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We are living through an era of tumultuous change in how politics is conducted and communicated. The great digital disruption of the early 21st century continues to work its way through media systems around the world, forcing change, adaptation, and renewal across a whole range of areas. Read more
We are living through an era of tumultuous change in how politics is conducted and communicated. The great digital disruption of the early 21st century continues to work its way through media systems around the world, forcing change, adaptation, and renewal across a whole range of areas: political parties and campaigns, interest groups, social movements, activist organisations, news and journalism, the communication industries, governments, and international relations.

In the New Political Communication Unit at Royal Holloway, University of London, we believe the key to making sense of these chaotic developments is the idea of power—how it is generated, how it is used, and how it shapes the diverse information and communication flows that affect all our lives.

This unique new Masters degree, which replaces the MSc in New Political Communication, is for critically-minded, free-thinking individuals who want to engage with the exciting intellectual ferment that is being generated by these unprecedented times. The curriculum integrates rigorous study of the very best academic research with an emphasis on making sense of political communication as it is practiced in the real world, in both "old" and "new" media settings.

While not a practice-based course, the MSc Media, Power, and Public Affairs is perfect for those who wish to build a career in the growing range of professions that require deep and critical insight into the relationship between media and politics and public communication more generally. These include advocacy, campaign management, political communication consultancy, journalism, government communication, policy analysis, public opinion and semantic polling, and public diplomacy, to name but a few. Plus, due to its strong emphasis on scholarly rigour, the MSc in Media, Power, and Public Affairs is also the perfect foundation for a PhD in political communication.

You will study a mixture of core and elective units, including a generous choice of free options, and write a supervised dissertation over the summer. Teaching is conducted primarily in small group seminars that meet weekly for two hours, supplemented by individual tuition for the dissertation.

This course is also offered at Postgraduate Diploma level for those who do not have the academic background necessary to begin an advanced Masters degree. The structure of the Diploma is identical except that you will not write a dissertation. If you are successful on the Diploma you may transfer to the MSc, subject to academic approval.

See the website https://www.royalholloway.ac.uk/politicsandir/coursefinder/mscpgdipmediapowerandpublicaffairs.aspx

Why choose this course?

- be taught by internationally-leading scholars in the field of political communication

- the curriculum integrates rigorous study of the very best academic research with an emphasis on making sense of political communication as it is practiced in the real world, in both "old" and "new" media settings

- perfect for those who wish to build a career in the growing range of professions that require deep and critical insight into the relationship between media and politics and public communication more generally

- a unique focus on the question of power and influence in today’s radically networked societies.

On completion of the programme, you will have:
- advanced knowledge and critical understanding of key concepts, theoretical debates, and developments in the field of political communication

- advanced knowledge of the texts, theories, and methods used to enhance understanding of the issues, processes, and phenomena in the field of political communication

- advanced knowledge and critical understanding of research methods in the social sciences

- a solid foundation for a career in the growing range of professions that require deep and critical insight into the relationship between media and politics and public communication more generally, or for a PhD in any area of media and politics.

Department research and industry highlights

- The New Political Communication Unit’s research agenda focuses on the impact of new media and communication technologies on politics, policy and governance. Core staff include Professor Andrew Chadwick, Professor Ben O’Loughlin, Dr Alister Miskimmon, and Dr Cristian Vaccari. Recent books include Andrew Chadwick’s The Hybrid Media System: Politics and Power (Oxford University Press, 2013), Cristian Vaccari’s Digital Politics in Western Democracies: A Comparative Study (Johns Hopkins University Press), and Alister Miskimmon, Ben O’Loughlin, and Laura Roselle’s, Strategic Narratives: Communication Power and the New World Order (Routledge, 2013). Andrew Chadwick edits the Oxford University Press book series Oxford Studies in Digital Politics and Ben O’Loughlin is co-editor of the journal Media, War and Conflict. The Unit hosts a large number of PhD students working in the field of new political communication.

