This MSc will equip you with the fundamental knowledge and skills required for managing innovative product and brand or policy development, service delivery, or integration of emerging technologies in fast-paced industries.
The management of innovation is the critical element ensuring successful new products and services are encouraged, survive, and flourish.
Every successful company from technologists like Google, Apple, and Spotify to think tanks and agencies like Ogilvy, Unruly Media or Mindshare, media like Monocle, BBC, and Wall Street Journal, and even movements like Bitcoin and Occupy understand the need for innovation and creativity.
Another common characteristic of these organisations is that senior executives or leaders from all of them have shared and discussed innovation challenges and opportunities with students on this programme. Recent speakers in our Innovation Case Studies series have included fashion designer Paul Smith, 'city super woman' Nicola Horlick, and editor of Monocle Tyler Brûlé.
Goldsmiths graduates have recently captured Academy Awards, Baftas, and Golden Globes (Steve McQueen, 12 Years a Slave), the Mercury Prize (James Blake) and the Turner Prize (Laure Prouvost). We have a long history of demonstrating innovation and our students have the unique opportunity of developing interdisiciplinary practical and theoretical management capabilities in this bustling creative and entrepreneurial environment.
You'll learn core leadership skills, and how to apply them to manage the near continuous need for innovations and changes in organisational products, structures, strategies, and processes. You can choose to study the latest techniques and strategies for consumer behaviour and marketing or seek to develop a fully formed business model for entreprenurial ventures.
The programme mixes theory and practice and allows you to obtain a professional qualification in project management and development, which will enhance your employment prospects.
The Institute of Management Studies (IMS) at Goldsmiths benefits from excellent links with industry. Graduates of this programme will be capable of leadership and adaptive management styles, and will be able to direct and manage innovation in a variety of organisations.
In addition to these modules, you'll also partake in a compulsory Research Project:
Research Project (60 credits)
You'll undertake an independent piece of research or a large-scale multimedia website and/or mobile application addressing a specific innovation gap or entrepreneurial opportunity related to digital entrepreneurship. The research dissertation should be no longer than 10,000 words. If you choose to develop a multimedia application you must provide an accompanying 3,000 word critical analysis essay reflecting on the production process. You'll be allocated to an appropriate supervisor.
Students on the MSc Management of Innovation programme can choose 45 credits of options. This offers opportunities for students to focus on specific aspects of management and innovation that fit with individual student interests from developing innovative ventures to product development and progressive and contemporary forms of managing and motivating human capital.
Please note as an enrolled postgraduate student it is often possible to take additional modules from other departments at Goldsmiths, however these audited modules are not for credit towards your MSc.
The programme will help you develop strong project management, problem-solving, decision-making and critical evaluation skills. You'll develop an understanding of theories of leadership, and the characteristics of the organisational and social structures within which leaders and talented individuals work. You'll learn about project management and how it can be applied to a range of project environments. You'll also learn about innovation approaches and challenges, and how to translate conceptual and theoretical implications of innovation to practical applications.
Graduates of the programme will be capable of managing projects full of change, transformation, and innovation in any size of organisation – from start-ups to non-profits and Fortune 500 companies. Senior level industry guest speakers and analysts feature on several of the modules on the programme.
Find out more about employability at Goldsmiths.
The Master of Advertising is designed to provide students with the theoretical as well as the practical skills essential for a career in Advertising and related industries. Delivered through an innovative learning experience where course work is balanced with studio-based teaching and learning activities, students will learn from experienced academics and industry-professionals. Throughout the Master of Advertising program, students will be actively involved in the day-to-day requirements and challenges of developing commercial campaign concepts and design communication initiatives for clients in a studio-based learning environment. In addition, creative solution finding methods and techniques will provide highly transferable skills that are in strong demand across numerous industries seeking innovative products and practices and who are focused on user experience.
The Master of Advertising program enables graduates to enter the advertising industry in a variety of roles, ranging from management positions to creative roles in advertising or related professions. Designed and structured around a predominantly studio-based teaching environment, this innovative program prepares graduates for the dynamic culture and inter-disciplinary knowledge base that characterizes the modern advertising industry. A particular focus of this program is for students to develop a strong portfolio of work, which is essential for starting a career in advertising and the creative industries in general. The strategic thinking, visual creativity, public engagement, design and technology skills, strategic management and entrepreneurial outlook developed in this degree also provides graduates with a wide range of career opportunities in the broader field of the creative industries. For students interested in establishing a pathway into higher education, the program provides the opportunity to identify and pursue research projects that could lay the foundation for doctoral studies.
