Masters Degrees (Consumer Psychology)

Heriot Watt University’s MSc in International Marketing with Consumer Psychology delivers a strong understanding of psychological approaches and interventions… Read more

This is your chance to gain an advanced understanding of consumer psychology. Put yourself at the forefront of the discipline by joining one of the few European MScs offered in this area. Read more

Psychology plays an important role in many aspects of business and marketing. Consumer psychology is the key to understanding buyer behaviour, enabling organisations to design innovative products and create effective communication messages. Read more

This programme focuses on in-depth study of theory as well as on the acquisition of professional and research skills, which can be applied in a wide range of psychology specialisations. Read more

  Introduction to Tsinghua Department of Psychology Tsinghua Department of Psychology was first founded in autumn 1926 by leading psychologists Tang Yue, Sun Guohua and Zhou Xiangeng. Read more

The MSc Psychology of the Arts, Neuroaesthetics and Creativity is the first postgraduate programme in the world for the scientific study of aesthetics and creativity. Read more

Digital will continue to change the face of marketing for many years to come. Those who succeed will need knowledge of the consumer and how today digital marketing and analytics is at the heart of marketing today. Read more

Concerned with the study of how humans change over time, our Developmental Psychology Masters programme provides you with a rigorous and detailed understanding of the discipline. Read more

Develop your understanding of two increasingly relevant disciplines in the paradigm of marketing — branding and consumer behaviour. Read more

If you enjoy understanding the way we think and interact with the world, the behaviours and coping mechanisms displayed within health and health care this advanced degree will enable you to play an active role in solving major health challenges. Read more

The Masters in Business Psychology at Heriot-Watt University is the most established MSc of its kind in Europe, enjoying a well-earned reputation for producing graduates who can improve the performance and behaviour of individuals and teams. Business psychology is a discipline often referred to as occupational psychology and organisational psychology. Read more

Providing you with an advanced understanding of this specialist discipline, this programme ensures you are ideally placed to excel in your career. Read more