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Masters Degrees (Consumer Research)

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Applicants for the September intake may choose to study part-time over 2 years. Part-time teaching times. Trimester 1. Fridays 1pm-5pm; Trimester 2. Read more
Applicants for the September intake may choose to study part-time over 2 years
Part-time teaching times: Trimester 1: Fridays 1pm-5pm; Trimester 2: Fridays 1pm-4pm
(Teaching would extend to Fridays 1pm-6pm in Trimester 2, if required)

Overview

Gain an advanced understanding of the psychology of consumer behaviour. Explore the psychology of people’s product choice, purchase decisions, and the use of services. Discover strategies of changing and learning from consumer attitudes and behaviours. Analyse advertising effectiveness and persuasion processes.

Developed for both recent graduates of Psychology, Business, Marketing as well as current business development, marketing, advertising or market insight/research professionals, this course covers the workings of the consumer mind in the increasingly saturated and global markets. Specifically you will learn about what captures consumers’ attention, how their perceptions and attitudes may be altered as well as factors that affect the consumer decision-making process.

You will also consider the social-psychological aspects of consumers’ functioning such as social influence tactics used in sales, persuasion and advertising alongside the role of personality and identity in consumer’s functioning. Furthermore, you will learn about the most commonly used statistical techniques as well as the theoretical and practical complexities of conducting psychologically based consumer research.

You will learn and put your research skills into practice throughout your Masters which will culminate in your own piece of independent research. Your project could support the business you currently work within or be based on a sector or company you would like to work for in the future such as the FMCG or advertising sectors.

Upon graduation you'll be well placed to provide businesses, government bodies and charitable institutions with expertise and insights into psychological aspects of marketing, branding, advertising and consumer behaviour.

Our teaching team include Course Leader Dr Cathrine Jansson-Boyd, Dr Magdalena Zawisza, Dr Suzanna Forwood and Dr Richard Piech. All have extensive experience in furthering the understanding of consumer behaviour. In addition, we regularly invite speakers from industry.

Our psychology research has been classified as world-leading and internationally excellent in the latest Research Excellence Framework (REF) and we continue to work with industry to generate relevant research outcomes that lead to measurable impact. For more information about who we work with please click on the individual links of the course lecturers.

Careers

This Masters degree is designed for graduates wishing to start, or further develop, careers in Consumer Psychology. The fact that this course is relevant to many job industries such as marketing, PR, advertising, and consumer research, marketing research and product development and is currently not commonly taught in the UK, will give the students a distinctive edge in a job market that is often competitive.

In order to further provide students with a springboard into the job market we will endeavour to facilitate internship opportunities by encouraging students to engage with the Consumer Research Group based at ARU. The aim of the research group is to bridge the gap between academic research and business application by working closely with locally based businesses. The abilities gained by undertaking the MSc in Consumer Psychology will place students in a strong position for pursuing a professional career in Consumer Psychology or further postgraduate study (e.g., a PhD) and research, or employment in a university.

Assessment

We use a number of ways for you to demonstrate your learning from the modules, and to ensure you develop the knowledge and skills required to complete the course. These include presentations, exams, essays, reports and projects.

Where you'll study

Your faculty -

The Faculty of Science & Technology is one of the largest of five faculties at Anglia Ruskin University. Whether you choose to study with us full- or part-time, on campus or at a distance, there’s an option whatever your level – from a foundation degree, to a BSc, MSc, PhD or professional doctorate.

Whichever course you pick, you’ll gain the theory and practical skills needed to progress with confidence. Join us and you could find yourself learning in the very latest laboratories or on field trips or work placements with well-known and respected companies. You may even have the opportunity to study abroad.

Everything we do in the faculty has a singular purpose: to provide a world-class environment to create, share and advance knowledge in science and technology fields. This is key to all of our futures.

Visit your faculty - http://www.anglia.ac.uk/science-and-technology

Where can I study?

Cambridge - http://www.anglia.ac.uk/student-life/life-on-campus/cambridge-campus

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approaches to understanding consumer preferences, judgements, decision-making and behaviour. You will learn how to use this knowledge to improve organisational strategy and success, in terms of targeting, product placement, advertising, marketing, influencing and protecting consumers. Read more

approaches to understanding consumer preferences, judgements, decision-making and behaviour.

You will learn how to use this knowledge to improve organisational strategy and success, in terms of targeting, product placement, advertising, marketing, influencing and protecting consumers.

The programme aims to enhance your employability by fostering the development of the real-life and job-relevant competencies and skills that are required to succeed in today's competitive job market. You will be provided with the strong knowledge base and hands-on research experience needed for succeeding in careers such as marketing, media, communications, advertising, consumer research, entrepreneurship, and public relations.

You will develop the skills necessary to conduct independent research and to understand:

  • the psychological impact of various types of media
  • the psychological processes underlying consumer behaviour
  • the psychology of consumer preferences
  • psychological theories of attitude change, persuasion, and influence
  • the psychology of branding
  • behavioural economics (including the psychology of pricing)

The Institute of Management Studies at Goldsmiths benefits from staff who conduct high impact, applied research and who have excellent links with industry. For example, recent speakers in our Innovation Case Studies series have included fashion designer Sir Paul Smith, 'city super woman' Nicola Horlick, and editor of Monocle Tyler Brûlé.

The MSc Consumer Behaviour contributes to and strengthens Goldsmiths’ reputation as being one of the premier institutions of its kind in the United Kingdom.

Modules & structure

The MSc in Consumer Behaviour consists of:

  • five core modules (90 combined credits)
  • two optional modules (30 combined credits)
  • a research dissertation (60 credits)

The modules are organised within the IMS and most have a strong practical component.

All lecturers on this programme have a strong research profile, which they bring to bear when presenting the theoretical, technical, and applied components of consumer behaviour.

Research Project (60 credits)

You'll undertake an independent piece of research related to consumer behaviour. The dissertation should be no longer than 10,000 words. You'll be allocated to an appropriate supervisor.

Option modules

You can choose one approved 30 credit module, or two approved 15 credit modules. The list of approved modules will include those run by the Institute of Management Studies and by other departments at Goldsmiths that have modules relevant to Consumer Behaviour.

Skills

You will become adept at assessing marketing techniques, problem solving, interpreting human behaviour, influencing consumer choice, analysing complex information, working in teams and excelling in individual projects.

Careers

Possible careers for graduates of the programme include:

  • Marketing
  • Media
  • Communications
  • Advertising
  • Consumer research
  • Entrepreneurship
  • Public relations


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Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting edge job market in which organizations have oceans of data available to them but struggle to make sense of it as marketing becomes increasingly data-driven. Read more
Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting edge job market in which organizations have oceans of data available to them but struggle to make sense of it as marketing becomes increasingly data-driven. As a result, there is a large and growing demand for trained researchers who can harness the power of big data using the latest tools and analytical techniques to uncover new insights and drive businesses forward.