You must complete the following subjects:
Foundation subjects (6)
Studio subjects (3)
The combined Masters degree in Communications and Project Management enables students interested in a career in corporate communications, public relations and strategic and cultural communication to acquire expertise in the planning, implementation and management of projects and programs. The addition of project and program management skills enables graduates to access more strategic positions in their organisation and to be responsible for overseeing new initiatives involving the management of scope, time, cost and risk. Communications is also a key competency of project and program management, and it is therefore possible that students pursuing a project management career might wish to obtain a combined degree with communication. Students graduate with a Master of Communication and a Master of Project Management upon completion. Graduates of this combined degree are internationally recognised by the Project Management Institute (PMI).
Employers continue to seek graduates with a flexible skill set and knowledge across many disciplines, ensuring adaptability. A Master of Communication/ Master of Project Management at Bond allows graduates to gain a deeper understanding in both communication and project management. This combined degree option provides graduates with the skills and knowledge to expand their career paths and is professional recognised in the Project Management industry.
Graduate sooner with Bond’s accelerated degrees!
In addition to becoming knowledgeable in both communication and project management, students will learn through intensive mode delivery. This delivery method allows participants to receive 40 hours of combined lectures, discussion groups, case studies and workshops during contact hours per subject. International students are required to be on campus every week.
You must complete all of the following subjects:
In addition, you must choose one (1) of the following suites of subjects for your dissertation/portfolio:
The MA in Luxury Brand Management equips you with the management, entrepreneurial, marketing and professional skills to work in the luxury goods and experiential luxury industry.
The luxury brands sector encompasses the fashion and retail industry, as well as sectors such as tourism, hospitality, food and beverage, film, digital media, dance, music and theatre. This MA debates the concept of luxury in a historical and cross cultural context, and offers a strong academic underpinning on theories of luxury and consumption. You will explore the role of luxury in conserving traditional arts, especially with regard to Europe, Asia, Africa and the Americas.
The programme combines formal teaching with dissertation research, underpinned with visits to key luxury brand enterprises in London and elsewhere, and draws on Goldsmiths’ alumni for inspirational talks. This programme offers practice based assignments and voluntary intern opportunities in various cultural organisations and luxury corporations that have established links with Goldsmiths.
You will take the following core modules:
Students can make up the remaining credits with the modules below:
This programme has a strong critical and theoretical underpinning, enabling you to write a dissertation that could serve as a stepping stone to a higher level academic study and/or careers within research or academia.
This MA will provide you with the management, entrepreneurial marketing and professional skills required to pursue a career in the luxury brand field.
This sector covers a wide range of creative industries and the combination of core and optional modules will allow you to develop specific knowledge and skills, to enhance your career prospects and succeed in relevant career/professional paths.
This MSc Business Management (Marketing) course is focused on your career. With this master's degree accredited by the Association of MBAs (AMBA) and the Chartered Management Institute (CMI) you will be ready for a successful international career with a commercial or not-for-profit organisation.
On this course you will learn to identify, analyse and evaluate a range of business related issues. You will develop suitable responses to these problems and be able to select the most appropriate course of action.
This specialism enables you to focus your studies within the area of Marketing. Focusing on the marketing discipline will prepare you for a range of careers. These include product and brand management, market analysis and research, customer relationship and services management, direct marketing, digital marketing, public relations, media and advertising. Studying the Marketing specialism means you will take several Marketing focused modules and your final degree will be awarded as MSc Business Management (Marketing).
On the MSc Business Management (Marketing) course you will study the modules listed below, and then choose between completing a dissertation, a synoptic research project or work-based project. Please also refer to the course structure charts: September Entry and January Entry
Capstone Module Choice
You will choose one of the following capstone modules that best suits your academic interests or professional development requirements.
This course is dual accredited by CMI – a CMI accreditation means you have the option to graduate with your degree and gain a professional CMI qualification (Level 7 in Strategic Management and Leadership) and there’s no extra study involved. This accreditation is not only a hallmark of excellence, but also provides you with benefits. For example, student members can access online content, networking events, company visits, online seminars and mentoring.
Much of the teaching on this course takes the form of interactive workshops, but there are also lectures from staff and visiting speakers. Lectures, discussions, role-play exercises and seminars are linked with selected case studies and assessments to strengthen your practical analysis and decision-making skills. You will have the opportunity to develop your skills in working as part of a team through structured group assignments.
