This course will equip you with the strategic decision-making, leadership and problem-solving skills you will need to become an entrepreneurial and visionary fashion business leader of the future. It continues the University’s fashion tradition of a commitment to excellence in developing highly effective, talented and committed professional fashion graduates.
Working closely with fashion industry professionals, role models and mentors, you will receive a relevant, well-grounded, high-quality education and skill base that will enable you to have a wider, clearer understanding of the business you are already involved in. The course offers inside knowledge of industry strategies and cultures on a global basis, combined with key business skills and essential fashion industry management knowledge.
This course equips you for a business management career in the domestic or international fashion industry. Delivered by a teaching team with a wide range of experience both in industry and academia, the course offers an innovative and relevant fashion business curriculum that focuses on preparing your entry into senior roles in business and management within the industry.
The following modules are indicative of what you will study on this course.
Core modules, semester 1
Core modules, semester 2
Over the last five years, students on this course have benefitted from developing projects to a live brief in their Marketing and Innovation modules.
Students are briefed by a brand owner or founder and they develop original research for them, which has in some cases resulted in work placements and prizes for the best students.
Brands involved have ranged from sportswear to children’s wear and accessories as well as men’s and women’s apparel.
Student involvement in these live projects provides an extra dimension and insight for them to realise the challenges and opportunities of owning a fashion brand. How to maximise this and turn their ideas into realistic strategies and a potentially successful direction for a brand.
The idea of a Fashion Business Management MA was formulated in discussion with industry leaders. Building on the success of our Fashion Merchandise Management courses and in particular the close collaboration with industry we spoke extensively to senior fashion executives. Many felt that although doing an MA in Fashion Business Management would not ensure promotion, potential candidates who learn how to apply the knowledge they gain from the course can become leaders who can inspire others. Those candidates need to understand the values and culture of the industry and, most importantly, recognise the difference between information and knowledge and have clearly defined goals.
This support from industry is important both for you as a student and for the future development and relevance of the MA. We will continue to foster and maintain these important links with the fashion industry, and ensure that our Fashion Business Management MA stays at the forefront of education for the future leaders in the fashion industry. We will also continue to invite many prestigious and eminent guest speakers from the industry to participate on all the modules, ensuring that the course remains relevant, informed and up-to-date with current industry practice.
The course is designed to attract applicants with a recognised design, retail management or distribution/manufacturing background. With guidance from the academics and professionals in this field it is anticipated that you will go on to enter senior management positions and move up the career ladder.
Our alumni can be found working in senior positions all over the world in many fashion roles and include such well-known brands such as Aldo, Dior, Dunhill, Harrods, Hermes, Louis Vuitton, Marks and Spencer, Nordstrom, Prada Hong Kong and many more.
Several of our alumni, have also gone on to study at PhD level and to further academic research. Others have set up their own business or successfully taken over a family run business.
The MSc European and International Business Management is unique in the UK. You’ll live and study in three different European countries, giving you a truly international perspective on management.
It is delivered in partnership with two other centres of excellence:
The programme is taught in three languages: Spanish, French and English. You will spend the first term in Spain or France, the second in France or Spain, and the third at the School of Management in Bradford. You spend the final 12 weeks of the course on work placement or writing a report.
The MSc European and International Business Management includes some language tuition, but you must be competent in at least two of the three languages, and have the ability to become proficient in the third.
Studying the programme significantly widens your career opportunities and earning potential. You’ll, have operational experience in three major business cultures, with the transferable skills to adapt to others, and demonstrate your ability to thrive in a multilingual business environment. It also demonstrates your mobility, adaptability and flexibility, both physical and intellectual – attributes that are highly prized by leading global employers.
We are proud to be in an elite group of business schools to hold the triple accreditations of Equis, AMBA and AACSB, often referred to as the "Triple Crown".
The MSc in European and International Business Management is a joint award of the three Institutions (Universidad de Deusto, Audencia, and University of Bradford). The Master's awarded is officially recognised by the Ministerio de Educación in Spain.
The MSc European and International Business Management (EIBM) is an interuniversity postgraduate programme providing general business and management education to build on students’ previous educational backgrounds.
It covers all the main areas of Business Administration (Finance, Marketing & Logistics, Strategy, General Management, Socio-economic Context, Human Resources and Corporate Social Responsibility) with a very specific focus on European, international and multicultural organizations.
