketing and the Tourism Society. We integrate these links into our teaching wherever possible.

Tools and knowledge

The course develops the appropriate skills, tools and knowledge to operate innovatively in the global tourism and hospitality environments. The nature of the teaching and assessment allows you to apply the theories and processes learnt in class to your preferred setting (e.g public or private sector; tourism or hospitality industries; related policy and government organisations; UK, European or international).

Placements

If you are a home or EU student you may wish to consider undertaking a voluntary year-long work placement in the UK or overseas to gain, extend or seek variety in your experience within the industry prior to studying with us. If you undertake such a placement you may use this as the basis for an extended industry-related management project instead of the traditional dissertation. This is subject to prior approval by the Course Director and must be an investigation into an aspect of management that is worthy of investigation and is subject to the usual academic discipline.

This option is not open to overseas students, as Home Office regulations mean that overseas students are unable to get a visa for the placement year.

Professional links

We have a wide range of industry speakers on the course and you undertake a range of projects that bring you into contact with managers from the sector. In particular, you'll undertake a research project for the global attractions company Merlin Entertainments in Semester 1 where you analyse their operations and policies, develop solutions to a particular challenge and report back directly to their managers.

International Tourism as a career

Tourism is an international service industry and so you can probably expect a busy, fast-paced job wherever you decide to specialise, interacting with different people and organisations around the globe.

Our LSBU post graduates work around the world. Many work for international companies, tourist boards, policy and development institutes, acquiring senior management skills as they progress.

The nature of the industry - the large majority of organisations in the sector are small to medium enterprises (SMEs) - also provides opportunities for you to start your own business. Web-based tour operations, restaurants and events management companies are all popular options for start-ups. You certainly have choices over the route you take into this vast sector.

Career progression

There is a worldwide shortage of well qualified tourism and hospitality managers, particularly in Asia, and this professional Masters qualification will help you to progress your career. If you are academically minded this could also be a positive step towards a PhD and academic career.

LSBU Employability Services

LSBU is committed to supporting you develop your employability and succeed in getting a job after you have graduated. Your qualification will certainly help, but in a competitive market you also need to work on your employability, and on your career search. Our Employability Service will support you in developing your skills, finding a job, interview techniques, work experience or an internship, and will help you assess what you need to do to get the job you want at the end of your course. LSBU offers a comprehensive Employability Service, with a range of initiatives to complement your studies, including:

• Direct engagement from employers who come in to interview and talk to students
• Job Shop and on-campus recruitment agencies to help your job search
• Mentoring and work shadowing schemes.

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Whether you are a business student looking to build your knowledge and specialise in the digital domain or looking to join the marketing world, this MSc Digital Marketing programme has been designed to accelerate your career potential in a rapidly developing sector. Read more

Whether you are a business student looking to build your knowledge and specialise in the digital domain or looking to join the marketing world, this MSc Digital Marketing programme has been designed to accelerate your career potential in a rapidly developing sector.

Key facts

-Learn how to integrate new tactics and strategies with traditional marketing tools and practices

-Develop your understanding of leadership and management

-Newcastle Business School is part of a select group of business schools worldwide, following accreditation by the Association to Advance Collegiate Schools of Business (AACSB) in business and accounting – the first in Europe to gain the double accreditation

-Upon completion of your programme, you will be eligible for our Professional Pathway programmes which will enable you to further develop your skills, delivered by QA, one of the UK’s largest providers of IT and project management training

What will I study?

Our marketing subject area has established working relationships with key bodies such as the Chartered Institute of Marketing (CIM) and the Institute of Direct and Digital Marketing (IDM) allowing the course content to be reflective of their syllabus. This is particularly of value if you are intending to progress on to a professional qualification with either body upon successful completion of your Masters.

The MSc Digital Marketing programme demonstrates how new digitally-focused tactics and strategies integrate with more traditional marketing tools and practices to capture new customers, build customer loyalty and provide superior customer service. You will understand the value of, and methods for, determining return on investment of Internet marketing programs, as well as online visitor and buyer behaviour, customer journey mapping, mobile marketing and social media.

You will also have the opportunity to develop a wider understanding of the principles and practice of leading and managing organisations and develop a range of applied research skills.

How will I be taught and assessed?

You will be taught through a mix of lectures, seminars and workshops to enable you to grow your knowledge of the business world. In addition, you will be expected to engage in independent study involving directed and self-directed learning.