Course content and structure

You will study four core course units (chosen from a total of six options), two elective units, and write a dissertation over the summer. Course units include one of three disciplinary training pathway courses, a course in research design, analysing international politics, and specialist options in international relations.

Students studying for the Postgraduate Diploma do not undertake the dissertation.

Core course units:
Media, Power, and Public Affairs: You will examine the relationship between media, politics and power in contemporary political life. This unit focuses on a number of important foundational themes, including theories of media effects, the construction of political news, election campaigning, government communications and spin, media regulation, the emergence of digital media, the globalisation of media, agenda setting, and propaganda and the role of media in international affairs. The overarching rationale is that we live in an era in which the massive diversity of media, new technologies, and new methodologies demands new forms of analysis. The approach will be comparative and international.

Internet and New Media Politics:
 Drawing predominantly, though not exclusively, upon specialist academic journal literatures, this course focuses on a number of important contemporary debates about the role and influence of new technologies on the values, processes and outcomes of: global governance institutions; public bureaucracies; journalism and news production; representative institutions including political parties and legislatures; pressure groups and social movements. It also examines persistent and controversial policy problems generated by digital media, such as privacy and surveillance, the nature of contemporary media systems, and the balance of power between older and newer media logics in social and political life. By the end of the course students will have an understanding of the key issues thrown up by the internet and new media, as well as a critical perspective on what these terms actually mean. The approach will be comparative, drawing on examples from around the world, including the developing world, but the principal focus will be on the politics of the United States and Britain.

Social Media and Politics: This course addresses the various ways in which social media are changing the relationships between politicians, citizens, and the media. The course will start by laying out broad arguments and debates about the democratic implications of social media that are ongoing not just in academic circles but also in public commentary, political circles, and policy networks—do social media expand or narrow civic engagement? Do they lead to cross-cutting relationships or self-reinforcing echo chambers? Do they hinder or promote political participation? Are they useful in campaigns or just the latest fashion? Do they foster effective direct communication between politicians and citizens? Are they best understood as technologies of freedom or as surveillance tools? These debates will be addressed throughout the course by drawing on recent empirical research published in the most highly rated academic journals in the field. The course will thus enable students to understand how social media are used by citizens, politicians, and media professionals to access, distribute, and co-produce contents that are relevant to politics and public affairs and establish opportunities for political and civic engagement.

Media, War and Conflict:
The post-9/11 global security situation and the 2003 Iraq war have prompted a marked increase in interest in questions concerning media, war and conflict. This unit examines the relationships between media, governments, military, and audiences/publics, in light of old, new, and potential future security events.

Introduction to Qualitative Research Methods in Politics and International Relations:
 You will be provided with an introduction to core theories and qualitative approaches in politics and international relations. You will examine a number of explanatory/theoretical frameworks, their basic assumptions, strengths and weaknesses, and concrete research applications. You will consider the various qualitative techniques available for conducting research, the range of decisions qualitative researchers face, and the trade-offs researchers must consider when designing qualitative research.

Dissertation (MSc only): The dissertation gives you the opportunity to study an aspect of Media, Power, and Public Affairs in depth. You will be assigned a dissertation supervisor and the length of the piece will be 12,000 words.

Elective course units:
Note: not all course units are available every year, but may include:
- Politics of Democracy
- Elections and Parties
- United States Foreign Policy
- Human Rights: From Theory to Practice
- Theories and Concepts in International Public Policy
- Contemporary Anglo-American Political Theory
- Transnational Security Studies
- Conflict and Conflict Resolution in the Middle East
- The Law of Cyber Warfare
- Comparative Political Executives
- European Union Politics and Policy
- International Public Policy in Practice
- Sovereignty, Rights and Justice
- Theories of Globalisation
- Introduction to Quantitative Research Methods in Politics and International Relations

Assessment

Assessment is carried out by coursework and an individually-supervised dissertation.