This Marketing Research and Analytics program combines advanced courses in marketing research and big data analytics with training on leading commercial technologies and platforms and the opportunity to gain in-demand industry certifications.

This program equips you with knowledge, skills and training in leading business intelligence and marketing research technologies and tools used in the field. Among them are SAS Enterprise Guide and SAS Enterprise Miner, Environics Analytics Envision (used to develop comprehensive profiles of selected target markets), SPSS, Tableau (the leading data visualization software), Excel, XL Miner, Dell Factiva and NVIVO (qualitative research and text analysis software).

Upon graduation, you receive an Ontario Graduate Certificate from Centennial College, plus certificates of recognition from SAS and Environics Canada. In addition, you are put on an accelerated track to earning the Certified Marketing Research Professional (CMRP) designation, the premier credential in Canadian marketing research from the Marketing Research and Intelligence Association (MRIA).

Career Opportunities

Program Highlights
-The Marketing – Research and Analytics program combines marketing research principles and skills with cutting edge "big data" analytics techniques to equip you with the training required to deliver insights and strategies to help organizations make smarter and more impactful business decisions.
-Employed is an extensive use of learner-centered approaches such as case studies, simulations and project-based learning, with a focus on developing project management, teamwork, analytical thinking, and report writing and presentation skills.
-Hands-on learning covers areas such as questionnaire design, data manipulation, quality control, statistical output and program development.
-There is a strong focus on applying marketing research and analytics to strategic marketing decision-making.
-In the second semester, you develop and implement a capstone project that will integrate and apply your learning.
-In addition to market research technologies, you also have access to the full suite of Microsoft products, including Microsoft Excel, XL Miner, Access and PowerPoint.
-Once you graduate, you have the option to take the Comprehensive Marketing Research Exam (CMRE) on campus at Centennial College, which leads to the Certified Marketing Research Professional (CMRP) designation.

Articulation Agreements
Start with a graduate certificate, and continue to a master of business administration through our degree completion partnership. Successful graduates of this Marketing – Research and Analytics program may choose to continue with courses leading to a graduate degree.

Career Outlook
-Marketing research specialist or analyst
-Research analyst
-Marketing research and intelligence coordinator
-Market intelligence specialist or analyst
-Customer insights analyst
-Consumer research manager
-Business intelligence analyst
-Market research analytics manager
-Web marketing analyst
-Customer experience analyst
-CRM analyst
-Direct response analyst
-Digital marketing analyst
-Social media analyst
-Data and analytics specialist
-Business analytics specialist
-Loyalty program analyst
-Sales analyst
-Marketing strategy analyst

Program Outcomes
-Optimize the financial results produced by interactive marketing programs through the application of marketing analytics
-Contribute to the design of a marketing analytics team project (develop charter, business case financials, technical requirements, design, test plan, test results, approval to proceed) and the management of the resulting project
-Create, manage and mine, and apply modelling and decision making functions to a database
-Utilize data auditing techniques and quality control processes that are consistent with current marketing research codes of conduct and Canadian privacy principles to ensure the integrity of the data collection, storage, analysis and presentation processes
-Compare and contrast, evaluate and select appropriate data sources to meet specific marketing objectives
-Conduct industry, competitor and customer analyses using a wide variety of secondary research sources
-Produce reliable and analyzable data through the application of sound questionnaire design principles to marketing research projects
-Design marketing research projects and interactive marketing programs that are founded in sound sampling techniques, hypothesis testing and research design
-Solve business and marketing problems by identifying, selecting and applying effective, current and relevant techniques such as descriptive and inferential analysis
-Prepare provisional output of analyses including cross-tabulations and pivot tables that address the needs of analysts and prepare final output, including research reports, presentation sides and visual representations of data that address the needs of management
-Develop actionable recommendations based on situation analyses and research findings

Areas of Employment
-Retail corporations
-Organizations with in-house analytical and research functions
-Marketing research firms

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PROGRAMME DESCRIPTION. This MSc course prepares students for a career in dynamic food businesses to play a lead role in the analysis of key sectorial issues and strategic management of the food industry. Read more

PROGRAMME DESCRIPTION

This MSc course prepares students for a career in dynamic food businesses to play a lead role in the analysis of key sectorial issues and strategic management of the food industry. The balance of modules on this programme reflects the global nature of the food industry. Students will expand their knowledge of food, the food consumer, innovation in food and the decision-making processes in companies that develop, brand, distribute, and sell food products. Through practical application, this programme will equip graduates with analytical, communication, business and presentation skills, which are required and highly valued by the industry. Graduates from the MSc in Food Business and Innovation course pursue employment opportunities in the food sector (international corporations, SMEs, start-ups and food agencies) and non-food sector (banks, market research firms and higher education) as the skills acquired are highly transferable.

The MSc in Food Business and Innovation is delivered over 12 months and includes a Food Industry Centered Research Project. 

UNIQUE ASPECTS OF THE PROGRAMME

A central part of the MSc in Food Business and Innovation is a Food Industry Centred Research Project with the opportunity to work in a food firm, food agency, university, bank or related establishment, where students gain valuable work experience and apply the theoretical skills developed through lectures and capstone style seminars. Additional unique features of the MSc in Food Business and Innovation programme include: an in-depth introduction to the national and international food sectors; a unique blend of relevant courses that are relevant to both established food firms and start-ups; and an introduction to leading edge food research issues, innovative teaching methods (including boot-camps) and exposure to digital marketing methods.

SKILLS AND CAREERS INFORMATION

The Programme provides the graduate with the expert skills to analyse the key issues impacting on food chains: changing consumer demands and demographics; food supply chain management and structural changes at retail level; food safety and consumer behaviour; consumer acceptance of novel foods; new food product development opportunities; the evolution of functional foods and the marketing of health-enhancing foods. The course is ideally suited to graduates who seek employment opportunities in Market Research, Consumer Research, Food Business Management, Product Marketing and Brand Management, New Product Development, Food Retail Organisations, the Financial Sector as Food Analysts, Research Institutions and Policy Organisations, and organisations that support food firms nationally and internationally. 

What can I do after I graduate with a MSc in Food Business and Innovation?

Problem solving, creative thinking, communications, strategic thinking, entrepreneurship skills

Occupations associated with MSc in Food Business and Innovation

Food Sector: Market Research, Consumer Research, Food Business Management, Product Marketing and Brand Management, New Product Development.

What are our Graduates Doing?

Graduates on sister programmes have secured employment in international food and non-food firms (Glanbia, Ornua, Kerry, Britvic, Danone, Aldi, Dawn, AIB, LinkedIn), banks, food agencies (Bord Bia, UK Home-Grown Cereals Authority, Teagasc), brand management and marketing departments (Kerry Foods, Musgrave Group, Nestle), non-food agencies (Enterprise Ireland, IBEC, Bord Bia), market research firms (AC Nielsen, Spark Market Research, Dunhumby) and in Higher Education (CIT, WIT, University of Lancaster).