Technology Enhanced Learning (TEL) is embedded throughout the course with tools such as the ‘Blackboard’ eLearning Portal and electronic reading lists that will guide your preparation for seminars and independent research.

Assessment for this programme takes place through group work, assignments, exams, and presentations giving you multiple methods for you to show your understanding of the course material.

Significant emphasis is placed on developing your ability to complete a Masters degree. As part of induction you will be made fully familiar with the learning resources and support available to you. There will also be weekly academic support sessions designed to build your confidence and ability as a postgraduate learner. You will also be allocated an individual guidance tutor at induction. You will meet this tutor at regular intervals throughout your studies.

Careers and further study

Graduates will be well suited to join a wide range of businesses, including graduate training schemes or even start up their own businesses or begin a professional qualification with one of the marketing industry bodies.

Upon successfully completing your course, you may undertake further professional development and training through Professional Pathways programmes. This additional training is offered to our graduates for free, from our partner QA, and provides you with an excellent opportunity to undertake professional training at the end of your Masters from one of the UK’s leading corporate training providers, further enhancing your professional development and employability skills. Find out more about Professional Pathways and your eligibility. Find out more about the Pathways available and your eligibility - http://london.northumbria.ac.uk/why-northumbria/careers-and-employability/

Modules

You will study a range of topics across an intellectually stimulating set of modules designed to provide you with a thorough understanding of digital marketing processes and management. Modules you can expect include The Digital Customer Journey: Data, Profiling and CRM and Strategic Marketing in the Digital Era. You will also complete a Masters Dissertation, giving you the opportunity to investigate an area of particular interest and demonstrate academic excellence. 

Please visit the course page for more information on module content. 



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Application period/deadline. March 14 - 28, 2018. An internationally comparable degree in Economics from an AASCB accredited business school. Read more

Application period/deadline: March 14 - 28, 2018

• An internationally comparable degree in Economics from an AASCB accredited business school

• Students get familiarised in servitisation, strategic marketing practice, organisational buying behaviour, consumer behaviour, supply chain management, and digital marketing within global markets

• Relevant skills of the latest marketing knowledge, practices, and technologies

At the Oulu Business School (OBS), the primary focus in marketing education and research is in business-to-business relationships and networks. The studies offer a broad understanding of the interaction and processes between the organisations in business networks. As part of their studies, the students develop expertise in fundamental marketing areas such as campaigns, branding, procurement and logistics, and digital marketing practices.

OBS is one of the first Nordic business schools to earn AACSB International business accreditation. Only some 5 % of the world’s business schools have fulfilled the AACSB quality standards.

OBS offers four focal research areas in marketing: industrial marketing, electronic business, logistics and supply chain management, and service and service business management.

The education is based on high-quality research and active co-operation with local and global companies and organizations. Education in marketing will help students to develop not only the professional capabilities necessary in customer and network relationship management but also abilities to apply scientific knowledge in the practice of marketing.

Possible titles include:

• Account Manager

• Customer Service Manager

• Marketing Manager

• Marketing Planner

• Sales Manager

• Product Manager

• Project Manager

• Head of Supply Chain Management

• Retail Development Manager

Students applying for the programme must possess a bachelor degree in marketing, business studies, social sciences, engineering, or IT studies in business.

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Service science is an exciting and a crucial area in which we must increase expertise in order to stay ahead. This MSc programme is aimed at future leaders of services-based industries, and provides you with the opportunity to focus on the transition from product-centric to service-centric thinking. Read more

Designed for

Service science is an exciting and a crucial area in which we must increase expertise in order to stay ahead. This MSc programme is aimed at future leaders of services-based industries, and provides you with the opportunity to focus on the transition from product-centric to service-centric thinking.

The Course Provides

During the course you’ll consider the complexity of services that bring together a mesh of organisations, people, technologies and information to deliver value to the customer. You will understand the importance of experience and value to all stakeholders and be able to create a stakeholder map and use it to inform service design or redesign.

Enrolment on the MSc Service Management and Design gives you the opportunity to take the short “Lean Six Sigma Green Belt” course in addition to your Masters programme.

Course Content

Core Modules:
1. Service Design and Delivery
2. Reputation and Relationship Management
3. Service Support Technologies
4. Leading Change
5. Financial Analysis and Control Systems
6. Project Planning, Management and Control
7. Organisations, People and Performance

Plus two elective modules from the full list of modules.

