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Masters Degrees (Corporate Comm)

We have 2 Masters Degrees (Corporate Comm)

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This diverse programme addresses the cultural, social, political and economic questions in media and communications. Taught by leading researchers in the field, you’ll gain an insight into the complexities of the global media landscape. Read more

This diverse programme addresses the cultural, social, political and economic questions in media and communications. Taught by leading researchers in the field, you’ll gain an insight into the complexities of the global media landscape.

If you’re already working in the communications and media industries, or want to deepen your understanding of the role communication plays in society, then this programme offers a multidisciplinary approach to the complex relationships between media and communications, people and organisations in global societies.

Core modules will give you the theoretical background to examine areas such as representation, media and power, the public sphere and audiences. You’ll explore how these principles relate to topical issues. Then you’ll focus on aspects of the subject that interest you, when you choose optional modules on topics such as the international film industry, public relations, communication in development contexts, or political communication.

Our School has a range of fantastic facilities to support your studies. The 58-seat Phil Taylor Cinema is equipped with Dolby Digital sound and high-definition projection facilities, as well as projectors for 16mm and 35mm film.

You can also work on your own projects in our 44 editing suites, equipped with Avid Media Composer editing software and Adobe Creative Cloud. The fully equipped TV studio also has a large green screen area, lighting and photo-flash facilities. We also have a track and dolly, sliders, Glidecam and various cranes, and you’ll have access to a new photographic dark room.

We also run a loans service where you can borrow a range of HD digital camcorders and various Canon stills cameras to help with your project work.

Course content

You’ll study two core modules that lay the foundations of the programme, exploring theoretical approaches to communication and media. One of these will consider issues such as de-westernising media and communication studies, interpersonal communication, media and power and the concept of the public sphere. You’ll then use these theories to take a critical approach to real-world issues, as well as developing your own perspectives on topics that interest you.

On top of this, you’ll build specialist knowledge through your choice of optional modules. These vary every year, but can include topics such as television narrative, media and globalisation, urban narratives, and media and democratisation. The optional modules allow you to focus on topics that suit your own interests or perhaps reflect your career plans.

Throughout the year, you’ll also be preparing for your dissertation through the Dissertation and Research Methods module. Your dissertation is a major independent research project on a topic of your choice, which you submit at the end of the year.

If you choose to study part-time, you’ll complete the MA over two years, instead of one, taking fewer modules each year.

Course structure

Compulsory modules

  • Critical Issues in Media and Communication 30 credits
  • Media and Communication Theory 30 credits
  • Dissertation and Research Methods 60 credits

Optional modules

Please see the website for a list of the optional modules available

For more information on typical modules, read Communication and Media MA Full Time in the course catalogue

For more information on typical modules, read Communication and Media MA Part Time in the course catalogue

Learning and teaching

MA modules will use a range of teaching and learning methods including lectures, group learning and project work, seminars, tutorials and workshops. Independent study is also crucial to this degree, as an opportunity to deepen your knowledge of the subjects introduced in lectures and seminars, and to develop your skills in analysis and research. You should anticipate spending at least 20 hours per week on independent study associated with your modules.

Assessment

We use various methods to assess your progress, depending on the modules you choose. These could include essays, presentations, project work and reports, case studies and in-course assessment of your contribution to group tasks.

Career opportunities

You'll gain diverse and in-depth subject knowledge from this programme, as well as sophisticated skills in research, analysis, interpretation and oral and written communication. You’ll also develop stronger cultural and critical awareness of the world around you. All of this is very attractive to employers.

Graduates have gone into a wide range of careers that reflect the breadth of the discipline, including communications advisors, public relations practitioners, media executives, and corporate managers. The programme also offers an excellent foundation for PhD study.

Careers support

We encourage you to prepare for your career from day one. That’s one of the reasons Leeds graduates are so sought after by employers.

The Careers Centre and staff in your faculty provide a range of help and advice to help you plan your career and make well-informed decisions along the way, even after you graduate. Find out more at the Careers website.




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A letter of intent written by the applicant expressing professional goals as applied to the program. Submission of three letters of recommendation, using the required recommendation form. Read more
• A letter of intent written by the applicant expressing professional goals as applied to the program.
• Submission of three letters of recommendation, using the required recommendation form.
• A writing sample, preferably a recent essay written showing evidence of scholarly research and writing. For applicants who have significant work experience, a substantial piece of workplace writing may be substituted.
• Résumé or curriculum vitae.

E-mail: • Phone: 315-267-2165

Visit http://www.potsdam.edu/graduate to view the full application checklist and online application.

The Master of Arts program in English and Communication challenges students to develop integrated competencies in the highly sought skills of reading, writing, and speaking. The program focuses attention on the many uses of language and on the nature of language itself. It requires students to become familiar with the connections between the written and the spoken word, and with the varied ways that language is shaped to serve aesthetic, social, and practical ends. By fostering research and analytic skills, the program prepares students for a variety of career opportunities. Program Start Dates: Fall.

Required Program Courses
Minimum of 36 credit hours

GECD 601, Introduction to Research Methods .......................3 credits
GECD 606, Thesis Workshop .............................................3 credits
Electives .....................................................................21 credits (Students will select, with prior advisor approval, seven grad- uate English and Communication courses; at least 12 credit hours must be completed at the 600 level. Nine credit hours may be taken at the 500 level in any courses with LITR, COMP, or COMM designators.)
GECD 690, Thesis .........................................................9 credits

Uniqueness of Program

The MA English and Communication program is home to scholars of literature, rhetoric, speech communication, composition, and linguistics, making it unique within the SUNY system. It best serves students who wish to study in more than one of these disciplines. Students’ thesis projects can be rooted in one of these disciplines, or they may cross or blur disciplinary boundaries. A comprehensive approach to these distinct, yet related, fields defines the core graduate experience at Potsdam, making our program ideal for a variety of purposes. We also take a lot of pride in providing personalized attention, professional/academic achievement, unique program design, and flexible course scheduling. Graduates of our program have obtained positions as faculty at community colleges; editors and publishers of speeches, documents, and multimedia; and employees for business, governmental agencies, and/or the corporate world in a multitude of capacities.

Testimonials

“The program helped me grow as a writer, critical reader/thinker, and oral presenter. It prepared me to work as a professional and taught me a lot about how to interact with students and provide meaningful feedback.” —Becca Jewell

“The program nurtures a longer-term project focus, as compared to semester-based projects. I thoroughly enjoyed the freedom to design my own projects and the unpredictable, yet focused, discussions during class.” —Josh Clark

“I gained a better understanding of the world and an enhanced ability to analyze, synthesize, and critically think. In my view, studies like these prepare us to understand, analyze, dissect, and influence the academic and non-academic conversations that define our politics, work environments, and society at large.” —Adam Bulizak

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