PLACEMENT AND STUDY ABROAD OPPORTUNITIES

Participants can complete their placement either in Ireland or abroad, depending on their interests

LEARNING OUTCOMES

On successful completion of the MSc in Food Business and Innovation, students should be able to:

  • Communicate and work effectively to a high professional standard;
  • Demonstrate advanced analytical and problem solving skills associated with effective practice;
  • Engage in the application of advanced frameworks and techniques in organisational settings;
  • Demonstrate advanced analytical skills associated with the key challenges and decisions facing those along the food supply chain;
  • Demonstrate research and professional proficiency through the completion of an independent industry centred research project.

 

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PRACTICALITIES & ASSESSMENT

PRACTICALITIES

The MSc in Food Business and Innovation is a full-time 12 month programme. In Part I, you will need to be available to attend classes and seminars from Monday to Friday (inclusive). During Part II of the programme, you will complete a full-time Applied Food Industry Centred Research Project under the guidance of an academic and industry mentor.

The MSc in Food Business and Innovation programme is taught by academic staff of the Department of Food Business and Development and Management and Marketing. In addition, invited guest lecturers, adjunct professors and experts with a broad range of national and international experience will also contribute to the programme.

ASSESSMENT

You will be assessed by examinations, continuous assessment and a Food Industry Centred Research Project report.

WHO TEACHES THIS COURSE

The MSc in Food Business and Innovation programme is taught by academic staff of the Department of Food Business and Development and Management and Marketing. In addition, invited guest lecturers, adjunct professors and experts with a broad range of national and international experience will also contribute to the programme.



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Sunderland Business School is ranked Best in the North East for Course Satisfaction by The Guardian University Guide 2015. This specialist postgraduate degree offers a fast track into exciting and higher level roles in marketing management. Read more
Sunderland Business School is ranked Best in the North East for Course Satisfaction by The Guardian University Guide 2015.

Course overview

This specialist postgraduate degree offers a fast track into exciting and higher level roles in marketing management. It is designed to meet the needs of marketing professionals who are looking for a Masters qualification that is directly relevant to their career progression.

You will cover the latest thinking on strategic marketing management, drawing on up-to-date research and case studies. You will also choose from modules in the areas of e-marketing, consumer research, international marketing and global integrated marketing communications.

We ensure that your learning is rooted in a real-world context by organising visits to external organisations and by inviting guest speakers to share their practical business experience.

The final phase of the course is a dissertation on a topic that you negotiate with your tutors. It will form a valuable demonstration of applied knowledge and rigorous marketing expertise that you can present to potential employers.

By the end of the course, you will have an edge in applying for well-paid roles that meet your personal aspirations and provide a rapid return on your investment in higher education.

We welcome applications from graduates of any discipline and there is no requirement for previous experience of marketing.

Course content

The course mixes taught elements with self-directed research. You can negotiate the topic of the dissertation to fit both your personal interests and the supervisory expertise of Sunderland's tutors.

Modules on this course include:
-Strategic Marketing Management 1: Context (30 Credits)
-Strategic Marketing Management 2: Application (30 Credits)
-Developing Skills for Business Leadership linked in with PALS (15 Credits)
-Option One, e.g. Consumer Research (15 Credits)
-Option Two, e.g. E-Marketing (15 Credits)
-Option Three, e.g. International Marketing (15 Credits)
-Applied Research Methods for Business Management (15 Credits)
-Masters Dissertation (45 Credits)

Options for the MA Marketing Programme are likely to be (subject to student demand and resource availability in any year): 'International Marketing'; 'E-Marketing'; 'Consumer Research'; 'Marketing Intelligence'; 'Global Integrated Marketing Communications'; 'Innovation and Growth'.

Teaching and assessment

We use a wide variety of teaching and learning methods which include lectures, seminars, tutorials, workshops, class discussions and case study exercises. You will be placed in a Peer Learning Support Group (PLSG) to encourage mutual study support with your fellow students.

Compared to an undergraduate course, you will find that this Masters course requires a higher level of independent working.

Facilities & location

This course is based on the banks of the River Wear at The Sir Tom Cowie Campus at St Peter’s. Recently we’ve developed a Student Learning Space that is specifically designed to facilitate collaboration and team-based projects. It includes a board room as well as bookable areas to hold meetings and to meet with staff and visitors from outside the University.

University Library Services
The St Peter’s Library contains over 31,000 books related to business, economics, management, human resources, marketing, strategy and tourism.

Added to this, you’ll benefit from a wide range of journals and periodicals in the St Peter’s Library, many of them in online format. To help you make the most of the wealth of resources there’s a full-time librarian who is dedicated to the Business and Tourism sections.

Further resources are available at the main Murray Library, which has a total of over 430,000 books with many more available through the inter-library loan service. The University spends around £1 million every year on new books and resources.

IT provision
When it comes to IT provision you can take your pick from over a hundred PCs in the St Peter’s Library, three computer laboratories, and wireless access zones. If you have any problems, just ask the friendly helpdesk team.

Learning environment
The University of Sunderland is a vibrant learning environment with an international dimension thanks to the presence of students from around the world. At the same time, the University is fully plugged into the world of business as a result of strong links with industry organisations.

Employment & careers

On completing this course you will be equipped to take on a range of marketing roles. These are becoming increasingly strategic to organisations given the rise of online marketing and social media.

Opportunities include:
-Consumer marketing
-Business-to-business marketing
-Financial services marketing
-Marketing for charities and not-for-profit organisations

The average salary of a marketing manager is £37,000 with marketing directors earning an average of around £77,000 (source: Marketing Week/Ball & Hoolahan Salary Survey 2012).

A Masters degree will also enhance opportunities in academic roles or further study towards a PhD.

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About the Master’s Degree. P²food is a 2 year, course-based, full-time international research Master's Degree focused on the physiological and psychological determinants of food choice, offered by the. Read more

About the Master’s Degree

P²food is a 2 year, course-based, full-time international research Master's Degree focused on the physiological and psychological determinants of food choice, offered by the University of Burgundy - Franche-Comté and AgroSup Dijon.

 

Course content

Food plays a much bigger role in consumers' lives than simply feeding them. Each day, humans make several food choices. Their diet has considerable impact on their nutritional status and health, but also on the environment.

A greater understanding of the reasons for consumers' choice of foods is needed in order to set up effective programs and develop new products, to improve dietary patterns in line with recommendations, and to increase food sustainability. Although seemingly simple, food choices are complex behaviors that depend on many factors and their interactions. In this Master’s Degree, a key focus is placed on the physiological and psychological factors of food choice.

 

As a student in this Master’s program, you will gain in-depth knowledge about food properties and fundamental insights about human food behavior. You will acquire sensory and consumer research methodology. You will come to understand the mechanisms of hunger, satiety and satiation, and the factors involved in palatability. You will study the influence of stress and mood on food behaviors, and explore the ways in which cultural context influences food choices. You will examine the importance of representation and consumer attitudes towards food, as well as the reasons for resistance to dietary change. You will understand why it is necessary to take on this issue in an interdisciplinary way.