Employability & career opportunities

Advocacy, campaign management, political communication consultancy, journalism, government communication, policy analysis, public opinion and semantic polling, public diplomacy, PhD research.

How to apply

Applications for entry to all our full-time postgraduate degrees can be made online https://www.royalholloway.ac.uk/studyhere/postgraduate/applying/howtoapply.aspx .

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Digital Marketing is the chosen marketing approach for many companies and is now a major component of any marketing plan. Read more
Digital Marketing is the chosen marketing approach for many companies and is now a major component of any marketing plan. The MSc Digital Marketing degree enables you to develop digital marketing plans and strategies, through an emphasis on solving real problems for real clients, whilst being taught by award winning lecturers who are enthusiastic about their subjects. You will develop the skills to formulate appropriate responses (from both a client and agency perspective) to complex marketing problems, within fast paced, challenging marketing environments.


Course content
You will develop your employability and enhance your CV from day one, with a focus on the skills that employers want within this dynamic industry. Modules in social media marketing, campaign planning, customer insight and global marketing will prepare you for a number of digital marketing opportunities on graduation.

This degree route provides a critical appreciation of the elements which digital marketing strategies cover, including web site development and analytics, consumer behaviour, social media marketing, digital campaign planning and branding within the global marketing context.

You will be introduced to current and relevant examples of digital marketing and be given the opportunity to develop digital marketing plans for a range of companies and situations.

Contemporary issues in digital marketing will be discussed and used in class groups to develop your understanding of the opportunities and multi-channel management decisions facing marketers.

Using this knowledge, allied to the use of models and tools, will prepare you for employment in areas such as, campaign management, paid search advertising, social media marketing and other digital marketing roles.

Fees for 2017

Home fees - 1 year full-time: £8000.00

International fees: £10,920.00

Our facilities
Over the past few years, we’ve redeveloped both of our campuses so that you have the best facilities available for your degree. We pride ourselves on the quality of the learning environment we can offer our students.

At Bognor Regis campus there is an integrated approach to the provision of learning resources and support.

We offer a substantial collection of books, journals and other materials to help you further your research.

A range of study areas for group and quiet study including Wi-Fi areas for laptop use are available, or you can use our open access PC and Mac areas.

We use an electronic learning environment with an expanding portfolio of online library resources from anywhere at any time.

There are also purpose built classrooms for the teacher training courses, as well as lecture and seminar rooms.

Our award winning Learning Resource Centre is at the heart of the campus. It hosts a modern library service with areas for quiet and silent study on both floors.

Also situated in the LRC is the Support and Information Zone, Costa Coffee and over 80 open access work stations.

An equipment loans centre offers laptops, tablets and other electronic devices for short and long term loans.

You will be assigned a Personal Tutor from the start of your course who will work with you throughout your studies to help you achieve your academic best.

Where this can take you
There are a number of roles for which the course will prepare you, both client side, as well as within an agency. These could include account management, campaign management, search engine optimisation and customer relationship management.

Indicative modules
Marketing Management
Consumer Behaviour
Digital Campaign Planning
Social Media Marketing
Global Marketing
Customer Insight and Analytics
Research Methods
Agency Life
Project
Teaching and Assessment
The course is mainly assessed through coursework.

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Accredited by the Association of MBAs and the Chartered Management Institute. A comprehensive course in general management, with an emphasis on understanding and managing complex organisations. Read more

About the course

Accredited by the Association of MBAs and the Chartered Management Institute.

A comprehensive course in general management, with an emphasis on understanding and managing complex organisations. The course covers all aspects of an organisation's activities, from managing people and finances to strategic planning, operations and marketing.