Teaching staff at the Business School are academic researchers and/or from an industry background with an in-depth practical experience of business and management issues. Visiting speakers from business, industry, consultancies and research bodies provide further input.
Each module is assessed individually, generally on the quality of written or visual presentation work, and to some extent on verbal presentations. Assessment methods may include reports, seminar papers, formal written examinations, in-class tests, project work, visual and verbal presentations, workshops, simulations, oral exams (viva) and practical exercises. The majority of assessments are based on individual assignments, but there is some assessed group work.
At Headington we have developed outstanding facilities. Our John Henry Brookes Building is the most significant project in the history of Oxford Brookes University. Set at the heart of our Headington campus, it has been designed for the future of higher education and has transformed the experiences of our students and the entire University community. Find out more about the John Henry Brookes Building.
We're investing over £30m to create modern teaching and learning facilities and creating a new home at Headington for the Business School.
Set to be complete in 2017, you'll see:
Our library provides specialist business resources (both hard copy and via online access) to UK and overseas companies' annual reports, statistics on all aspects of business and management, a wide range of constantly updated key texts, and postgraduate MA, MBA, MSc and PhD theses.
By listening to our students and recognising the need for practice-oriented business and management education, we have introduced new ways to engage with companies from the public and the non-profit sector. You will have the opportunity to visit various company sites organised through our extensive network of corporate contacts and the Chartered Management Institute. We also host a number of guest speakers throughout the year who bring their business and management experience and expertise to the classroom.
We offer an International Business in Practice Study Trip module. The purpose of this study trip is to give postgraduate students a hands-on, intensive experience with the ideas and practices of global business. The programme will include presentations from local management executives and experts. Students will have direct interaction with management executives and practices through site visits to major corporations and agencies.
This study trip is voluntary and all costs associated with the trip will need to be funded by you. It is not linked to university assessments in any way. If you successfully complete this module you will have the following non-credit bearing module recorded on your transcript: P58335 International Business in Practice: Study Trip.
Field trips are optional and incur a cost
This innovative programme fuses design with the concepts and principles of advertising, allowing you to develop a range of skills to thrive in a fast-paced and competitive industry.
Taught by the School of Design and Leeds University Business School – one of the world’s top 100 business schools – you’ll take a creative approach to solving communication problems in advertising and branding. You’ll develop your own practice, collaborate with other designers and gain a deeper awareness of how design can convey a brand message, using a range of software and techniques.
At the same time, you’ll study ideas, research and theories in advertising to explore the strategic backdrop of brand communications from the blurring of markets to the ways in which digital technology, such as social media and mobile, have changed the relationship between brands and consumers.
You’ll mix creativity and innovation with advertising strategy to gain a valuable range of knowledge and skills.
We have plenty of facilities to help you make the most of your time at Leeds. You’ll be able to develop your practice in well-equipped studios and purpose-built computer clusters so you can build your skills on both PC and Mac. There’s also a computer-aided design (CAD) suite with access to the latest design software and some of the latest design technology, such as digital printing and laser cutting facilities, and colour analysis/prediction labs.
We also have an impressive range of resources you can use for research. We house the M&S Company Archive including documents, advertising, photos, films, clothing and merchandise from throughout Marks & Spencer’s history, offering a fascinating insight into the changing nature of branding and advertising over time.
You’ll begin to develop your understanding of advertising principles from the start of the programme, when you’ll study consumer behaviour and explore how brands can adopt these different theories to inform their marketing strategies.
Focusing on contemporary issues, you’ll look at the process of strategic marketing communications and how strategic marketing works on the global stage. At the same time, you’ll study practical design modules where you’ll learn to visualise creative communications ideas and present your proposals to clients, as well as considering how compelling text within an advertising concept can influence consumers.
In Semester 2 you’ll build on this foundation by exploring integrated communication, developing creative concepts that can work for a range of different media outlets, as well as the broader aspects of campaign planning, print, radio and TV ad production and the ethics of advertising campaigns.
You’ll think about reach, frequency and the often complex question of return on investment and even choose from specialist modules on topics such as social media, sales promotion, brand management and direct marketing.
At the end of the programme you’ll submit a substantial project that demonstrates the knowledge and skills that you’ve gained. You can either complete a dissertation – an independent research project on a related topic of your choice – or develop a communication campaign concept of your own.