 

Program description

Our approach is student-centered and participative. It combines lectures, seminars and practicals, workshops and individual/team projects. The modules below are indicative of those offered in this program. This list is based on the current organization and may change year to year in response to new needs in the food industry:

 

1st year (60 credits)

1st Semester:

  • Unit 1~: Methodology and tools 
  • Unit 2~: : Chemosensory perception, emotions, memory and food choices
  • Unit 3: Perception and sensory evaluation
  • Unit 4 :Microbiology and microbiological process
  • Unit 5: Food Chemistry and physiochemistry

2nd Semester:

  • Unit 6: Introduction to Psychology
  • Unit 7: Nutritional composition and information
  • Unit 8: Physiological regulation of eating behavior
  • Unit 9 : Professionalization
  • Unit 10 : internship (2 months)*

* 1st year research internship is 8 weeks long, in January-February.

2nd year (60 credits)

  • U12: Chemosensory determinants of food perception
  • U13: Cognitive processes implied in food perception and consumption
  • U14: Brain and food consumption
  • U15: Dynamics of feeding behavior over a lifetime
  • U16: Research methodology and training, including a research project 

During the 2nd year, students carry out a 6 month research internship.

About the University

The University “Bourgogne Franche – Comté” has been ranked 2nd best French University in the field of Food Sciences (Shangaï, 2017). Most of the lecturers and scientists involved in the Master’s program are members of the Research Center for Taste and Feeding Behavior (CSGA), an internationally renowned research center dedicated to interdisciplinary research on chemosensory perception and food consumption behavior. In addition to the pedagogical team, international invited lecturers will be involved.

Funding and tuition fees

As an international postgraduate you will benefit from France’s low tuition fees and have access to a wide range of funding programs (Grants from French embassies, AUF bursaries, etc.). You can also apply for funding from the Université Bourgogne Franche - Comté (25 grants in 2017).

 

Career  

This Master’s Degree aims at providing students with job-relevant competencies and skills for a career in industry (project leader or research engineer in nutrition; consumer science and R&D departments of international companies) or an academic position (food and consumer research; sensory and cognitive neuroscience research; food, nutrition and health research, etc.)

 More Information

Facebook: https://www.facebook.com/AgrosupInternational/

LinkedIn: https://www.linkedin.com/company/11457379

YouTube: https://www.youtube.com/user/agrosupdijon



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We offer research programmes in a variety of areas including Advanced Separations Engineering, Bioprocessing Research Unit, Reaction and Catalytic Engineering and Water and Wastewater engineering. Read more
We offer research programmes in a variety of areas including Advanced Separations Engineering, Bioprocessing Research Unit, Reaction and Catalytic Engineering and Water and Wastewater engineering.

Our philosophy

The Department of Chemical Engineering is a multidisciplinary centre focusing on research into future sustainable materials and technologies. Chemical engineering research is crucial and supports development and production of new materials, fuels, drugs, consumer products, health care products, foods and beverages, electronic components, medical implants, and more.

As the number and complexity of chemical, biochemical and biological materials used in consumer products and supporting technologies increases, this research will play an increasingly vital role in the development of modern societies across the world.

Our applicants

We seek applications from outstanding individuals from anywhere in the world who are strongly committed to and potentially capable of high-quality academic research in any of the disciplinary areas covered by our Research Centres. You can apply for one of our pre-defined research projects or develop your own proposal. Our academic staff are always open to ideas that extend existing work or introduce new topics to their subject areas.

The dissemination of research findings is seen as a vital component of the research process and graduate students are encouraged to prepare papers for publication as part of their research training.

Successful applicants are welcomed very much as junior academic colleagues rather than students, and are expected to play a full and professional role in contributing to the Department’s objective of international academic excellence.

Visit the website http://www.bath.ac.uk/engineering/graduate-school/research-programmes/chemphd/index.html

Structure

The MPhil programme combines taught research training and applied research practice.

Candidates join the Department as a member of the Research Centre (http://www.bath.ac.uk/chem-eng/research/index.html) in which they initially have a broad research interest and that will have overseen their acceptance into the Department.

Candidates are expected to carry out supervised research at the leading edge of their chosen subject, which must then be written up as a substantial thesis.

International students

Please see the International students website (http://www.bath.ac.uk/study/international/) for details of entry requirements based on qualifications from your country.

In addition all non-native speakers of English are required to have passed English language tests as follows.

If you need to develop your English language skills, the University’s Academic Skills Centre (http://www.bath.ac.uk/asc/) offers a number of courses.

Only English language tests taken in the last two years are valid for entrance purposes.

About the department

This is a dynamic department, actively pursuing advanced research in many areas of chemical, biochemical and biomedical engineering, and also offering taught Masters courses. The Department is internationally recognised for its contributions to research, many of which are achieved in partnership with industry and prestigious research organisations. Our staff are highly skilled with excellent international reputations, and our facilities are amongst the best in the country.

Facilities and equipment
The Department has a full range of research facilities with pilot plants for all major areas of research. Our analytical facilities include gas chromatography, mass spectrometry, high performance liquid chromatography (HPLC), UV-VIS, FTIR and Raman, photon correlation spectroscopy (PCS), microcalorimetry, adsorption measurement systems, surface and pore structure analysis systems and particle sizing equipment. Within the University, there is access to atomic force, scanning and transmission electron microscopes.

International and industrial links
We have active links with UK universities - Bristol, Durham, Glasgow, Leeds, Imperial College, Liverpool, Oxford, Cambridge, Southampton, Edinburgh - and with European institutions including the CNRS laboratory at Toulouse and Lappeenranta University of Technology in Finland together with the Universities of Alicante, Delft, Oveido, Porto, Paris, Aachen and Wroclaw.

Research Excellence Framework 2014
We are proud of our research record: 89% of our research was graded as either world-leading or internationally excellent in the Research Excellence Framework 2014, placing us 10th in the UK for our submission to the Aeronautical, Mechanical, Chemical and Manufacturing Engineering.

Careers information
We are committed to ensuring that postgraduate students acquire a range of subject-specific and generic skills during their research training including personal effectiveness, communication skills, networking and career management. Most of our graduates take up research, consultancy or process and product development and managerial appointments in the commercial sector, or in universities or research institutes.

Other resources
Postgraduate students are encouraged to become members of professional societies and to present the results of their research at national and international scientific meetings. The Department runs a vibrant weekly research seminar programme where students are given the opportunity to present their research.

Find out how to apply here - http://www.bath.ac.uk/engineering/graduate-school/research-programmes/how-to-apply/index.html

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This joint Masters degree is designed for graduates wishing to start, or further develop, careers in Consumer Psychology and Business. Read more
This joint Masters degree is designed for graduates wishing to start, or further develop, careers in Consumer Psychology and Business. The programme is delivered by schools which enjoy an international reputation in their field.

The marriage of both disciplines is a natural one, as understanding behaviour and specifically consumer behaviour in the world of business can be crucial to the success of businesses.