Learning Style

The taught component of the course is a mixture of lectures, seminars, technology-enabled learning, syndicate/group work, practical work and forum activities. Module leaders are experts in their fields and are supported by external speakers working in organisations at the forefront of their fields.

Industrial visits are available to all students and the course is assessed through post module assignments.

Each module will usually last one week.

After You Graduate

Our degree was developed within the Service Systems Research Group at WMG, working alongside leading companies such as IBM, Rolls-Royce and BAE Systems. You’ll join our collective drive to actively shape research and teaching in this area. It is particularly relevant for the ‘servitisation’ of manufacturing companies, but is not sector-specific and is equally applicable to public sector, healthcare, financial services, oil and gas, tourism and a broad range of other industries.

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Are you looking to take your knowledge of employment law to the next level? This PGCert course provides knowledge and skills that are directly relevant to the practical employment issues faced by lawyers, HR managers, personnel officers and all those involved in staffing. Read more
Are you looking to take your knowledge of employment law to the next level? This PGCert course provides knowledge and skills that are directly relevant to the practical employment issues faced by lawyers, HR managers, personnel officers and all those involved in staffing.

The course is the first of three stages of the LLM Employment Law in Practice. On completion, you’ll be ready to apply for the postgraduate diploma (PGDip) and then, once you have the diploma, for the LLM.

For the PGCert you’ll study three modules that have been developed in consultation with HR professionals and solicitors. Topics include employment relationships and how to terminate them as well as legal research and study skills at postgraduate level.

The distance learning mode offers a high level of flexibility, allowing you to undertake postgraduate study while also pursuing a career. Supported by the latest technology, you’ll enjoy being part of a collaborative learning community as you continue your professional development.

Please note, optional module choices will be grouped and will run in designated blocks, meaning some module combinations will not be possible. Although every effort is made to ensure that these modules are offered, there may be occasions, for example due to staff sabbaticals, where a module may not be offered or module running order may change.

Learn From The Best

Northumbria has built up an enviable reputation for practical, innovative LLM courses. The combination of teaching excellence and practical relevance ensures that standards remain consistently high. We’re committed to postgraduate studies that will enhance your professional career.

The majority of our tutors are qualified solicitors or barristers, with considerable experience of legal practice. We have expertise in a range of areas, including an international reputation in the fields of evidence and criminal justice studies.

The quality of our teaching has been recognised through a variety of awards and nominations. These include Law Teacher of the Year Award, the Attorney General’s Pro Bono Award, and Northern Law Awards.

Teaching And Assessment

This is a distance learning course and you’ll learn through expertly written learning materials that help you engage with topics in interactive ways. Like other master’s courses there is a significant element of independent learning and self-motivated reflection.

The pace of the course is controlled to make it easier for you to balance work, study and life commitments. Each module includes an optional study day at the University. If you’re unable to attend, you can still watch the recording that will be made available through the eLearning Portal.

We encourage online communities to flourish among all those taking the course, ensuring that you can interact with fellow students. Further support on academic matters is provided by a Personal Tutor who is available to you throughout the course.

Assessment methods are designed to give you feedback as well as to monitor your level of achievement. You can expect both your tutors and your peers to provide useful comments and feedback throughout the course.

Learning Environment

As a distance learner you’ll have full access to our eLearning Portal, ‘Blackboard Learn’, which includes web conferencing, study notes, discussion boards, virtual classrooms and communities. Blackboard Learn brings together all aspects of course management as well as assessment and feedback. You can contact tutors in other ways too, including by email and telephone.

You’ll also have online access to Northumbria’s library, which has half a million electronic books that you can read whenever or wherever you need them. Our library was ranked #2 in the Times Higher Education Student Experience Survey for 2015 and, since 2010, it has been accredited by the UK Government for Customer Service Excellence.

Our specialist Law Practice Library contains practitioner materials as well as a wide variety of journals and law reports. The range and depth of resources reflects our position as the largest law school in the North East region.

Research-Rich Learning

Northumbria’s strong research ethos is an essential aspect of how you will develop as a critical, reflective and independent thinker. As a postgraduate student you’ll develop your research skills to a new and higher level.

Our academics are at the cutting edge of current legal issues, which will enhance your learning experience. They’ll discuss their own research as it relates to the topics you’ll study, and make use of opportunities to involve you in up-to-date enquiry-based learning.

Our research interests include employment law, information rights, international human rights, gender and sexuality, law and development, and sport law. Northumbria University is particularly known for our work in criminal justice.