We use a range of teaching methods that reflects the diversity of the programme, including lectures, seminars, tutorials, practical sessions, online learning and group sessions. Independent study is also an important element of this degree, since it allows you to develop your skills as well as your design specialisms.
You’ll also be assessed by a variety of methods. Obviously these will include your own creative work as you develop campaign concepts in your taught design modules, but also presentations, reflective logs, reports, group projects and written assignments.
This programme will equip you with the knowledge and skills to succeed in a dynamic and expanding sector.
You’ll be a confident strategist, planner, account executive or creative advertiser or designer who also understands the relationship between advertising, brand development and consumers. In addition, you’ll have important skills such as oral and written communication, presentations, research, analysis and commercial awareness.
We’ve designed the programme to prepare you for a range of opportunities working in the creative industries, traditional advertising and design agencies, digital and social media. Alternatively, you may want to explore different elements of advertising and design at PhD level.
Students from this programme have successfully gained employment at both traditional and non-traditional advertising agencies all over the world, and in a wide variety of roles including brand management, marketing and more.
We encourage you to prepare for your career from day one. That’s one of the reasons Leeds graduates are so sought after by employers.
The Careers Centre and staff in your faculty provide a range of help and advice to help you plan your career and make well-informed decisions along the way, even after you graduate. Find out more at the Careers website.
Our MBA Luxury Brand Management builds on GCU London's expertise in the luxury industry. We developed this innovative programme to meet the growing demand for experienced managers who really understand luxury brand management.
Through this programme, you'll master the tools and strategies of the global luxury market, launching your successful career in this fascinating industry. Luxury markets are becoming more competitive, more complex and more polarised; with the relevant, up-to-date industry knowledge you'll acquire in this programme, you'll be ready to meet those challenges head-on.
The curriculum emphasises data analysis to support evidence-based decision-making.
In the MBA Luxury Brand Management, you will explore key brand concepts such as authenticity, exclusivity and craftsmanship, balanced with brand access and immediacy. Then you'll develop your understanding of how these issues intersect with digital technology and contemporary culture.
At GCU, you'll join a welcoming and career-focused community of learners, professors and professionals. You'll find personal support as you work hard to achieve the successful career that's right for you.
Our well-established links with industry together with current thinking and research has shaped the structure of the programme, which consists of 7 modules, plus a dissertation.
Luxury Perspectives and Practice
Designed to critically assess the complexities of the luxury concept and the evolution of the global luxury sector. Students will analyse how perceptions of luxury value evolve across different product/market contexts and will investigate how individual consumers’ characteristics, social dynamics and brand related factors affect decisions to purchase luxury products and services.
Finance and Wealth Management
Develops a critical awareness of modern wealth management and builds on students' previous exposure to the financial management principles and techniques. The module will focus on all three major aspects of wealth management, which would be: wealth creation, wealth preservation and wealth transfer.
Luxury Distribution and Retail
Provides a critical analysis of management trends and developments with respect to the retailing and distribution of luxury goods and services. The dimensions of the luxury retail experience are considered - with a particular emphasis upon the creation of differential advantage through store image creation and customer service.
Strategy Leadership and Social Responsibility
Enables students to critically analyse the roles that managers play in formulating, implementing and evaluating strategy within organisations in the luxury sector. Students are encouraged reflect upon the importance of leadership in developing, protecting and exploiting strategic capabilities within organisations. The module is designed to help students take on a significant leadership role in their future careers in the luxury sector.
Strategic Brand Management
Explores the nature and role of the product from the perspective of brand delivery and experience across a range of luxury sectors. It highlights the importance of effective brand management in the luxury goods and services sector through a detailed consideration of the relative literature, supported by contextual examples.
Legal Aspects of Brand Management
Focuses on and contextualises niche aspects of law so as to be accessible to those without prior legal study of intellectual property law or regulation. It provides foundations for critical, analytical and legally creative thinking while exploring legal issues related to trademarks, domain names, passing off, design rights, patent rights, copyright, and issues relating to advertising standards.
Research Project: Design and Methods
Introduces students to research approaches and time management skills essential for their research project. The module provides essential knowledge of research design across key areas and adopts a critical perspective in comparing and contrasting alternative research models.
The final element of the programme is the dissertation, which provides you with an opportunity to design and undertake a piece of original research in a selective area of Luxury Brand Marketing. As part of the research, students have the opportunity to apply theories, concepts, theories and frameworks introduced in the modules that were previously taught.