Today’s successful businesses and organisations need highly trained people who can help them understand their consumers and understand issues such as: What makes them choose one product over another? Do brand names and advertising really affect our thinking? Will the internet change the face of urban and suburban shopping areas?

In the first semester, Business and Consumer Psychology studies will be in equal proportions; however in Semester 2 there will be a greater focus on business, and the dissertation is undertaken in a business-related subject. It is also possible to undertake a Consumer Psychology and Business Masters degree that will involve a dissertation in Consumer Psychology. Please click here for further details.

Candidates may choose between the MA or MSc routes, which are differentiated by the nature of the dissertation. The MSc dissertation will involve undertaking empirical research, whilst the MA dissertation will involve an extended literature review.
Course Structure

The MSc and MA degrees in Business with Consumer Psychology are scheduled for a duration of 12 months. Each degree programme consists of two parts.

Part 1:

Is a wholly taught component, contributing 120 credits. All taught modules carry a credit weighting of 15 credits. Part 1 is taught during the two semesters which make up the academic year. Teaching during semester 1 normally runs from late-September to December, with examinations in January. Teaching during Semester 2 normally runs from late-January to early-May, with examinations in May and June.

Part 2:

Consists of a supervised Dissertation of around 10,000 words completed during the summer months, from late May to September. You are expected to submit your Dissertation by September in the calendar year following your initial registration for your postgraduate degree.

Compulsory Modules:

Consumer Psychology: This module is an introduction to consumer science as it is currently practiced in the marketplace and to relevant research in academia.
Nudges and Behaviour Change: Module details are currently not available.
Marketing Strategy: This module critically evaluates the contributions of various schools of thought in marketing, and examines the relevant analytical models and management practices, with emphasis on the strategic importance of marketing to all organisations.
Management Research: This module analyses the philosophical basis for research in the management sciences, and examines a number of key methodological issues and approaches.
Applied Consumer Psychology: This module’s aim is to provide practical research experience in consumer psychology and involves hands-on work with viable commercial enterprises. Students are partnered with local companies and are required to design and conduct a practical consumer research project, typically involving field work.

Optional modules (choose 3):

European Business: This module examines the opportunities and constraints faced by businesses that operate on a pan-European basis. Emphasis is placed on the multi-dimensional characteristics of an economic and social space that is subject to a unique system of supra-national governance
New Venture Creation: This module examines the advantages and disadvantages of the various routes to business start-up, including new venture creation, or establishing a business based on your own expertise, experience and ideas; buying an established busi9ness; purchasing a franchise; and succession through a family firm, an increasingly common way of becoming involved in entrepreneurial activity.
Contemporary Issues in Management: This module develops several theories and concepts in contemporary management theory and practice. It provides a detailed and critical analysis of management, further developing the conceptual, strategic and practical skills necessary for managers in complex, global organisational contexts.
Finance for Managers: This module is designed for those who aim to achieve a basic understanding of financial management and control, and who require an understanding of finance in order to manage an organisation effectively. Financial planning and control are central themes, as well as the appraisal techniques of investment projects.
Enterprise by design: module information currently unavailable.
Marketing Communication: This module critically evaluates the contributions of various schools of thought in marketing, and examines the relevant analytical models and management practices, with emphasis on the strategic importance of marketing to all organisations.
Entrepreneurial Marketing: This module explores relationship marketing theory and practice in a range of global environments and business contexts. Theoretical approaches, integrated with relationship marketing models and analytical tools will be used to develop managerial understanding and competence.

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Analyze and understand CONSUMERS to drive business. This one-year master at IE University will train you to understand the needs of consumers, how and why they make purchasing decisions, and how companies design products or services. Read more
Analyze and understand CONSUMERS to drive business. This one-year master at IE University will train you to understand the needs of consumers, how and why they make purchasing decisions, and how companies design products or services. You can become the consumer and market expert who drives product, marketing, strategy decisions. You will get in depth training and experience in consumer psychology, consumer research, and the business of marketing. You will also refine your professional and leadership skills to help you continue or start successful career.

Market research is one of the fastest growing job categories. Consumer experts can be found across sectors (For-Profit, Non-Profit, Governmental, Military), industries (consumer goods, high-tech, health, manufacturing, etc.), and types of organizations (startups, small and medium-sized companies, and large corporations).

Quick Facts

Length: 10 Months

Language of Instruction: English

Campus: Madrid

Profile: Recent Bachelor graduates and Young Professionals with 2-6 years of professional experience (Professional experience is reviewed on a case-by-case basis)

Start Date: October

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As a doctoral student, you can join an international research environment in the Lincoln International Business School, working alongside researchers on collaborative projects that aim to make a tangible difference to business and society. Read more
As a doctoral student, you can join an international research environment in the Lincoln International Business School, working alongside researchers on collaborative projects that aim to make a tangible difference to business and society.

There is an emphasis on your own independent critical investigation, supervised by an experienced team of academics. You can benefit from an active research community in the School, and research groups with which to align your study.

As a research student, you have access to a structured programme of training delivered by our Graduate School. This aims to support you in the development of the practical and critical skills which are necessary for this programme and are transferable to your career. There may be opportunities to participate in undergraduate teaching following relevant training.

Research Areas, Projects & Topics

Lincoln Business School is committed to research that has practical value and actively engages with a range of organisations. Within the Business School, research is organised around the following research groups:
-Community Organisation
-Marketing and Supply Chain
-Regional and Rural Enterprise
-Visitor Economy
-Responsible Management.
-Economics and Finance

Current research projects involve private and public sector organisations, social enterprises, innovative organisations and local communities. We have academics actively involved in researching issues and practices emerging in international contexts and we support students interested in working across international contexts.

Research in the School has addressed the following areas: Sustainable Community Organisations, Logistics, Supply Chain Management, Critical Management Studies, Marketing Practice, Tourism and Events Management, Regional Economies, Enterprise and Entrepreneurial Learning, Innovation Policies, Small and Medium Sized Enterprises in a Developing Context, International Business, E-consumer Behaviour and Digital Economies.

How You Study

Research students have access to training and development at all levels of their research studies. You will be linked to active research groups in the School and have the opportunity to participate in School and College-based research seminars and visits.

Students are assigned a Director of Studies and a second supervisor. Supervisors will have demonstrable experience and expertise in the area of study. Students are expected to work independently on their research projects under the advice/direction of the supervision team.

Due to the nature of postgraduate research programmes, the vast majority of your time will be spent in independent study and research. You will have regular meetings with your academic supervisors, at least once a month, however the regularity of these may vary depending on your own individual requirements, subject area, staff availability and the stage of your programme.

How You Are Assessed

Students are required to demonstrate adequate and appropriate progress on an annual basis. Final assessment is by viva voce examination of a research thesis. You are also expected to demonstrate how your research findings have contributed to knowledge or developed existing theory or understanding.