Core modules

Accounting and Financial Management; Marketing; Operations and Supply Chain Management; Strategic Management; Company Project; Management and Organisational Theory; Managerial Economics; Managing People in Organisations; Management Inquiry; Management Inquiry Project

On the Company Project module, you'll work as part of a team on a real-world problem for a client, working with an external organisation.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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This new programme will explore the financial management of a range of organisations. The first semester will set the scene with foundation modules, then you will be guided into more advanced material. Read more

About the course

This new programme will explore the financial management of a range of organisations. The first semester will set the scene with foundation modules, then you will be guided into more advanced material. On graduation, you will be fully equipped to take on an advanced accounting or financial management role in a variety of organisations. The special emphasis on governance means that this masters is ideal if you want to be a financial manager in an organisation or if you want to go into financial services, as an auditor, for example.

Like all our masters, this programme will combine rigorous academic work with practical experience. Through seminars, group work, real-life case studies and a dissertation, you’ll develop the skills – and the judgement – to practise financial management in any sector.

Core modules

Corporate Governance; Management Accounting; Financial Accounting and Financial Statement Analysis; Financial Management; Research Methods for Finance and Accounting; Project Dissertation

Examples of optional modules

Four of the following: International Financial Reporting; Performance Management; Quantitative Methods for Finance and Accounting; Corporate Finance; International Corporate Governance; Philosophical Perspectives on Accounting, Financial Management and Finance; Supply Chain Accounting and Finance; Comparative Finance and Financial Services

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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Accredited by the Association of MBAs and the Chartered Management Institute. This course combines forward-thinking theory with practical skills. Read more

About the course

Accredited by the Association of MBAs and the Chartered Management Institute

This course combines forward-thinking theory with practical skills. You’ll study general management principles with a focus on international business activities across national boundaries. When you graduate, you’ll be ready for work as a manager in the global market.

Core modules

Accounting and Financial Management; Marketing; Operations and Supply Chain Management; Strategic Management; International Business Strategy; Managerial Economics; Managing People in Organisations; Management Inquiry; Project Dissertation

Examples of optional modules

One of the following: International Business and East Asia; European Business; International Human Resource Studies

You can apply to do a project-based dissertation, working with an external organisation. Recent dissertation projects include a feasibility study for a diet food programme with a national firm.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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Accredited by the Chartered Institute of Logistics and Transport and the Chartered Institute of Purchasing and Supply. This course gives you an overview of how to manage and improve a global and international supply chain. Read more

About the course

Accredited by the Chartered Institute of Logistics and Transport and the Chartered Institute of Purchasing and Supply

This course gives you an overview of how to manage and improve a global and international supply chain. You’ll learn how to manage logistical operations. We’ll also show you how the right technology and strategy can give you a competitive edge. We use case studies and company visits to enhance our teaching. There are industry-sponsored modules and lectures from industrial partners.

Core modules

Green Logistics and Supply Chain Management; Supply Chain Accounting and Finance; Supply Chain Technology; Logistics System; Global Supply Chain Leadership; Supply Networks Management; Operations Management for Logistics and Supply Chain Management; Research Methods; Project Dissertation

Examples of optional modules

Strategic Management; International Business Strategy; International Management

You can apply to do a project-based dissertation, working with an external organisation. Recent dissertation projects include working with a large logistics company to reduce their fleet’s carbon footprint and a report for an electrical company on the supply chain and market structure of their goods industry.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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Accredited by the Chartered Institute of Marketing. This course bridges the gap between the two disciplines of management and marketing. Read more

About the course

Accredited by the Chartered Institute of Marketing

This course bridges the gap between the two disciplines of management and marketing. You’ll get a good grounding in each subject and, most importantly, you’ll learn about how they interact. On graduation, you become an Affiliate Post-Graduate Member of the CIM (ACIM).

Core modules

Contemporary Chinese Business and Management; Strategic Management; International Business Strategy; Global Marketing; Marketing Management; Contemporary Marketing Practices; International Consumer Behaviour; International Management; Marketing Research; Project Dissertation

You can apply to do a project-based dissertation, working with an external organisation. Recent dissertation projects include a feasibility study and business plan for a Sheffield-based product management organisation and a marketing project for a company in the care sector.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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Sheffield may be one of the best places in the UK to take a course like this. The percentage of people working in the creative industries here is much higher than the national average. Read more

About the course

Sheffield may be one of the best places in the UK to take a course like this. The percentage of people working in the creative industries here is much higher than the national average. We have the best theatre scene outside London, the largest independent cinema, and galleries with links to the Tate and the V & A.