The dissertation can assume one of 3 forms: An Applied Research Project, an Inquiry Project or a Business Consultancy Project.
Students studying the MBA Luxury Brand Management will be part of a small and focused class, a mix of local and international students sharing management expertise and benefiting from teaching by world-class professors, with research and professional experience as well as close links to industry.
The diversity and experience brought to the class by each individual is one of the primary strengths of the MBA Luxury Brand Management in GCU London. The programme is designed to promote informal peer support and knowledge sharing networks, helping them to become effective, independent, lifelong learners.
International academics from France, Spain, Italy, Taiwan, China and the USA have visited GCU London to gain insight into our teaching.
A number of assessment methods are used in the programme, which vary between modules, and include: group work, case studies, written coursework, group presentations, projects and a research-based dissertation.
GCU's MBA Luxury Brand Management produces graduates who are successful leaders and responsible global citizens, with the relevant, practical skillsets that employers value. The programme will help you build on your managerial experience with an in-demand specialisation so you can advance in your career.
In a world where commercial success relies on digital communications, high speed data transfer and real-time analysis, where information technology (IT) is constantly advancing, companies need professionals capable of developing diverse, bespoke and often novel technology solutions to help them identify and maintain competitive advantage.
Aimed at graduates with experience in computing or IT, this specialist practice-based course has been developed and delivered in partnership with Coventry Business School. It aims to develop complementary skills in business and technology, providing a solid foundation in management, including budgeting, resource allocation and organisation, together with sound technical knowledge of aspects such as software design, network planning and technical support.
Coventry University is ranked in the top 20 best universities in the country for both ‘Computer Sciences’ and ‘Business and Management Studies’ by the Guardian University Guide 2017. Well-established industry connections, with companies like IBM, provide opportunities for collaborative projects and guest lectures from expert practitioners who will share their experiences, both challenges and successes.
The Master of Business Administration (MBA) is an internationally recognised business qualification, which indicates the higher levels of knowledge and skills needed to implement change, turn threats into opportunities, sustain and improve competitive advantage locally, nationally and internationally.
This exciting new course is designed to develop your understanding of the global information technology environment to prepare you to become effective in a senior management role in the IT sector both within and beyond the UK.
You will examine the use of enterprise-wide information management systems within different business contexts and several commercial sectors to better understand how IT can positively impact on the structure and processes of a modern organisation, particularly in the light of changing external environments and rapidly developing technology.
A distinct advantage of our course is the fact you will receive training and practical exposure to two of the world’s leading software systems – Systems, Applications and Products (SAP), the leading provider of enterprise business applications and solutions, and Projects IN Controlled Environments (PRINCE2), recognised worldwide as the de facto project management process.
Course content has been designed with input from our Industry Advisory Board, whose membership includes companies in the wholesale industry. Their feedback tells us that employers are looking for graduates with management capabilities in addition to the expected IT skills, which is why our course provides a solid foundation in PRINCE2 techniques, which demonstrates your commitment to high quality management, control and organisation.
Our highly qualified staff are acknowledged experts in their field, with substantial academic and industrial expertise. This includes, for example, the country project director for IT for Shell International and ITV, former heads of IT, managing directors of software development houses and database specialists. They have or continue to conduct research into big data, internet protocols, knowledge management, education and healthcare, sharing this knowledge within their teaching.
Course content has been structured to enable you to achieve an integrated understanding of the operation and strategy of IT management, together with the appropriate intellectual, intercultural and personal skills required in the modern workplace.
We will look at current and emerging practices in the management of information technology systems, providing advanced knowledge and practical experience – through real-life case studies and work-based projects – of the specification, implementation and management of information systems in divergent organisational contexts.
We aim to develop and enhance your managerial, analytical, critical communication and presentation skills, developing your understanding of both the functional nature of business and the holistic nature of management. You’ll explore contemporary business issues, such as corporate social responsibility (CSR), ethics and the need to manage change across cultures to ensure successful global trade. We will also consider sources of financial information, examining the financial reports of real-world public companies, to develop your financial analysis skills.
To demonstrate you have acquired the skills and knowledge to pursue a professional career in the management of IT, your Master’s culminates in an independent project or dissertation. You will either solve a real practical problem with the application of best practice or conduct research into a chosen subject area. Recent projects within this area have covered topics as diverse as network security for SMEs and digital marketing strategies for a local community centre.