With the fields of design, technology, computing and engineering constantly evolving, there are always exciting opportunities for research projects that can make a real difference to people's lives and lead to new developments in these areas. We have academics with varied expertise within the Faculty of Science & Technology who are keen to support collaborations across subject areas to deliver impactful research.
Learn more about our academic staff expertise in the following areas:
The MRes programme allows you to undertake a research project at Master's level which would be assessed via submission of a thesis and a viva voce.
You can set out to find the answer to a particular research question and will have the chance to delve more deeply into a subject area that you are passionate about.
Your research project will be developed in collaboration with our academic University staff who will provide you with specialist knowledge and supervisory input, while accessing BU's technical facilties and information resources.
You will also be part of BU's wider postgraduate community and have access to the suite of research, professional and personal training offered through the Doctoral College and your Academic faculty.
We strongly encourage collaboration across specialisms, and an MRes provides an opportunity to work with supervisors from various backgrounds to deliver truly impactful research.
The minimum completion time for the full-time course is 12 months with flexibility to take up to 18 months. If you would prefer to complete the course part-time, the minimum completion time is 24 months with flexibility to take up to 36 months to complete.
The MSc in Marketing & Technology aims to transform students into uniquely-trained individuals possessing the knowledge and skills required to be successful marketers in dynamic and technology-driven industries.
Companies such as Netflix, Airbnb, and Tesla have one thing in common: they break with the norms of existing markets and employ unconventional, technology-driven marketing approaches. Traditional marketing education all too often neglects the marketing abilities that these companies possess.
The MSc in Marketing & Technology departs from the rather passive marketing logic that assumes markets and marketing channels are fixed features of reality. Instead, it shows how managers can proactively shape and create new markets and marketing landscapes.
The goal of this programme is to transform students into uniquely-trained individuals who understand how to leverage emerging technologies, such as 3D printing, Virtual Reality, and the Internet of Things, to design unique customer experiences, disrupt existing markets, and create entirely new ones.
The programme will direct students’ attention to significant and emerging technological trends, and show how they can address important social and environmental problems.
It seeks to enable students to discover new market opportunities that will have a positive impact on the economy, society, and the environment. Students will be equipped with the skills required to effectively navigate today’s technology-dominated marketing environments, and they will learn how to be successful marketers in the digital marketing era.
You will find this programme valuable if you:
The MSc Marketing & Technology consists of:
You will study the following core modules:
You'll undertake an independent piece of research focusing on the intersection of marketing, technology management, and innovation. The research dissertation should be no longer than 10,000 words. You'll be advised by an experienced supervisor.
You can choose two optional modules to make up the remaining 30 credits
Please note that due to staff research commitments not all of these modules may be available every year.
Companies across many industries have to cope with increasingly technology-dominated marketing environments. This programme is a response to the marketing needs of such companies. Also, entrepreneurial, technology-based firms will value the skills provided by this programme. Typical jobs include, but are not limited to, the positions of marketing manager, product manager, brand manager, advertising manager, PR manager, media manager, digital communications manager, account manager, marketing strategist, marketing analyst, marketing consultant, or sales manager.
The Media Technology master’s programme is the place where science and creativity meet. You are encouraged to formulate your own scientific questions and translate personal inspirations and curiosities into research projects.
In the Media Technology master’s programme we offer you a place where students, artists and scientists do research by creating innovative solutions, inspired by results and principles of science. To achieve this, the curriculum focuses on creative exploration and on the understanding of science and technology. The programme encourages you to draw from the knowledge available throughout Leiden University and the ArtScience programme of the Royal Academy of Arts in The Hague. After graduation you are prepared for any future career involving creative and critical thinking, and in particular prepares them for a future in scientific research.
Read more about our Media Technology programme.
Find more reasons to choose Media Technology at Leiden University.
Are you looking for an MSc programme where creativity, technology and scientific research are key concepts? Our master’s programme Media Technology is the right choice. You will work with students from different backgrounds in a creative environment where the goal is to stimulate innovation and creativity in scientific research by the innovative application of technology.
Read more about the entry requirements for Media Technology.