Facilities

The Lincoln International Business School is based in the David Chiddick building alongside Lincoln Law School. The building provides students with teaching and learning space including lecture theatres, workshop rooms, an IT/language lab and a mooting chamber, along with places to meet and eat with friends and staff.

Sage 50 and SPSS software is available within the Business School for student use.

Career and Personal Development

Throughout the research degree, students are encouraged to take part in all activities associated with developing a research career. The available postgraduate research degree training programmes considers career development issues and students are encouraged to maintain training and development logs throughout their studies.

In some cases students will have the opportunity to support undergraduate students and experience seminar teaching. To support this, the University of Lincoln offers a range of teaching and learning activities and courses, and postgraduate students involved in teaching are encouraged to actively to take up these opportunities for development.

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The digital revolution has led to an unprecedented volume of information about consumers, which progressive organisations are eager to understand and use. Read more

The digital revolution has led to an unprecedented volume of information about consumers, which progressive organisations are eager to understand and use. This innovative masters degree will give you the practical skills to analyse consumer data and provide insights for successful marketing strategies.

Taught by leading academics from Leeds University Business School and School of Geography, you’ll explore a range of analytical techniques including applied Geographic Information Systems (GIS) and retail modelling, consumer and predictive analytics and data visualisation. You’ll also develop the softer skills to use the results of these analyses to inform decisions about marketing strategy.

Thanks to our connections with businesses worldwide, you’ll have access to emerging trends in topics such as consumer behaviour, decision science and digital and interactive marketing. You’ll further develop your practical skills with the opportunity to work on a live data project provided by a company.

Academic excellence

This courseoffers you a rare combination of teaching expertise; the Business School’s academic excellence in Marketing alongside world-class teaching from the School of Geography, which draws on the knowledge of the Centre for Spatial Analysis and Policy.

The University of Leeds is a major centre for big data analytics and you’ll benefit from affiliation with the UK’s Consumer Data Research Centre. The centre aims to make data that are routinely collected by businesses and organisations accessible for academic purposes. Coordinating and analysing this large and complex data has the potential to increase productivity and innovation in business, as well as to inform public policy and drive development.

Read an interview with the academic team to learn more about our expertise and the growing importance of this emerging subject area.

Course content

Core modules will introduce you to a range of analytical methods, ensuring you develop a solid foundation in the essential skills for consumer analytics and marketing strategy.

You’ll learn how to analyse geographic data using GIS software and understand the application of this in retail modelling, to evaluate new markets and locations. You’ll study predictive analytics, big data and consumer analytics, business analytics and decision science, and learn how to communicate results through data visualisations.

Alongside this, you’ll learn how to deploy data to inform decisions about marketing strategy. Marketing modules include marketing strategy, consumer behavior and direct, digital and interactive marketing. You’ll also deliver your own data-driven marketing research project for a company.

Optional modules allow you to further your knowledge in a related area of interest, either corporate social responsibility, internal communications and managing change, or applied population and demographic analysis.

By the end of the course, you’ll submit an independent project. You can either research a topic in-depth and submit a dissertation, or gain practical experience through a consultancy project working with an external organisation.

Course structure

Compulsory modules

You’ll take the nine compulsory modules below, plus your dissertation, which can be a choice of either a research dissertation or marketing consultancy project.

  • Geographic Data Visualisation & Analysis 15 credits
  • Big Data and Consumer Analytics 15 credits
  • Predictive Analytics 15 credits
  • Applied GIS and Retail Modelling 15 credits
  • Business Analytics and Decision Science 15 credits
  • Consumer Behaviour 15 credits
  • Marketing Research Consultancy Project 15 credits
  • Direct, Digital and Interactive Marketing 15 credits
  • Marketing Strategy 15 credits
  • Dissertation OR Marketing Consultancy Project 30 credits

Optional modules

You'll take one further optional module.

  • Applied Population and Demographic Analysis 15 credits
  • Corporate Social Responsibility and Sustainability 15 credits
  • Internal Communications and Change Management 15 credits

For more information on typical modules, read Consumer Analytics and Marketing Strategy MSc in the course catalogue

Learning and teaching

We use a range of teaching methods so you can benefit from the expertise of our academics, including lectures, workshops, seminars, simulations and tutorials. Company case studies provide an opportunity to put your learning into practice.

Independent study is also vital for this course, allowing you to prepare for taught classes and sharpen your own research and critical skills.

Assessment

Assessment methods emphasise not just knowledge, but essential skills development too. You’ll be assessed using a range of techniques including exams, group projects, written assignments and essays, in-course assessment, group and individual presentations and reports.

Career opportunities

As a graduate of this course you will be equipped with advanced skills in consumer analytics and marketing strategy, ideal for those wishing to pursue a career in consumer data analytics, marketing and/or management.

Due to the digital revolution, companies from around the world and in many industrial sectors have access to greater amounts of data.

The most progressive companies in the world are particularly interested in marketing graduates with strong analytical skills, and typical roles could include marketing or consumer data analyst, direct marketing manager, marketing manager, retail manager, or marketing or management consultant.

Careers support

As a masters student you will be able to access careers and professional development support, which will help you develop key skills including networking and negotiating, and put you in touch with potential employers.

Our dedicated Professional Development Tutor provides tailored academic and careers support to marketing students. They work in partnership with our academics to help you translate theory into practice and develop your interpersonal and professional business skills.

You can expect support and guidance on career choices, help in identifying and applying for jobs, as well as one-to-one coaching on interpersonal and communication skills.

Read more about careers support at the Business School.



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Are you interested in pursuing a career in research, or looking to progress into specialist areas of professional psychology? Our programme will enable you to develop the skills and technical knowledge required to advance in these areas. Read more

Are you interested in pursuing a career in research, or looking to progress into specialist areas of professional psychology? Our programme will enable you to develop the skills and technical knowledge required to advance in these areas.

Our MSc Psychology Research Methods programme provides you with hands-on experience, fantastic teaching, and Economic and Social Research Council (ESRC) recognised PhD-level research teaching. Throughout the year, you will benefit from research led teaching delivered by world-leading academics.

You will complete compulsory modules to develop your skills and expertise. You will extend and enhance your ability to analyse and interpret psychology data. And you will gain a high-level of advanced psychological research skills. A solid foundation in these skills will be invaluable as you progress into research or into specialist psychology roles, such as clinical or forensic psychology.

You will choose two optional modules to study. This will allow you to tailor the programme to suit your interests and will ensure you have a detailed understanding of the discipline in specific areas of psychology.

Within the degree programme, you will be taught vocational skills that you will need to obtain and sustain a career in psychology and other fields, such as CV writing, interview skills, team work and presentation skills.

At the core of your experience, you will undertake an independent research project, supervised by a member of our research-active staff. This dissertation will allow you to apply all that you have learnt to a dissertation topic of your choice. As well as developing your conceptual understanding, research design, data-analysis, and communication skills, this project will be an exciting learning experience that will give you the opportunity to prove your skills, interests, and enthusiasm. What you achieve in your project will be important evidence of your skills and knowledge for prospective employers or postgraduate research student selection committees.