Give Your Career An Edge

By continuing your professional development, this PGCert will give you an edge in your career. You can extend this edge by progressing to the PGDip stage, for which you can apply on completion of this course.

The distance learning mode means that you can learn as you earn and make a direct connection between your studies and your day-to-day work. The topics in the modules are designed to be immediately relevant to issues that you’re likely to face in the workplace.

When it comes to applying for promotions and considering your career plan, our Careers and Employment Service can help. The Service offers a range of resources as well as support that’s available online and on a one-to-one basis.

Your Future

At the end of the course the logical next step is to enrol on the PGDip Employment Law in Practice followed by the LLM Employment Law in Practice. This will ensure you complete the master’s qualification.

Many of our students are already working as HR professionals, legal practitioners and other professionals who are required to provide advice on the application of employment law. Their qualifications (PGCert / PGDip / LLM) help them stand out from others within today’s competitive jobs market.

As you progress towards your LLM you’ll increasingly build up the transferable skills that employers expect from a master’s graduate from Northumbria University. These include the ability to tackle complex issues through conceptualisation and undertaking research, the ability to contribute to new processes and knowledge, and the ability to formulate balanced judgements when considering incomplete or ambiguous data.

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This Master's degree will provide you with knowledge of supply chain networks which may be designed for services or manufacturing and be global or domestic in scale. Read more

This Master's degree will provide you with knowledge of supply chain networks which may be designed for services or manufacturing and be global or domestic in scale. This includes the functions of procurement, production, distribution and customer service, and a diverse range of designs and structures.

The demand for postgraduate qualifications in logistics and supply chain management (SCM) has been growing rapidly. Companies require senior managers who are better qualified and better prepared to address the deeper issues involved in the twin goals of cost reduction and service enhancement. 

Accreditation

This degree is one of very few degrees in the UK which has been accredited by both the Chartered Institute of Logistics and Transport (CILT) and the Chartered Institute of Procurement and Supply (CIPS), increasing your career potential. You will have full professional status (to Level 6) upon completion of this Master's programme. 

Industry links

You will have the opportunity to visit industrial locations, have seminars given by guest speakers from the industry and collaborate with business partners for dissertation projects. We offer a unique curriculum that includes many practical examples of logistics and SCM in action.

In the final stage of this Master's degree, you will undertake a two-week consultancy project with selected companies, which has been highly valued by previous students. Our students' consultancy project reports have been highly complimented by those companies.

Rankings

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

The degree aims to:

  • Provide you with a systematic understanding of relevant knowledge about logistics and supply chain management
  • Help you apply relevant knowledge to a range of complex situations taking account of relationships and interaction with other areas of business or organisations within logistics and supply chain networks
  • Develop your critical awareness of current issues in logistics and supply chain management which is informed by leading edge research and practice in the field.

Full time

Students are required to study the following compulsory courses.

  • Supply Chain and Logistics Management (15 credits)
  • Foundations of Scholarship and Research Methods (15 credits)
  • Procurement and Supply Management (15 credits)
  • Project Management (15 credits)
  • Financial Management (15 credits)
  • Supply Chain Simulation and Modelling (15 credits)
  • Logistics Technologies (15 credits)
  • Strategic Management (15 credits)
  • Leadership, Personal Development and Career Management (15 credits)
  • Consultancy Project (15 credits)
  • Dissertation (30 credits)

Part time

The courses listed above will be split across two years.

Assessment

Students will be assessed through coursework, presentations, in-class tests, consultancy project report and presentation, and a final dissertation.

Professional recognition

This Master's is accredited by the CILT and the CIPS and upon completion of the programme you will have full professional status (to Level 6).

Careers

Graduates from this programme can pursue careers in service and manufacturing sectors, purchasing, logistics and supply chain management for services and manufacturing in the private, public and voluntary sectors, and consultancy.

Employability

You can reach out to top employers through our dedicated Business School Employability Office (BSEO). The BSEO team develops your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards which shows its dedication to actively support your career development.

Extracurricular activities

You will have the opportunity to participate in CILT and CIPS activities including the CILT student conference. The latest event featured an address by The Princess Royal in her capacity as the patron of CILT, in which she highlighted the importance of efficient and effective logistics. Our students shared their research findings with The Princess Royal on topics including 'smart cities' and transportation strategies, and on various aspects of supply chain management.