This course provides general training in management with the emphasis on understanding and managing creative enterprises and cultural organisations.

Core modules

Accounting and Financial Management; Introduction to the Creative and Cultural Industries; Critical Theories and Concepts in the Cultural and Creative Industries; Cultural Marketing; Research Methods; Project Dissertation

Examples of optional modules

Four of the following: Managing Festivals, Events and Creative Performances; Fundraising Management: Sponsorship, Philanthropy and the State; Managing Creative Brands; Managing Museums and Cultural Heritage Sites; Music Management: Planning; Music Management Events

There are field trips and guest lecturers from the industries. You can also apply to base your dissertation on a project with a high profile arts organisation or event in the city.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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Accredited by the Chartered Institute of Personnel and Development. This course explores employment relations and selecting, motivating and developing staff. Read more

About the course

Accredited by the Chartered Institute of Personnel and Development

This course explores employment relations and selecting, motivating and developing staff. You also get special training to help you understand HR management in its strategic, organisational and financial contexts.

You can apply to base your dissertation on project work with an organisation. Recent projects include the review of a large accountancy firm’s approach to corporate social responsibility.

Core modules

Accounting and Financial Management; Strategic Management; HRM Skills Sessions; Managing People in Organisations; Professional Development; Industrial Relations; Employee and Organisational Development; International Human Resource Studies; Employee Performance Management; Management Project; Research Methods

You can apply to base your dissertation on project work with an organisation. Recent projects include the review of a large accountancy firm’s approach to corporate social responsibility.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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IT and information systems drive and control organisations. This course gives you a grounding in management practices and develops your skills so you can play a key role in the design, implementation and development of information systems. Read more

About the course

IT and information systems drive and control organisations. This course gives you a grounding in management practices and develops your skills so you can play a key role in the design, implementation and development of information systems.

You can apply to base your dissertation on a project which you would work on with an external organisation. Recent projects include working with a national company to develop a prescriptive method for qualifying risks and quantifying the value added by advanced service systems for process packaging equipment.

Core modules

Information Systems Project Management; Information Systems Change Management; Information Systems Modelling; Information Systems and the Information Society; Operations and Supply Chain Management; Strategic Management; Managing People in Organisations; Dissertation; Research Methods and Dissertation Preparation

Examples of Optional Modules

One of the following: E-Business and E-Commerce; Business Intelligence; International Business Strategy

You can apply to base your dissertation on a project which you would work on with an external organisation. Recent projects include working with a national company to develop a prescriptive method for qualifying risks and quantifying the value added by advanced service systems for process packaging equipment.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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This programme offers an exciting opportunity for graduates with an interest in marketing and management to develop a deep understanding of marketing theory and practice. Read more
This programme offers an exciting opportunity for graduates with an interest in marketing and management to develop a deep understanding of marketing theory and practice.

During the year you will discover the secrets behind effective strategic marketing management in a global marketplace, learn the techniques used in conducting and analysing market research, and explore the marketing mix in an international context. Students on the programme will benefit directly from expert teaching from leading researchers and academics, many of whom are world-renowned in their fields.

Overall, the programme’s strategic aim is to impart marketing knowledge and analytical skills that will prepare you for any marketing management role within a multinational organisation.

Core study areas include accounting and financial management, human resource management, innovation and entrepreneurship, marketing in the organisation, digital marketing and social media, making marketing work, business market review, strategic marketing solutions, and skills for employability and personal development.