Course Structure

You will study a range of modules as part of your course, some examples of which are listed below.

Core

Optional

Information contained on the website with respect to modules is correct at the time of publication, but changes may be necessary, for example as a result of student feedback, Professional Statutory and Regulatory Bodies' (PSRB) requirements, staff changes, and new research.

Assessment

We teach using a mix of lectures, seminars and practical lab sessions, encouraging increasingly independent study as your degree progresses. You will carry out regular web assessments to make sure your learning is on track, as well as practical work, essays, written examinations, practical lab reports, and presentations.

As a university, we commit to providing you with timely feedback on all aspects of your work.

Our community

Our students are key members of a thriving academic community. We offer an excellent staff-to-student ratio and an open door policy to enable you to really get to know your lecturers. We believe this fosters a productive learning environment, helping you to achieve your potential.

In your time at Lancaster, your programme director will serve as your academic tutor. They will be here to make sure that you reach your personal goals. You will also be able to call on help, with any aspect of your studies, from the Director of Studies, from teaching coordinators, and from student learning advisors. We strive to inspire and encourage our future psychologists.

Careers

Our Masters in Psychological Research Methods will equip you with transferable skills valued by all employers: in communication; critical thinking; numeracy; and self-management. From research analysts to retail managers, a good grasp of human behavioural patterns and the science of the mind makes psychology graduates attractive to a wide range of employers.

Helping you to prepare for your future career is important to us. We will help you decide on your career path and give you the chance to develop the right skills. There are three Academic Employability Champions within the Psychology Department whose role is to ensure that our students become highly sought after, employable, graduates. This includes providing students with information about pathways to various careers inside and outside of psychology, and advice about further study. We offer one-to-one careers sessions, regular drop-in Psychology Careers cafés, and careers fairs.

Some psychology graduates go on to become chartered psychologists, specialising in clinical, educational, occupational, forensic, health or sports psychology. You will be equipped, also, to engage in opportunities in new and emerging areas such as environmental psychology, consumer psychology, and business intelligence. The workplace is a fiercely competitive field. In graduating with a Masters from Lancaster, you will be given a wider range of opportunities, and gain an edge when applying for new roles. This advanced qualification will also support your career progression as you move into more senior positions.



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The Cognitive and Decision Sciences MSc at UCL studies the cognitive processes and representations underlying human thought, knowledge and decision-making. Read more

The Cognitive and Decision Sciences MSc at UCL studies the cognitive processes and representations underlying human thought, knowledge and decision-making. It integrates a wide range of disciplines and methodologies, with the core assumption that human cognition and choice are computational processes, implemented in neural hardware.

About this degree

Key topics include the nature of computational explanation; the general principles of cognition; the scope of rational choice explanation; probabilistic models of the mind; learning and memory; and applications to economics and business. The programme involves training in experimental design and methodology, building computational models and undertaking original research.

Students undertake modules to the value of 180 credits.

The programme consists of six core modules (90 credits), two optional modules (30 credits), and a research dissertation (60 credits).

Core modules

  • Introduction to Cognitive Science
  • Principles of Cognition
  • Research Statistics
  • Research Skills and Programming for Cognitive Science
  • Judgement and Decision Making
  • Knowledge, Learning and Inference

Optional modules

  • Applied Decision-making
  • Human Learning and Memory
  • Cognitive Neuroscience
  • Social Cognition: Research Methods
  • The Brain in Action
  • Neural Computation: Models of Brain Function
  • Consumer Behaviour
  • Understanding Individuals and Groups
  • Social Neuroscience
  • Social Cognition, Affect and Motivation
  • Current Issues in Attitude Research
  • Talent Management
  • Business Psychology Seminars
  • Interpretation of Forensic Evidence
  • Consulting Psychology
  • Neuroscience of emotion and decision-making
  • Evolution and Social Behaviour

Dissertation/report

All students undertake an independent research project which culminates in a dissertation of approximately 10,000–12,000 words.

Teaching and learning

The programme is delivered through a combination of lectures, seminars, class presentations, and practical, statistical, computational and experimental class work. Student performance is assessed through online tests, coursework, essays, practical experimental and computational mini-projects, and the dissertation.

Further information on modules and degree structure is available on the department website: Cognitive and Decision Sciences MSc

Careers

Students have gone on to find employment in the following areas: research, teaching, lecturing, consultancy, finance, and marketing. 

For more detailed careers information please visit the department website.

Recent career destinations for this degree

  • Change Management Consultant, HCL AXON
  • Project Research Officer, Government Office for Science
  • Research Assistant, Imperial College London / University of Oxford
  • PhD in Financial Computing
  • Assistant Policy Adviser, Cabinet Office Behavioural Insights Team

Employability

On completion of the programme, students will have acquired theoretical and empirical knowledge in cognition science and decision-making, and a broad range of practical research skills. They will have made original contributions to this field in their research projects, and will understand how to apply their knowledge to real-world decision problems. They will also have developed various analytical and logical reasoning skills which can be applied to many domains of research and non-academic work. They will, in addition, have an understanding of the philosophical issues underlying cognitive science and neuroscience.

Careers data is taken from the ‘Destinations of Leavers from Higher Education’ survey undertaken by HESA looking at the destinations of UK and EU students in the 2013–2015 graduating cohorts six months after graduation.

Why study this degree at UCL?

The programme draws on an outstanding academic staff, ranging across many disciplines, including internationally renowned researchers in psychology, computational modelling, neuroscience and economics.

London is one of the global hotspots for research in cognition, decision-making, and neuroscience; and it is an intellectual hub with a high density of research seminars and scientific meetings that attract leading international researchers.

London is also one of the world's foremost commercial and political centres, with consequent opportunities for high-level applied research; and it is a vibrant, culturally diverse and international city, with world-class music, theatre and galleries.

Research Excellence Framework (REF)

The Research Excellence Framework, or REF, is the system for assessing the quality of research in UK higher education institutions. The 2014 REF was carried out by the UK's higher education funding bodies, and the results used to allocate research funding from 2015/16.

The following REF score was awarded to the department: Division of Psychology & Language Sciences

83% rated 4* (‘world-leading’) or 3* (‘internationally excellent’)

Learn more about the scope of UCL's research, and browse case studies, on our Research Impact website.



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As an MSc Social Psychology student you will learn theories, methods, and empirical findings in the field of social psychology, which are relevant to current social issues. Read more

As an MSc Social Psychology student you will learn theories, methods, and empirical findings in the field of social psychology, which are relevant to current social issues.

These include: prejudice and discrimination; the relationship between moral judgement and emotions; the study of how individuals and groups interact to construct and maintain identities; and how these are related to social change and influence in contexts such as family systems and romantic dyads.

The programme aims to provide you with an awareness of the historical and philosophical background of social psychology, an in-depth knowledge of contemporary theoretical and methodological approaches and research findings, and the ability to conduct quantitative and qualitative research in the field.