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The MSc Marketing Management program is delivered in Grenoble and London - http://en.grenoble-em.com/grenoble-vibrant-and-welcoming. Read more

Objectives

The MSc Marketing Management program is delivered in Grenoble and London - http://en.grenoble-em.com/grenoble-vibrant-and-welcoming

Marketing is changing and we will equip you, as New Marketing Professionals, to meet the highest standards of successful organizations. You will be capable of understanding the demands of business and translating these needs into up-to-date marketing programs that build long-term customer relationships and generate long-term growth.

4 COMPELLING REASONS TO CHOOSE THIS PROGRAM

- Our graduates are sought after by leading organizations for internships and permanent positions.
- AMBA, AACSB, EQUIS-accredited School
- A Top European Business School - http://en.grenoble-em.com/rankings

Program

After an introduction to the general business environment, the program covers the fundamentals of marketing and the methodology of marketing planning.

Specific areas such as digital marketing, customer intelligence and business to business marketing are also covered. Course content places emphasis on current trends in marketing, as well as key issues that marketing professionals face.

The program combines academic theory and a practical approach through case studies and real live examples to provide a hands-on approach.

The continual development of critical thinking and analytical skills enables graduates to make sound strategic marketing decisions at managerial level in an international environment. The MSc Marketing Management also focuses on soft skills such as presentation techniques and intercultural communication - indispensable assets for effective management in multicultural environments.

Introduction Week

- Moodle e-learning platform
- Library and Computing Services
- Administrative Issues
- Alumni Association

Program Content

COURSE CONTENT

The first year of the Master is a fulltime year in Grenoble or London.
The program covers four key areas of study for Marketers, each of the 19 modules follow a logical connection to the one before.

- Strategic Management (6 modules)
- Marketing Management (8 modules)
- Digital Marketing (2 modules)
- Business Fundamentals (3 modules)

The content of the program may be adapted from year to year to take into account the needs of industry. Class attendance is compulsory.

Integrative Marketing Case Study

Using an existing business, the “Live Business Case” will provide the students with the opportunity to pull together all the aspects of the program. Students will analyze a marketing problem in the Company and use their skills and knowledge to solve issues and propose solutions. This takes place in small groups and in a limited time. Assessment for the case study will be based on a group assignment with a group presentation to the Company.

At the end of the one-year full time part of the program, each student will be required to complete a Final Management Project of approximately 20,000 words in length, under the guidance of a GGSB tutor.

To successfully complete the Final Management Project, you are required to address a particular research question or knowledge gap in the field of your study. This will be business oriented and coherent with your program's objectives. A student may choose to write his/her project on a topic grounded in his/her internship experience.

Careers

Graduates of the MSc Marketing Management program are qualified for positions such as:

MARKETING

- Marketing Executive
- Product Manager
- Brand Manager
- Sales Promotion Account Executive
- PR Account Executive
- Marketing Manager

ADVERTISING

- Account Executive
- Account Manager
- Account Planner
- Media Buyer
- Media Planner

MARKET RESEARCH

- Market Researcher
- Research Executive
- Senior Researcher

RETAILING, LOGISTICS & SALES

- Retail Buyer
- Retail Merchandiser
- Customer Service Manager
- Retail Manager
- Sales Executive
- Sales Manager
- Logistics Executive
- Logistics and Distribution Manager

Internships

MSc Marketing Management students spend their internships in prestigious international companies:

- Xerox Research Center Europe
- Warner Home Video
- Hewlett Packard
- Schneider Electric SAS
- Evergreen Laurel Hotel
- Cartier International
- Salomon
- Adidas France
- HP France
- Coca Cola
- Amadeus SAS
- Siemens Transmission & Distribution

Internships include: Assistant Key Account Manager, Assistant Program Manager, and Marketing Assistant, among many others.
Interns put their marketing knowledge into practice not only in marketing departments but also in sales, B2B sales, exports, and press and advertising.

Admission

This program is suitable for graduates from a wide range of disciplines. Prospective students should have excellent written and oral communication skills, strong interpersonal skills, and the motivation to pursue an international career.

Experienced managers already working in marketing positions will also benefit from this program by acquiring a formal qualification and training in the theory and concepts needed to advance their marketing careers

ENTRY REQUIREMENTS

- Bachelor-level undergraduate degree in any subject with good grade average.
- Work experience is not compulsory.
- Fluency in English (see test requirements below).
- GMAT is not required for this program.

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