See the website http://www.lboro.ac.uk/study/postgraduate/programmes/departments/business-economics/marketing/

Programme modules

Semester 1:
Compulsory modules*
- Accounting and Financial Management (15 credits)
- Human Resource Management (15 credits)
- Innovation and Entrepreneurship
- Marketing in the Organisation
- Skills for Employability and Personal Development (two-semester module)

*Students with significant knowledge of a compulsory module may substitute it with another available module.

Semester 2:
Compulsory modules*
- Digital Marketing and Social Media
- Making Marketing Work
- Skills for Employability and Personal Development (two-semester module)

Optional modules (choose two)
Semester two affords you the opportunity to explore two areas in which you are particularly interested. Options include:
- Brand Management
- International Marketing
- Logistics and Supply Chain Management
- Marketing Communications
- Services and Retail Management

Summer period:
The summer semester from July to September further builds on the competencies you have learned during the course, instilling a vital understanding of marketing and business strategy:
- Business Market Review
- Strategic Marketing Solutions

Assessment

Modules are assessed by a combination of examinations and assignments.

Careers and further study

Example destinations include:
- ArcelorMittal – CEO Secretary;
- Decathlon (Belgium) – Department Manager;
- Fetch Media – Campaign Analyst;
- Klarius UK Ltd – Marketing Analyst;
- Living Coasts – Marketing and Communications Executive;
- Webcite – Digital Marketing Assistant

Why choose business and economics at Loughborough?

Loughborough’s School of Business and Economics is a thriving forward-looking centre of education that aims to provide an exceptional learning experience.

Consistently ranked as a Top-10 UK business school by national league tables, our graduates are highly employable and enjoy starting salaries well above the national average.

The rich variety of postgraduate programmes we offer ranges from taught masters, MBA and doctoral programmes, to short courses and executive education, with subjects spanning Management, Marketing, Finance and Economics, Work Psychology, Business Analytics, International Crisis Management and Information Management. New for 2016, we are also launching two exciting new programmes in Human Resource Management. All of this contributes to a lively and supportive learning environment within the School.

- Internationally Accredited
The School of Business and Economics is one of less than 1% of business schools in the world to have achieved accreditation from all three major international accrediting bodies: The Association to Advance Collegiate Schools of Business (AACSB International), EQUIS accreditation from the European Foundation for Management Development (EFMD) and the Association of MBAs (AMBA).

- Career Prospects
Our graduates are in great demand. Over 94% of our postgraduate students were in work and/or further study six months after graduating.* As such, you will be equipped with skills and knowledge that will serve you well in your career or enable you to pursue further study and research.

*Source: DLHE

Find out how to apply here http://www.lboro.ac.uk/study/postgraduate/programmes/departments/business-economics/marketing/

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Accredited by the Association of MBAs, EQUIS, AACSB, the Chartered Management Institute and the Institute of Consulting. The Sheffield MBA blends world-class research with hands-on experience. Read more

About the course

Accredited by the Association of MBAs, EQUIS, AACSB, the Chartered Management Institute and the Institute of Consulting

The Sheffield MBA blends world-class research with hands-on experience. You can study full-time or part-time.

Throughout the course, you’ll apply what you’ve learned to real-world scenarios and will receive insight from organisations via field trips or guest lectures.

The course is based on three big challenges: leadership, entrepreneurship and consultancy. We’ll encourage you to think and act creatively so you’ll learn the skills every strong leader needs.

Extraordinary opportunities

• Act as a consultant to a real company
• Work on an extended project with an organisation
• Spend summer at a leading university overseas

When you take your MBA at Sheffield you’re setting your sights on an extraordinary career. You’re refusing to settle for second best. As you move from one achievement to the next, we’ll be there every step of the way to offer support and guidance. One year with us and you won‘t just exceed employers’ expectations – you’ll surprise yourself.

Your career

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

An MBA can help you change direction or progress faster within your organisation. A specialist MSc can take you into a particular field of management such as human resources, finance or marketing. You might be inspired to set up a company of your own.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research.

We bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

The perfect learning environment

Sheffield University Management School moved to a newly refurbished building in 2013. Close to the Students’ Union, Sheffield city centre and the Peak District, these high-quality facilities are designed to stimulate study and the exchange of ideas.

Accreditation

The School is Triple Crown accredited, placing it in the top one per cent of business schools globally. Courses are also accredited by EQUIS and AACSB, as well as specialist institutions including the Chartered Management Institute, the Chartered Institute of Personnel and Development, the British Psychological Society, the Chartered Institute of Logistics and Transport, the Chartered Institute of Marketing, the Chartered Institute of Purchasing and Supply, and the Institute of Consulting. For more about accreditation see our website.

Core modules

Management Consultancy; Managerial Economics; Accounting and Financial Management; Managing Organisational Behaviour; Operations Management; Enterprise Information Systems; Essentials of Marketing Practice; Strategic Management; International Business; Strategic Management Accounting; Management Inquiry; Project Dissertation.

Examples of optional modules

One of the following: Experiencing Enterprise; New Venture Planning.

Two of the following: Leadership for Organisational Performance; Corporate Finance; Human Resource Management; Risk and Crisis Management.

Teaching

Three-hour teaching periods with lectures, seminars and guest speakers. Industrial visits and projects.

Assessment

Formal examinations, individual and group assignments and presentations, project report.

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This course is designed to reflect the business environment. There are two modules dedicated to real-world case studies and teamwork. Read more

About the course

This course is designed to reflect the business environment. There are two modules dedicated to real-world case studies and teamwork. We invite guest speakers from business and industry and organise field trips to leading companies. You can also apply to do a project-based dissertation, working with an external organisation.

With the benefit of world-class insight from our world renowned Institute of Work Psychology, you’ll develop the skills you need to be an effective leader, someone who can develop strategy, motivate people and nurture innovation.

Core modules

Strategic Management; Leader and Leadership Development; Foundations of Leadership and Teamwork; Advanced Topics in Leadership; Leading In Challenging Times; Managing People in Organisations; Creating Entrepreneurial Ventures; Research Methods; Project Dissertation

Examples of optional modules

Accounting and Financial Management or Marketing, plus International Human Resource Studies or International Management

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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Students learn how advertising is created from the advertising pitch, through to target audience identification and segmentation, the creative strategy, creative briefing, and the appraisal of creative ideas and campaign evaluation; they build a critical awareness of the advertising industry and the challenges it faces today, and build an understanding of how other communications' tools work. Read more

Summary

Students learn how advertising is created from the advertising pitch, through to target audience identification and segmentation, the creative strategy, creative briefing, and the appraisal of creative ideas and campaign evaluation; they build a critical awareness of the advertising industry and the challenges it faces today, and build an understanding of how other communications' tools work.

Modules

Core modules: Design 1 and 2; Research skills; Final Project Optional modules: Contemporary issues 4; Entrepreneurship; Digital marketing communications; Global marketing; Design: Interpreting the Language of Design.

Visit our website for further information...



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Accredited by the Chartered Management Institute. Multinational companies must overcome various challenges to do business across borders. Read more

About the course

Accredited by the Chartered Management Institute

Multinational companies must overcome various challenges to do business across borders. On this course, you’ll develop your understanding of those challenges. Focusing on Europe and East Asia, you’ll look at the opportunities in these regions and the way business is done. You also have the option to study a language.

Core modules

Marketing; International Business Strategy; European Business; International Human Resource Studies; International Management; Research Methods; Project Dissertation

Examples of optional modules

Three of the following: International Business and East Asia; Investing in East Asia; Work and Organisation in East Asia; Contemporary Chinese Business and Management; Concepts and Approaches in Intercultural Communication; Entrepreneurial Economies; Creating Entrepreneurial Ventures

You can apply to do a project-based dissertation, working with an external organisation. Recent projects include researching the international student market in the UK for an immigration consultancy.

The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.

Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.

How we teach

We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.

We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.

Your career

At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.

You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.

Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.

Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.

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