Programme structure

This programme is studied full-time over one academic year and part-time students must study at least two taught technical modules per academic year. It consists of eight taught modules and a dissertation.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

Funding

Occasionally, students receive financial support from industry through sponsorship, negotiated by individual students.

This would involve students undertaking research for their dissertation which would be of interest and value to industry or commerce, in return for which they will be given a grant by the commissioning company. In practice, though, most students are self-funded.

Social psychology research

The social psychologists at the University of Surrey have an international reputation in research and teaching. Students on the MSc in Social Psychology are encouraged to participate in the School of Psychology’s ongoing activities, particularly research seminars.

The social psychologists at Surrey have undertaken research for the EU, UK research councils, government departments and agencies, industry and commerce, and the charitable sector. They have attracted a large number of research projects to the School, including:

  • Social and behavioural consequences of AIDS/HIV (ESRC)
  • Cross-national studies of the social and psychological determinants of pro-environmental attitudes and behaviours (EU)
  • The 16–19 initiative project on the political and economic socialisation of 16–19 year olds (ESRC)
  • Monitoring and modelling consumer perceptions of food-related risks (MAFF)

Educational aims of the programme

  • To provide students with theoretical and qualitative/quantitative methodological expertise to conduct social psychological research by training them in the informed and systematic conduct of basic and applied research involving the critical reading of theories and empirical findings
  • To provide students with an in depth knowledge of contemporary theoretical and methodological approaches to the discipline
  • To enable students to link theoretical and empirical questions to social issues and to provide them with an in depth understanding of the practical applications and action implications of social psychological theories and empirical findings
  • To provide students with the skills to evaluate possible interventions in a variety of social domains
  • To offer opportunities to develop the basic interpersonal, technical and creative skills required for the effective analysis and formulation of problems into research questions and, where appropriate, testable hypotheses

Programme learning outcomes

The programme provides opportunities for students to develop and demonstrate knowledge and understanding, skills, qualities and other attributes in the following areas:

Knowledge and understanding

  • Of contemporary theoretical and methodological approaches to social psychology
  • Of the practical applications and action implications of social psychological theories and empirical findings
  • Of the principles of research design
  • Of quantitative and qualitative techniques and strategies to manage and analyse psychological data
  • Of ethical considerations when undertaking research and framing interventions

Intellectual / cognitive skills

  • To critically assess and comment on sources of research relevant to social psychology
  • To critically evaluate the contributions and limitations of social psychological theories and research methods in addressing social problems
  • To evaluate actual and potential psychologically informed interventions in a variety of social domains
  • To design, conduct and evaluate social psychological research
  • To apply insights from social psychological theory and research to other domains of psychology

Professional practical skills

  • Communicate work in a professional manner for academic and non-academic audiences in written and verbal formats
  • Apply problem solving techniques to social and psychological topics effectively
  • Use effective learning strategies
  • Analyse and interpret social psychological theoretical analyses and quantitative and qualitative empirical evidence in a competent and critical manner

Key / transferable skills

  • Communicate theories and methods in relation to social psychology by oral and written means
  • Use information technology effectively
  • Manage own personal development

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.



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This MSc focuses on how individuals construe the social world and the processes that underlie social judgement and behaviour. Read more

This MSc focuses on how individuals construe the social world and the processes that underlie social judgement and behaviour. The programme draws on the research of outstanding academic staff working in the areas of social cognition, social endocrinology, socio-cognitive neuroscience, and judgement and decision-making to provide unique, cutting-edge perspectives on humans as social beings.

About this degree

The programme provides an understanding of how the human emotional, cognitive and neural systems have evolved to sustain social co-ordination and adaptation to the environment. Key topics include: social perception, motivation, attitudes, embodiment, emotion, social judgement and decision-making, and social neuroscience.

Students undertake modules to the value of 180 credits.

The programme consists of six core modules (90 credits), two optional modules (30 credits), and a research dissertation (60 credits).

Core modules

  • Understanding Individuals and Groups
  • Social Cognition, Affect, and Motivation
  • Current Issues in Attitude Research
  • Social Neuroscience
  • Research Statistics
  • Social Cognition: Research Methods

Optional modules

Options may include the following:

  • Knowledge, Learning, and Inference
  • Applied Decision-making
  • Principles of Cognition
  • Human Learning and Memory
  • Social Psychology
  • The Psychology of Health
  • Organisational Psychology
  • Cognitive Neuroscience
  • Consumer Behaviour
  • Consulting Psychology
  • Business Psychology Seminars
  • Current Issues in Cognitive Neuroscience II: Elaborative and Adaptive Processes
  • Current Issues in Cognitive Neuroscience III: Translational Research
  • The Brain in Action
  • Programming for Cognitive Science
  • Judgement and Decision-making
  • Talent Management
  • Evolution and Social Behaviour

Dissertation/report

All students undertake an independent research project which culminates in a dissertation of 10,000–12,000 words.

Teaching and learning

The programme is delivered through lectures, tutorials and seminars. The Division of Psychology & Language Sciences has advanced technology for the study of socio-cognitive processes, including fMRI, eye-, speech- and motion tracking equipment for dyadic and group settings, as well as a 360ovideo camera. Assessment is through coursework, online assessment and the dissertation.

Further information on modules and degree structure is available on the department website: Social Cognition: Research and Applications MSc

Funding

For a comprehensive list of the funding opportunities available at UCL, including funding relevant to your nationality, please visit the Scholarships and Funding website.

Careers

Graduates have taken up positions in research, marketing, teaching, and management consultancy. 

Recent career destinations for this degree

  • Behaviour Change Adviser, Bupa
  • PhD in Psychology, Humboldt University of Berlin
  • Research Consultant, Behaviour Change Partners
  • Business Director, Mindshare
  • University Lecturer, Northumbria University and studying PhD in Self-perception, Northumbria University

Employability

On completion of this programme students will have acquired an understanding of the processes involved in the construction of the social reality, in particular how cognitive and affective processes guide social judgement and behaviour, and how these processes are implemented in the brain. The students will have acquired methodological skills to design and carry out socio-cognitive research which will enable them to address real-world social problems and/or pursue an academic career. In addition, they will have acquired knowledge related to theoretical and philosophical issues underlying psychological research.

Careers data is taken from the ‘Destinations of Leavers from Higher Education’ survey undertaken by HESA looking at the destinations of UK and EU students in the 2013–2015 graduating cohorts six months after graduation.

Why study this degree at UCL?

The Division of Psychology & Language Sciences undertakes world-leading research and teaching in mind, behaviour, and language.

Our work attracts staff and students from around the world. Together they create an outstanding and vibrant environment, taking advantage of cutting-edge resources such as a behavioural neuroscience laboratory, a centre for brain imaging, and extensive laboratories for research in speech and language, perception, and cognition.

Opportunities for graduate students to work with world-renowned researchers exist in all areas of investigation, from basic processes to applied research. The division offers a supportive environment including numerous specialist seminars, workshops, and guest lectures.



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