Modules
Option
You have a choice of routes:
OR
Taught modules focus on the foundations of business and management, and European management, with a range of electives
You also undertake a work placement, most often in a country whose language is not your first, and then write a report on the work placement, supervised by academics in Nantes or Bilbao.
Considerable emphasis is placed on teaching and learning in small groups, and on encouraging students to work together on projects such as group oral presentations and written reports.
Our graduates are in high demand amongst multinational organisations and international consultancy firms. There are also opportunities to establish or accelerate a career as a country or product manager, or develop an international perspective for your own business.
The sectors and jobs that our MSc students achieve upon graduation vary depending on their previous experience and pathway taken. In terms of looking at career progression it is useful to consider where alumni are three years after graduation. Looking at the data derived from the School’s continued ranking in the Financial Times Master’s in Management Rankings, alumni continue to operate in a variety of sectors and three years after graduation on average 25% of them are in senior manager roles and 20% in junior management positions.
Students have an opportunity to broaden their international experience by taking part in study tours embedded alongside our programmes throughout the year. These tours are provided by the Faculty where all expenses are covered. Previous tours have included trips to Bahrain (Ahlia University) and Qatar (Qatar University).
These tours help our students to gain knowledge about international business and entrepreneurship, as well as providing opportunities to practice and develop communication and interpersonal skills. Students are given a hands-on opportunity to apply the knowledge they have gained in class, all whilst becoming more aware of diverse cultures and strengthening international relationships.
Students take part in a dynamic mix of both theory and practice-related activities including: interactive problem-solving workshops, company visits, talks by guest speakers (from the public and private sector), cultural visits, and social activities.
The Effective Learning Service (ELS) is a dedicated facility within the School of Management, established to support our students to maximise their academic learning (eg assignments and examinations) as well as help overseas students adapt quickly to UK academic requirements.
The ELS provides a huge range of services, including various workshops run during term time, 1-1 consultations and vast printed and online resources to cater for every possible development area.
Most members of academic staff of the three institutions of the programme involved in delivering the teaching are research active.
Their research, be it in International Finance, European Business Management, Marketing or any other Management Science area, greatly contributes to enhancing your learning experience.
MSc Business Management is designed to prepare you for a wide range of careers in business and management and is particularly suited to those with little or no work experience since graduation.
This course aims to provide a rigorous postgraduate business and management education, which will help you become an effective professional or manager, giving you a thorough understanding of management techniques, marketing, accounting and finance, human resource management, strategic management, the business environment and cultural and ethical issues.
As part of MSc Business and Management you will also undertake your own postgraduate research work on a business and management topic, relevant to your interests or future career plans.
The programme reflects the University's commitment to active education and involves you in a challenging and participative range of learning processes right from day one.
Whilst each module has its own particular flavour and approach, all modules within the programme operate within a number of general principles - each will use an approach designed to support and sustain the acquisition, analysis and consideration of Business Management concepts and theories through lectures and seminars; the application of such concepts and theories to personal and organisational settings through case studies and projects; the analysis of live issues and problems using up-to-date materials from the media and research studies, and finally, to learn from the experiences of the students on the Programme itself, who will undoubtedly come from a wide range of countries and cultures.
Within each module the assessment methods are designed to contribute to your continuing development - giving feedback on a regular basis, identifying opportunities for improvement, and providing periodic evaluations of progress.
This is a full-time Master’s degree that prepares you for a very wide range of careers in business and management.
This intensive 12 month programme offers you a range of key benefits, each of which will contribute to your development into an effective professional or manager working in a business management context:
-Apply the latest thinking on business management to the analysis of the key problems being experienced by the world's major businesses
-Possess a thorough understanding of management, marketing, accounting and finance, human resource. management, strategic management, business environment, change management, cross-cultural management and business and management ethics
-Sharpen your team-working and leadership skills
-Develop the research skills necessary to tackle management problems, issues and learning
-Undertake your own postgraduate research work into a topic within the field of business management that has interest and relevance to your future career
Finally, during Semesters 2 and 3 you have the opportunity to complete a Masters dissertation which will involve you in planning and implementing a research study on an approved topic within the area of business management. This provides an ideal opportunity to personalise your study programme reflecting your own interests and career aspirations.
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